Senior Customer Marketing Specialist

MasterControl Japan

Sr. Customer Marketing Specialist driving customer retention and engagement at MasterControl.

Posted 7/2/2026full-timeSalt Lake City • Utah • 🇺🇸 United StatesSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in managing integrated customer campaigns and communication strategies to drive renewal and growth. Proficient in project management, data analysis, and cross-functional collaboration to optimize customer engagement and achieve strategic marketing objectives.

Highest-signal resume keywords

B2B Marketing ExperienceCustomer Marketing ExperienceProject ManagementData-Driven Decision MakingCross-Functional Collaboration

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Campaign ManagementCustomer Communication StrategiesPerformance Indicator TrackingAnalytical SkillsCreative Thinking

Soft Skills

Organizational SkillsCommunication SkillsPresentation SkillsSelf-StarterCollaboration

Tools & Technologies

Customer Communications CalendarCommunication Channels Optimization

Industry Keywords

Customer JourneyCustomer Milestone ProgramMarketing InitiativesEngagementRenewal Targets

About the role

Key responsibilities & impact

Plan and manage integrated customer campaigns to achieve renewal and growth targets.
Execute and manage customer communication strategies to keep customers informed about key product updates and organizational changes.
Design, implement, and manage a customer milestone program to celebrate key moments in the customer journey, including the selection and distribution of thoughtful physical gifts to recognize and reward loyalty and engagement.
Ensure messaging consistency and alignment with the customer voice across all functions and touchpoints.
Develop and maintain a customer communications calendar that captures all touchpoints throughout the customer journey.
Act as the project manager for customer marketing initiatives, collaborating with cross-functional teams to ensure that design and messaging align with campaign objectives and strategic goals, while ensuring timely and successful project delivery.
Optimize the use of communication channels to maximize campaign impact and engagement.
Monitor and assess risks and opportunities across various departmental projects to ensure alignment with goals.
Track, analyze, and report key performance indicators (KPIs) to management and stakeholders for continuous improvement.

Requirements

What you’ll need

3+ Years of B2B marketing experience. Customer marketing experience is a plus.
Strong creative thinking skills paired with the ability to make data-driven decisions.
Excellent analytical skills for identifying challenges and implementing effective solutions.
Highly motivated self-starter who thrives in dynamic and fast-paced marketing environments.
Demonstrated ability to collaborate effectively with cross-functional teams.
Strong organizational skills with the ability to manage and execute multiple projects simultaneously, meeting tight deadlines.
Exceptional communication and presentation skills, with the ability to articulate ideas clearly and persuasively.

Benefits

Comp & perks

Competitive compensation
100% medical premium coverage (yes, you read that right!)
401(k) plan with company match
Generous PTO packages that increase with tenure
Company parties and employee recognition programs
Onsite physician and massage therapist
Dental/vision plans
Employer paid life insurance policy
Much, much more!