Meltwater

Marketing

• Manage and drive enterprise marketing campaigns and growth initiatives by developing and executing diverse programs, mastering various marketing platforms, and coordinating the creation of marketing assets for campaigns.
• Act as the campaign expert for enterprise marketing campaigns and events run by the Americas enterprise field marketing team, ensuring seamless execution and alignment with overarching marketing strategies.
• Support the sales team by providing assets, assisting in strategic marketing inbound outreach, understanding the customer and prospect segments of the field sales team, and identifying opportunities for new business, upsell, and cross-sell to align with company goals.
• Collaborate cross-functionally with sales, client success, design, content marketing, and other field marketing teams to optimize campaigns and workflows.
• Support and oversee various projects, including ABM, events, webinars, email marketing, material productions, and third-party partnerships.
• Optimize outreach strategies and contribute to nurturing marketing leads effectively.
• Write, edit, and proofread copy for marketing campaign materials, and assist in managing the development of creative marketing assets such as landing pages, ads, and copy.
• Analyze Return on Investment (ROI) and evaluate the effectiveness of Enterprise Field and ABM marketing programs.

Enterprise Field Marketing Manager

Customer Success Manager

• Collaborate with internal stakeholders, including Renewal Managers and Account Managers, to align customer needs effectively.
• Provide strategic guidance and support to ensure comprehensive adoption of Meltwater solutions, maximizing value for customers.
• Empower clients with tools and resources to cultivate strong advocacy, enhancing billing relationships.
• Foster a deep understanding of customers' organizational context and objectives through close collaboration, tailoring solutions to their unique needs.
• Seamlessly partner with the Account Manager team to identify upselling and cross-selling opportunities, driving overall customer account growth.
• Proactively engage with accounts ahead of renewal dates to support renewals, mitigate risks, and address 'at-risk' accounts.
• Take ownership of customer account gross retention, prioritizing high levels of satisfaction and loyalty.
• Drive client engagement and product adoption to ensure ongoing value delivery.
• Conduct thorough onboarding and training sessions for new customers, facilitating seamless integration with Meltwater solutions.
• Gather customer feedback through executive business reviews, fostering continuous improvement and addressing evolving needs.
• Identify expansion opportunities and communicate them to Account Managers, contributing to the growth and success of customer accounts.

Account Manager

• Manage the relationship closely, help drive value from existing investments and position and grow investment in new Meltwater technology.
• Align closely with supporting teams across Customer Success, solution consultants, product management, support and insight services, marketing, inside sales, and many more.
• Lead the engagement with your clients, define a strategic vision for the partnership, manage communications across c-level executives, and facilitate communications and relationships across their business and ours.
• Generation of net-new revenue through driving and developing sales strategies.
• Demonstrate ability to work closely with Partners, Consulting and SC’s.
• Share and build customer references and value metrics per vertical and segment.
• Drive marketing activities and PR activities in collaboration with Marketing.
• Demonstrate solution selling capabilities.

Enterprise Account Manager

Business Analyst

• Join Meltwater's Client Insights team as Insights Analyst, where you'll play a key role in transforming data into meaningful narratives for our clients.
• Contribute to bespoke reporting, using both quantitative and qualitative analysis to uncover trends, identify opportunities, and guide strategic decisions.
• Take ownership of report delivery workflows, coordinating internally as needed to ensure insights are delivered with consistency, clarity, and impact.
• Your work will blend data storytelling, critical thinking, and collaborative execution.
• Interpret customer requirements, translate them into clear reporting deliverables including generating dashboards, query building and recurring or ad hoc report formats.
• Conduct quantitative and qualitative analysis of earned and owned media data, including social listening outputs, news coverage, and content performance, to identify key narratives, opportunities, and risks.
• Craft contextual insights based on performance metrics and KPIs, turning raw data into clear, concise storylines.
• Maintain visibility across reporting timelines, proactively communicate progress or blockers, and ensure methodological consistency and quality across all deliverables.
• Uphold visual and formatting consistency across deliverables, proofreading for clarity, data integrity, and narrative cohesion.
• Address customer inquiries and concerns regarding delivered reports, contributing to training and initiatives to enhance team knowledge and efficiency.
• Own the reporting workflow from setup to delivery, ensuring clarity in expectations, smooth coordination with internal teams, and high-quality outputs for clients.
• Utilize Meltwater software, Excel, and PowerPoint to extract data, synthesize findings, and package insights in a way that informs strategic decisions.
• Develop strategies to improve report quality and objectives based on client feedback, ensuring timely completion of deliverables with high quality by effectively coordinating with the team.

Insights Analyst

Customer Support

• Monitor & Report on Leading Indicators: Provide CSMs and leaders with key performance metrics (KPIs) for customer success activities.
• Support Performance Tracking: Partner with CS leadership and other stakeholders to develop and implement strategic initiatives, reporting frameworks, and leading indicator tracking.
• Program Optimization: Collaborate with leadership across departments to define and implement programs aimed at improving key performance indicators (KPIs) that drive customer success outcomes.
• Coaching & Continuous Improvement: Work with Customer Success Managers (CSMs) to ensure CS Tech Stack adoption to drive performance and customer engagement.
• Building scalable Customer Experiences: Leverage our Tech Stack & Supporting Teams to drive a mix of high & low-touch customer journeys through digital channels, reducing manual intervention while improving user experience.

Customer Experience Operations Manager

Business Development Rep

• As a BDR, you play a key role in identifying and engaging potential customers.
• Use existing Meltwater leads and identify new ones to reach out to companies via calls, emails, and social media.
• Learn about prospective customers' challenges and determine how Meltwater can provide the solutions they need.
• Once you identify a qualified lead, explain Meltwater's value and generate interest in a follow-up conversation with an Account Executive.
• You will work closely with 2 to 3 Account Executives and develop innovative strategies to uncover new opportunities.

Business Development Representative, German Speaker

• As a BDR, you will play a key role in identifying and engaging potential customers.
• Use existing Meltwater leads and identify new ones to contact companies via calls, emails, and social media.
• Learn about potential customers' challenges and determine how Meltwater can provide the solutions they need.
• Once you identify a qualified lead, explain the value of Meltwater and generate interest in a follow-up conversation with an Account Executive.
• You will work closely with 2 to 3 Account Executives and develop innovative strategies to uncover new opportunities.
• High volume of outbound activity to acquire and qualify new customers.
• Collaborate with Account Executives to design and implement effective customer acquisition strategies.
• Schedule online product demonstrations and ensure you meet your monthly targets.
• Deeply understand customer needs using sales methodologies such as SPICED.
• Conduct market research to expand Meltwater's reach.

• Conduct proactive outreach to generate new leads, researching and evaluating prospective opportunities to position Meltwater's services effectively.
• Run initial meetings to develop a comprehensive understanding of opportunities, prospect needs, and potential solutions.
• Qualify leads based on prospects' current situation and pain points, ensuring alignment with our business objectives before passing them to the Customer Acquisition organization.
• Collaborate closely with the marketing team to optimize lead generation strategies and align messaging with ongoing campaigns.
• Maintain accurate and up-to-date prospecting data in the CRM system to ensure efficient tracking and reporting.
• Proactively respond to inbound leads, engaging in initial discovery conversations and lead qualification.
• Secure and schedule meetings and demos for the quota-carrying sales team, ensuring a seamless handover of qualified opportunities.
• Monitor, track, and report on lead generation metrics to evaluate performance and identify areas for improvement.
• Provide regular updates and reports to key business stakeholders including the BDR Manager, contributing to the overall success of the business development function.

Business Development Representative

Administration

• Assist in the administration of the annual open enrollment process, including data analysis, vendor coordination, employee communications, and support for compliance with regulatory requirements
• Administer health, welfare, and retirement plans, ensuring programs comply with federal and state laws such as ERISA, ACA, and HIPAA
• Respond to employee benefit inquiries and provide day-to-day administrative support for U.S. benefits programs
• Support the administration and documentation of scalable, market-relevant benefits programs that accommodate regional requirements while aligning with a global benefits philosophy
• Collaborate with regional HR teams to ensure compliance with local labor laws and tax regulations related to employee benefits
• Assist with vendor coordination and benefits processes for international offerings, including healthcare, wellness, leave programs, and retirement/pension plans
• Maintain benefits documentation, enrollment records, and reporting for global programs
• Assist in the coordination and execution of global wellness initiatives that support employees’ physical, mental, and financial wellbeing
• Track wellness program participation and support reporting efforts to measure program utilization and effectiveness
• Provide administrative and project support for wellness initiatives across diverse regions and cultures
• Maintain current knowledge of U.S. and global benefits regulations to support compliance across all programs
• Assist internal stakeholders by providing benefits-related information and helping escalate compliance or risk concerns when needed
• Support audits, reporting, and documentation reviews related to benefits programs
• Partner with HR, Finance, Legal, and regional teams to support benefits administration and program coordination
• Assist with vendor management activities, including tracking service performance, following up on issues, and helping improve operational efficiency
• Use strong Excel/Google Sheets skills to analyze benefits data, create reports, reconcile invoices, track enrollments, and identify trends
• Apply project management skills to support benefits implementations, renewals, system updates, and process improvement initiatives

Global Benefits Administrator

• Manage a portfolio of Enterprise Premium Support clients
• Handle day-to-day reactive requests by delegating tasks to Managed Services, Product Support, or addressing them directly as needed
• Responsible for overseeing the completion of the customer's scope of work
• Create "blueprints" for Searches and Dashboards, leveraging resources to address complex and specific client requirements effectively
• Monitors Enterprise support consumption within their portfolio and provides insights on key themes and challenges to the account Customer Success Manager (CSM) and/or Program Manager as needed
• Work closely with the Program Manager to continually enhance our enterprise support offerings through collaborative efforts
• Support Program Manager in completing operational tasks necessary for software and/or service deliveries
• Identify workflow inefficiencies or out-of-scope requests, and support the Program Manager in alignment among all stakeholders regarding the scope of Enterprise support

Customer Success Specialist, Spanish/French/Portuguese

Sales

• Identify potential clients within the Enterprise segment and leverage leads generated by the Business Development and Marketing teams.
• Assess opportunities, conduct product demonstrations, and deliver sales presentations to effectively communicate Meltwater's value proposition.
• Evaluate the suitability of solutions and develop comprehensive proposals for prospective clients.
• Engage in negotiations with clients to refine proposals and establish optimal pricing.
• Achieve consistent sales targets by closing deals at competitive price points.
• Recognize opportunities for upselling and maintain ownership of accounts post-initial sale.
• Implement targeted outreach and lead generation strategies to pinpoint potential enterprise market customers.
• Conduct thorough lead qualification and deliver compelling sales pitches showcasing the value of Meltwater's offerings.
• Guide prospects through the purchasing process, presenting initial solutions and pricing options.
• Negotiate contract terms and pricing, ensuring alignment on final terms before closing accounts.
• Collaborate with internal teams such as Customer Success Managers and Account Managers to ensure a seamless implementation process.

Enterprise Sales

Account Executive

• Identify opportunities within the dynamic mid-market segment, driving targeted outreach initiatives and harnessing the momentum generated by our proactive Business Development and Marketing teams.
• Captivate potential clients with engaging product demonstrations and persuasive sales presentations that showcase the value of Meltwater's solutions.
• Tailor carefully crafted proposals that not only address client needs but also exceed expectations, setting the stage for lasting partnerships.
• Serve as a trusted advisor throughout the purchasing journey, guiding prospects with confidence and clarity through solution exploration and pricing considerations.
• Champion win-win outcomes through skilled negotiation of contract terms and pricing, ensuring alignment and satisfaction on all fronts.
• Seize every opportunity for growth by identifying upselling opportunities and nurturing relationships beyond the initial sale, fostering loyalty and trust.
• Thrive in a results-driven environment by consistently surpassing sales targets and securing deals at competitive price points.
• Foster seamless integration and ongoing success by collaborating closely with internal teams, leveraging collective expertise to deliver unparalleled customer experiences.

Enterprise Field Marketing Manager

Customer Success Manager

Enterprise Account Manager

Customer Success Manager

Insights Analyst

Customer Experience Operations Manager

Business Development Representative, German Speaker

Business Development Representative, German Speaker

Business Development Representative

Enterprise Account Manager

Customer Success Manager

Global Benefits Administrator

Customer Success Specialist, Spanish/French/Portuguese

Enterprise Sales

Account Executive II