Marketing

• Develop and execute essential Key Opinion Leader (KOL) customer strategies and tactics
• Collaborate closely with cross-functional partners
• Contribute as a Regional Marketer on the Customer Enterprise Team supporting Hematology portfolio
• Implement integrated KOL and customer engagement strategies
• Build strong partnerships with external KOL customers
• Demonstrate marketing thought leadership
• Actively participate in developing promotional speaker bureau strategy
• Execute integrated commercial and marketing strategic plans
• Partner with cross-functional teams to ensure alignment of BeOne’s US commercialization strategy
• Develop promotional peer-to-peer content and programing
• Evaluate and implement innovative KOL tactics

Associate Director, Regional Marketing – South Central

• Manage a high-tier book of financial advisor clients, building long-term relationships through personalized guidance, goal-tracking, and proactive outreach via phone, video, and email.
• Share, review, and execute monthly multi-channel content calendars (email, social, blog) within the FMG platform, incorporating client feedback.
• Partner with clients to brainstorm strategies that target new prospects, re-engage inactive leads, and maximize dashboard tools like audience segmentation.
• Learn and implement new AI-powered platform features quickly as they roll out.
• Keep meticulous records of client interactions, inquiries, and campaign data, while flagging trends or issues early.
• Assist with calendar execution and support tickets, managing your workload proactively and communicating when help is needed.
• Provide exceptional customer care and service to your book of business.

Marketing Success Specialist

• Serve as the primary marketing contact for strategic channel partners, distributors, and reseller relationships across North America and EMEA
• Partner closely with Account Managers and Partner Sales team to develop and execute joint go-to-market plans aligned to growth objectives
• Manage a high volume of partner marketing activities, requests, campaigns, and enablement initiatives across multiple stakeholders and geographies
• Plan and execute co-branded marketing campaigns including webinars, virtual events, email campaigns, digital programs, field marketing activities, and partner-led demand generation initiatives
• Coordinate partner participation in industry events, trade shows, partner conferences, and regional marketing activities
• Administer and track MDF (Market Development Funds), incentive and co-marketing programs, including proposal review, budget tracking, ROI measurement, and reporting
• Collaborate with marketing stakeholders to adapt messaging, content, and campaign assets for channel partner use
• Develop partner-facing sales and marketing materials, campaign toolkits, presentations, and enablement resources
• Drive partner engagement through regular communication, marketing planning sessions, and quarterly business reviews
• Monitor and report on partner marketing performance metrics including campaign engagement, lead generation, pipeline influence, and ROI
• Help improve and scale partner engagement processes, workflows, and operational efficiency as the channel organization grows

Partner Marketing Manager

• Own end-to-end operational execution of marketing campaigns across channels (email, direct mail, digital, SMS, etc.) to ensure on-time, accurate delivery and measurable outcomes
• Segmentation and prioritization of target audiences
• Partner with industry to identify and execute marketing opportunities to build category and brand awareness with physicians, patients, and thought leaders
• Lead recurring campaign operations standups/status meetings; communicate progress and blockers clearly
• Align stakeholders on scope changes, tradeoffs, and timelines; manage expectations and approvals
• Create standard operating procedures and templates to improve throughput and consistency
• Collaborate with internal & external agencies on creative execution and channel delivery
• Partner with analytics teams to measure impact, leverage data to drive future campaigns
• Manage budget including forecasting and tracking

AVP, Marketing Campaign Orchestration

• Own end-to-end operational execution of marketing campaigns across channels
• Segmentation and prioritization of target audiences
• Partner with industry to identify and execute marketing opportunities
• Lead recurring campaign operations standups/status meetings
• Align stakeholders on scope changes, tradeoffs, and timelines
• Create standard operating procedures and templates to improve throughput
• Collaborate with internal & external agencies on creative execution
• Manage budget including forecasting and tracking

• Promote and sell franchise services in the assigned territory to meet or exceed assigned sales goals.
• Grow and develop the customer base by utilizing a systematic process to identify new prospects and to contact and follow up with customers routinely.
• Make repeated contact calls to build relationships and educate customers on why PuroClean® is the best cleaning and restoration company.
• Provide and communicate clear, accurate pretesting, service scoping, and job estimates.
• Monitor and follow up on all assigned jobs to ensure customer needs are met.

Marketing Representative

• Own Brand Strategy & Narrative
• Define and evolve our corporate narrative and brand strategy based on market research.
• Oversee PR, media relations, and event strategies to improve brand visibility.
• Ensure absolute consistency in brand voice and messaging across all channels and PR efforts.
• Lead Integrated Marketing Campaigns
• Partner with Demand Gen and Product Marketing teams to define full-funnel marketing campaigns.
• Ensure effective project management and on-time delivery of major campaigns.
• Analyze marketing performance metrics to prioritize high-performing strategies.
• Scale our corporate marketing engine
• Manage internal teams, external freelancers, and agency partners.
• Implement robust operations frameworks to streamline creative production and legal approvals.
• Leverage modern AI tools to optimize marketing workflows without losing quality.
• Drive Brand Perception and Awareness
• Guide our content strategy and roadmap with high-value IP
• Secure top-tier speaking slots and thought leadership for executives.
• Amplify brand awareness through targeted campaigns and activations

Senior Director, Corporate Marketing

• Dial leads from assigned lead campaigns and transfer calls to Sales Executives, Telemarketing Agents and/or Customer Service in an attempt to sell Timeshare, Marketing Package or solve any issues with memberships.
• Call leads and warm transfer calls to Sales Executives to generate additional volume and/ or package sales.
• Take inbound calls from campaigns and determine where lead should be directed.
• Maintain an upbeat, positive demeanor especially when interacting with Hilton guests, coworkers, supervisors, and managers.
• Maintain individual sales and marketing goals for performance.
• Ensures guest meets minimum eligibility requirements to tour sales center.
• Distribute only HGV authorized information and ensures that information is accurate.

Marketing Agent

• Manage and optimize paid search campaigns across platforms including Google Ads, Microsoft Advertising, YouTube, Display, Discovery, and emerging paid channels.
• Partner closely with senior paid search team members on campaign strategy, testing initiatives, optimization opportunities, and performance analysis.
• Own day-to-day campaign execution including budget pacing, bid management, audience targeting, ad copy testing, landing page recommendations, and performance optimization.
• Analyze campaign performance and conversion data to improve lead generation, sales qualified lead (SAO) volume, pipeline contribution, and return on ad spend.
• Develop and execute structured testing strategies across creative assets, audiences, keywords, bidding models, and landing pages.
• Collaborate with marketing operations and analytics teams to improve attribution, tracking accuracy, reporting, and campaign measurement.
• Partner with creative, product marketing, and audience marketing teams to build cohesive campaigns aligned to business goals and target personas.
• Monitor industry trends, platform updates, and competitive insights to identify new growth opportunities and optimization strategies.
• Build presentations that communicate campaign performance, insights, and recommendations to stakeholders and leadership.
• Help identify scalable acquisition opportunities while maintaining efficiency and budget goals.
• Contribute to quarterly planning, forecasting, and channel strategy discussions within the broader demand generation organization.

Demand Marketer

• Support the development and execution of a comprehensive marketing and branding strategy for the Northwest Quadrant.
• Work closely with the Marketing Communications Director and the Associate Vice President over the Northwest Quadrant to align marketing efforts with project area goals, recruitment priorities, and stakeholder needs.
• Manage day-to-day coordination with the advertising/marketing agency, including creative development, timelines, deliverables, approvals, campaign tracking, and performance reporting.
• Help guide the Northwest Quadrant brand launch, including messaging, visual identity, website content, social media assets, advertising materials, presentations, and stakeholder-facing collateral.
• Coordinate marketing campaigns across digital, print, social media, website, email, trade publications, and other targeted channels.
• Support the development of site selector- and business recruitment-focused materials, including one-sheets, maps, data summaries, pitch decks, web pages, advertisements, and event materials.
• Help build and maintain targeted contact lists for site selectors, brokers, business prospects, industry partners, community stakeholders, and media contacts.
• Assist with trade shows, business recruitment events, site tours, stakeholder meetings, and other promotional opportunities tied to the Northwest Quadrant.
• Coordinate with internal teams, public partners, private-sector stakeholders, and consultants to gather information, review content, and ensure marketing materials are accurate and aligned.
• Track campaign performance, stakeholder engagement, website updates, social media activity, and other marketing metrics to support ongoing strategy refinement.

Marketing Manager

• Lead and execute regional marketing plans
• Work with the Agency of Record (AOR) and home office to develop and to execute regional marketing plans including asset deployment, media execution (geo-targeting), and congress planning.
• Identify, monitor, and report key performance metrics for the region
• Align with cross functional matrix team on local account planning (Associate Director, Strategic Accounts, Hematology Therapeutic Specialists)
• Identify local and regional HCPs to participate in key commercial projects including webcasts, videos, promotional materials, and training opportunities
• Identify and develop regional and local thought leaders
• Identifies, develops, and engages with local and regional KOLs across, Hematology/Oncology and especially within the lymphoma expert community in the region.
• Works with Agency of Record and brand team to map regional TL influence and support regional account plan development and execution
• Develop and execute regional advisory boards and third-party program plans
• Identify and develop local and regional HCPs to participate in the ADC Therapeutics Speaker Bureau for ZYNLONTA and disease state programs
• Conference attendance and Executive Engagements
• Attend key regional and national conferences to meet with TLs and other key customers and gather competitive insights
• Work with field leadership to coordinate and align on appropriate company presence onsite
• Arrange meetings with TLs and company leadership
• Work with Digital marketing on geotargeting and advertising opportunities.
• Insight gathering for HQ and field leadership
• Collaborates and communicates with headquarters, the region’s field commercial and medical teams, and Clinical Development to maintain KOL coordination and manage appropriate distinction of roles and boundaries among the expertise areas.
• Monitors Lymphoma Treater landscape to understand community beliefs about ZYNLONTA and relevant external (competitor) events and data
• Coordinate and execute local Patient Advocacy events
• Work with Patient marketing, corporate communications, and sales to effectively support advocacy meetings and events especially where appropriate TL engagement is possible
• Agency Management
• Work with Regional Marketing Lead to manage agency partnerships and ensure appropriate budget allocation
• Other duties, as assigned.

Associate Director, Regional Marketing – West Region

• Lead and pipeline targets tied to partner-sourced and partner-influenced deals
• Co-hosted events, webinars, and content programs from concept through execution
• Partner outreach, relationship management, and ongoing co-marketing calendar
• Campaign ideation and pitching to both internal stakeholders and external partners
• Co-branded content in collaboration with Brand and Content teams
• Support for integration launches that drive adoption and market awareness
• Prioritization across a high volume of partner opportunities — knowing which bets to run hard on

• Own and drive downstream marketing strategy and activation for the genetics expert customer segment, with a focus on MyRisk and RiskScore products.
• Collaborate on and translate defined positioning, messaging frameworks, and value propositions into downstream creative, collateral, and campaigns across owned, earned, and paid channels.
• Lead development and execution of integrated downstream marketing plans that span the full funnel, including awareness, education/nurture, and conversion.
• Partner closely with cross functional teams in Marketing, Product, Sales, Corp Comms, and Medical Affairs to ensure field readiness and effective adoption.
• Gather and synthesize customer insights, competitive intelligence, and market trends within genetic expert practices to inform downstream strategy & activation.

Marketing Manager – Hereditary Cancer

• Develop and execute a comprehensive regional field marketing plan aligned with sales goals and enterprise account targets.
• Own quarterly field-marketing-sourced and influenced pipeline goals, partnering closely with regional sales leadership.
• Help us develop creative executive experiences that reflect our brand ambition and “break through” in novel ways.
• Lead the strategy, sourcing, and execution for all regional events, including VIP dinners, executive briefings, and local user groups.
• Manage localized sponsorships and presence at regional industry chapters and partner events.
• Handle all regional logistics, including venue sourcing, localized contract negotiations, and onsite operations.
• Serve as the primary marketing liaison for regional sales leadership, ensuring tight alignment on territory priorities.
• Equip local sales and SDR teams with localized pre- and post-event outreach playbooks to maximize attendance and conversion.
• Implement rigorous post-event follow-up processes to ensure seamless lead routing and rapid pipeline conversion.
• Track and analyze the ROI of every regional initiative, measuring actual pipeline impact, velocity, and customer acquisition costs.
• Partner with RevOps to ensure flawless lead data capture and multi-touch attribution in Salesforce.
• Manage the regional field marketing budget with precision, ensuring high-impact spend and resource allocation.

Senior Manager, Field Marketing

• Lead the entire event strategy efforts for lead generation and customer engagement at events including the planning and development of necessary promotional materials, setting up lead capture system, and identifying key target audiences.
• Plan and execute a range of field marketing initiatives, including live events, tradeshows, executive events, customer conference and experiential marketing campaigns that align with the company’s overall marketing objectives.
• Oversee all logistics, coordination, and on-site management of events and tradeshows.
• Ensure seamless execution, from pre-event planning to post-event follow-up.
• Work closely with sales, product, and marketing teams to align event strategies with business goals and sales objectives.
• Collaborate with regional team members within Revenue and Product to ensure appropriate tactical and strategic engagement of current, potential and former customers.
• Ensure brand consistency and awareness across all field marketing activities, ensuring that messaging, booth design, promotional materials, and overall event experience align with company values and standards.
• Manage event budgets effectively, ensuring that all events are executed within budget while maximizing ROI.
• Regularly report and analyze the effectiveness of field marketing campaigns.
• Provide post-event summaries, including key metrics such as lead generation, attendance, and engagement, in addition to key learnings.
• Build and maintain strong relationships with vendors, event organizers, and industry partners to ensure smooth execution of events.
• Manage, coach, and mentor a small team of event and field marketing professionals to ensure productive performance and talent pipeline growth within the department and broader business division.
• Identify, create and maintain a calendar of events that keeps stakeholders informed, and run events that will attract and impress our target audience.
• Create and own a standardized Skillable event playbook to execute and support various sized events focused on dedicated internal customers including direct U.S. sales, EMEA sales and partnerships.
• Generate leads at events by meeting with attendees, delivering presentations or demonstrations and procuring contact information.
• Track the success of lead generation efforts and report on key metrics, such as the number of leads generated, conversion rates, and ROI.
• Support and promote the company values through positive interactions with both internal and external stakeholders on a regular basis.
• Other strategic business initiatives or special cross-functional project involvement as required.

Field Marketing Manager

• The Retention Marketing Coordinator is responsible for the day to day execution of Stio's retention marketing programs across email, SMS, and other supporting channels.
• Build, QA, schedule, and deploy email and SMS campaigns in Klaviyo across the full retention calendar.
• Maintain and optimize automated lifecycle flows including welcome, post-purchase, win-back, and browse abandonment and more.
• Manage segmentation lists and dynamic audiences within Klaviyo to ensure accurate targeting.
• Conduct pre-send QA including rendering checks, link testing, and segment validation.
• Support A/B test setup, monitoring, and results documentation.
• Partner with Creative and Brand teams to develop campaign assets that are on-brand, audience-relevant, and built to perform.
• Pull and compile weekly and monthly performance reports across email and SMS (open rate, CTR, conversion, revenue, unsubscribe rate).
• Monitor Klaviyo flow and campaign performance and flag anomalies or opportunities.
• Support cross-channel reporting using GA4 and Excel, including cohort and segment-level analysis.
• Assist in building and maintaining retention dashboards and performance trackers.
• Coordinate campaign briefs and asset trafficking between retention, creative, and brand teams.
• Support catalog and other paid remarketing initiatives with audience builds and list pulls.
• Maintain the retention marketing calendar and ensure accurate in-platform scheduling.
• Contribute to cross-channel retention initiatives including catalog, paid remarketing, and affiliate, understanding how email and SMS fit within and support the broader buyer marketing ecosystem.
• Support the execution of incrementality and A/B tests across email and SMS.
• Document test setups, results, and learnings in a structured testing log.
• Identify opportunities to improve flow logic, segmentation, and send cadence based on performance data.

Retention Marketing Coordinator

• Serve as a senior strategic partner to the VP, Marketing, advancing high-priority initiatives and increasing execution velocity across the organization
• Apply AI tools and workflow automation to increase leverage, reduce manual work, and accelerate execution across the org
• Own high-impact marketing initiatives end-to-end — scoping ambiguous problems, defining success metrics, and driving execution through measurable business outcomes
• Identify root causes behind performance gaps across funnel, verticals, and channels, and design solutions that accelerate revenue growth
• Act as connective tissue across Marketing, Product, Sales, and Engineering to ensure initiatives are integrated, aligned, and moving with urgency
• Remove cross-functional bottlenecks and increase clarity around ownership and accountability
• Translate complex data, research, and market signals into clear recommendations that drive executive decisions
• Develop deep fluency in our business model, performance metrics, and marketing systems to inform prioritization and tradeoffs and serve as an institutional knowledge anchor
• Strengthen performance visibility and operational rigor across marketing
• Communicate clearly and confidently with executive stakeholders, translating marketing activity into business impact

Marketing Strategic Initiatives Lead

• Define and champion Swyfft’s brand identity across all markets
• Develop messaging frameworks that clearly communicate our expertise
• Differentiate our brand in competitive markets
• Design and execute agent and broker recruitment campaigns
• Build targeted outreach strategies for coastal property specialists, surplus lines producers, and independent agents
• Oversee digital marketing channels including website, email, SEO/SEM, LinkedIn
• Create compelling content and thought leadership articles
• Monitor and synthesize industry trends
• Identify and maximize presence at key industry events
• Manage a marketing function, including vendors and a small team

VP, Marketing

• Develop and execute omnichannel retention initiatives designed to reduce churn, improve engagement, and support customer lifetime value
• Support a test-and-learn culture by embedding experimentation and optimization into retention campaign planning
• Translate campaign and customer performance data into actionable insights and recommendations
• Partner cross-functionally to support retention initiatives aligned to customer and business needs
• Monitor customer behavior, market trends, and competitive activity to identify opportunities for retention improvement
• Plan, schedule, and execute multi-market retention campaigns aligned to business priorities and customer lifecycle strategies
• Develop, build, QA, schedule, and deploy retention email campaigns, including customer-facing copy, campaign setup, and execution within marketing platforms
• Maintain direct involvement in campaign execution activities, including targeting, fulfillment, launch coordination, and optimization
• Ensure campaign assets, customer lists, reporting files, and communications are delivered accurately and on time
• Embed A/B testing and test-and-learn methodologies into campaign planning to improve messaging, offers, timing, and targeting strategies
• Partner with Analytics and stakeholders to define KPIs, evaluate campaign effectiveness, and identify optimization opportunities
• Track, analyze, and report on retention, upgrade, and engagement metrics to support continuous improvement
• Prepare and deliver recurring performance updates, dashboards, and presentations for stakeholders and leadership

Marketing Manager – Retention

• Serve as the primary local marketing partner for a regional portfolio of Primrose Schools franchise school locations
• Work directly with Franchise Owners to build effective annual marketing plans
• Make smart use of required local marketing investment and execute programs that drive enrollment growth
• Consult Franchise Owners on local marketing investment allocation across various channels
• Review and approve annual and ongoing local marketing plans to ensure alignment with brand expectations
• Monitor marketing spend pacing and proactively address compliance issues
• Deliver seasonal recommendations and resources to keep Franchise Owners informed
• Ensure local marketing activity meets brand standards and franchise agreement requirements
• Build strong, trusted relationships with Franchise Owners through regular engagement
• Gather and share field feedback with the broader marketing team

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