Relou RH

Sales Development Rep

• Daily active prospecting via the company's Instagram Direct messages
• Responding to and qualifying inbound leads
• Conducting sales meetings and closing deals
• Proactive scheduling and confirmation of meetings to reduce no-shows
• Structured, persistent, and professional follow-up
• Rigorous organization and upkeep of the CRM
• Management of commercial data and metrics
• Thorough lead qualification
• Reporting KPIs such as conversion rates, meetings, and average deal value
• Ongoing alignment with marketing and leadership

SDR, Sales

Marketing

• Plan, create, and optimize campaigns on Meta Ads and Google Ads
• Structure acquisition and lead-generation funnels
• Monitor key metrics (CPA, CPL, ROAS, CTR, conversion)
• Run continuous A/B tests
• Produce strategic reports with business insights
• Collaborate with the sales and strategy teams

Traffic Manager

Customer Success Manager

• Conduct strategic onboarding for new clients**• Ensure clarity on goals, expectations, and deliverables**• Monitor client journey and performance**• Hold alignment meetings and follow-up calls**• Identify expansion and renewal opportunities**• Anticipate risks and act proactively to retain clients**• Build a consultative and trust-based relationship**• Maintain CRM with accuracy and keep the pipeline organized**• Generate reports and performance analyses for the portfolio**• Act as an active bridge between the client and internal teams

Customer Success

• Prospect and qualify leads generated by inbound marketing strategies.
• Conduct initial contacts, understanding the needs and challenges of prospective clients.
• Prepare the ground so Closers can advance negotiations and convert opportunities into sales.

SDR – Marketing Agency

Recruitment

• Competency mapping;
• Market research;
• Building the recruitment funnel;
• Resume screening;
• Conducting candidate interviews;
• Holding meetings with hiring managers to close positions;
• Reviewing application forms and scoring assessments.

Mid/Senior Recruiter

• Manage relationships within a portfolio of clients
• Participate in WhatsApp groups providing support and guidance
• Organize and track requests between clients and the internal team
• Ensure alignment, clarity, and smooth communication
• Identify upsell opportunities with a focus on value generation
• Act as the strategic bridge between client expectations and the team's deliverables

• Develop clients' marketing strategy, considering the business stage, goals and challenges
• Analyze the full funnel (acquisition, conversion, retention, and loyalty)
• Direct strategic initiatives that go beyond paid traffic (content, campaigns, offers, retention)
• Analyze metrics and performance indicators to inform decisions
• Connect marketing to real business results (revenue, average order value, and recurring revenue)
• Participate in strategy meetings, consulting deliverables, and debriefings
• Work in partnership with Paid Traffic and Customer Success teams
• Translate strategy into clear, actionable directives
• Actively contribute to the continuous improvement of internal processes

Marketing Strategist, Account

• Handle and manage the complete sales process via WhatsApp
• Identify customer needs, address objections, and close consultatively
• Perform follow-up, post-sale support, and client retention
• Maintain CRM organization and track sales targets

Hybrid Salesperson – WhatsApp Sales Support

• Manage the full-cycle post-sales journey as the primary point of contact for clients
• Conduct recurring touchpoints focused on relationship building, alignment and retention
• Act strategically on renewals, upsells, cross-sells and downsells, always respecting the client’s context
• Provide pleasant, consultative, solution-oriented service
• Record, organize and track all customer interactions
• Produce clear relationship and follow-up reports with a strategic perspective
• Monitor and proactively act on metrics such as NPS, churn, retention and customer satisfaction
• Identify risks, opportunities and bottlenecks in the customer experience and propose improvements

Customer Support – Marketing Agency

• Develop the project plan, defining objectives, scope, schedule, required resources and risks involved.
• Monitor the execution of activities, ensuring adherence to the schedule and to established quality standards.
• Manage the team by assigning tasks, monitoring performance and promoting professional development.
• Conduct follow-up meetings, prepare status reports and deliver presentations to the executive board and other stakeholders.
• Identify and mitigate risks that could impact the success of the project.
• Act as an intermediary in client relations when necessary.
• Provide direction to the relationship team.

Project Manager

• Design and lead marketing strategies aligned with long-term goals.
• Interpret data, trends, consumer behaviors, and market signals to guide decisions and optimize experiences.
• Partner with product, media, content, and data teams to develop integrated, effective approaches.
• Translate complex insights into narratives and plans that inspire teams and stakeholders.
• Identify growth opportunities across digital and traditional channels, always with a focus on measurable performance.

Senior Marketing Strategist

• Gerenciar e executar campanhas no Meta Ads e Google Ads
• Setup completo de contas e acompanhamento contínuo das campanhas
• Gerenciar uma carteira média de 15 a 20 contas
• Analisar métricas, dados e resultados para gerar insights estratégicos
• Propor otimizações e novas estratégias de tráfego pago
• Solicitar e direcionar a criação de criativos junto ao time estratégico e design
• Criar roteiros e copys para anúncios
• Garantir o correto trackeamento de tags, relatórios e planilhas de resultados
• Elaborar relatórios semanais e mensais via Reportei
• Comunicação direta com clientes via WhatsApp
• Participar de reuniões mensais com clientes e reuniões internas de alinhamento

Gestor de Tráfego – Agência de Marketing, Nicho Saúde

• Conduzir reuniões comerciais com leads qualificados
• Atuar com vendas consultivas para Corretores de Seguros e Planos de Saúde
• Entender profundamente a dor, o momento e os objetivos do cliente
• Apresentar soluções de marketing de forma clara e estratégica
• Conduzir negociações e fechamento de contratos
• Trabalhar em conjunto com SDRs e time de marketing
• Atualizar CRM e acompanhar indicadores de vendas
• Evoluir constantemente em técnicas de venda e negociação

Closer Jr – Agência de Marketing

• Atendimento estratégico diário aos clientes da sua carteira
• Planejamento, criação, execução e otimização de campanhas (Meta Ads, Google Ads e afins)
• Análise diária de métricas como CPL, CPA, CTR, conversão e qualidade de leads
• Testes constantes de criativos, públicos e estruturas de campanha
• Reuniões quinzenais de apresentação de resultados, com leitura crítica de dados
• Organização total das demandas e campanhas no ClickUp
• Alinhamento com times de estratégia, comercial e criativos
• Responsabilidade pela saúde das contas de anúncio
• Proposição ativa de melhorias estratégicas (não apenas execução)

Gestor de Tráfego – Marketing Jurídico

Social Media Manager

• Programação e organização de conteúdos para redes sociais
• Criação de conteúdos alinhados à estratégia dos clientes
• Gerenciamento de demandas junto ao time de Designers
• Monitoramento de métricas e desempenho dos conteúdos
• Organização de tarefas e prazos nas ferramentas internas
• Apoio na melhoria contínua dos processos de conteúdo

SDR, Sales

Traffic Manager

Customer Success

SDR – Marketing Agency

Mid/Senior Recruiter

Customer Success

Marketing Strategist, Account

Hybrid Salesperson – WhatsApp Sales Support

Customer Support – Marketing Agency

Project Manager

Senior Marketing Strategist

Gestor de Tráfego – Agência de Marketing, Nicho Saúde

Closer Jr – Agência de Marketing

Gestor de Tráfego – Marketing Jurídico

Social Media, CLT