Relou RH

Mid-level Social Media Content Strategist

Relou RH

contract

Posted on:

Location Type: Remote

Location: Brasil

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About the role

  • Develop and lead the organic content strategy (reels, series, storytelling, etc.);
  • Create narratives that build authority and an emotional connection with the audience;
  • Turn real case studies into aspirational and inspiring stories;
  • Plan and optimize the editorial calendar with a focus on growth and engagement;
  • Measure results and continuously adjust to scale reach and impact;
  • Use AI and digital tools as allies for creativity and productivity;
  • Ensure consistency of brand voice and positioning across all channels.

Requirements

  • Solid experience as a Social Media specialist or Content Strategist;
  • Strong command of storytelling, copywriting, and building digital authority;
  • Proven experience in driving organic growth for brands;
  • Ability to analyze metrics and optimize content performance;
  • Portfolio with cases of engagement, virality, or conversion;
  • Familiarity with generative AI (ChatGPT, Claude, etc.) and creative tools (CapCut, Canva, Figma);
  • Experience in the education, healthcare, or aesthetics sectors is a plus;
  • Intermediate English.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
storytellingcopywritingcontent strategyorganic growthmetrics analysiscontent performance optimizationportfolio development
Soft Skills
creativityemotional connectionauthority buildingengagement focus