Brand Manager

• Develop an audience growth strategy across Instagram, TikTok, and other social platforms.
• Advise on content pillars, themes, and positioning for a distinctive social brand.
• Recommend Reels and short-form video strategies, including content cadence and formats.
• Build and manage community engagement initiatives and creator/fan partnerships.
• Provide high-level paid media recommendations (Meta Ads, TikTok, YouTube) aligned with brand growth.
• Define target audiences and advise on segmentation and growth opportunities.
• Collaborate with the filmmaker and internal teams to align social strategy with broader brand objectives.

Brand Strategist

• Support the development and execution of an 18-month rolling innovation calendar across Hair Care and Personal Care categories.
• Help guide decision-making on portfolio evolution by leveraging trend research, competitive benchmarking, consumer insights, analytics, and product expertise.
• Support all aspects of product development from concept through commercialization including concept briefs, product positioning, claims, naming, copy development, artwork reviews, packaging, pricing, and go-to-market execution.
• Identify target audiences and support development of marketing plans across omnichannel touchpoints including brochure, digital, social commerce, Amazon, TikTok Shop, PR, sampling, influencer, and experiential activations.
• Partner closely with cross-functional teams to support successful execution of launches from development through campaign activation.
• Execute and track projects with a detailed understanding of the NPD (New Product Development) process and critical timelines.
• Manage trackers, spreadsheets, launch calendars, project timelines, sample submissions, claims documentation, and status reporting for weekly and daily reviews.
• Interface with external vendors and suppliers to manage submissions, artwork, packaging components, fact sheets, testing, costs, timelines, and inventory needs.
• Support innovation storytelling through compelling product positioning, claims architecture, ingredient storytelling, trend integration, and competitive differentiation.
• Partner closely with brochure management, What’s New, Creative, PR, Social, and Digital teams to support campaign development, creative briefs, turnover meetings, and launch alignment.
• Analyze campaign, digital, social commerce, and sales performance to extract insights and provide recommendations for future launches and category growth opportunities.
• Support emerging channel initiatives including Amazon, TikTok Shop, influencer programs, sampling, PR mailers, and experiential activations.
• Stay closely connected to beauty, wellness, hair care, skincare, and social trends to identify whitespace opportunities and future innovation platforms.

Assistant Brand Manager, Hair Care – Personal Care

• Lead brand campaigns end to end: Conceive, build, and execute integrated brand campaigns (awareness, cultural moments, product narrative arcs) from brief to launch to measurement
• Creative Campaign Strategy & Execution: Own the strategy & execution of 360 creative campaigns, ensuring strong briefs, clear processes and exceptional execution.
• Strategy & Planning: Lead the strategy, planning, including aligning on business objectives and priorities, defining the product and audience specific growth narrative for the year, developing a strategy to meet brand/business goals.
• Shape the brand narrative: Translate complex AI and product capabilities into clear, emotionally resonant stories that resonate with both technical and non-technical consumer audiences
• Partner with Creative: Work closely with creative, design, production, and copy to ensure all brand outputs are high-craft and on-strategy; you should have a strong enough creative eye to push the work
• Cultural marketing: Identify the right cultural moments, communities, and collabs that can expand Replit's reach and relevance without feeling forced
• Agency & Creative Management: Work directly with multiple agencies, internal creative, production, business affairs, and PR agencies to build break-through, consumer-centric work that is focused on driving short and medium term audience growth, product trial and overall user engagement.

Senior Brand Marketing Manager

• Lead the identity development and storytelling behind our brands, with a primary focus on our flagship brand, moonbowls.
• Ensure the consistency of our brand messaging and value proposition across all customer touchpoints.
• Work closely with the CEO and R&D team to guide our culinary roadmap from a brand and market opportunity perspective.
• Own the post-purchase customer journey to maximize order frequency and customer lifetime value.
• Spearhead retention strategies, digital loyalty initiatives, and occasion-based campaigns that drive repeat ordering behavior and brand stickiness.
• Develop and manage a holistic strategy for introducing our brands into new markets, including social media and community outreach.
• Develop high ROI opportunities to collaborate with digital influencers and build community engagement.
• Direct the editorial strategy across all brand channels, creating a cohesive narrative that boosts community interaction and achieves sales targets.
• Oversee the external brand communications strategy, shaping public perception with general and targeted media outlets.
• Partner directly with the CEO on high-level strategic planning and thought leadership initiatives.

Head of Brand Marketing

• Strategic Brand Planning & NA Execution
• Narrative Campaign Design: Architect and execute marketing campaigns that prioritize storytelling over transactional advertising, ensuring every touchpoint reflects our studio’s unique identity.
• North America Market Leadership: Serve as the primary lead for all North American marketing initiatives, tailoring global strategies to resonate with local Gen Z and "INFP" audiences.
• Lifecycle Management: Develop comprehensive brand plans for SKY and seasonal expansions, overseeing the journey from reveal to live operations.
• Budget & KPI Management: Oversee the North American marketing budget and establish KPIs that measure emotional engagement and community health alongside traditional growth metrics.
• Community-First Advocacy
• Champion of the Player: Act as the internal voice for the community, ensuring that marketing strategies are grounded in real player behavior and foster positive relationships.
• Authenticity Management: Vet all creative and communications to ensure they feel organic and respectful, avoiding "ad-speak" that could alienate our dedicated player base.
• Creator & Influencer Collaboration: Partner with creators who genuinely align with our values, focusing on authentic integration rather than purely paid placements.
• Creative Collaboration & Brand Legacy
• Creative Team Synergy: Partner closely with the creative team to define unique campaign aesthetics, visual directions, and creative platforms.
• Legacy Building: Develop strategic initiatives that build a long-lasting brand legacy, ensuring every campaign contributes to the enduring identity and cultural impact of thatgamecompany.
• Innovation & Agile Marketing
• Pioneer New Platforms: Experiment with non-traditional channels to meet players where they are.
• Fail Fast Mentality: Foster an environment of rapid experimentation, using data-driven insights to quickly pivot and optimize campaigns.
• Project Management & Operational Excellence
• Project Management: Lead complex marketing projects from ideation to delivery, maintaining highly organized workflows and ensuring cross-functional alignment.
• Efficiency & Workflow Optimization: Collaborate with the Head of Brand & North America Marketing to establish and optimize efficiencies and workflows across cross-functional teams.
• Strategic Partnerships & Licensing
• Licensing & Partnerships: Identify and manage strategic licensing opportunities that extend the studio’s brand and IP into new consumer spaces, ensuring all collaborations align with our core values and maintain authenticity.

• You'll own the execution and orchestration of our brand partnerships and activations, running campaigns that elevate ElevenLabs' presence across all audiences.
• Think: Sports partnerships, popup shops, unique OOH, creator partnerships, online interactive experiences, and more.
• This is hands-on, execution-focused work.
• You'll develop partnership strategies and creative campaigns, build the assets field teams need to activate partnerships, manage multi-million dollar partnership budgets and timelines, and measure the impact.
• You'll partner closely with product marketing, comms, and design - orchestrating across teams to ensure activations hit hard and stay on-brand.

Brand Marketing

• Lead brand building efforts with emphasis on the U.S. Hispanic segment
• Shape and execute long term brand strategy
• Develop marketing campaigns for PNC’s growth agenda
• Manage a bilingual team and agency relationships
• Track brand KPIs and performance stories for executives

Senior Manager, Multicultural Brand Marketing – Bilingual (English / Spanish)

• Own ongoing performance tracking across innovation and renovation platforms (consumption, velocity)
• Analyze syndicated data (Cirana, Stackline), panel data, and internal sales data to identify trends and opportunities
• Develop actionable insights to inform pipeline prioritization and renovation decisions
• Monitor competitive landscape and category shifts
• Support post-launch tracking and optimization recommendations
• Build executive-ready reports and dashboards for leadership updates
• Lead renovation initiatives across brands
• Drive execution of innovation projects through stage-gate process
• Partner with R&D, Medical, Regulatory, Packaging, and Operations on product development decisions
• Support concept development and consumer research
• Ensure projects are delivered on time, on budget, and aligned with brand strategy

Associate Brand Manager – Innovation

• This position supports the strategic development and activation of the TruStage brand and plays a key role in strengthening brand presence, consistency, and experience across the enterprise.
• Reporting to the Head of Brand Strategy & Engagement, this role translates enterprise brand strategy into clear guidance, programs, and brand marketing initiatives aligned to enterprise objectives.
• The Senior Manager leads day-to-day brand stewardship and enterprise brand marketing execution that ensures consistent and effective application of the TruStage brand across channels, experiences and touchpoints.
• This role partners cross-functionally with Marketing, Creative, Media, Sales and Communications to reinforce brand standards, narrative, and strategic intent to enable strong execution.
• Through cross-functional influence and people leadership, it plays a meaningful role in brand governance and brand health, supporting the development, application, and measurement of brand guidelines, and contributing to the evolution of brand positioning and narrative.
• Working closely with the Head of Brand Strategy & Engagement, this role helps ensure that the brand is expressed cohesively through enterprise marketing initiatives.
• This role manages a team accountable for Brand, Narrative and Content Strategy, Enterprise and Brand Marketing Campaigns and Brand Measurement partnering with teams across Marketing, Creative, Media, Sales and Communications to drive aligned, on-brand execution.

Senior Manager, Brand Strategy – Enterprise Marketing

• Maintain brand standards, guidelines, templates, and assets across all communications.
• Lead global brand programs, training initiatives, and brand ambassador networks to strengthen understanding and adoption throughout the organization.
• Ensure compliance with policies through regular reviews of marketing materials and collaboration with cross-functional teams to develop and refine governance processes.
• Manage the brand governance SharePoint site, serving as the primary resource for tools, guidance, and support.
• Partner with global marketing teams to support the execution of enterprise-wide brand campaigns.
• Support the development and distribution of corporate communications, including press releases and brand messaging.
• Manage and optimize corporate website content, collaborating with regional teams to ensure a consistent global brand experience across languages and markets.
• Serve as the key brand partner to digital teams, ensuring alignment between brand strategy and digital execution.
• Leverage SharePoint and website analytics to identify opportunities, enhance user experience, and improve brand resources.
• Monitor digital performance and recommend data-driven enhancements to strengthen brand visibility, engagement, and effectiveness.

Global Brand Specialist

• Understand the brand vision and support the development of long-term brand equity strategies.
• Build strategic and tactical plans that support this vision through a multi-year roadmap, elevating brand positioning in the hearts and minds of end users while supporting delivery of target brand KPIs, including share growth and perception change.
• Coordinate with cross-functional teams and agency partners to plan, develop, and deliver dynamic, world-class content.
• Manage the development of launch materials including, but not limited to, claims and marketing copy, packaging design, eCommerce content, photography, video, PR, and social media/influencer activation.
• Work with cross-functional teams and vendor partners to identify and deliver improved end-user experiences across all touchpoints, both online and offline.
• Partner with the Insights team to understand how user segments experience the brand and translate those insights into benefit-driven campaigns across core and new product categories.
• Cultivate relationships with product, commercial, and senior leadership partners to drive alignment and collaboration on marketing strategies.
• Partner with regional Brand Marketing and Activation teams on objectives, KPI alignment, and performance tracking, while making recommendations to improve execution and ensure best-in-class global representation of the CRAFTSMAN brand across every touchpoint.
• Collaborate with the Associate Brand Manager to deliver high-volume new product launch initiatives with exceptional attention to detail and on-time execution.
• Execute deliverables by proactively driving collaboration and communication across project stakeholders.
• Lead the development and execution of new product launch plans.
• Own full campaign execution from development through launch.
• Identify and elevate gaps, needs, interdependencies, wins, and challenges impacting brand success.

Global Brand Marketing Manager

• Support planning and activation of global campaigns across Upper Luxury brands
• Ensure each campaign/initiative has proper controls for accurate measurement and analysis
• Manage day-to-day relationship with internal teams and agencies
• Maintain processes, timelines, and decision frameworks for efficient global execution
• Support manager with ad-hoc marketing projects as necessary
• Support manager with development of plans and campaign-wrap-up reports

Associate Manager, Upper Luxury Brand Marketing

• Own Onit’s category narrative and corporate positioning, including the through-line that defines what Onit is, what it replaces, and why its differentiation is defensible.
• Set the master brand story that Product Marketing translates into product messaging and that Revenue Marketing carries into demand programs.
• Lead the evolution of Onit’s positioning as the market and the AI category shift, keeping the story ahead of competitors.
• Partner with the VP of Marketing and the executive team to align the brand narrative to company strategy and key market moments.
• Monitor the competitive brand landscape and ensure Onit’s positioning responds to moves by key competitors including in enterprise legal management, CLM, and AI-native entrants.
• Own Onit’s brand identity, voice, and visual system, and set the standard for how every team applies them.
• Lead the website as a brand expression, owning the experience, design language, and how the story renders for first-time visitors, in partnership with web and design.
• Direct the creative and design function to produce on-brand work at the pace of an AI company.
• Own brand presence and experience at tier-one events and lead the OnPoint community as a brand channel, developing it as an always-on touchpoint for legal ops buyers and advocates.
• Own earned media and PR, building Onit’s reputation and share of voice in the legal AI category.
• Lead the executive and employee thought leadership program and scale the shift from episodic campaign spikes to an always-on, culture-led organic engine.
• Own AI and LLM search visibility as a first-class brand channel, growing Onit’s citation share for the terms that matter to buyers.
• Establish the brand measurement framework, including awareness, share of voice, organic reach, sentiment, and earned media, reported to the VP of Marketing and leadership on a defined cadence with clear business impact framing.
• Support investor-facing narrative and corporate communications as Onit executes its AI platform transition, in partnership with the VP of Marketing and executive leadership.
• Partner with Product Marketing on analyst storytelling, supplying the corporate narrative that analyst relations carries to market.
• Consolidate and build the brand team, bringing dedicated headcount to a function that has operated across multiple contributors, including in-house PR and social, content, and design talent; manage the brand budget including agency and vendor relationships.
• Hold the brand standard across every team that touches the brand without owning every task, partnering with Revenue Marketing and Product Marketing while keeping scope clean.
• Operate like an AI company: fast, high-volume, experiment-driven, and comfortable leading through ambiguity.

Director, Brand Marketing

• Responsible for driving the growth of Wellness Pet's Treats business
• Translate insights into strategies and lead cross-functional projects
• Analyze brand, product, promotional, and category performance identifying trends, risks, and opportunities
• Lead cross-functional Innovation and Renovation projects from concept through commercialization and launch
• Develop and execute annual brand plans including new product launches, promotional plans, merchandising, and distribution opportunities
• Utilize data insights to identify new opportunity areas for the Treats business and drive discussions to test, learn, and grow
• Be a key contributor to management and growth objectives of Wellness Pet business

Brand Manager – Treats

• Lead the L’Oréal beauty advisor team to achieve sales targets and ensure excellence in retail operations while delivering a best-in-class client experience aligned with L’Oréal standards.
• Set counter sales goals, team objectives, and action plans in alignment with L’Oréal and Avolta KPIs.
• Coach and lead Beauty Advisors to achieve individual and team sales goals.
• Monitor sales performance and share results with L’Oréal team and Avolta Supervisor weekly.
• Motivate and inspire the team through daily floor meetings focused on sales targets, opportunities, and counter updates.
• Track competitive retail sales and identify trends and strategies to stay ahead in the market.
• Create and post the team schedule 7 days in advance, ensuring proper floor coverage and proactive handling of call-outs or leaves of absence.
• Every week gather and deliver tester needs from the team to maintain a complete and functional counter.
• Analyze weekly stock levels and communicate replenishment needs to the Avolta Supervisor and buying team.
• Maintain visual standards and ensure the counter is shoppable, clean, and aligned with brand expectations.
• Recruit and onboard new Beauty Advisors in partnership with the retail headquarters and HR team.
• Drive, coach, and foster a collaborative and motivating work environment.
• Deliver a premium client experience while answering customer queries and objections confidently.

• Own the US marketing calendar for Cotton On Kids across seasonal moments, storytelling opportunities, and community activations.
• Translate global Kids briefs from the AUS team into US-relevant social, creator, and event plans.
• Be the US voice for Kids in cross-functional conversations. You know the product, the customer, and the commercial context.
• Work closely with the global AUS marketing team to align on creative direction, assets, and campaign timing throughout the year.
• Own and manage Cotton On Kids' US social channels across TikTok, Instagram, YouTube, Snapchat, and emerging platforms, posting consistently, maintaining brand voice, and keeping the feed alive and relevant.
• Build and manage the content pipeline, including creator content, community output, and event capture, so there's always something coming.
• Track what's performing, what's not, and use that to improve what gets made next.
• Stay current on what's working in the parent and family creator space: the formats, the sounds, the conversation.
• Own the Cotton On Kids US creator programme, finding the right parent and family creators, building relationships, and managing briefs end to end.
• Lead the Funday Club programme in the US, a community of parent creators who produce Cotton On Kids content as brand advocates. Growing and nurturing this community is a core part of the job.
• Understand what makes working with parent creators different. This is a specific skill set that requires cultural awareness, relationship care, and a genuine feel for this community.
• Brief creators clearly, track deliverables, manage usage rights, and report on performance.
• Plan and execute Cotton On Kids in-store events and brand activations in the US, from concept through to post-event recap.
• Work with global licensing partners on US Kids brand collaborations: kids' IP, toy brand partnerships, and culturally relevant moments.
• Proactively identify activation opportunities that get the brand in front of the right customer at the right time.
• Manage the intern effectively, briefing, delegating, and developing, while staying deeply hands-on in your own output.

Senior Specialist, Kids Brand Marketing

• Drive the strategy development and execution of marketing initiatives for brand campaigns at a divisional and departmental level. Guide both internal advertising and marketing team, as well as external agencies, in implementing strategies across all media channels.
• Oversee the evaluation of marketing campaign and promotion performance by analyzing data and reports in order to implement changes, allowing for the most successful execution of communication strategies to optimize brand awareness and reach.
• Responsible for becoming market expert for assigned divisions, businesses, programs, services and/or facilities to best understand specific marketing needs and make recommendations on short and long-term strategies by identifying emerging trends and issues.
• Lead strategic marketing, communication, forecasting and financial meetings. Make recommendations on area-related marketing issues to both the operations/client and the Marketing Managers using data driven analysis and reports.
• Work closely with the operational teams to understand marketing and communication needs, enabling them to meet their departmental or business goals and objectives by assisting the Marketing Managers in providing them with appropriate tools, materials and support.
• Act as a brand ambassador, ensuring proper and consistent use of naming conventions, brand architecture and messaging strategies.
• Oversee a marketing team and proactively seek out new opportunities to advance the brand, not just manage client requested assignments.
• Perform other duties as may be assigned.

Senior Marketing Manager – Brand Marketing

• Request & analyze sales, and forecast reporting by channel and account
• Circulate business updates internally, for all retailers and marketplaces
• In partnership with Director, share successes and opportunities across partner portfolio
• Identify opportunities to further drive business and drive results with Brand Director
• Assist with execution of global go to market strategies
• Maintain & update store distribution lists, active categories and retailer footprint
• Track partner performance on Amazon: ad spend, overarching PDP execution
• Identify business opportunities and drive results with Brand Director and Marketplace team
• Procure and enter monthly, quarterly actuals and projections in relevant corporate files
• Support Director in chasing licensee payments as needed
• Own agendas for monthly/quarterly tbases and drive results
• Execute market research online and in store to identify opportunities and positioning
• Prepare presentations and pitch decks for prospective retail opportunities
• Collaborate with internal teams such as marketing and PR teams on needs to support brand strategy

• Research & Competitive Analysis
• Conduct competitive analysis and white space research across consumer categories including fashion, HBA, home, and food
• Study trend forecasting, market insights, and consumer behavior to identify brand opportunities
• Synthesize research into clear, actionable creative direction
• Concept & Visual Language
• Translate insights into a cohesive brand aesthetic — defining the color, texture, material, and visual DNA of a brand or collection
• Think in terms of collections and assortments, not just individual items — identifying what products belong together as a story or consumer solution
• Develop seasonal or thematic creative briefs that set the direction for a brand or product line
• Contribute to fashion and home decor design with a strong eye for materials, silhouettes, finishes, and trends
• Visual Identity & Brand Design
• Can design across the full brand ecosystem — logo design, brand identity, packaging, graphic design, and marketing materials
• Ensure a consistent visual through-line across all brand touchpoints
• Concept and develop presentation layouts and design assets to hand off to team members
• Pitch & Value Proposition Development
• Partner with the Creative Director and cross-functional licensing teams to develop creative brand POVs to sell into client
• Craft captivating, forward-thinking pitch decks that communicate brand strategy, aesthetic direction, and product vision compellingly
• Frame work around clear value propositions and white space opportunities that resonate with internal stakeholders
• Product & Style Guide Development
• Lead and contribute to physical product development, from concept through to production
• Develop style guides that codify the brand aesthetic and ensure consistency across the product line
• Collaborate with the team to ensure creative vision translates accurately into final product
• Supplier & Production
• As needed, manage supplier relationships throughout the product development process
• Communicate creative direction clearly to suppliers and licensee partners to ensure product integrity from concept to shelf

Brand Development Designer – Mass Consumer Brands

• Oversee and enhance market presence within designated territory
• Maximize sell-in, sell-through, and market share across all sales channels
• Implement and execute sales strategies that align with overall business objectives and growth plans
• Manage the Specialized ecosystem and develop the existing retailer network
• Identify expansion opportunities to grow total market share

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Senior Manager, Brand Strategy – Enterprise Marketing

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Global Brand Marketing Manager

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Director, Brand Marketing

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Senior Marketing Manager – Brand Marketing

Brand Manager

Brand Development Designer – Mass Consumer Brands

Brand Development Manager