Digital Marketing

• You manage accounts end-to-end: audit → hypothesis → test plan → scaling → reporting.
• You optimize based on total business metrics and incremental KPIs; you understand why last-click attribution is misleading in long customer journeys.
• You use our AI stack as a standard tool.
• Account audits, breakdown analyses, and anomaly detection are AI-supported; you define the question, review the output, and make the final decision.
• You decode creative performance: you identify why a winning creative succeeds (hook, mechanism, objection handling, proof) and translate that into the next test hypothesis.
• You tell clients the hard truth when the bottleneck is the offer, the landing page, or the product — not the ads. And you always provide an alternative path.

Performance Marketer – Meta Ads, AI, Creative Strategy, E‑commerce, Online Marketing

• Set strategy and approve execution for our marketing vendor's paid media, SEO, AEO, and GEO programs
• Own accountability for a growing digital ad budget (Google, LinkedIn) and report on performance against pipeline and revenue goals
• Manage the company website, built in HubSpot, as a lead-generation asset, including ongoing vendor coordination
• Administer HubSpot marketing automation, lead nurture workflows, and funnel/attribution reporting
• Support digital go-to-market activities for phased product launches
• Build foundational customer marketing infrastructure, including customer segmentation and lifecycle email workflows in the CRM
• Design and launch initial cross-sell and upsell campaigns into the existing customer base
• Refine and strengthen our established lead handoff process with the Account Management team for customer marketing leads
• Serve as the team's HubSpot manager - our workflows, customer email, and marketing dashboards all run through it - while maintaining working familiarity with Salesforce and outbound tools like Clay to support alignment across sales and marketing systems
• Provide support for special projects as needed.

Digital Marketing Manager

• Generate qualified pipeline exclusively through outbound prospecting and account engagement
• Leverage your digital marketing expertise to create relevant, insight-driven outreach
• Identify, research, and prioritize target accounts aligned to Digible’s ICP
• Prospect into ownership groups, operators, and decision-makers through email, LinkedIn, calls, and tailored outreach
• Create relevance through strong account research, timing signals, and buyer-specific messaging
• Convert outbound activity into discovery meetings and sales-qualified opportunities
• Lead strategic discovery conversations focused on business outcomes and growth challenges
• Qualify opportunities based on fit, urgency, need, and buying intent
• Advance outbound-sourced opportunities through proposal development and close in partnership with Growth Leadership
• Maintain clear momentum, next steps, and stakeholder alignment throughout the sales process
• Apply your marketing expertise to continuously test and refine outbound messaging, targeting, and sequences to improve response and meeting rates
• Share outbound learnings and patterns to strengthen team playbooks and effectiveness
• Partner with Marketing on outbound narratives, positioning, and account-level entry points
• Maintain accurate opportunity stages, notes, and activity tracking in CRM
• Forecast outbound pipeline with clarity and discipline
• Identify bottlenecks in the outbound motion and recommend improvements to conversion and velocity

Account Executive – Digital Marketing

• The Digital Marketing Performance Manager is responsible for leading the measurement, analysis, and optimization of marketing performance across SHI’s digital channels, including paid media, email, web, and events.
• This role partners across Digital, Integrated Marketing, Paid Media, Events, Content, and Operations teams to establish reporting frameworks, performance benchmarks, and actionable insights that improve campaign effectiveness, support investment decisions, and strengthen marketing’s contribution to pipeline and revenue.
• Operate as an individual contributor in a highly matrixed environment, helping advance SHI’s marketing measurement capabilities, reporting consistency, and cross-channel visibility.
• Lead the development, implementation, and continuous improvement of marketing performance measurement frameworks across digital channels.
• Evaluate performance across key metrics including pipeline creation, conversion rates, return on investment (ROI), and funnel health, translating findings into actionable recommendations.
• Contribute to the evolution of a unified marketing reporting environment and support the advancement of a shared source of truth for marketing performance data through collaboration with the Marketing Analytics team and participation in data integration efforts across marketing automation, CRM, and business intelligence platforms.

Digital Marketing Performance Manager

• Own the front-end development of our websites in Webflow, building reusable components, managing CMS structures, and maintaining accessibility and performance standards.
• Lead our conversion rate optimization (CRO) program by developing testing hypotheses, executing A/B and multivariate experiments, and translating insights into roadmap priorities.
• Establish and maintain governance across all three domain properties, including design system consistency, analytics implementation, page performance, and SEO best practices.
• Develop and execute our organic search strategy, including technical SEO, content architecture, schema markup, and emerging Answer Engine Optimization (AEO) practices.
• Partner with solution marketing, brand, content, and growth marketing teams to prioritize and deliver web initiatives that support business objectives.
• Own reporting across the web portfolio, providing actionable insights from GA4, Google Search Console, and experimentation platforms to inform decision-making.

Senior Digital Marketing Manager

• As a webmaster partner, you support companies, freelancers and SMEs on their path to a successful digital presence.
• Conceptualization, creation and maintenance of modern, responsive websites
• Customizing design, structure and content to the goals and needs of your clients
• Advising on web design, online marketing, search engine optimization (SEO) and digital visibility
• Implementing digital solutions such as CRM, email marketing, appointment booking, forms and marketing automations
• Using a proven marketing and sales system for professional customer acquisition and client management
• Building and developing your own web agency based on a tested business concept
• Continuous professional development through training, informational webinars, workshops and exchange with experienced partners.

Partner for Web Design, Online Marketing

• Develop and define our advanced technologies priorities and strategy.
• Work closely with our Orthopaedic businesses and customers to understand needs and opportunities across all clinical orthopaedic applications – total joints, trauma, spine, CMF, F&A, sports medicine.
• Find, develop, and leverage market and customer research, insights and analytics to define, size and prioritize unmet need opportunities.
• Build relationships internally and with external companies, thought leads and potential partners to feed innovation funnel and stay up to date on latest technology advancements.
• Maintain an active scouting search criteria informed by prioritized needs and opportunities to guide business development.
• Manage a prioritization and governance process interfacing directly with senior leaders.
• Partner with external and internal Advanced Technologies R&D team and subject matter experts including business development, supply chain, quality, and regulatory to assess technology and market feasibility to inform recommendations on internal development, co-development, co-marketing, distribution, acquisition or other business strategies.
• Support new technology integration and transition to Marketing and Product Development Teams.
• Excel in communication and business acumen to effectively communicate with senior leaders of Depuy Synthes, potential partners, customers, and Orthopaedic business leaders.

Senior Marketing Manager, Advanced Technologies, Global Digital & Robotics Innovation

• Develop and execute inbound digital campaigns that generate qualified leads for Sorren’s core and specialty service lines.
• Manage paid ads, paid social, retargeting, landing pages, organic social, email nurturing, and lead capture strategies.
• Own HubSpot campaign setup, tracking, workflows, attribution, and reporting.
• Build dashboards and report on campaign performance, lead quality, conversions, pipeline influence, and ROI.
• Develop industry-specific messaging and campaigns based on ideal client profiles and buyer pain points.

Digital Marketing Specialist

• Execute digital marketing tasks on platforms such as Marketing Cloud Account Engagement (Pardot), Marketing Cloud Engagement, HubSpot, MailChimp, Marketo, and other similar platforms
• Gather, report, and analyze marketing performance data
• Effectively create and manage email marketing programs, create and publish landing pages, website updates, and other digital marketing execution
• Implement A/B testing (landing pages, emails, and CTA’s)
• Work with the other marketing teams, such as visual, content, and website developers, as needed, to support client needs for task execution
• Coordinate with assigned clients to implement HTML/CSS website edits
• Create and optimize paid media programs through technologies such as Google Ads and LinkedIn Ads
• Consistently achieve or exceed the monthly target(s) established by the supervisor
• Retain training and direction from management
• Adhere to company policies and values
• Work effectively in a collaborative work environment and professionally represent EBQ to clients
• Performs other duties as assigned

• Own global paid channel strategy across Paid Search, Paid Social, Programmatic, Affiliate, and other channels for enterprise audiences, including planning, forecasting, budget pacing, audience design, and performance management.
• Build and scale ABM programs across priority accounts and segments, coordinating paid media with sales outreach, field marketing, executive engagement, events, and lifecycle programs.
• Partner with Sales and GTM leadership to align investment with account priorities, territories, pipeline goals, and product or solution plays.
• Optimize performance across the enterprise funnel, from account engagement and qualified demand through opportunities, pipeline, and revenue, with clear attribution and incrementality frameworks.
• Develop audience and messaging strategies for buying committees, industries, company sizes, use cases, and stages of the enterprise purchase journey.
• Create a closed-loop operating rhythm with Sales and Marketing Operations that turns account-level signals, pipeline quality, and win/loss feedback into channel decisions.
• Design experiments and scalable playbooks across markets while accounting for regional sales motions, localization needs, privacy constraints, and platform nuances.
• Build AI-enabled creative, targeting, reporting, and optimization workflows that increase speed and personalization while maintaining quality and control.

Growth Digital Marketing – Enterprise

• Own global paid channel strategy across Paid Search, Paid Social, Programmatic, Affiliate, and other channels for a scaled consumer product, including planning, forecasting, budget pacing, audience strategy, and performance management.
• Manage significant investment across a broad international portfolio, balancing global consistency with market-level opportunity, platform dynamics, and cultural nuance.
• Optimize the full consumer journey from acquisition through activation, engagement, retention, and monetization, with a focus on durable unit economics and cohort quality.
• Develop audience, use-case, offer, and creative strategies that reach diverse consumer segments and translate across languages, cultures, and stages of product maturity.
• Partner with regional marketing and localization teams to prioritize markets, adapt campaigns, and build repeatable international launch and scaling playbooks.
• Drive experimentation and incrementality measurement, defining hypotheses, designing tests, and translating consumer and market insights into channel decisions.
• Partner cross-functionally with product, engineering, data science, lifecycle, brand, and creative to improve conversion journeys, measurement foundations, and growth systems.
• Build AI-enabled creative, targeting, reporting, and optimization workflows that increase iteration velocity and personalization while maintaining quality and brand integrity.

Growth – Digital Marketing, Consumer

• Own global paid channel strategy across Paid Search, Paid Social, Programmatic, Affiliate, and other channels for B2B audiences, including planning, forecasting, budget pacing, audience design, and performance management.
• Build and optimize programs across self-serve, product-led, and sales-assisted motions, adapting channel strategy to segment, use case, buyer, and funnel stage.
• Partner with Sales and GTM teams to align campaigns with revenue priorities, product launches, solution plays, account segments, and regional opportunities.
• Optimize full-funnel performance from demand capture and qualified leads through activation, pipeline, conversion, expansion, and long-term customer value.
• Develop B2B audience, offer, and messaging strategies for decision-makers, practitioners, company sizes, industries, and use cases.
• Create strong feedback loops with Sales and Marketing Operations, using lead quality, account engagement, pipeline progression, and customer insights to improve performance.
• Drive experimentation and incrementality measurement, translating results into scalable playbooks across markets, segments, and sales motions.
• Build AI-enabled creative, targeting, reporting, and optimization workflows that increase iteration velocity while maintaining quality and control.

Growth – Digital Marketing

• Designing and implementing GA4 and GTM measurement setups for clients, including event architecture, custom dimensions and metrics, and server-side tagging.
• Writing clean dataLayer specifications, QAing them against live containers, and working with developers to get them implemented correctly.
• Diagnosing tracking issues end to end, from a broken tag to a misfiring trigger to a downstream reporting gap.
• Building data pipelines and warehousing strategies (BigQuery or equivalent), including GA4 exports and joining behavioral data with other sources, and designing measurement architecture that scales across multiple clients and properties.
• Building and maintaining dashboards in Looker Studio, Tableau, and/or Power BI that answer real business questions, and translating raw data into plain-English insight for stakeholders.
• Strategizing and running Conversion Rate Optimization programs: developing hypotheses, designing A/B and multivariate tests, reading results with statistical rigor, and tying outcomes back to revenue or lead goals.
• Analyzing web and behavioral data across GA4, Crazy Egg, Microsoft Clarity, and similar tools to find where users drop off and why, and turning those patterns into concrete recommendations for clients.
• Supporting new business efforts by helping draft proposal language, contributing to pitches, and scoping analytics work for prospective clients.

Senior Digital Analytics Specialist

• Manage team of Digital Marketing Producers and Email Automation to ensure upward movement and efficiencies in budget and campaign production.
• Manage the development and execution of all in-house digital marketing campaigns for CIEE programs.
• Lead discovery sessions, identify client requirements, and architect marketing automation strategies.
• Make recommendations to business units and senior leadership on goals, outcomes and projections for campaign development and budget requests.
• Design and implement advanced nurture programs, lead scoring models, lead lifecycle programs and complex automation workflows.
• Own analytical review of multi-channel marketing effectiveness, conversion tracking, and ROI — translating data into mid and senior level reports and actionable recommendations for campaign optimization.
• Train and develop Digital Communications staff and other Sales & Marketing team members on marketing automation best practices and the core digital marketing platforms (e.g., Marketo, Salesforce).
• Coordinate lead data import/export with Enrollment Management Operations team.
• Develop, build, and manage vendor relationships for marketing platforms and related web applications.
• Manage the development and implementation of paid social media marketing efforts for CIEE channels that support the mission, values and brand in an effort to bolster awareness and engagement with the University community.
• Partner with business units, social media team, and stakeholders to develop social media campaigns that effectively meet the needs of our clients.
• Evaluate and measure the success of paid social media initiatives through metrics, data monitoring, and interaction.
• Manage campaign performance reports and share results across teams and make recommendations to improve performance.
• Monitor new trends and social platforms and look for opportunities to improve CIEE's position within the digital landscape.
• Manage account access on social platforms and advise on organizational governance.

Senior Director of Digital Marketing

• Manage team of Digital Marketing Producers and Email Automation to ensure upward movement and efficiencies in budget and campaign production
• Manage the development and execution of all in-house digital marketing campaigns for CIEE programs
• Lead discovery sessions, identify client requirements, and architect marketing automation strategies
• Make recommendations to business units and senior leadership on goals, outcomes and projections for campaign development and budget requests
• Design and implement advanced nurture programs, lead scoring models, lead lifecycle programs and complex automation workflows
• Own analytical review of multi-channel marketing effectiveness, conversion tracking, and ROI — translating data into mid and senior level reports and actionable recommendations for campaign optimization
• Train and develop Digital Communications staff and other Sales & Marketing team members on marketing automation best practices and the core digital marketing platforms (e.g., Marketo, Salesforce)
• Coordinate lead data import/export with Enrollment Management Operations team
• Develop, build, and manage vendor relationships for marketing platforms and related web applications
• Manage the development and implementation of paid social media marketing efforts for CIEE channels that support the mission, values and brand in an effort to bolster awareness and engagement with the University community
• Partner with business units, social media team, and stakeholders to develop social media campaigns that effectively meet the needs of our clients
• Evaluate and measure the success of paid social media initiatives through metrics, data monitoring, and interaction
• Manage campaign performance reports and share results across teams and make recommendations to improve performance
• Monitor new trends and social platforms and look for opportunities to improve CIEE's position within the digital landscape
• Manage account access on social platforms and advise on organizational governance.

Senior Director – Digital Marketing

• Create marketing materials that strengthen brand awareness
• Help manage and grow LinkedIn and Instagram presence
• Conduct outreach to prospective referral partners
• Build relationships with professional stakeholders
• Maintain accurate CRM records and activity tracking
• Coordinate meetings and follow-up communications
• Support marketing campaigns and lead-generation efforts
• Identify opportunities to improve workflows and processes

Entry Level Digital Marketing Specialist

• Lead the strategy, execution, and performance of our digital ecosystem
• Own the full digital demand engine - including website, SEO, PPC, email marketing, and social media
• Develop and execute a comprehensive digital marketing strategy aligned to SGS North America’s growth priorities
• Lead the evolution of SGS’s digital ecosystem, ensuring a modern, user centric, high performing web experience
• Own the SGS North America website strategy, roadmap, UX, content architecture, and ongoing optimization
• Drive continuous improvement in site performance, conversion paths, SEO health, and digital accessibility
• Oversee web governance, content standards, and cross business line alignment
• Lead SEO strategy across technical, on page, and content optimization
• Partner with content teams to ensure SEO driven content planning and execution
• Own paid search and paid media strategy, budget allocation, and performance optimization
• Drive measurable ROI through targeted PPC campaigns, retargeting, and digital advertising programs
• Collaborate with Marketing Operations & Performance for accurate attribution and reporting
• Lead email marketing strategy, including nurture programs, segmentation, and personalization
• Optimize email performance through testing, analytics, and continuous improvement
• Oversee SGS North America’s social media strategy, content, and channel performance
• Ensure alignment with global brand standards and regional business priorities
• Partner with business line leaders and regional marketing teams to ensure digital initiatives support commercial goals
• Collaborate with IT and external partners for secure, scalable, and optimized digital platforms

Director, Digital Marketing

• Own and deliver the MarTech roadmap, with Salesforce Marketing Cloud as the primary platform and accountability for supporting technologies and integrations.
• Partner with Marketing, Commercial, DTC/eCommerce, Data & Analytics, and IT stakeholders to prioritize platform capabilities that improve customer engagement, campaign execution, personalization, and DTC revenue enablement.
• Lead complex MarTech programs, including customer journeys, target audiences, automations, email campaigns, personalization capabilities, and multi-region/multi-language requirements.
• Translate business needs into clear product/platform priorities, delivery plans, resource needs, and measurable outcomes.
• Serve as the platform owner and subject matter expert for MarTech capabilities, operating model, governance, and continuous improvement.
• Maintain platform health, stability, access governance, release readiness, and operational support processes across the MarTech ecosystem.
• Provide hands-on leadership for day-to-day Salesforce Marketing Cloud operations, troubleshooting, incident coordination, and new capability enablement.
• Partner with QA, release management, security, and compliance teams to support development releases, change controls, and production readiness.
• Lead recurring roadmap and operations forums with Marketing, Commercial, and technology stakeholders to align priorities, dependencies, risks, and delivery status.
• Communicate platform status, risks, tradeoffs, and decisions clearly to business and IT leadership.
• Establish and maintain training materials, adoption practices, and a practical center-of-excellence model for global users.
• Support change management and user adoption for new marketing technology capabilities and process improvements.
• Manage vendors, implementation partners, Salesforce-related services, and supplier performance.
• Manage budget responsibilities for Marketing Technology vendors, suppliers, licenses, and related platform services.
• Influence vendor and internal product roadmaps to improve platform value, reduce operational friction, and support business priorities.

Senior Manager, Digital Marketing Platform

• Execute digital marketing campaigns to drive growth
• Leverage digital channels, including mobile and desktop paid search, email, ATM, and placements on BofA and Merrill digital properties
• Integrate closely with Marketing Strategy to develop digital channel plan and provide input on overall marketing strategy
• Lead and provide input during creative review routines to ensure customer experience alignment with strategy, measurement requirements, and channel fit guidelines
• Partner with teams inside and outside the organization, including strategy, digital channels, media, and agencies, to ensure integration
• Regularly review and understand campaign performance in order to optimize and make strategic decisions
• Understand how to uncover insights and leverage data to prioritize client messaging

Senior Consumer Deposits Digital Marketing Specialist

• Create social graphics, banners, email visuals, ad creatives, and campaign elements in Figma
• Adapt and resize assets for various platforms while maintaining brand consistency
• Prepare export-ready files and organize assets for easy team access
• Produce post graphics, captions, and short-form copy aligned with campaign goals
• Build and format email assets (graphics, promotional content, basic layout support)
• Schedule or hand off assets with clear specs for publishing
• Design basic static and simple animated ad creatives for promotions, launches, and awareness campaigns
• Iterate concepts based on performance data and feedback
• Ensure assets meet platform requirements and are optimized for engagement and CTR
• Draft, edit, or refine copy for ads, social posts, emails, landing pages, and short articles/blogs
• Repurpose existing product content into digestible social posts and campaign materials
• Proof for spelling, grammar, and formatting to uphold quality standards
• Work closely with the Marketing Manager to translate briefs into final deliverables
• Maintain strict brand consistency across visuals and messaging
• Manage multiple requests, track deadlines, and communicate status proactively

Digital Marketing jobs in United States

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Performance Marketer – Meta Ads, AI, Creative Strategy, E‑commerce, Online Marketing

Digital Marketing Manager

Account Executive – Digital Marketing

Digital Marketing Performance Manager

Senior Digital Marketing Manager

Partner for Web Design, Online Marketing

Senior Marketing Manager, Advanced Technologies, Global Digital & Robotics Innovation

Digital Marketing Specialist

Digital Marketing Specialist

Growth Digital Marketing – Enterprise

Growth – Digital Marketing, Consumer

Growth – Digital Marketing

Senior Digital Analytics Specialist

Senior Director of Digital Marketing

Senior Director – Digital Marketing

Entry Level Digital Marketing Specialist

Director, Digital Marketing

Senior Manager, Digital Marketing Platform

Senior Consumer Deposits Digital Marketing Specialist

Digital Marketing Assistant, Content & Design – Figma