Sokin

Chief Marketing Officer

• Work closely with the Paid Media & Growth Marketing Manager to implement channel and testing strategies.
• Build, launch and optimise paid search and paid social campaigns across Google, Meta and LinkedIn.
• Monitor campaign performance daily and make proactive optimisation decisions based on performance data.
• Analyse campaign, funnel and conversion performance to identify opportunities to improve cost per acquisition and account growth.
• Support campaign testing across audience targeting, creative, messaging, landing pages and bidding strategies.
• Support campaign reporting and maintain clear visibility across spend, lead quality, conversion and acquisition performance.
• Identify trends, anomalies and performance shifts quickly and provide recommendations based on findings.
• Support creative briefing and feedback processes using campaign and audience insights.
• Help manage campaign pacing, budgets and weekly performance tracking.
• Collaborate with Sales and Lifecycle teams to understand lead quality and downstream conversion performance.

Performance Marketing Executive

Influencer Marketing

• Scale Sokin's global social channels
• Drive content velocity across formats
• Build and manage a global influencer and creator programme
• Develop a consistent executive social presence
• Own and scale Sokin’s community presence
• Own performance tracking across social and influencer activity
• Serve as the primary contact for agencies
• Lead social coverage for events and conferences
• Work closely with Demand Gen, PR, and Product Marketing

Senior Manager, Global Social & Influencer Marketing

Consultant

• Partner closely with Partnerships and Sales to lead discovery and solution design
• Design and deliver solution workshops and tailored walkthroughs
• Serve as the primary solution and technical consultant for prospective customers
• Provide structured follow‑through after workshops and trials
• Partner with Account Management and Customer Success to identify additional customer needs
• Act as a credible voice of the customer internally
• Use AI tools actively across your workflow

Solution Consultant

Marketing

• Own the strategy and execution of field marketing programs across North America
• Identify high-leverage moments and accounts for in-person activations
• Partner with Sales leadership to evaluate and prioritize ecosystem opportunities
• Execute a comprehensive portfolio of in-person field marketing initiatives
• Manage end-to-end event execution
• Collaborate with Sales and BDEs/SDRs throughout the event lifecycle
• Build and maintain field marketing dashboards to track performance

Field Marketing Lead

Product Marketing

• Establish and run a structured intake process for AI use cases across Marketing, Sales, and Customer Success
• Proactively identify opportunities where AI can improve GTM performance
• Translate strategy and priorities into concrete requirements, workflows, and implementation plans
• Partner with technical teams to implement AI workflows directly or coordinate delivery

GTM AI Operation Specialist

Compliance

• Lead and maintain Sokin’s US compliance framework, ensuring alignment with applicable banking laws, regulations, supervisory guidance and internal policies.
• Act as the senior compliance lead for the US business, providing practical advice on regulatory obligations, compliance risk and control design in a banking environment.
• Oversee the development, implementation and maintenance of bank compliance programmes and controls across the US business.
• Maintain effective relationships with relevant US banking regulators and supervisory bodies, including the OCC, FDIC and Federal Reserve, and support regulatory engagement, examinations and information requests.
• Monitor and interpret regulatory developments, guidance, circulars and supervisory expectations, and ensure policies, procedures and controls are updated where needed.
• Conduct compliance risk assessments and compliance monitoring to ensure key risks are identified, managed and escalated appropriately.
• Advise senior management and governance forums on compliance issues, regulatory developments and emerging areas of risk.
• Partner closely with Legal, Risk, Operations and other internal teams to ensure compliance requirements are embedded into bank operations and business processes.
• Support the development and delivery of compliance training and help foster a culture where compliance is understood and built into day-to-day decision-making.
• Lead internal and external compliance reviews, audits and remediation activity, ensuring issues are addressed in a timely and effective way.

Head of Compliance

Data Analyst

• Develop and maintain dashboards, reports (using Power BI or similar)
• Develop a KPI performance tracking framework across product verticals
• Translate business requirements into analytical outputs to identify trends and support decision making
• Collaborate with engineering to ensure data availability and accessibility for new and existing feature
• Present findings clearly to stakeholders, turning insights into action
• Ensure data accuracy, consistency, and governance standards are maintained

Operations

• Own and support daily settlement and reconciliation processes across client, banking partner, and internal treasury activity.
• Investigate and resolve reconciliation breaks, settlement discrepancies, unmatched transactions, and timing differences.
• Maintain accurate records of embedded finance client activity, ensuring all movements are traceable, documented, and reconciled.
• Support operational processes required to generate embedded finance invoices.
• Prepare daily, weekly, and monthly treasury reporting covering balances, movements, client activity, liquidity, and operational performance.
• Support cash management activities across banking partners and embedded client accounts.
• Monitor account balances, transaction flows, and funding requirements.
• Build, maintain, and improve Excel-based treasury models from scratch.

Treasury Operations Analyst

Revenue Operations

• Build and lead the global Revenue Operations function
• Design and implement RevOps structure and processes
• Own CRM strategy and architecture
• Evaluate and implement the right tools and infrastructure

Head of Revenue Operations

Sales

• Lead and develop a team of AEs focused on mid-market and enterprise clients
• Carry a personal quota, directly managing and closing a select portfolio of strategic opportunities
• Own the day-to-day management of the NA AE team
• Identify individual capability gaps across the team and build tailored development plans
• Onboard new AEs effectively
• Drive CRM discipline across the team
• Track and analyse individual and team metrics
• Recruit exceptional AE talent when headcount opens

Sales Manager

Affiliate Manager

• Manage end-to-end recruitment for assigned roles, ensuring quality, pace, and candidate experience.
• Proactively source and engage top talent across global markets using a mix of direct sourcing, networking, and creative outreach.
• Screen, assess, and present candidates with clarity, ensuring alignment on both skills and culture.
• Maintain accurate candidate data, pipelines, and reporting in our ATS (Teamtailor).
• Partner with hiring managers to ensure smooth process flow, timely feedback, and aligned decision-making.
• Build trusted relationships with hiring managers, understanding their teams, goals, and priorities.
• Contribute to employer brand and talent attraction initiatives in collaboration with the Brand and Communications teams.
• Track and analyse recruitment metrics to identify bottlenecks, trends, and areas for improvement.
• Lead or contribute to projects that elevate our Talent function, e.g. early-careers programmes, diversity and inclusion initiatives, market mapping, or global recruitment campaigns.