USA TODAY Network

Journalist

• Cover Rhode Island’s tourism, food, dining, entertainment and lifestyle sectors with authority and creativity.
• Produce a mix of breaking news, service journalism, features, profiles, trend stories and enterprise reporting.
• Develop destination guides, restaurant lists, travel recommendations and seasonal content that helps readers get the most out of living in or visiting Rhode Island.
• Build relationships with chefs, restaurateurs, tourism leaders, business owners, event organizers and community members across the state.
• Create engaging social media content that extends the reach of stories and connects with audiences.
• Generate story ideas informed by audience needs, search trends and analytics.
• Contribute to newsletters and other audience-engagement initiatives.
• Collaborate with editors, visual journalists and other reporters on major projects and statewide coverage.

Tourism & Lifestyle Reporter

• Cover City Hall in Worcester, Massachusetts
• Assist with municipal government reporting in Central Massachusetts communities
• Provide coverage of upcoming elections
• Get to know Worcester's neighborhoods
• Develop sources across the political spectrum and among community stakeholders
• Produce engaging content that speaks to residents' real-world challenges
• Provide concise and accurate stories on tight deadlines
• Balance longer-range enterprise and investigative work
• Take photos and video when necessary
• Utilize social media, audience metrics, and SEO techniques

Municipal Government Reporter – UNION

Strategy

• Own accountability for consumer growth, revenue, retention, and lifetime value across national products
• Translate strategy into execution that drives measurable gains in acquisition efficiency, conversion rates, and churn reduction
• Establish clear success metrics and lead the organization toward achieving them
• Own and optimize the full consumer funnel, from acquisition through retention and monetization
• Design and scale lifecycle strategies that improve conversion, frequency, engagement, and long-term value
• Identify and remove friction across the customer journey to unlock growth
• Define and lead a unified growth strategy across owned channels (email, on-platform experiences, native app) and paid media
• Ensure channel investments are aligned with business priorities and ROI targets
• Partner with editorial and product leaders to align content strategy, user experience, and monetization opportunities
• Ensure content and product investments are optimized for audience growth and revenue impact
• Act as the connective tissue between audience demand and business strategy
• Collaborate with product teams to develop and scale new consumer offerings and monetization strategies
• Leverage AI, machine learning, and personalization to drive efficiency, relevance, and revenue growth
• Identify and capitalize on emerging opportunities to accelerate growth with urgency in a fast-paced environment
• Lead the development and execution of strategic initiatives that drive measurable outcomes across campaigns and consumer touchpoints
• Define, track, and analyze key performance metrics (ARPU, CVR, CPA, ROI, engagement) in partnership with analytics teams to inform data-driven decisions
• Establish and scale a disciplined test-and-learn approach to continuously optimize performance and align strategies with business objectives
• Set strategic direction and prioritize initiatives across a highly matrixed organization
• Partner closely with analytics, product, activation, brand, creative, and pricing teams to ensure execution and results
• Influence without authority while maintaining accountability for outcomes

National Consumer Strategy Director

Account Manager

• Partner with Brand Managers and internal teams to develop strategic, customized advertising solutions
• Build and evolve media plans based on client objectives, performance data, and market insights
• Manage end-to-end campaign execution, including contracts, onboarding, billing, reporting, and optimization
• Lead coordination for custom programs, sponsorships, and creative builds, acting as the bridge between clients and internal teams
• Work closely with Client Strategy and Client Services to drive client retention and revenue growth
• Maintain proactive client communication, ensuring exceptional service and responsiveness
• Identify opportunities to expand existing partnerships and support new business initiatives
• Support print campaigns where applicable and contribute to broader team projects

Account Manager – National Brands, Education & Specialty Services

Sales

• Lead the design and ongoing refinement of sales incentive plans, ensuring alignment with company objectives and desired seller behaviors.
• Develop plan components such as measures, weights, thresholds, accelerators, payout mechanics, and special incentives.
• Evaluate proposed plan changes through scenario modeling and business impact analysis before implementation.
• Analyze plan effectiveness by evaluating seller behavior, attainment distribution, pay-for-performance alignment, and ROI on incentive spend.
• Provide recommendations for leadership based on plan performance trends and business outcomes.
• Own the annual incentive planning cycle and support in-year plan updates as business needs evolve.
• Translate business strategy into practical, supportable compensation plans that can be operationalized with available systems, data, and processes.
• Maintain plan documentation, policy rules, governance standards, and exception management processes to ensure clarity and consistency.
• Partner with key stakeholders to ensure accurate and timely implementation, and operational execution of sales incentive plans.
• Establish strong governance over source data, plan rules, exception handling, policy interpretation, and audit readiness.
• Develop dashboards on Xactly and PowerBI, regular reporting, and executive-ready materials on plan performance, commission expense, attainment, and incentive outcomes.
• Clearly communicate plan design, changes, and policy interpretations to Sales, Finance, HR, and business leadership.
• Serve as a trusted subject matter expert on sales incentive plan design, governance, and administration.
• Partner with Sales Leadership, Finance, and HR teams to align incentive plans to company strategy and operational realities.
• Improve processes, controls, workflows, and system capabilities to increase efficiency, transparency, and scalability.
• Conduct market benchmarking and external research to keep plans competitive and aligned with industry practice.

Sales Incentive Manager

Performance Marketing

• Own and execute a significant portion of the Paid Ads product roadmap.
• Identify market opportunities, customer needs, and platform changes that should inform roadmap investments.
• Define product strategy for optimization, automation, bidding, measurement, and advertiser-facing capabilities.
• Evaluate emerging trends in paid ads, AI, and digital advertising to identify opportunities for product innovation.
• Lead initiatives from discovery through launch and ongoing optimization.
• Translate business challenges and customer needs into clear product requirements, user flows, success metrics, and rollout plans.
• Partner directly with Engineering and Data Science to deliver scalable product solutions.
• Balance customer value, business impact, and technical complexity when making prioritization decisions.
• Own product outcomes and post-launch performance measurement.
• Drive innovation across AI-powered optimization, bidding, automation, and recommendation capabilities.
• Translate emerging AdTech, platform, AI, and industry innovations into differentiated product experiences.
• Define measurement frameworks and success metrics to evaluate product effectiveness.
• Use data and experimentation to inform product investments and improve advertiser performance.
• Partner with Customer Success, Sales, Marketing, and Operations to ensure successful activation and adoption of new capabilities.
• Build alignment across stakeholders and influence decisions without direct authority.
• Present product strategy, recommendations, tradeoffs, and outcomes to leadership teams.

Product Manager, Paid Ads

Events

• Support coordination of end-to-end workflows for the Community’s Choice program and other events, promotions, and special sections from pre-sale through post-sale execution.
• Use Smartsheet to maintain project plans, workflows, automations, and reporting for fulfillment teams.
• Assist with pre-sale setup and sales kickoff preparation to ensure accurate project intake and expectations.
• Coordinate project intake, setup, and fulfillment across print and digital advertising channels.
• Maintain accurate and up-to-date project information throughout the project lifecycle.
• Collaborate with cross-functional teams to support timely execution and alignment.
• Track project progress and flag risks or issues to appropriate team members.
• Help coordinate resources and support workflow efficiency across teams.
• Build and maintain effective working relationships with internal stakeholders.
• Contribute to process improvements and workflow standardization efforts.

Events Specialist – Client Success

• Produce high-quality multimedia stories through photography, videography, and clear, engaging text that informs, entertains, and inspires our audience.
• Shoot, edit, and publish vertical videos designed for platforms such as Instagram Reels, TikTok, YouTube Shorts, and Facebook Stories, with a focus on driving audience growth and engagement.
• Manage quick-turn production of photo galleries and video content, ensuring timely, accurate delivery across digital and social channels.
• Collaborate with newsroom colleagues on story development, visual strategy, and innovative approaches to audience engagement.
• Analyze audience data and trends to inform content choices and maximize reach on rgj.com and social platforms.
• Mentor and support fellow journalists in basic photo and video editing, best practices for mobile journalism, and new media techniques.

Grant Funded Visual Journalist

Sales Development Rep

• Execute high-volume prospecting (80–100 daily activities) through calls, emails, and social media using our lead database
• Partner with Account Executives and leadership to develop and refine prospecting strategies
• Schedule marketing assessments and discovery meetings to identify partnership opportunities
• Conduct qualification calls and assess prospect fit
• Learn how businesses operate, uncover challenges, and position technology-driven solutions
• Help large marketing agencies unlock profitability by managing PPC at scale
• Build the skills and experience needed to advance into an AE role and beyond

Sales Development Representative

Inside Sales

• Execute a high volume of outbound and inbound sales activity, averaging 50+ calls per day.
• Manage and grow an existing portfolio of advertising clients while identifying opportunities for retention, upselling, and expansion.
• Prospect for new business through consistent outbound outreach and follow-up.
• Recommend customized print and digital advertising solutions that align with client goals.
• Guide clients through short, transactional sales cycles with urgency and accuracy.
• Process advertising orders, campaign updates, and client requests efficiently.
• Maintain organized CRM activity, pipeline management, and accurate documentation using Salesforce and other sales tools.
• Balance prospecting, customer communication, administrative work, and campaign management throughout each day.
• Partner with internal support teams to ensure a positive client experience and successful campaign execution.

Inside Sales Account Advisor

Analyst

• Conduct architecture reviews of the ad tech stack and provide privacy guidance to our ad tech teams
• Analyze system designs and data flows to identify and mitigate potential privacy vulnerabilities
• Providing privacy support for security incident response, triaging privacy incident investigation, and supporting the USA Today Co. Privacy Office in related breach response
• Assisting in the development and maintenance of privacy content for the company’s privacy intranet
• Support assessments of third-party vendors for privacy compliance
• Website cookie scanning management
• Stay current with international and domestic privacy laws and regulations, including GDPR, CCPA, HIPAA, and others relevant to our industry.
• Help manage the OneTrust suite of privacy modules used by Gannett
• Help to maintain records of data processing activities, data protection impact assessments to demonstrate compliance with applicable data protection laws
• Support responding to data subject rights requests
• Managing program metrics and reporting
• Ad-hoc activities, as required

Privacy Analyst

Growth Marketing

• Set the enterprise strategy and priorities for subscriber acquisition across paid channels, email, onsite, and app in support of growth and revenue objectives
• Translate business goals, market dynamics, and audience insights into strategic initiatives that strengthen conversion, acquisition efficiency, and long-term subscriber value
• Partner with Finance and Analytics to inform forecasting, investment priorities, and performance targets, ensuring resources are aligned to the highest-impact growth opportunities
• Own the strategic oversight of paid media investment, including ROI, CPA, and return on ad spend (ROAS), ensuring disciplined budget allocation and continuous optimization toward profitable growth
• Define the strategic approach to onsite conversion, including messaging frameworks, consumer journeys, and friction reduction across registration and subscription experiences
• Partner with Product to shape paywall and registration strategy, influencing testing priorities, offer architecture, and pathway design to improve conversion and long-term value
• Establish lifecycle growth strategies that move audiences from anonymous to registered to paid, using segmentation, behavioral signals, and personalization to increase conversion and retention potential
• Guide the strategic use of Customer Data Platforms (CDP), messaging platforms, and automation capabilities to enable more relevant, scalable consumer experiences
• Identify opportunities to apply predictive modeling and AI to improve audience targeting, decision-making, and growth outcomes
• Establish the strategic experimentation framework for subscriber growth across acquisition channels, ensuring testing is aligned to key business questions and decision-making needs
• Set the testing agenda across creative, messaging, offers, and user experience, using insights to inform roadmap priorities and growth strategy
• Lead and develop a team of Subscriber Growth Strategists, setting clear priorities and fostering a culture of accountability, strategic thinking, and continuous improvement
• Influence cross-functional partners across Product, Analytics, Brand, Activation, and Editorial to align on shared priorities and advance enterprise subscriber growth goals
• Communicate strategic direction, performance implications, and growth opportunities to senior leadership to support alignment, visibility, and decision-making

Director, Subscriber Growth Strategy

Editor

• Oversee weekly Iowa and the Farm Forum publication.
• Responsible for planning, editing and producing six Iowa weekly newspapers and the Farm Forum.
• Ensure consistent quality and performance of these products.
• Provide editing support within the Des Moines newsroom.
• Assist with major coverage initiatives such as the Iowa State Fair, elections and other high-volume projects.

Editor – Weeklies and Special Projects

• Direct day-to-day coverage, including breaking news, of the NFL in collaboration with the NFL editor and other leaders, assuring urgency that goes beyond the basic facts and first headline and pushes forward into the impact of the news and what it means for the audience.
• Take a leading role in assuring enterprise reporting is part of our daily offering, assigning with an eye for audience engagement and guiding direct reports and others from across the team in the ideation and reporting process.
• Use SEO, analytics and optimization techniques to grow readership and engagement.
• Regularly engage reporters in discussions about metrics and story optimization best practices, helping them understand their role in audience growth.
• Collaborate with video, podcast, social, graphics and other teams as needed to amplify, supplement and improve NFL content as well as other editors and reporters to tell bigger stories.
• Contribute to daily and event planning with meticulous documentation that allows for wide understanding and execution as we leverage the size of the USA TODAY newsroom and network to deliver coverage to millions of readers.
• Maintain USA TODAY Co.’s high standard of journalistic integrity and ethical reporting.

Deputy Editor

• Partner with sales on incoming RFPs and proposals, to ensure we are meeting client objectives - collaborating with various cross-company teams to develop the best advertising solutions as needed
• Successfully manage and support account base and new business as the day-to-day contact for accounts
• Provide a high level of customer service to clients with effective communication, timely responses to requests and proactive resolution of potential issues
• Develop and revise media plans with existing accounts by analyzing historical data on customer spending, as well as considerations of client objectives, timing, product offerings, product performance and inventory availability
• Independently manage all post-sale activity to ensure customer satisfaction is achieved and to prevent under-delivery – this includes booking, trafficking, delivery reporting, optimizations and assistance in resolution of billing discrepancies
• Project management of internal creative builds and sponsorship/custom programs – working as a liaison between client/creative agency and internal teams towards successful execution
• Ensure effective communication with sales teams to understand and anticipate customer needs, and ensure that advertising solutions meet those needs while setting internal and external expectations
• Support programmatic sales team and serve as a resource for the National Sales and Account Management team, as it relates to our programmatic business and initiatives
• Participate in project work as directed by supervisor
• Engage in ongoing development and growth:
• Product value propositions
• Setting up complex programs for success
• Analyzing data/metrics
• Developing comprehensive performance reports
• Upselling and driving incremental revenue