BM Digital

Account Executive

• Lead and oversee the entire Account Management and Client Success department
• Manage and mentor Account Managers across multiple client pods
• Train and develop Account Managers to become proactive strategic operators rather than reactive coordinators
• Create frameworks, playbooks, and standards for client communication, retention, and strategic account growth
• Ensure consistent client experience, communication quality, and service delivery across all accounts
• Support hiring, onboarding, performance reviews, and ongoing training for Account Managers
• Establish accountability systems and KPIs for the Client Success team
• Oversee a portfolio of high-value and tier 1 client accounts
• Join strategic client calls, escalations, renewal discussions, and performance reviews where required
• Serve as senior escalation support for complex client situations or relationship management issues
• Support Account Managers with strategic recommendations, growth planning, and difficult conversations
• Ensure clients clearly understand performance, strategy, priorities, and next steps
• Identify retention risks early and implement solutions proactively
• Drive long-term client retention, expansion, and revenue growth
• Improve operational alignment between Account Management, Project Management, Paid Media, Creative, and Strategy teams
• Build and optimise internal workflows, SOPs, meeting structures, communication processes, and delivery systems
• Ensure campaigns, deliverables, and launches are executed on time and to a high standard
• Improve project visibility, accountability, and cross-functional collaboration across departments
• Identify operational bottlenecks and implement scalable solutions
• Support leadership with forecasting, resource planning, and department scaling initiatives
• Standardise onboarding systems for both clients and internal team members
• Support contract renewals, upsells, and scope expansion opportunities
• Work alongside leadership to improve client profitability and retention metrics
• Understand client economics including CAC, MER, contribution margin, LTV, and growth targets
• Ensure account strategies align with both client goals and agency commercial objectives
• Assist with proposal creation, pricing conversations, and strategic account planning
• Monitor account health across the agency and proactively address underperforming accounts
• Ensure Account Managers can confidently communicate performance across Meta, Google, TikTok, email, influencer marketing, creative testing, and CRO
• Review reporting structures, dashboards, and strategic recommendations for quality control
• Help guide integrated growth strategies across paid media, influencer marketing, lifecycle marketing, and creative
• Collaborate closely with media buyers, creatives, strategists, and project managers to maintain strategic alignment
• Ensure testing roadmaps, creative pipelines, and performance initiatives remain proactive and organised

Group Account Director

Manager

• Own the client relationship post-sale, serving as the primary point of contact for your assigned accounts
• Hop on calls to manage client escalations, address concerns, and drive resolution quickly and professionally
• Identify upsell and expansion opportunities within existing accounts and lead those conversations with clients
• Monitor client health, engagement, and satisfaction — proactively flagging at-risk accounts and taking action before issues escalate
• Coordinate internally with relevant teams to ensure client needs are being met and deliverables are on track
• Maintain accurate records of client interactions, account status, and next steps in the CRM
• Support clients through onboarding and ensure a smooth, confident start to the engagement

Customer Success Manager

Operations

• Set up and optimize paid advertising campaigns
• Manage day-to-day campaign performance
• Create performance reports
• Execute platform-specific optimizations
• Monitor and adjust campaign budgets
• Handle creative asset management
• Analyze campaign data
• Build and maintain dashboards
• Conduct market research and competitor analysis
• Generate performance insights and recommendations
• Track and analyze KPIs across marketing channels
• Develop automated reporting solutions

Ad Operations Specialist

Data Analyst

• Own forecasting, reporting, automation, and database management
• Build and maintain revenue, headcount, and performance forecasting models
• Design, build, and maintain internal dashboards across tools like Power BI, Looker
• Identify and eliminate manual, repetitive reporting processes through intelligent automation
• Design and manage structured databases that support operations, finance, and client reporting

Senior Data Analyst

Creative Strategist

• Own and evolve creative product across the client portfolio
• Build frameworks, best practices, and mentor strategists
• Ensure production process aligns with creative strategy
• Lead new client onboarding and establish early wins

Senior Manager, Creative Strategy

• You will create performance ads that convert to client revenue growth by:
• Utilizing data, research, and creative insights to formulate effective creative strategy
• Analyzing data in platforms like Atria, Meta Ads Manager and TikTok Ads Manager
• Performing consumer, product, and competitor research using basic tools/resources
• Collaborating with Post-Production, Production, and your Creative Strategy Lead to produce videos
• Writing scripts and copy for video, static image ads, email campaigns.
• Ensuring visuals match creative strategy outlined for the ad
• Giving feedback that aligns to the creative strategy of the ad
• Executing on feedback given by your Creative Strategy Lead
• Analyzing the results of creative tests and utilizing this analysis to iterate
• With oversight from your Creative Strategy Lead, responsible for weekly strategic account planning
• Identifying top-performing concepts within accounts using data and creative analysis
• Identifying effective concepts/trends in the social media ecosystem

Senior Creative Strategist

• Create performance ads that convert to client revenue growth by:
• Utilizing data, research, and creative insights to formulate effective creative strategy
• Analyzing data in platforms like Atria, Meta Ads Manager and TikTok Ads Manager
• Performing consumer, product, and competitor research using basic tools/resources
• Collaborating with Post-Production, Production, and your Creative Strategy Lead to produce videos
• Writing scripts and copy for video, static image ads, email campaigns.
• Ensuring visuals match creative strategy outlined for the ad
• Giving feedback that aligns to the creative strategy of the ad
• Executing on feedback given by your Creative Strategy Lead
• Analyzing the results of creative tests and utilizing this analysis to iterate
• With oversight from your Creative Strategy Lead, responsible for weekly strategic account planning
• Identifying top-performing concepts within accounts using data and creative analysis
• Identifying effective concepts/trends in the social media ecosystem

• Own and evolve the creative product across client portfolios
• Set the creative standard for all clients and formats
• Mentor strategists and improve the team's performance
• Collaborate with production teams to ensure high output standards
• Align creative strategies with talent and creator processes
• Own the onboarding process for new clients, focusing on early wins

Director, Creative Strategy

• Own and evolve the creative product across the client portfolio
• Track trends on Meta and TikTok and translate them into best practices
• Lead and mentor a team of creative strategists
• Ensure production process aligns with strategic objectives
• Liaise with talent to ensure creative strategy is in sync with creator processes
• Manage onboarding of new clients to build momentum quickly
• Present strategies and feedback to clients with conviction

Creative Strategy Lead

• Manage the creative production process from concept to scriptwriting to live testing
• Create performance ads that convert to client revenue growth
• Analyze data and perform consumer, product, and competitor research
• Collaborate with Post-Production and your Creative Strategy Lead
• Write scripts and copy for video and static image ads
• Analyze the results of creative tests and iterate

Marketing

• Develop and implement comprehensive paid media strategies across platforms such as Meta, Google, TikTok, Snapchat, and X
• Collaborate with media analysts to monitor campaign performance
• Analyze and optimize the entire customer journey
• Design and execute A/B tests
• Lead the development of compelling creative concepts
• Serve as the primary point of contact for clients

Senior Media Buyer

• Own and evolve the creative product across the client portfolio
• Set the performance creative standard and establish frameworks
• Improve the performance of a team of strategists and editors
• Collaborate with heads of talent for creator alignment
• Manage the creative side of onboarding new clients
• Present creative strategies confidently to clients

Head of Creative Strategy

Project Manager

• Draft creative briefs based on strategic direction for senior review
• Produce and iterate ad copy using AI tools
• Conduct competitor research across paid social and digital channels
• Perform brand and customer research (e.g. review mining, forums, social platforms)
• Adapt high-performing scripts and concepts to new brands and campaigns
• Assist in generating multiple creative variations from a single concept
• Review and QA new creatives before launch
• Review raw footage and identify usable content for ads
• Support the Creative Strategist with execution of creative ideas

Creative Project Manager

• Set up, manage, and monitor digital ad campaigns across multiple platforms
• Track performance metrics (CTR, CPA, ROAS, etc.) and identify optimization opportunities
• Analyze campaign data and make data-driven decisions daily
• Troubleshoot campaign issues and ensure smooth delivery
• Work with internal teams to execute and improve campaign performance
• Build reports and dashboards (Excel / Google Sheets / platform dashboards)
• Continuously test variables (creatives, audiences, bidding strategies)

Group Account Director

Customer Success Manager

Ad Operations Specialist

Senior Data Analyst

Senior Manager, Creative Strategy

Senior Creative Strategist

Senior Creative Strategist

Director, Creative Strategy

Creative Strategy Lead

Creative Strategist

Creative Strategist

Senior Media Buyer

Head of Creative Strategy

Creative Project Manager

Ad Operations Analyst, Entry-Level