Grupo RBS

Social Media Manager

• Create, publish and monitor social media content aimed at internal audiences;
• Propose and produce various formats (text, short videos, quizzes, simple graphics) focused on engagement and suited to digital communication;
• Track references, trends and social media best practices;
• Perform basic image and video editing for quick-turnaround content;
• Support the development of the platform's editorial calendar;
• Work collaboratively with the Internal Communications team, supporting requests and initiatives across the area.

Social Media Assistant IV – Internal Communications

Communications

• Apoiar a estratégia de relacionamento institucional, contribuindo para fortalecer a reputação da organização;
• Desenvolver materiais institucionais, como roteiros, apresentações e briefings;
• Apoiar a alta liderança em apresentações, participação em eventos e agendas corporativas;
• Atuar na interlocução com stakeholders.
• Atuar de forma integrada com outras áreas da comunicação e com áreas de negócio, garantindo visão 360° sobre os temas corporativos.

Analista de Comunicação Corporativa II

Sales

• Ensure the performance and scalability of sales channels, operating both operationally and analytically;
• Operate and monitor retail (POS), online, and partner channels;
• Monitor and analyze sales by channel, identifying opportunities for improvement;
• Support, guide, and train points of sale to improve performance;
• Organize commercial information and support the area's operational routines.

Sales Channels Analyst I

Customer Success Manager

• Execute CRM campaigns aimed at building ongoing relationships with users;
• Create segmentations and relationship journeys throughout the user lifecycle;
• Measure, analyze, and optimize engagement and retention metrics;
• Ensure campaigns are organized, executed, and monitored with a results-oriented focus.

CRM Analyst II

Data Analyst

• Transform usage, sales, and engagement data into clear inputs for decision-making;
• Define and structure MVP KPIs and monitor their evolution;
• Consolidate sales, usage, and churn data;
• Create simple dashboards to monitor performance;
• Generate actionable insights from the data;
• Develop organized presentations with clear storytelling to support business decisions.

Content Marketing Manager

• Create and develop content for brand projects, including digital and print features, scripts, articles, social media posts, newsletters, and other formats;
• Ensure that the language and tone of each piece are aligned with the brand's identity and objectives;
• Research and provide references that enrich content and amplify the impact of messages;
• Collaborate with strategy, design, and account teams to develop relevant and creative narratives;
• Adapt content for different formats and channels, considering the best approach for each audience;
• Ability to transform information and insights into engaging narratives;
• Stay attentive to content trends and writing best practices for different platforms.

Content Analyst I, Brand Content

Manager

• Lead the development and quality teams in creating and maintaining the content platform (CMS, websites and apps);
• Define and lead the implementation of the platform's technical architecture;
• Ensure the platform's scalability, security, and performance 24/7;
• Collaborate with Product Owners (POs) and Tech Leads to align technical objectives with business needs;
• Build trusted relationships with stakeholders, engaging with leaders from other areas and the executive committee, and translating technical requirements and constraints for these stakeholders;
• Manage the software development lifecycle, including planning, execution, and delivery;
• Monitor and continuously improve development processes and code quality;
• Support the resolution of complex technical issues and provide technical guidance to the team;
• Support the professional development of direct reports by tracking results and behavior, identifying improvement opportunities, providing feedback, and planning their development with them.

Digital Development Manager

Community Manager

• Manage and moderate communities across news, sports, and entertainment channels (comments, messages, interactions, and crises)
• Develop and execute engagement and audience-growth strategies for streaming platforms and social media
• Collaborate with editorial, product, marketing, and data teams to amplify content reach, retention, and relevance
• Monitor trends, breaking topics, and audience behavior in real time
• Produce performance reports and analyses (engagement, growth, retention, CTR, watch time, etc.)
• Translate data and insights into actionable recommendations for content and distribution
• Ensure consistency of brand voice, language, and positioning

Community Manager II

User Researcher

• Conduct qualitative and quantitative research to understand the needs, motivations, pain points and habits of Grupo RBS streaming users;
• Map, design and keep updated the user journey across different platforms (apps, web, CTV, players, etc.);
• Work in direct partnership with the Data team on all activities related to the collection, structuring, analysis and interpretation of behavioral data and product metrics;
• Define, monitor and interpret indicators such as retention, churn, engagement, conversion, watch time, NPS and CSAT, always in collaboration with the Data team;
• Plan and conduct interviews, usability tests and surveys, integrating qualitative results with the quantitative analyses carried out with the Data team;
• Turn research and analyses into actionable insights for product squads, UX/UI and content strategy;
• Support backlog prioritization and roadmap decisions based on user evidence and consolidated data;
• Create and maintain research artifacts (personas, journeys, empathy maps, reports and presentations);
• Promote a user-centered and data-driven culture within the organization.

UX Researcher II – Streaming

• Plan and execute the digital strategy for news brands, focusing on positioning and reach;
• Structure and monitor paid media campaigns (traffic, boosted posts and performance);
• Manage and optimize investments in digital campaigns;
• Monitor metrics, trends and opportunities to strengthen the brands' digital presence;
• Work collaboratively with the communications and branding team;
• Support the definition of digital narratives and communication guidelines.

Junior Digital Communication Analyst

Call Center Representative

• Handle customer service and sales negotiations via phone and WhatsApp (outbound and inbound);
• Consult and manage leads and prospect for new clients;
• Register new subscriptions and apply benefits and discounts in the system;
• Use Excel to update and organize commercial/sales information.

Call Center Sales Operator

• Support the management of RBS TV's communication strategy;
• Work alongside the team's analyst in executing campaigns and activities;
• Contribute to the development of communication plans and multichannel (360°) initiatives;
• Produce reports, prepare and monitor budgets, supporting the financial management of communication activities;
• Help create briefings and support coordination with various stakeholders (internal teams, agencies, and external partners);
• Collaborate with all TV teams to ensure alignment and provide support for communication needs;
• Monitor campaign metrics and results, contributing to analysis and continuous improvement.

Communications Assistant – IV

Designer

• Apoiar no desenvolvimento de peças gráficas, desdobramentos de campanhas publicitárias e identidades visuais para as marcas do Grupo RBS;
• Participar de um time multidisciplinar e criativo, apoiando na criação de ações de comunicação que atendam os objetivos do ecossistema de marcas.