Customer Success Manager

• Planejar e executar estratégias de CRM multicanais alinhadas aos objetivos de negócio, definindo hipóteses, critérios de segmentação e testes para otimização contínua.
• Elaborar briefings de comunicação para campanhas e jornadas, garantindo coerência com a estratégia e alinhamento com áreas criativas e de conteúdo.
• Desenvolver segmentações com lógicas, considerando valor, comportamento e ciclo de vida.
• Implementar campanhas e jornadas automatizadas na ferramenta de CRM, assegurando correta configuração e integração com demais sistemas.
• Monitorar e analisar resultados das ações, propondo recomendações para otimização de conteúdo, estratégia e performance geral.
• Garantir que todas as etapas envolvidas nas iniciativas/projetos de atuação sejam realizadas dentro do prazo e em alinhamento com os objetivos de negócio.
• Consolidar insights e aprendizados em relatórios estruturados, mantendo histórico para evolução das estratégias e melhoria contínua dos processos.
• Trabalhar em conjunto com times de Marketing, Produto e Comercial.

Analista de CRM II

• Management of the CRM platforms used by the frontline for customer service and conducting business;
• Management of projects and the maintenance/support backlog;
• Development and proposal of customer-focused business and technology strategies;
• Collaboration with frontline teams to evaluate improvements and enhancements to the CRM platforms.

CRM Platforms Coordinator

• Atuar como referência técnica da plataforma Insider e suas integrações.
• Projetar, configurar e sustentar jornadas omnichannel e campanhas de CRM.
• Construir e gerenciar segmentações e audiências utilizando recursos de CDP.
• Implementar e acompanhar testes A/B, personalizações e iniciativas de CRO.
• Apoiar integrações entre Insider, plataformas de dados, mídia, analytics e demais sistemas corporativos.
• Garantir a qualidade dos dados, monitoramento de processos e governança da plataforma.
• Atuar em parceria com times de negócio, tecnologia, dados e infraestrutura na evolução das soluções.
• Documentar processos, apoiar troubleshooting e propor melhorias contínuas.

Especialista de CRM – Produtos Digitais

• - Atendimento proativo aos clientes, com atuação em nossos produtos;
• - Responsável pelo engajamento de nossos usuários no uso dos produtos;
• - Responsável pela comunicação das novidades, atualizações de produtos, processos e de informações sobre a empresa no geral, aos clientes;
• - Responsável por identificar oportunidades de melhorias aos clientes referente ao uso de produtos;
• - Atuar continuamente nos processos de sustentação dos clientes;
• - Gerenciar carteira de clientes;
• - Garantir monitoramento preditivo de pré-churn;
• - Garantir a retenção da base de clientes.

Analista de Sucesso do Cliente, PL

• Develop and manage communication journeys and automation flows focused on acquisition and relationship building for enterprise customers.
• Create, maintain, and optimize the marketing and relationship email send calendar.
• Plan and execute A/B tests (essential!) to maximize open, click and conversion rates.
• Implement and optimize multichannel communications: email, chatbots, push, WhatsApp and in-app messages.
• Use data and metrics to generate send intelligence, identifying opportunities for continuous improvement.
• Analyze metrics and generate reports in HubSpot to track the impact of initiatives.
• Strategically segment contact databases to increase campaign relevance.
• Ensure consistency of Clicksign's tone of voice across all touchpoints.
• Collaborate with Marketing, Sales and Customer Success teams to align objectives and integrate strategies.

CRM Specialist

• Administer, maintain and evolve the Salesforce platform, focusing on Sales Cloud and/or Service Cloud;
• Configure and maintain custom objects, fields, record types, page layouts, validation rules, profiles, permission sets and sharing rules;
• Develop and optimize automations using Salesforce Flow;
• Build and improve sales funnels, commercial journeys and service workflows;
• Create and maintain reports, dashboards and operational and managerial KPIs;
• Participate in the implementation and enhancement of digital service channels, including Chatbots, WhatsApp, Omnichannel, Web Chat and Messaging;
• Configure queues, routing, distribution and prioritization of service requests;
• Work in partnership with business areas to gather requirements and implement improvements;
• Identify opportunities for automation, process optimization and operational efficiency gains;
• Ensure governance, organization and data quality within the CRM;
• Create and maintain functional and technical documentation for implemented solutions;
• Support training and provide user support for the platform, promoting greater adoption and efficient use of Salesforce.

CRM Administrator (Mid/Senior), Salesforce

• Manage a Key Account portfolio composed of some of Amcham Brasil’s largest member companies, ensuring retention, engagement and value generation;
• Develop strong relationships with executives and decision-makers, expanding Amcham’s reach and presence within member organizations;
• Lead strategic meetings with C-levels and executive leadership;
• Create and execute tailored success plans for each company in the portfolio, monitoring KPIs, opportunities and risks;
• Act consultatively to retain members, implementing prevention and churn recovery actions;
• Monitor targets, performance indicators and the portfolio health score, proposing actions to maximize results;
• Partner with internal teams to design solutions and experiences that meet members’ needs;
• Represent Amcham at events, committees, forums and strategic meetings, strengthening institutional relationships and the customer experience.

Senior Customer Success Analyst

• Conduct onboarding and monitor the client portfolio;
• Conduct alignment, progress, and project closure meetings;
• Serve as the primary point of contact between clients and operations;
• Monitor Customer Success metrics and prepare management reports;
• Identify opportunities for improvement and support the structuring of processes within the area;
• Ensure a consultative, high-quality experience throughout the entire customer journey.

Mid-level Customer Success Analyst

• Develop creative assets for digital media campaigns, including ads for Meta, Google, TikTok, display, paid social, and other performance channels.
• Create and adapt visual layouts for CRM, such as marketing emails, SMS, WhatsApp, push notifications, and automated communications throughout the customer journey.
• Develop key visuals and creative concepts for different formats, platforms, and campaign objectives (awareness, consideration, conversion, retention, or reactivation).
• Collaborate with Media, CRM, Performance, and Copywriting teams to align visual concepts, messaging, and KPIs.
• Design and refine assets for landing pages, product pages, and promotional materials as needed.
• Contribute creative input to seasonal campaigns, product launches, and brand activations.
• Ensure visual consistency, brand identity, and high aesthetic quality across all consumer touchpoints.
• Work with performance teams to analyze results and optimize creative assets over time.

Graphic Designer – Media & CRM

• Lead the planning and execution of CRM strategies focused on acquisition, engagement, and retention
• Design communication journeys and automated communication workflows focused on customer experience
• Analyze campaign performance and provide strategic recommendations
• Work with advanced segmentation and personalized communications
• Run tests and continuous optimization initiatives
• Collaborate with data, technology, creative, and business teams
• Support the development of processes, best practices, and CRM governance

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