Cengage Group

Marketing

• Provide day‑to‑day marketing coordination support across HED and ELL teams, supporting campaigns, content, events, and field marketing initiatives
• Plan, track, and facilitate the completion of marketing projects and workstreams across both teams, ensuring accuracy, timeliness, and alignment to objectives
• Maintain marketing calendars, project trackers, status documents, and shared repositories, keeping multiple teams aligned and work moving at pace
• Work collaboratively with Creative Services, copywriters, designers, and digital teams to request, track, proof, and deliver marketing and sales assets, including sell sheets, presentations, digital ads, emails, social posts, and event materials
• Coordinate the distribution and organization of marketing materials for internal stakeholders, sales teams, and regional partners
• Support basic campaign analytics and reporting, helping teams track performance and outcomes across channels
• Serve as a point of coordination across marketing systems, tools, and workflows, quickly learning and navigating new platforms as needed
• Partner with Finance and Procurement to: Set up vendors in SAP, Support purchase orders and invoice processing, Track spend against budgets, Ensure timely and accurate vendor payments

Global Marketing Coordinator

Product Manager

• Collaborate with business leaders and customers to define a clear product vision that aligns with business goals and customer outcomes
• Conduct continuous discovery processes to understand customer needs, identify problems, and find opportunities for innovation
• Prioritize initiatives based on measurable customer impact, business value, and technical feasibility
• Shift from output-focused roadmaps to outcome-driven prioritization
• Partner closely with engineering, design, marketing, and other teams to foster collaboration and empower product teams
• Create an environment where cross-functional teams are aligned around customer outcomes and empowered to make autonomous decisions
• Establish robust discovery and delivery processes to validate product opportunities and iterate based on customer feedback and data
• Define clear metrics to measure product and team success
• Continuously evaluate product performance, identify areas for improvement, and ensure accountability for results

VP, Product Management – Higher Ed

Events

• Deliver assigned aspects of regional marketing events, including conferences, webinars, field events, sponsored events, and hosted experiences, in alignment with defined goals and strategies.
• Participate in developing event concepts, identifying target audiences, and agreeing appropriate themes, formats, and venues for regional markets.
• Support decisions around event participation, including which events should be supported, who should attend, how Cengage is represented, and what activities occur on-site.
• Coordinate event logistics, including booking, travel, hospitality, amenities, shipping, and on-site execution across one or more regions.
• Support event production activities, including vendor coordination, staffing, equipment rentals, and oversight of operations during live and virtual events.
• Prepare, track, and monitor event budgets and MQL / conversion outcomes, ensuring spend aligns with approved plans, and that event leads and follow-ups are tracked in SFDC.
• Provide field marketing support to regional sales teams, including quick-turn customization of approved, templated materials (e.g., presentations, one-pagers, emails, event follow-ups) to support regional selling moments and events.
• Ensure all customized materials remain aligned with global brand, messaging, and legal guidelines, flagging requests that fall outside approved frameworks.
• Deliver assignments requiring independent judgment while operating within defined procedures and under regular supervisory review.

Marketing Manager – Events, Customer Programs

Account Executive

• Owning print renewals and identifying top print opportunities each quarter for digital conversion.
• Proactively engaging with customers via health check-in calls to understand their needs and uncover digital courseware opportunities.
• Conducting sales demos using our digital content platforms like CIMA and ExamReady.
• Growing accounts through quarterly check-ins, assessments, sales pitches, demos, and strong closings.
• Handing off converted digital accounts to the Customer Success Manager.

Senior Digital Sales Consultant

Sales

• Lead Digital Sales Consultant teams to complete onboarding, adoption, and renewal strategies
• Set priorities and drive execution aligned with Milady’s digital-first strategy
• Provide guidance and professional development to build consultative success expertise
• Monitor adoption health, renewal pipelines, and expansion opportunities across all tiers
• Collaborate cross-functionally with Sales, Revenue Operation, and Enablement to ensure seamless execution and data integrity
• Drive accountability for Salesforce hygiene and target benchmarks within the team
• Find opportunities for process improvement and scalability

Senior Manager, Digital Sales

Customer Success Manager

• Collaborate with the Content Specialist team to develop and implement strategies for increasing National Geographic Learning ELT market share in K12 schools around the country.
• Ensure customer success with our material by creating and delivering training materials and partnering closely with the Secondary Customer Success team so they are effective and up to date on our products and platforms.
• Participate in and/or lead customer meetings alongside the assigned Secondary educational sales consultant to identify needs, help close new business and retain existing business.
• Deliver impactful presentations to districts to win adoptions.
• Partner with product teams to ensure product plans and US marketing plans will succeed in the US market.
• Find opportunities to involve other team members either within the ELT organization or within the K12 team as appropriate.

K12 Multilingual Learner Customer Success Consultant

Revenue Operations

• Optimize revenue processes including lead‑to‑opportunity workflows, pipeline management, forecasting, territory alignment, and quota‑related activities; maintain sales playbooks and process documentation.
• Own CRM systems (Salesforce/HubSpot), including configuration, automation, data governance, and integrations with ERP, e‑commerce, and marketing automation platforms.
• Deliver reporting and insights by building dashboards, conducting data audits, and providing analysis that informs forecasting, targeting, and sales strategy.
• Enhance cross‑functional alignment by partnering with Marketing, Finance, Product, and Customer Success on lead flow, campaign reporting, bookings accuracy, pricing updates, and customer adoption/renewal insights.
• Drive operational efficiency through automation, workflow improvements, and ensuring clarity and consistency across the sales and customer lifecycle.

Revenue Operations Manager

• Develop and implement strategic sales plans to meet or exceed revenue targets across assigned accounts or territories.
• Identify, qualify, and convert new business opportunities through proactive outreach and consultative engagement.
• Manage and grow existing customer relationships, ensuring high levels of happiness, retention, and expansion.
• Conduct virtual and in-person sales presentations, product demonstrations, and solution consultations.
• Collaborate with cross-functional teams including marketing, customer success, implementation, and product specialists to support customer needs and drive adoption.
• Maintain accurate and up-to-date records in CRM systems, including customer interactions, pipeline status, and forecasting.
• Analyze customer data and market trends to inform sales strategies and identify upsell or cross-sell opportunities.
• Participate in conferences and virtual events to promote products and build relationships.
• Provide post-sale support and coordinate with internal teams to ensure smooth onboarding and implementation.
• Stay current on product offerings, industry trends, and competitive landscape.

K12 Inside Sales Consultant

• Travel throughout the Nevada territory to visit current and prospective customers
• Conduct in-person sales consultation with faculty, curriculum directors, and administrators
• Develop and implement plans to achieve sales goals
• Engage in sales call activities to school districts to explore and present product solutions of both our textbook and digital products
• Meet or exceed annual sales goals
• Drive new business for growth within the territory
• Provide accurate forecasting, and sales activity, using company sales tools
• Participate in network building opportunities within territory, including conferences, group presentations, and industry functions

K12 Field Sales Consultant, Southern NV/Northern AZ

• Develop and carry out strategic sales plans to achieve or surpass revenue goals across assigned accounts or territories.
• Identify, qualify, and transform new business opportunities through proactive outreach and consultative engagement.
• Manage and grow existing customer relationships, ensuring high levels of happiness, retention, and expansion.
• Conduct virtual sales calls, product demonstrations, and solution consultations.
• Collaborate with cross-functional teams including marketing, customer success, implementation, and product specialists to support customer needs and drive adoption.
• Maintain accurate and up-to-date records in CRM systems, including customer interactions, pipeline status, and forecasting.
• Participate in conferences and virtual events to promote products and build relationships.
• Provide post-sale support and coordinate with internal teams to ensure smooth onboarding and implementation.
• Stay current on product offerings, industry trends, and competitive landscape.

National Sales Consultant, Southeast

Accountant

• Ensure accurate reporting of depository sales and returns under US GAAP (ASC 606)
• Own the end-to-end depository revenue lifecycle
• Lead month-end close activities for depository revenue
• Proactively identify issues, document root causes, and implement sustainable fixes
• Partner with Finance and Accounting leadership to address questions
• Perform and improve perpetual inventory reconciliation

Senior Revenue Accountant

Product Designer

• Manage, coach, and grow a dedicated team of UX designers, fostering clarity, psychological safety, and career development.
• Build and maintain design workflows, standards, and rituals that improve quality, speed, and consistency.
• Lead end-to-end design across key product areas—guiding direction, offering critique, and delivering cohesive, accessible experiences.
• Partner closely with Product, Engineering, and Research to inform strategy and deliver solutions that balance user needs, business goals, and technical constraints.
• Strengthen and govern design systems while embedding accessibility, inclusivity, and modern UX patterns.
• Communicate design decisions and business impact clearly to cross-functional teams and executives.

User Experience Manager

• Partner with sales to support pre-sale discovery, messaging, and success planning
• Help districts understand the value of Core and Gale solutions and how they align with instructional goals
• Lead onboarding and implementation, ensuring a smooth transition and early success
• Serve as the quarterback for large adoptions—coordinating internal teams and district stakeholders
• Build strong relationships with district leaders and align product use with their strategic priorities
• Monitor usage data and feedback to drive engagement and identify opportunities for growth
• Conduct quarterly or monthly partnership meetings for high touch adoptions
• Deliver custom monthly outreach, training, and support
• Conduct 1–2 strategic check-ins per year for medium touch adoptions
• Promote self-service enablement for low touch / scaled adoptions
• Strategically drive renewals and seat expansion by demonstrating value and aligning with district goals
• Identify and act on opportunities to increase adoption footprint within districts
• Advocate for the customer internally and ensure a seamless, high-impact experience
• Share best practices and insights to improve team workflows and customer outcomes
• Support onboarding and coaching of team members
• Contribute to cross-functional initiatives that enhance the customer success experience

Manager, Customer Success Consultant

Executive Assistant

• In partnership with CEO, act as a gatekeeper and savvy time organizer to ensure CEO’s effective use of time based upon agreed OoCEO priorities
• Ensure meetings are passionate, well-prepared, and aligned to decision-making needs
• Manage the CEO’s inbox and communications flow with good judgment and discretion
• Evaluate, order, and compose responses representing the CEO when suitable, guaranteeing timely follow-up on inquiries and duties
• Plan and handle all CEO travel, including complex domestic and international itineraries. Ensure travel aligns with business priorities, optimizes time and cost, and allows for preparation and recovery.
• Coordinate logistics for Board meetings, investor engagements, and key industry events
• Manage the daily operational functions of the Office of the CEO with public-company precision
• Track CEO-owned actions and decisions, ensuring closed-loop follow-through and visibility
• Support execution of Board and committee logistics to ensure materials flow, appropriate scheduling, confidentiality, and preparation standards meet public company expectations
• Maintain rigor around deadlines, version control, and secure distribution of sensitive materials
• Ensure engagements are well-briefed, aligned to enterprise narrative, and followed by detailed outcomes or commitments
• Track and manage external commitments to ensure internal ownership and follow-through

Senior Executive Assistant to the CEO

• Meet with prospective customers to explore and present digital product solutions in the K12 market.
• Achieve and exceed the sales revenue goal in assigned sales and operational expense budgets.
• Partner with the highest level of decision-makers within assigned districts to present broad Cengage solutions, including supplemental and library resources, to increase student achievement.
• Seek new solutions opportunities for growth, developing the market share in the sales territory.
• Participate in network building opportunities within the territory, including conferences, group presentations, and industry functions.