World Kinect

SEO Marketing

• Own the Global Web Content Experience
• Own end-to-end website content strategy, including content architecture, structure, governance, publishing workflows, and regional SEO performance
• Ensure content aligns with regional presence, brand voice, user journeys, accessibility standards, and business goals
• Act as the point of contact for CMS governance, regional scaling, site maintenance, hosting coordination, user access, and content audits
• Define and execute SEO, AEO (Answer Engine Optimization), and GEO (Generative Engine Optimization) strategies
• Optimize how World Fuel appears across search engines (Google, Bing), AI-driven platforms (e.g., ChatGPT, Gemini, Copilot), and regional search engines (e.g. Google Maps).
• Drive on-site and technical SEO improvements, including metadata, schema, internal linking, optimized structured content, and site performance
• Design and execute a digital PR and off-site content strategy
• Strengthen brand authority across: Third-party platforms, Industry publications, Partner ecosystems
• Ensure consistent and credible brand representation beyond owned channels
• Partner with development teams to improve site speed, scaling, mobile experience, and technical SEO implementation
• Work with analytics, CRM, and paid media teams to align content with broader marketing strategies
• Support A/B testing and conversion optimization initiatives
• Establish and maintain content governance standards and SEO best practices across global teams
• Provide training and guidance to marketing and content stakeholders on publishing, SEO, and content quality
• Monitor performance, analyze trends, and deliver actionable insights to improve engagement and search visibility
• Contribute to CMS enhancements, re-platforming initiatives, and digital roadmap prioritization

Digital Content Lead, SEO, Web Strategy

Marketing

• Lead and execute marketing strategies across federal, defense, and government agency markets
• Develop compelling bid-support content, proposals, case studies, and messaging aligned with government procurement processes
• Build and manage integrated marketing campaigns across digital, web, social, and print channels
• Partner closely with commercial teams to drive lead generation and improve bid success rates
• Analyze campaign performance and optimize marketing effectiveness
• Represent World Kinect at industry events, trade shows, and government forums
• Collaborate with global teams on events, memberships, and partnerships within government and energy associations
• Manage external relationships, including PR agencies and industry organizations

Senior Manager, Marketing – Government Solutions

Account Executive

• Start with a portfolio of approximately 50 active customer accounts
• Grow existing relationships while identifying new revenue opportunities
• Spend time in the field prospecting, meeting customers, and closing new business
• Build a strong pipeline through outreach, networking, and referrals
• Learn how to deliver value-based solutions to commercial customers
• Execute territory plans and consistently meet or exceed sales goals
• Partner with internal teams to support onboarding and customer success

Sales Executive – Early Career, Field-Based

• Own a territory and drive new business growth across fuel cards, delivered fuel, and lubricants
• Run the full sales cycle from prospecting to close
• Build pipeline through cold outreach, field visits, and account expansion
• Manage and grow your existing book of business while winning new logos
• Identify opportunities through data, trends, and customer insights
• Partner cross-functionally to ensure seamless onboarding and customer success
• Maintain accurate CRM pipeline and performance tracking

Sales Executive, Cardlock

Manager

• Serve as a primary point of contact for customers regarding refueling equipment and operational support
• Coordinate repairs, maintenance, and service for leased and customer-owned refueling equipment
• Support onboarding of new customers by ensuring proper equipment setup and readiness
• Manage the deployment and transportation of refueling equipment to customer locations
• Work with vendors and internal teams to ensure equipment is placed into service efficiently
• Troubleshoot mechanical and operational issues in partnership with technical teams
• Partner with Sales and internal teams to recommend and deliver the right equipment solutions
• Maintain customer and equipment data in CRM and internal systems
• Oversee equipment tracking, parts management, and customer billing for leased equipment
• Support monthly billing processes and ongoing account administration
• Oversee fuel storage operations, including inventory management and maintenance
• Support month-end close processes and cost tracking
• Maintain relationships with key stakeholders including Avports and Westchester County
• Provide support for deicing operations, including inventory reconciliation and customer needs
• Travel to customer sites to support equipment deployments, vendor coordination, and operational execution
• Represent World Fuel at industry events and customer engagements

Fleet and Equipment Manager

Procurement

• Manage the end-to-end procurement lifecycle for capital construction and facilities projects
• Lead sourcing and competitive bid processes for construction and facilities projects
• Develop scopes of work, manage RFPs, and evaluate contractor proposals
• Build and manage a strong network of contractors across the Southwest region
• Draft, negotiate, and manage construction contracts and MSAs
• Ensure proper controls including insurance, bonding, lien waivers, warranties, and change orders
• Partner closely with project managers and operations to support active construction and maintenance projects
• Monitor supplier performance across safety, quality, cost, and responsiveness
• Support budgeting, cost control, and spend tracking
• Ensure procurement compliance and contract adherence

Technical Procurement Manager

Risk

• Analyze pricing trends across natural gas, power, and fuels
• Develop and communicate hedging strategies and market positions
• Monitor supply/demand dynamics, macro trends, and forward markets
• Advise on risk management and hedging decisions
• Support client teams in prospective and existing engagements
• Act as a subject matter expert in client discussions
• Build relationships with senior decision-makers
• Produce market updates, client insights, and alerts on market-moving events
• Deliver webinars and presentations to internal and external audiences
• Enhance and develop price risk management tools and offerings
• Contribute to new commercial solutions, including hedging programs
• Support pricing strategy and service development
• Utilize platforms such as Bloomberg, ICE, Platts, EIA, and Power BI
• Maintain and enhance internal dashboards and reporting tools
• Translate data into insight-driven recommendations

Price Risk Manager

Digital Marketing

• Production & Marketing Automation Execution
• Build and execute digital assets within HubSpot, including: Emails and email templates, Workflows and automations, Forms and progressive fields, Nurture streams, Landing pages and thank-you pages
• Implement production tasks following defined processes, requirements, and quality standards
• Assist in scheduling, testing, and deploying email campaigns
• Conduct quality assurance checks across all assets (links, rendering, formatting, tagging, naming conventions)
• Maintain consistency and accuracy across HubSpot campaigns, assets, and folders
• Support list creation, segmentation, and basic performance monitoring
• Website Content Production (Drupal)
• Update, edit, and publish front-end web content in Drupal
• Maintain page accuracy, formatting, and metadata according to brand and UX guidelines
• Upload images, files, and assets using established templates and content guidelines
• Perform content quality checks prior to publishing to ensure consistency and compliance
• Support recurring updates, campaign landing page refreshes, and content maintenance needs
• Cross-Functional Support & Collaboration
• Support internal marketing team requests for HubSpot and Drupal execution
• Partner with the Senior Digital Marketing Specialist to implement best practices and improve execution workflows
• Collaborate with segment marketing teams and content owners to obtain requirements and clarify production needs
• Communicate project status, risks, and timelines to stakeholders
• Assist with light copy editing and formatting when needed to ensure clean and clear content delivery

Senior Digital Marketing Specialist

Account Manager

• Own and execute the regional sales strategy aligned with global objectives
• Deliver consistent revenue growth while exceeding annual sales targets
• Identify and capture new business opportunities across Europe
• Design tailored account plans that deliver long-term value
• Act as a trusted advisor, ensuring exceptional client satisfaction and retention

Senior Account Manager

• Lead RFI/RFQ/RFP cycles for Capex construction, tank and fuel system projects, and facility service programs.
• Develop scopes of work, bid documents, evaluation criteria, commercial terms, and award recommendations.
• Build sourcing strategies, maintain qualified supplier lists, and conduct market and vendor analysis.
• Perform supplier qualification, due diligence, and risk assessments covering safety, financials, capacity, and historical performance.
• Deliver cost savings, cost avoidance, and TCO improvements.
• Support forecasting, accruals, purchase order/contract compliance, and payment term management.
• Track contractor performance, safety metrics, quality results, and SLA/KPI compliance.
• Implement corrective actions and continuous improvement plans.
• Align sourcing and contracting timelines with project schedules and capital approval gates.
• Partner with Legal, HSE, and Finance to validate compliance, safety, indemnity, and regulatory requirements.

• Review and manage inbound credit requests through Kissflow queues to ensure timely and accurate decisions
• Analyze customer financial statements and supporting documentation to recommend credit limits and assess default risk
• Evaluate mark‑to‑market (MTM) exposure and forward trading activity with customers and suppliers
• Determine appropriate credit support and security requirements to mitigate risk
• Partner closely with Commercial and Legal teams to address credit‑related matters for new and existing customers
• Support the establishment and ongoing enforcement of credit policies, underwriting standards, and loss‑control procedures
• Gather, review, and analyze customer information to support credit recommendations
• Assist in standardizing credit reporting, customer credit profiles, and data analysis across platforms
• Contribute to initiatives that improve transparency, reduce handoffs, and enhance the timeliness of bad‑debt reserves and write‑offs
• Support system and process alignment between PDI and Oracle ERP environments following system migrations
• Oversee the daily activities of an outsourced credit team to ensure consistency and accuracy
• Perform ad hoc analysis and special projects as needed

Senior Analyst, Credit & Risk

Data Analyst

• Build and maintain automated data pipelines, tools, and models to support revenue and pricing decisions.
• Design and enhance pricing and revenue optimization algorithms.
• Analyze large datasets to identify margin and revenue improvement opportunities.
• Develop dashboards and reports using tools such as Tableau or Power BI.
• Perform ad-hoc analyses and identify opportunities to automate recurring requests.
• Validate and reconcile data across multiple systems to ensure accuracy.
• Translate analytical results into actionable insights for business partners.
• Support integration of acquisitions into revenue and pricing workflows.
• Partner with stakeholders to understand business processes and improve performance through analytics and automation.

• Manage and grow an existing book of business (200+ accounts) with immediate revenue responsibility
• Identify and close new B2B customer opportunities across the Florida market
• Develop account strategies focused on retention, growth, and margin improvement
• Sell and cross‑sell World Fuel solutions including fuel cards, bulk fuel delivery, diesel, gas, and DEF
• Act as a trusted advisor by understanding customer operations and fueling needs
• Conduct regular in‑person customer visits across Orlando, Tampa, and Miami
• Maintain accurate pipelines, forecasts, and activity tracking within CRM systems
• Collaborate with internal teams including Supply, Logistics, Credit, and Customer Operations
• Monitor market conditions and competitive activity within the territory
• Operate in compliance with company, safety, and regulatory standards

Sales Executive – Commercial & Industrial

• Own and grow a portfolio of strategic FBO and business aviation accounts
• Achieve annual volume, revenue, and gross profit targets
• Develop and execute territory and account growth strategies
• Identify and close new business opportunities; expand existing relationships
• Serve as a commercial advisor to customers on fueling needs and market dynamics
• Maintain accurate pipelines, forecasts, and account activity in CRM systems
• Partner with internal teams (Supply, Dispatch, Credit, Accounting, Legal)
• Monitor competitors and market trends to strengthen value propositions
• Represent World Fuel at industry events, conferences, and customer meetings
• Contribute to broader sales strategy and mentor junior team members informally

Senior FBO Account Executive

Sales

• Assist in researching and identifying new business opportunities.
• Provide support in managing client accounts and ensuring customer satisfaction.
• Collaborate with internal teams to ensure seamless onboarding and service delivery.
• Participate in financial calculations to assess basic ROI and support margin evaluations under supervision.
• Learn and apply foundational financial modeling techniques to evaluate multiple inputs and product offerings.
• Maintain accurate records in the CRM system and assist with data entry and analysis.
• Contribute to marketing initiatives and sales campaigns by providing support and insight.
• Stay informed about industry trends and company offerings to effectively communicate with customers.

Digital Content Lead, SEO, Web Strategy

Senior Manager, Marketing – Government Solutions

Sales Executive – Early Career, Field-Based

Sales Executive, Cardlock

Fleet and Equipment Manager

Technical Procurement Manager

Price Risk Manager

Senior Digital Marketing Specialist

Senior Account Manager

Technical Procurement Manager

Senior Analyst, Credit & Risk

Data Analyst

Sales Executive – Commercial & Industrial

Senior FBO Account Executive

Sales Intern