Product Marketing Manager

PDQ

Product Marketing Manager at PDQ leading go-to-market strategy with a focus on product positioning and competitive intelligence. Collaborating with cross-functional teams to optimize awareness and customer growth.

Posted 6/16/2026full-timeRemote • Arizona, Colorado, Connecticut, Florida, Idaho, Illinois, Kentucky, Maryland, Minnesota, Missouri, Montana, New Hampshire, North Carolina, Oklahoma, Oregon, Tennessee, Texas, Utah, Virginia, Washington, Wisconsin • 🇺🇸 United StatesSeniorLeadWebsite

About the role

Key responsibilities & impact

Lead customer research including interviews, surveys, and call reviews to deepen understanding of buyer behavior, pain points, and decision criteria—and ensure those insights flow continuously into messaging, content, and enablement
Own PDQ’s competitive intelligence program end-to-end—tracking competitors, synthesizing signals, and delivering timely, actionable insights to stakeholders across product, sales, and marketing
Develop and refine product messaging and positioning that resonates with IT professionals and key buyer personas, differentiating PDQ’s offerings in a competitive market
Partner with Product Management to influence roadmap prioritization based on market insight, customer feedback, and competitive dynamics
Build and maintain competitive battlecards, positioning matrices, and win/loss analysis frameworks that enable Sales to compete and win
Monitor market trends, pricing shifts, and product announcements to proactively inform product and go-to-market strategy, and develop a repeatable cadence for sharing competitive intelligence across the organization
Serve as PDQ’s primary point of contact for industry analyst firms—managing ongoing relationships, preparing executive briefings, and ensuring PDQ is well-represented in relevant reports and market assessments
Translate analyst feedback into internal recommendations that inform product positioning, roadmap, and messaging priorities, and pursue opportunities for PDQ to be featured in analyst research that drives credibility with buyers
Pilot and scale AI-powered tools and workflows that improve the speed and quality of PMM outputs—including competitive research, sales tools, content development, win/loss synthesis, and persona refinement
Identify where AI can systematically augment the PMM function and build lightweight processes the broader team can adopt, serving as an internal resource for best practices around AI use in marketing
Create and maintain high-quality sales enablement materials including pitch decks, case studies, competitive battlecards, and objection-handling playbooks, and conduct training sessions to equip the Sales team with the knowledge and tools to win

Requirements

What you’ll need

7+ years of product marketing experience, with significant experience in a B2B SaaS company.
Demonstrated success in a senior or strategic role.
Proven track record building and running a competitive intelligence program—including battlecards, win/loss frameworks, and org-wide intel distribution
Experience managing analyst relationships and preparing executive-level briefings for Gartner, Forrester, IDC, or similar firms
Hands-on experience using AI tools to accelerate PMM workflows—whether for research, content development, or data synthesis—and the judgment to know where AI helps and where humans must lead
Bachelor’s degree in marketing, communications, business, or a related field. An advanced degree is a plus.
Experience in IT management, endpoint management, or enterprise software markets is a strong plus
Familiarity with tools like Salesforce, HubSpot, and analytics platforms that help track and improve funnel performance.

Benefits

Comp & perks

4-Day Work Week
Equity
Managers who champion professional development
100% Premium Coverage for medical, dental and vision for you and your dependents
100% Premium Coverage for Short Term Disability, Long Term Disability, Life, and AD&D Insurance
Company Match of the first 6% of your employee deferrals
Flexible Paid Time Off Policy that treats you like the adult that you are
Health Savings Account (HSA) and wellness incentives
Quarterly Company Values Award (team member nominated)

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

product marketingcompetitive intelligencebattlecardswin/loss frameworksAI toolsdata synthesiscontent developmentmarket analysissales enablementmessaging development

Soft Skills

leadershipcommunicationstrategic thinkingrelationship managementanalytical skillscollaborationtrainingproblem-solvinginfluenceadaptability

Certifications

Bachelor’s degree in marketingBachelor’s degree in communicationsBachelor’s degree in businessAdvanced degree (optional)