Senior Growth Strategist

BM Digital

Senior Growth Strategist responsible for client growth strategies and cross-functional team leadership. Drive performance for high-growth DTC brands managing significant advertising budgets and strategic initiatives.

Posted 8/1/2026full-timeRemote • 🇺🇸 United StatesSenior💰 $180,000 - $320,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in growth strategy and performance marketing for DTC brands, with a strong focus on data-driven decision-making and client relationship management. Proven ability to lead cross-functional teams and execute growth initiatives that drive revenue and customer acquisition.

Highest-signal resume keywords

Growth Strategy OwnershipPerformance Marketing ExpertiseData Interpretation and Strategic ActionCross-Functional Team LeadershipClient Relationship Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Growth StrategyPerformance MarketingCustomer AcquisitionConversion OptimizationPaid SocialPerformance CreativeAdvertising Budget ManagementMetrics Analysis (CAC, MER, ROAS)Landing Page OptimizationFunnel Development

Soft Skills

Exceptional Communication SkillsHigh Degree of OwnershipUrgency and JudgmentPersonal Accountability

Industry Keywords

DTC BrandsE-CommercePaid AcquisitionCreative StrategyInfluencer MarketingAd OperationsRetentionProfitabilityMarket InsightsGrowth Roadmaps

About the role

Key responsibilities & impact

Own the growth strategy for a portfolio of high-growth DTC brands.
Develop a deep understanding of each client’s business model, economics, customer, products, positioning, and competitive landscape.
Translate business goals into actionable growth roadmaps across paid media, creative, creators, offers, funnels, and conversion optimization.
Identify the highest-leverage initiatives that can materially improve revenue, customer acquisition, profitability, and scale.
Build quarterly growth plans with ambitious targets, clear priorities, and measurable outcomes.
Continuously evolve the strategy based on performance data, customer insights, creative learnings, and changes in the market.
Take direct ownership of client performance, retention, and portfolio growth.
Identify opportunities to profitably increase media spend, expand into new channels, improve monetization, and deepen the client relationship.
Lead cross-functional growth pods spanning paid media, creative strategy, influencer marketing, project management, ad operations, and conversion optimization.
Ensure that the team is not merely completing tasks, but executing against a coherent growth thesis.
Build a consistent pipeline of high-impact tests across creative, paid media, offers, landing pages, funnels, and creator-led acquisition.

Requirements

What you’ll need

5+ years of experience in growth strategy, performance marketing, e-commerce, paid acquisition, or a closely related discipline.
Proven experience owning growth outcomes for meaningful DTC or consumer brand portfolios.
A strong understanding of paid social, performance creative, customer acquisition, offers, landing pages, and conversion optimization.
Experience working with significant advertising budgets and making commercially important decisions.
The ability to interpret performance data and convert it into clear strategic actions.
Strong knowledge of metrics such as CAC, MER, ROAS, contribution margin, conversion rate, average order value, retention, and payback period.
Experience leading cross-functional teams or pods in a fast-moving environment.
Confidence working directly with founders, executives, and senior client stakeholders.
A track record of retaining and growing client relationships through strong thinking and execution.
Exceptional written and verbal communication skills.
A high degree of ownership, urgency, judgment, and personal accountability.

Benefits

Comp & perks

Fully remote
Flexible working hours