Paid Social Associate Director

Wpromote

Associate Director leading paid social strategy, campaigns, and quality control for Wpromote client accounts. Connecting social advertising with search, creative, analytics, and programmatic for full-funnel marketing outcomes.

Posted 8/20/2026full-timeRemote • 🇺🇸 United StatesSenior💰 $100,000 - $115,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in paid social strategy, optimization, and measurement, with a strong focus on client communication and relationship management. Capable of coaching and guiding team members while evolving best practices and workflows in a performance marketing environment.

Highest-signal resume keywords

Paid Social StrategyMeta AdvertisingTikTok AdvertisingData AnalysisClient Communication

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Paid MediaCampaign OptimizationPerformance MarketingFull-Funnel StrategyCustomer Acquisition Campaigns

Soft Skills

CoachingInterpersonal SkillsPresentation SkillsWritten Communication

Tools & Technologies

Google AnalyticsAdobe AnalyticsGoogle SuiteExcelAsana

Industry Keywords

Quality ControlAccount ManagementOnboardingCampaign WorkflowsTraining Materials

About the role

Key responsibilities & impact

Provide day-to-day account oversight and quality control across a portfolio of paid social accounts
Coach and guide account managers and junior team members on platform execution, campaign strategy, testing, reporting, and client communication
Manage a small book of enterprise-level clients directly as a senior strategic partner
Audit, troubleshoot, launch, optimize, or stabilize campaigns in advertising platforms
Oversee onboarding of new accounts and account setup
Interface directly with clients on complex or escalated needs, present strategy, and strengthen relationships
Develop a full-funnel paid social point of view and translate it into practical guidance
Partner with paid search, client strategy, creative, analytics, and programmatic teams
Evolve paid social best practices, QA processes, campaign workflows, reporting automation, and AI-enabled workflows
Maintain training materials, onboarding resources, and process documentation
Lead social-related trainings and internal discussions
Identify and escalate critical client or account issues to Directors or leadership
Assist the sales team with audits, decks, and pitches
Operate without formal people-management responsibilities

Requirements

What you’ll need

4–6 years of experience in paid media, with deep hands-on expertise in paid social strategy, buying, optimization, and measurement, within an agency and/or in-house environment
Strong hands-on experience across Meta and TikTok, with additional experience across Pinterest, Snapchat, LinkedIn, Reddit, and/or X
Performance marketing and brand planning experience
Full-funnel paid social experience across awareness, consideration, conversion, retention, and creative testing
Experience coaching, training, or informally mentoring junior team members
Experience with data analysis and reporting tools such as Google Analytics, Adobe Analytics, or similar
Experience creating paid social customer acquisition campaigns across diverse clients and verticals
Excellent oral, written, presentation, and interpersonal skills
Strong working knowledge of Google Suite, Excel, Google Slides, Asana, or similar tools
Bachelor's degree in Communications, Advertising, Marketing, Business Management, or related discipline, or equivalent experience
Not eligible for immigration sponsorship

Benefits

Comp & perks

Remote-first culture
Unlimited PTO
Extended Holiday break (Winter)
Flexible schedules
Work from anywhere options
100% paid parental leave
401(k) matching
Medical, Dental, Vision, Life, Pet Insurance
Sponsored life insurance
Short Term Disability insurance and additional voluntary insurance
Annual Class Pass credits
Office hubs in Los Angeles, Chicago, and New York for learning and development opportunities, events, workspace, and in-person collaboration