Wpromote

Data Scientist

• Working closely with Product Development to identify high-impact business problems that can be solved through data science and machine learning methods
• Designing, prototyping, and testing new products and data solutions
• Developing scalable, efficient, and automated workflows capable of analyzing large volumes of data from various sources
• Conducting incrementality tests and building Media Mix Models (MMMs)
• Integrating scalable workflows into production environments by collaborating with software engineers
• Maintaining data science and machine learning workflows by fixing bugs or improving model performance as needed
• Articulating complex technical results and methodologies to internal stakeholders
• Joining client meetings as needed to understand client data problems and propose innovative solutions
• Proactively identifying issues, raising them to the team, and proposing and implementing effective solutions

• Learning to transform, improve, and integrate data according to business requirements
• Planning and scoping end-to-end data analysis projects by identifying the business problem and selecting appropriate investigative tests and solutions
• Using SQL and BigQuery to combine and prepare datasets from multiple sources
• Delivering data in a clear, useful, and visually appealing way to both technical and non-technical audiences
• Maintaining existing media-mix models through directed retrains and reporting on performance changes
• Organizing and collecting results from media-mix models, incrementality tests, clean rooms, and related analyses to support Wpromote’s culture of learning
• Conducting guided marketing analyses to support client and internal needs
• Supporting presentations through data pulls, ad-hoc analyses, and slide creation
• Learning to automate data gathering, blending, and transformation processes
• Collaborating across Engineering, Reporting, Product, Paid Media, and Data Science teams to understand and support client needs

Junior Data Scientist

Accounts Receivable

• Reviewing and approving AR invoices, credit memos, and payments across a broad range of clients and engagement types, including retainers, project-based work, percent-of-media-spend fees, and passthrough prebills and postbills.
• Reconciling client passthrough spend across multiple channels.
• Coordinating and managing day-to-day AR month-end close activities, including creating, reviewing, and approving journal entries and balance sheet reconciliations.
• Ensuring proper internal controls are in place and followed to maintain accuracy in financial reporting.
• Providing AR management and oversight, including the creation of new clients and preparation of aging reports.
• Partnering closely with Accounts Payable to reconcile payment batches and ensure vendor spend is properly billed and paid.
• Leading and mentoring a team of three direct reports, fostering professional development and promoting a collaborative, positive culture.
• Supporting AR collections with a focus on accelerating cash collection and managing bad debt.
• Operating as a trusted business partner and delivering exceptional service across the organization.
• Maintaining a strong understanding of new and emerging accounting standards and assessing their impact on the organization.
• Leading or participating in ad hoc projects, including process improvements (billing and Google Sheet enhancements), NetSuite AR control accuracy, client and management requests, audit support, and more.
• Developing and improving departmental policies and procedures to drive efficiency, including leveraging AI tools, ChatGPT, and other software solutions.

Accounts Receivable Manager

Sales Engineer

• Building and owning Wpromote’s sales engineering function, starting as a hands-on individual contributor and evolving into a leadership role as the function scales.
• Partnering with sales reps to deliver technical demos, data audits, and solution presentations that clearly articulate Wpromote’s value and capabilities.
• Translating business requirements into measurable capabilities, helping sales teams identify, quantify, and validate client outcomes through Command of the Message methodology.
• Serving as the bridge between Sales, Product, RevOps, and Client Services to ensure alignment on solutions architecture and delivery feasibility.
• Conducting data audits and discovery analyses that connect client challenges to Wpromote’s data tools and analytics frameworks.
• Developing technical documentation, frameworks, and sales enablement materials to support consistent value communication across sales cycles.
• Partnering with the Product and Data teams to surface client feedback and inform platform improvements and roadmap priorities.
• Training and mentoring sales reps on technical discovery and consultative solution design to elevate team capability and confidence.
• Creating scalable templates and repeatable playbooks for sales engineering processes to ensure consistent execution as the function grows.
• Representing Wpromote in client meetings, industry events, and thought leadership forums as a technical and strategic authority.

Director, Sales Engineering

Director

• Acting as the executive strategic lead for the full Earned & Owned program, accountable for delivering measurable growth and alignment with the client’s enterprise goals.
• Translating the multi-year roadmap into actionable priorities across content, SEO, and cross-channel collaboration.
• Guiding the creation and optimization of large-scale content ecosystems that balance brand storytelling, conversion performance, and AI search discoverability.
• Overseeing strategic frameworks for AI Search readiness, ensuring content and technical foundations are optimized for SGE, voice, and emerging search experiences.
• Partnering with Analytics leadership to evolve AI visibility measurement, model share of voice, and establish predictive ROI frameworks.
• Integrating AI-driven insights into forecasting, prioritization, and creative planning across Earned channels.
• Building and operationalizing the Earned & Owned CoE in partnership with Wpromote and client stakeholders.
• Defining processes, governance, and playbooks that enable seamless collaboration between SEO and Content teams.
• Championing holistic integration across Paid Media programs, ensuring consistent consumer journeys.
• Managing fully-integrated digital campaigns utilizing cross-channel insights.
• Partnering with client and internal Product, Data, and Engineering teams to enhance technical infrastructure and reporting automation.
• Leading cross-functional planning across key content activations.
• Providing executive-level oversight of campaign ideation, launch, and measurement to maintain excellence in execution.
• Identifying and capturing new organic growth opportunities.
• Launching robust content hubs in partnership with Content, Digital Experience and Brand teams.
• Developing an organic App Store Optimization strategy and ongoing testing matrix.
• Consulting on financial modeling, investment pacing, and multi-year forecasting in collaboration with client finance partners.
• Supporting business development through executive-level presentations, thought leadership, and strategic advisory for expansion opportunities.

Director, Earned & Owned Strategy – Travel

• Contributing to the development of comprehensive connections strategies across paid, owned, and earned channels
• Conducting analysis and research to uncover category, cultural, and consumer insights
• Creating meaningful consumer journeys that map the path to purchase and identify key moments of influence
• Serving as a strategic thought partner to clients, providing expert guidance on media investment decisions
• Collaborating closely with media, data, account and creative teams to ensure strategies align with broader campaign objectives
• Representing the agency's strategic point of view in client presentations and new business pitches
• Contributing to thought leadership initiatives that position the agency as an industry leader

Director, Audience & Connections Strategy

Performance Marketing

• As a Director of Paid Media Strategy, you will serve as a key strategy lead within the agency, partnering with clients to address their business objectives through thoughtful integrated marketing strategy.
• You will set the strategic vision across paid media channels, inclusive of media mix, audience strategy, creative strategy and measurement, working closely with channel teams to bring the strategy to life and with Client Services to build and maintain strong client relationships.
• As an individual contributor, this role is dynamic and combines extreme ownership and autonomous decision-making, client-facing, boardroom presence, and thoughtful, collaborative internal strategic planning and problem solving to ensure, as a team and a company, we are continuing to grow.

Director, Paid Media Strategy – Franchise

Account Executive

• The primary business lead for across streaming and entertainment clients
• Building and nurturing senior-level client relationships (VP, CMO, CEO) to strengthen position as a strategic partner and trusted advisor
• Leading business planning processes (annual planning, Quarterly Business Reviews, roadmaps), ensuring alignment between client business objectives and agency deliverables
• Identifying and driving growth opportunities across media, creative, analytics, technology, and consulting services
• Leading contract and scope negotiations, ensuring mutual value for the agency and client
• Expanding agency footprint within vertical client organizations through consultative selling
• Managing and coaching direct reports through regular performance reviews, development planning, and career growth
• Overseeing the development of holistic, full-funnel media strategies rooted in consumer insights, channel expertise, and performance data
• Ensuring strategies integrate seamlessly across paid, owned, and earned channels to drive measurable brand and business outcomes
• Championing innovation in media approaches, proactively bringing new ideas, partners, and tactics to clients to enhance the agency’s value proposition
• Partnering with Analytics, Brand Strategy, and Creative to deliver cohesive audience strategies, messaging frameworks, and measurement plans
• Serving as the point of escalation for strategic media decisions, client/staffing/delivery challenges, and troubleshooting
• Actively manage cross-functional relationships internally across Client Services, Media, Analytics, Creative, and Operations
• Driving operational discipline around forecasting, staffing, and delivery excellence
• Partnering with Operations and Finance to ensure efficient delivery and strong margins on assigned accounts
• Model and foster collaborative, proactive, and accountable ways of working
• Ensure teams are resourced and structured for success, partnering with department leads on staffing, training, and talent planning
• Motivating, recognizing, and rewarding outstanding performance both on an individual and team basis
• Responsible for the full P&L ownership of all clients within your portfolio
• Serving as a thought leader (in the entertainment/streaming space) on emerging media trends, industry shifts, and evolving consumer behavior, representing the agency’s point of view in senior-level client conversations, industry events, and partner meetings
• Providing regular reporting to the Managing Director on account health, opportunities, risks, and financial performance

Senior Group Account Director – Entertainment, Subscriptions

• Serve as a thought leader on marketing measurement strategy, helping clients understand and operationalize advanced analytics solutions.
• Lead cross-functional strategic engagements across MMM, incrementality testing, causal impact analysis, and holistic measurement frameworks.
• Translate complex statistical concepts into actionable insights, recommendations, and value add for non-technical stakeholders.
• Design and oversee robust measurement frameworks that span multiple solutions (MMM, MTA, lift tests, attribution, etc.)
• Partner with internal teams (data science, media, strategy, client success, Analytics Engineering, etc.) to ensure alignment between analytical rigor and marketing objectives.
• Work closely with paid media buyers to support analysis of performance measurement and utilize measurement solutions to define methods for optimizing campaign outcomes.
• Run weekly project management sprint sessions with cross-functional technical teams on dedicated clients as needs emerge or evolve, seeing tasks through to completion efficiently to improve the overall cycle time on task completion.
• Directly communicate with clients and internal stakeholders on data needs within your portfolio or tasks coming from the support queue.
• Partner with Data Strategy & Analytics leadership to design processes to efficiently deliver cohesive Data Strategy & Analytics services across technical teams to clients and internal stakeholders.
• Identify new measurement needs for our clients and work with cross-departmental teams to develop new solutions that can be delivered to clients at scale.
• Coach mid-level Data Strategists by reviewing deliverables to ensure quality assurance checks and best practices are in place.

Associate Director, Data Strategy

• Planning, developing, and implementing comprehensive paid search strategies to drive direct response and new user acquisition for your book of clients.
• Utilizing business acumen to work closely with client teams to identify and fully understand business needs, campaign performance objectives, and opportunities to grow the relationship and client investments.
• Mentoring a pod of Coordinators, Associate Managers, and/or Managers
• Creating and managing paid search accounts/campaigns via various paid search marketing platforms including but not limited to: Google Ads®, Microsoft Ads®, Criteo®, etc.
• Managing Search, Shopping, Display, Remarketing, App Install and Video advertising campaigns.
• Working with direct response advertising strategies to drive sales revenue and/or qualified leads.
• Conducting keyword research, writing ad copy, and establishing bidding strategies to meet and exceed client KPIs.
• Creating and implementing campaign A/B test experiments to identify optimal campaign settings
• Using Google Analytics to develop insights and action items intended to improve paid search performance and meet client goals.
• Analyzing paid search campaign results and adjust strategy and budgets accordingly.
• Communicating with clients regularly to discuss goals and deliver results through weekly, monthly, and quarterly calls.
• Developing strategies across all marketing channels to improve client goals (eg. CPA, ROAS) and achieve maximum efficiency
• Incorporating LLM based practices to accomplish account needs

Senior Paid Search Manager, Auto Retail

Data Engineer

• As a Senior Data Engineer, you will be pivotal in designing, building, and optimizing our data infrastructure.
• You'll work closely with cross-functional teams to ensure seamless data flow and integration across various MarTech and AdTech platforms powering Polaris, Wpromote’s proprietary tech platform.
• Have a seat at the table from day one, with the ability to influence strategy and the technical roadmap.
• Join an organization with opportunities for professional advancement and development.
• You will have the challenge of building with cutting-edge technologies and innovative projects.

Senior Data Engineer

• Managing the progress of multiple analytic projects and ensuring the projects meet their respective deadlines
• Supporting internal and external stakeholders by understanding their challenges, translating the challenges into solutions, and delivering both off-the-shelf and custom solutions
• Clearly defining and managing project scope, deliverables, timelines, and dependencies for data analysts, internal stakeholders, and clients
• Prioritizing analytics based on areas of highest return, making decisions on accepting or declining analytics and automation activities, and maintaining regular communication with stakeholders to track and update analytics initiatives
• Identifying business problems and selecting appropriate investigative testing and solutions
• Presenting data in a clear and visually appealing manner for technical and non-technical audiences using various visualization and presentation methods
• Interpreting, presenting, and communicating results through presentations and dashboards that convey compelling business stories and facilitate data-driven decision-making
• Articulating the actionable insights derived from analysis results
• Overseeing and mentoring one analyst who manages a shared book of business

Associate Director, Data Analysis

Sales

• Harnessing your hunting skills to be the driving force behind identifying and acquiring new business opportunities
• Driving new business opportunities by actively engaging in personal selling activities, leveraging your strong network, and tapping into fresh leads to consistently expand our client base
• Owning the new business relationships, identifying opportunities, and nurturing prospects to drive outcomes
• The go-to expert on understanding a prospect’s needs, with the skill to guide the pitch team in delivering tailored solutions that truly resonate and drive results
• Orchestrating the entire pitch process ensuring that key deliverables and milestones are met
• Collaborating with pitch team members to enhance the strength of their content and refine their presentation delivery, ensuring every pitch is compelling, cohesive, and tailored to win over prospective clients
• Overseeing the creation of compelling pitch and sales content, ensuring the materials and presentations align perfectly with prospective client needs
• Partnering with Wpromote’s Executive Leadership team to ensure alignment and buy-in for major opportunities that position Wpromote as the best partner for new clients
• Working closely with leading brands to deeply understand their marketing objectives, and partnering with internal teams to craft customized solutions that combine our services and technology to help them achieve their business objectives
• Presenting tailored marketing strategies directly to executives and large teams, demonstrating your expertise in solving complex challenges with creative, data-driven solutions
• Consistently closing new business, hitting and exceeding personal revenue goals while contributing to the broader success of the sales team
• Supported by comprehensive training tracks backed by our Revenue Enablement teams to ensure you have the tools, knowledge, and resources to succeed
• Representing Wpromote at industry trade shows and networking events, expanding your influence, and building relationships that drive long-term growth

Director, Agency Sales

• Manage organic social for a small number of clients (directly accountable for engagement, reach, and growth)
• Create innovative content strategies for social platforms based on client messaging, voice, objectives, and target audiences
• Develop Wpromote’s Organic Social delivery and growth, including unique value propositions, sales and marketing materials, business processes, and workflows
• Train team members on Organic Social best practices and participate in new business pitches
• Coordinate content creation, planning, scheduling, and community management
• Cross-collaborate with Content Marketing, Paid Social, Performance Creative, and Influencer Marketing to craft integrated campaigns
• Leverage data (platform insights, audience trends, brand insights) to create organic social strategy
• Manage and optimize boosted posts and recommend budgets to maximize reach and engagement
• Work directly with media and platform partners (TikTok, Meta, LinkedIn, Snapchat, Reddit) to utilize platform opportunities
• Operate as an individual contributor with long-term opportunity to manage a team of Organic Social specialists

Associate Director, Organic Social

Technical Project Manager

• Partner with client services to ensure exceptional delivery of clients' needs
• Work closely with paid, earned & owned media, digital intelligence, and executive leadership teams during every phase of programs
• Manage multiple programs or single enterprise-level programs from beginning to end
• Plan, manage, monitor, and control execution of digital initiatives in partnership with channel team leadership
• Manage program scope, identify/define/communicate risks and change requests, and take action to minimize impact
• Run internal and client-facing meetings, take detailed action items, and disseminate meeting recaps
• Develop and maintain detailed program documentation such as timelines and project trackers
• Create workflows, train teams, and manage project tasks & deliverables using various project management software
• Ensure client programs utilize and adhere to PMO templates and processes
• Generate and own key PMO department initiatives
• Co-own program success with client service counterparts
• Manage and mentor junior-level project managers, as appropriate
• Own continuous process improvement for your program and direct reports, as applicable
• Focus on details of tasks, deadlines, and accuracy of deliverables

Senior Digital Project Manager

•Lead enterprise and growth-stage clients translating complex business goals into measurable marketing outcomes.
•Design integrated go-to-market strategies connecting media, operations, and revenue alignment.
•Optimize media mix, audience segmentation, creative alignment, and measurement using B2B martech, adtech, datatech.
•Apply maturity maps, resource models, and digital transformation strategies for operational consulting.
•Deploy tactics to accelerate impression-to-revenue velocity across revenue teams.
•Ensure messaging aligns with audiences to move accounts into pipeline and closed-won revenue.
•Collaborate with channel specialists, client services, and analytics teams; engage with client sales and marketing leaders.
•Provide thought leadership, mentor team members, and drive strategic ideation and innovation.