Product Marketing

• Develop clear and compelling product positioning that highlights the value of HPE Morpheus
• Execute go-to-market strategies for existing and new product offerings, including product announcements and launches, aligning the marketing plan in support of the product roadmap and business objectives
• Execute impactful marketing collateral using company templates, including solution briefs, case studies, blogs, social posts, videos, presentations and sales education materials
• Create sales enablement tools, such as competitive battle cards, product training materials, and objection-handling guides
• Work closely with customer success teams to identify, track, and showcase customer success stories

Product Marketing Specialist

• Design and deliver integrated go-to-market strategies with a heavy focus on content and digital marketing for the Merchant Services Commercial/Corporate Banking (CB/CIB) customer segment
• Create Merchant Services CB/CIB marketing collateral across the customer journey and collaborate with partners
• Develop and implement marketing strategies to help deepen existing Merchant Services customer relationships
• Lead work across functional teams and creative agencies to achieve marketing objectives
• Understand the competitive landscape and leverage qualitative and quantitative data to translate insights into strategic direction
• Ensure adherence to legal, compliance, and privacy regulations and policies related to marketing

Senior Lead Marketing Consultant – Merchant Services, Commercial & Corporate Product Marketing

• Represent global divisions in the country to drive sales and market growth.
• Oversee sales and marketing activities and support Sales organizations in driving sales and services for their respective products.
• Define, plan, and ensure the implementation of product marketing strategies in line with global product strategy.
• Lead U.S. product marketing strategy and commercialization, defining value propositions, positioning, pricing, and launch plans aligned with global strategy and market needs.
• Drive achievement of product marketing targets through annual marketing and business plans, forecasts, budget oversight, and cross-functional execution with sales, CX, and communications teams.
• Translate customer, market, and competitive insights into actionable plans by partnering with global product management, SIOP, manufacturing, IT, and sales on standards, features, master data, and product availability.
• Enable sales effectiveness through training, tools, and guidance, while leading VOC initiatives, product launches, and multi-program commercialization efforts with launch partners and third-party representatives.

Product Marketing Manager – Load Centers, Meter Combos, Surge Protective Devices

• Lead, develop, and grow the Technical Arm of our Revenue Operations team
• Set the technical bar on the team: code review standards, documentation discipline, AI-tool fluency, and a culture that treats data quality as standing infrastructure.
• Own career development for each direct report — clear growth paths, regular feedback, and stretch assignments.
• Define and evolve the team’s operating cadence: sprint planning, post-mortems, vendor reviews, and platform release management.

Manager/Senior Manager, GTM Architecture and Automation

• Lead cross-functional marketing initiatives through agile project management, ensuring that campaigns and materials are developed efficiently and align with business objectives.
• Own the messaging and positioning of the Electric solutions, synthesizing complex product capabilities into compelling narratives that drive adoption.
• Develop and manage a strategic portfolio of assets, including one-pagers, sell sheets, FAQs, partner pitch decks, and competitive battle cards that arms sales teams to win.
• Foster a data-driven marketing culture, leveraging competitive analysis, customer feedback, and campaign performance data to inform marketing strategies.
• Manage product update communications to clients and prospects.
• Use a combination of quantitative and qualitative data to prioritize marketing initiatives and measure the effectiveness of partner adoption campaigns and product positioning efforts.
• Align with the marketing team to develop product nurture campaigns designed to drive partner customer adoption and engagement with the platform.
• Define detailed campaign briefs, content requirements, and success metrics in collaboration with marketing, design and analytics teams, covering messaging frameworks, audience and targeting.
• Align with the marketing team for development and execution of a full marketing campaign lifecycle, ensuring timely delivery of high-impact marketing assets.

Product Marketing Manager

• Own product positioning, value propositions, and core messaging across all mortgage products and programs including niche product teams: Affordable, Non-QM, Renovation, Builder, Condo, Diversity Lending, etc.
• Translate complex product details into simple, actionable messaging for borrowers, loan officers, brokers, account executives, and B2B partners.
• Partner closely with Direct to Consumer, Retail/JV and Wholesale Marketing Directors to support channel-specific sales enablement, marketing campaigns and initiatives.
• Identify and pilot new and creative ways to distribute product messaging, including: Physical collateral (flyers, one-pagers, desk drops, mailers), Short-form and long-form video, SMS and mobile-friendly formats, Event, roadshow, and in-person materials.
• Execute go-to-market plans for product launches and enhancements, ensuring channel readiness and clarity.
• Manage timelines, approvals, and coordination across Product, Legal, Compliance, Creative, and Channel Marketing.
• Establish practical workflows, templates, and standards to improve speed, clarity, and consistency.
• Serve as the primary marketing point of contact for product-related requests and launches.
• Present to channel leaders, executive management with status updates on product launches, relevant campaign performance, content usage, conversion, portfolio and/or market opportunities, and other related metrics.
• Operate with a strong bias toward action and problem-solving in a fast-paced environment.
• Ability to effectively and accurately convey information to others.

• Go-to-Market Strategy: Lead go-to-market planning and execution for new product launches, platform enhancements, AI capabilities, and strategic initiatives
• Develop differentiated positioning, messaging frameworks, and value propositions across government and enterprise audiences
• Partner with Product Management to influence roadmap prioritization through market insights and customer feedback
• Lead packaging, competitive differentiation, pricing support, and market segmentation strategies
• Messaging & Content Leadership: Own corporate and portfolio messaging architecture across eDiscovery, FOIA, data governance, compliance, and AI
• Develop executive-level narratives around AI governance, secure innovation, digital transformation, and unified legal workflows
• Create high-impact sales enablement materials including pitch decks, battlecards, whitepapers, case studies, analyst briefings, webinars, and executive presentations
• Ensure consistent messaging across campaigns, events, PR, analyst relations, and demand generation
• Sales Enablement & Revenue Partnership: Partner closely with Sales leadership to improve pipeline generation, win rates, and competitive positioning
• Build and maintain sales enablement programs that equip teams to articulate Casepoint’s value effectively
• Support strategic deals, executive presentations, customer workshops, and RFP/RFI responses
• Market & Analyst Intelligence: Lead competitive intelligence and market analysis initiatives across LegalTech, GovTech, and AI markets
• Build and manage relationships with industry analysts, influencers, and strategic partners
• Monitor industry trends, customer needs, procurement shifts, and emerging AI governance requirements
• Leadership & Cross-Functional Collaboration: Lead global intelligence team of product marketing managers and market intelligence analysts
• Collaborate cross-functionally with Sales (including Sales Engineering and Proposals), Product, Engineering, Customer Success, and Executive Leadership
• Mentor and scale product marketing capabilities as the organization grows
• Help shape corporate thought leadership and executive visibility in the market

Senior Director – Product Marketing

• Lead cross-functional project teams across engineering, construction, CQV, and startup workstreams
• Develop and manage project execution plans, governance models, and project controls structures
• Act as the owner’s representative and primary point of contact for client leadership
• Manage scope, budget, schedule, and risk across all project phases
• Oversee feasibility studies, site selection, permitting, and conceptual design
• Ensure alignment with OSHA, GMP, FDA, ISO and other relevant regulatory standards

Senior PM, Pharma GMP

• Own the narrative: Develop and steward SignalWire's category story from the foundational positioning document to the language that shows up in every customer-facing touchpoint.
• Drive messaging and positioning: Build crisp, differentiated messaging for our developer and enterprise audiences. Run win/loss analysis, competitive research, and customer interviews to ensure positioning is grounded in evidence, not assumptions.
• Lead category creation: Partner with leadership to define, name, and evangelize the Voice AI category. Create the frameworks, thought leadership content, and analyst/press narratives that establish SignalWire as a defining voice in an emerging market.
• Enable go-to-market: Equip sales organization with battle cards, pitch decks, objection-handling guides, and competitive intelligence. Own launch coordination for new products and platform capabilities from positioning brief to GA.
• Be the voice of the customer: Conduct ongoing interviews with developers, enterprise buyers, and partners. Synthesize insight into actionable intelligence that sharpens product, sales, and marketing across the funnel.
• Shape analyst and press relationships: Represent SignalWire's category POV in conversations with industry analysts (Gartner, Forrester, IDC) and technology press. Help build the external narrative that defines how our market is understood.

Senior Product Marketing Manager

• Establish and continuously sharpen positioning and messaging for Fairmarkit's autonomous sourcing platform and supplier marketplace, — tailored to CPOs, procurement leaders, and finance stakeholders on the buyer side, and to supplier relationship and business development teams on the supply side
• Build AI-native PMM workflows from the ground up: use LLMs, automation, and purpose-built tooling to produce high-quality content, run research, and keep pace with a fast-moving product org without sacrificing depth
• Lead end-to-end go-to-market for new features and major launches — from narrative and packaging through naming, pricing input, launch plans, and post-launch analysis
• Partner closely with Product to influence the roadmap using customer, market, and competitive insights, especially around agentic AI use cases, UX, and procurement workflows
• Build and maintain core messaging frameworks, battlecards, and objection-handling guides; enable Sales and Customer Success through trainings, playbooks, and ongoing deal support
• Collaborate with Demand Gen, Brand, and ABM to develop integrated, product-led campaigns that drive pipeline, win rate, and expansion in target accounts
• Own core customer-facing assets including— decks, one-pagers, explainer pages, release notes, in-app education — for both buyers and suppliers, clearly communicating new capabilities and driving adoption across the marketplace
• Conduct market, buyer, and competitive research on procurement technology, source-to-pay, and AI/agentic platforms to identify whitespace and sharpen differentiation
• Champion the voice of the customer: synthesize qualitative and quantitative feedback from both procurement teams and suppliers into insights that shape product strategy, messaging, and sales motions
• Collaborate with product to define and track PMM success metrics — launch performance, feature adoption, content usage, win rates, and segment-level impact — and use data to iterate

• Define and lead our client communications, retention strategy and execution
• Create a robust library of sales and client success enablement materials
• Train and support the client success teams
• Own the end-to-end GTM process for new product launches
• Collaborate closely with Product Management and influence the product roadmap
• Develop clear, concise, and differentiated messaging
• Conduct customer interviews, analyze market trends
• Serve as a subject matter expert and internal evangelist

Senior Manager, Product Marketing

• Marketing stakeholder for commercialization strategy and alignment on all planned releases, including opportunities, roadblocks, timelines, roles/responsibilities, outcomes, and reporting.
• Research, develop, and validate compelling and differentiated product positioning and messaging that resonates with target audiences.
• Translate technical features into clear and impactful benefits for customers, creating marketing messaging themes for regular release showcases and large industry events.
• Conduct qualitative, quantitative, and competitive research and leverage the analysis to inform product messaging and positioning to drive growth.
• Lead product launches from planning through execution, ensuring successful product releases and driving measurable results.

Director, Product Marketing – SaaS, B2B, Healthcare IT

• Lead strategic initiatives to drive pipeline growth through effective partner engagement, Sales POD planning, and the execution of partner-led sales plays aligned with go-to-market and revenue objectives
• Establish and maintain a consistent operating cadence across geographies and subsegments, ensuring accountability, visibility, and execution rigor.
• Facilitate cross-POD collaboration by sharing insights, trends, and best practices from partner-led activities to strengthen overall partner performance.
• Develop and maintain dashboards and reports to drive KPI visibility and operational rigor.
• Partner with account teams, ecosystem teams, and partners to ensure accurate opportunity tagging and reporting for partner-led activities.
• Provide structured business reviews and performance readouts (monthly, quarterly, annual).
• Collaborate cross-functionally to consolidate data inputs and deliver actionable reporting for leadership.
• Own Territory Segment KPIs, including net-new logo tracking and pipeline analysis across all pipeline sources (SDR, MDR, DSS, CNX).
• Oversee Territory Management processes, including account assignments, opportunity hygiene, and system maintenance.
• Partner with CRM Management to enhance the Red Hat Sales Cloud experience, ensuring efficient processes, tools, and prioritization.

Commercial Territory Partner – Led GTM

• Secure existing & future supply of GMP materials to Novo Nordisk production sites through transfer of materials between existing production entities whilst expanding new materials & new suppliers.
• Responsible for implementation of new materials and supply chains for GMP Materials
• Responsible for GMP materials qualification including change control, risk assessment of incorporation of material, material specification plan, evaluation of GMP Material with regards to animal origin, supply chain qualification statement and creation of item number in SAP for incoming materials for production in Novo Nordisk US
• Support setting the specifications for our materials based on the use at Novo Nordisk to ensure compliance & patient safety and handle requests
• Participation in approval of new materials & new suppliers
• Support & contribute to the quality control strategy for new materials
• Evaluating material change notifications from suppliers
• Handle requests and questions regarding specific materials
• Involved in maintenance and life cycle management of GMP Materials including owning change requests, and owning actions
• Perform minor deviation investigations for material issues
• Follow all safety & environmental requirements in the performance of duties
• Other duties as assigned

GMP Material Professional

• Own demo strategy for Alteryx One: Define and scale a cohesive demo strategy that showcases platform value, differentiation, and real-world use cases across the customer journey.
• Build world-class demo experiences: Design and develop demo environments, walkthroughs, videos, and scripts that bring Agentic Analytics and the Alteryx One platform to life.
• Translate roadmap into reality: Create scalable roadmap storytelling assets (demo-ready scenarios, narratives, and visualizations) that clearly communicate product vision and future value.
• Enable technical field teams: Partner with Sales Engineering and GTM teams to deliver repeatable demo frameworks, training, and assets that increase consistency, confidence, and win rates.
• Support strategic deals: Engage directly in high-value opportunities to deliver roadmap vision and technical storytelling aligned to ICP and account-based strategies.
• Drive launch and event excellence: Lead and support demos for product launches, customer engagements, executive briefings, and major events (1st- and 3rd-party).
• Infuse competitive differentiation: Embed competitive insights and ecosystem positioning into demos and roadmap narratives to strengthen differentiation in-market.
• Scale technical storytelling: Build a centralized, reusable library of demo and roadmap assets that are easily accessible and broadly adopted across teams.
• Partner deeply with Product & Engineering: Influence how features are showcased and experienced, ensuring technical accuracy and alignment with product direction.
• Elevate platform narrative: Helps reinforce Alteryx’s leadership in Agentic Analytics through compelling, technical storytelling that bridges product innovation and customer value.

Technical Product Marketing Manager

• Support integrated GTM plans for HPE Private Cloud AI
• Help develop and maintain value propositions, positioning, and messaging
• Coordinate creation of customer- and seller-facing assets
• Collaborate with Product Management to gather inputs and keep launches aligned
• Support analyst relations and PR motions
• Track and report program and campaign performance
• Help maintain consistent messaging and terminology across customer-facing deliverables
• Perform analysis to support GTM decisions
• Support GTM program operations

Product Marketing Manager – Private Cloud AI

• Support integrated GTM plans for HPE Private Cloud, including launches, refreshes, and campaign moments across awareness/consideration/preference and demand generation
• Help develop and maintain value propositions, positioning, and messaging that connect Private Cloud capabilities to customer outcomes
• Coordinate creation of customer- and seller-facing assets by partnering with Marketing Communications, product teams, and technical SMEs
• Collaborate with Product Management to gather inputs and keep launches and GTM deliverables aligned to roadmap milestones
• Track and report program and campaign performance versus goals

Product Marketing Manager – Private Cloud

• Participate in marketing strategy and execution for HPE’s Private Cloud solutions.
• Own positioning, messaging, launches, and integrated campaigns.
• Work closely with product management, sales, channel/alliances, demand generation, and field marketing teams.
• Develop integrated go-to-market plans in partnership with product, sales, and channel teams.
• Lead launches and lifecycle communications, including launch messaging and readiness.
• Create and maintain core marketing assets and sales enablement.
• Own competitive intelligence and differentiation.

• Own product positioning, value propositions, and core messaging across all mortgage products and programs including niche product teams: Affordable, Non-QM, Renovation, Builder, Condo, Diversity Lending, etc.
• Translate complex product details into simple, actionable messaging for borrowers, loan officers, brokers, account executives, and B2B partners.
• Partner closely with Direct to Consumer, Retail/JV and Wholesale Marketing Directors to support channel-specific sales enablement, marketing campaigns and initiatives.
• Identify and pilot new and creative ways to distribute product messaging, including: Physical collateral (flyers, one-pagers, desk drops, mailers), Short-form and long-form video, SMS, and mobile-friendly formats, Event, roadshow, and in-person materials.
• Execute go-to-market plans for product launches and enhancements, ensuring channel readiness and clarity.
• Manage timelines, approvals, and coordination across Product, Legal, Compliance, Creative, and Channel Marketing.
• Establish practical workflows, templates, and standards to improve speed, clarity, and consistency.
• Serve as the primary marketing point of contact for product-related requests and launches.
• Present to channel leaders, executive management with status updates on product launches, relevant campaign performance, content usage, conversion, portfolio and/or market opportunities, and other related metrics.
• Operate with a strong bias toward action and problem-solving in a fast-paced environment.
• Ability to effectively and accurately convey information to others.

Director of Product Marketing

• Drive profitable sales and market share growth for ELSP Business by developing and executing go-to-market strategies for low voltage air and power circuit breakers.
• Manage P&L for assigned portfolio, lead marketing and communication initiatives, and enable both sales teams and operations to execute flawlessly.
• Translate global product strategy into regional market opportunities while building competitive positioning and customer value propositions.
• Create and implement the US go-to-market product strategy for low voltage air and power circuit breakers.
• Own P&L for assigned products through master data maintenance, pricing strategy, inventory management, KPI reporting, business cases, and sales/promotion tools.
• Ensure sales teams have the technical and commercial product knowledge needed to execute effectively; oversee preparation of sales materials, guidance, and coordinate cross-team knowledge sharing.
• Collect, evaluate, and share customer research, competitive data, voice of customer (VOC), and market trends focused on OEMs, Datacenter and Industrial End Users.
• Coordinate with operations and cross-division teams on forecasts, production capacity vs lead time, inventory positioning, and execution.
• Collaborate with Global Product Managers and R&D to translate local market needs, standards, and trends into new product/feature development; provide the local market insights to reiterate global strategy and drive local product market acceptance.
• Lead product launches and commercialization programs; drive customer experience improvements through customer visits and insights; report performance metrics and strategic updates to leadership.

See all jobs on JobTailor

Product Marketing Specialist

Senior Lead Marketing Consultant – Merchant Services, Commercial & Corporate Product Marketing

Product Marketing Manager – Load Centers, Meter Combos, Surge Protective Devices

Manager/Senior Manager, GTM Architecture and Automation

Product Marketing Manager

Product Marketing Manager

Senior Director – Product Marketing

Senior PM, Pharma GMP

Senior Product Marketing Manager

Senior Product Marketing Manager

Senior Manager, Product Marketing

Director, Product Marketing – SaaS, B2B, Healthcare IT

Commercial Territory Partner – Led GTM

GMP Material Professional

Technical Product Marketing Manager

Product Marketing Manager – Private Cloud AI

Product Marketing Manager – Private Cloud

Product Marketing Manager – Private Cloud

Director of Product Marketing

Product Marketing Manager – Air/Power Circuit Breakers