Content Marketing Manager

Wpromote

Content Marketing Manager developing content strategies and optimizing performance for remote clients at Wpromote. Collaborating across teams to drive measurable business outcomes through marketing campaigns.

Posted 7/25/2026full-timeRemote • 🇺🇸 United StatesJuniorMid-Level💰 $70,000 - $80,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in developing performance-driven creative strategies across multiple clients, leveraging data analysis and platform insights to optimize content and achieve client KPIs. Proficient in managing diverse content formats and client communications while ensuring alignment with marketing objectives.

Highest-signal resume keywords

Content MarketingSEO FundamentalsClient CommunicationProject ManagementPerformance Analysis

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Content StrategyPerformance OptimizationCreative DirectionAd Copy DevelopmentTesting Frameworks

Soft Skills

Presentation SkillsCollaborationTime Management

Tools & Technologies

Google AnalyticsGoogle Search ConsoleSEMrushAdobe AnalyticsAsanaChatGPTClaude

Industry Keywords

Digital MarketingPerformance MetricsPlatform DynamicsCreative EfficiencyContent Formats

About the role

Key responsibilities & impact

Owning the strategy, direction, and delivery of performance-driven creative across a book of business ranging from 2-5 clients, ensuring alignment with client KPIs and channel objectives
Translating performance data into clear creative direction, including testing roadmaps, hypotheses, and iteration plans
Developing recurring static and video briefs grounded in platform best practices and performance insights. Inclusive of performance-driven messaging, hooks, headlines, and ad copy tailored to platform behavior, audience insights, and campaign objectives
Partnering closely with Media teams to align on testing strategy, scaling opportunities, and performance optimization
Collaborating with Design and Production to bring concepts to life, managing timelines, budgets, and deliverables
Analyzing creative performance across platforms and synthesize learnings into actionable insights and next steps
Applying a strong understanding of platform dynamics (Meta, TikTok, YouTube, Amazon, Programmatic) to inform creative strategy
Supporting client communication by presenting creative concepts, performance insights, and strategic recommendations
Contributing to the development of creative testing frameworks, best practices, and ways of working across accounts
Identifying opportunities to improve creative efficiency through tools, automation, and emerging technologies
Traveling occasionally to visit clients, team meetings, and/or events. Likely 1-3 times/year

Requirements

What you’ll need

2–3 years of experience in Content Marketing, SEO Content, Editorial Strategy, or a related agency or in-house marketing role.
Experience developing content strategies that drive measurable performance across organic search, engagement, or business objectives.
Strong understanding of SEO fundamentals and an interest in how AI-powered search is evolving content discovery.
Experience creating and managing a variety of content formats, including website content, blogs, thought leadership, and other digital marketing assets.
Proven ability to manage multiple clients, projects, and competing priorities in a fast-paced environment.
Strong client-facing communication, presentation, and project management skills.
Experience using marketing and analytics platforms such as Google Analytics, Google Search Console, SEMrush, Adobe Analytics, Asana, and AI productivity tools such as ChatGPT or Claude.

Benefits

Comp & perks

Remote-first culture
Unlimited PTO
Extended Holiday break (Winter)
Flexible schedules
100% paid parental leave
401(k) matching
Medical, Dental, Vision, Life, Pet Insurance
Sponsored life insurance
Short Term Disability insurance and additional voluntary insurance
Annual Class Pass credits and more!