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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in Salesforce Marketing Cloud, including Email Studio, Content Builder, and Automation Studio, while effectively managing multichannel CRM operations and optimizing marketing campaigns. Proficient in data management and segmentation, with a focus on implementing best practices and innovative solutions.
Highest-signal resume keywords
Salesforce Marketing CloudEmail StudioContent BuilderAutomation StudioA/B Testing
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Campaign OptimizationData ManagementSegmentationAMPScriptJourney Builder
Tools & Technologies
Query StudioAdobe Campaign Standard
Certifications & Qualifications
Marketing Cloud Email Specialist
Industry Keywords
Email MarketingPush NotificationWeb PushWhatsAppMultichannel CRM
Tech Stack
Tools & technologiesCloud
About the role
Key responsibilities & impact- Build, test, maintain and optimize campaigns (email marketing, push notification, web push and WhatsApp) and relationship journeys in Content Builder;
- Automate processes and implement new features in Salesforce Marketing Cloud;
- Manage contact lists (Data Extensions) and segmentations using Query Studio and Filters;
- Oversee the technical operation of the multichannel CRM in a multidisciplinary way and according to Marketing Cloud best practices;
- Propose solutions for identified needs;
- Create modular templates for sends in Marketing Cloud;
- Execute A/B tests.
Requirements
What you’ll need- Degree in Marketing, Business Administration, Systems or related fields;
- Required experience with Salesforce Marketing Cloud – Email Studio / Content Builder / Query Studio / Automation Studio / AMPScript / Journey Builder (mandatory);
- Certification: Marketing Cloud Email Specialist is a plus;
- Knowledge of Adobe Campaign Standard is a plus;
- Minimum of 1 year of professional experience in the area;
- Languages: Basic English
Benefits
Comp & perks- Meal/Food voucher: fixed amount of R$1,100.00 monthly (no payroll deduction)
- Health insurance (100% company-paid)
- Life insurance up to 12x monthly salary
- Birthday day off
- Learning and professional development platform and external partnerships for training
- SESC corporate agreement
- Totalpass
