Principal Product Manager, AI Brand Visibility

Adobe

Principal Product Manager leading Adobe's Brand Visibility initiatives and aligning AI technology with user needs. Engaging directly with top-brand marketing leaders to validate product developments.

Posted 7/17/2026full-timeSan Francisco • California • 🇺🇸 United StatesLead💰 $148,100 - $282,100 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in product strategy and roadmap development, with a strong focus on SEO and AI-visibility tools. Proficient in UX prototyping and user interviews, capable of collaborating effectively with engineering and data teams.

Highest-signal resume keywords

Product Management ExperienceSEO ExpertiseUX PrototypingAEM Sites ExperienceAdobe Analytics Proficiency

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Product StrategyRoadmap DevelopmentSEOAI-Visibility ToolsUX PrototypingUser InterviewsMetrics DefinitionTechnical Collaboration

Soft Skills

CommunicationCollaborationLeadership

Tools & Technologies

Semrush AIOBrightEdgeConductorProfoundAEM SitesAdobe Analytics

Industry Keywords

Brand VisibilityCMSAnalyticsCDNSocial Media MonitoringAffiliate Marketing

Tech Stack

Tools & technologies

AEM

About the role

Key responsibilities & impact

Own the product strategy and roadmap for an area of our Brand Visibility solution
Drive how the product ingests AI-answer-engine signals and connects into the CMS, analytics, and CDN platforms customers already run - AEM Sites and Adobe Analytics included
Talk to top-brand marketing leaders daily - then sketch the flow, prototype it yourself with AI tools, and validate before engineering picks it up
Define and own the important metrics that prove your area is moving the needle

Requirements

What you’ll need

3–8 years of PM experience (Senior or Principal scope, depending on background)
Deep SEO/GEO expertise — proficient in the AI-visibility tool landscape (Semrush AIO, BrightEdge, Conductor, Profound, or similar); hands-on Semrush experience is a strong plus
Plugged into the SEO community, following the research and benchmarks published; a plus if you've shared your own findings or experiments
Proficient in UX prototyping and user interviews, comfortable sketching flows and building a first version
Technical enough to partner credibly with engineering and data partners
Bonus: direct experience with AEM Sites, Adobe Analytics, or comparable enterprise CMS/analytics/CDN solutions, and social media monitoring or affiliate marketing solutions.

Benefits

Comp & perks

Health insurance
401(k) matching
Professional development opportunities
Flexible work hours
Paid time off