Senior Marketing Lead, B2B

Branch

Branch is seeking an experienced B2B marketer to own strategy and execution for our independent-agency channel. This role involves building trust and architecting marketing programs within the insurance sector.

Posted 7/3/2026full-timeRemote • Alabama, Alaska, Arizona, Colorado, Florida, Idaho, Illinois, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Minnesota, Mississippi, Missouri, Montana, Nevada, New Hampshire, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Pennsylvania, Rhode Island, South Carolina, Tennessee, Texas, Utah, Virginia, West Virginia, Wisconsin, Wyoming • 🇺🇸 United StatesSenior💰 $119,000 - $170,000 per yearWebsite

Tech Stack

Tools & technologies

Ember.js

About the role

Key responsibilities & impact

Attract and activate agencies
Build trust in the channel
Own events end to end
Sharpen the story
Architect HubSpot
Run loyalty and incentives
Read the market
Maintain the infrastructure for Ember
Support the long cycle
Set and report KPIs
Partner cross-functionally
Shape strategy

Requirements

What you’ll need

6+ years of B2B marketing experience, with strong candidates often closer to 10
HubSpot ownership at an architectural level: data modeling, segmentation logic, automation design, and reporting
A track record of tying marketing to outcomes
Channel, partner, or field marketing experience: you have marketed to or through a partner network and moved its behavior
Excellent written communication
Insurance, insurtech, or financial services experience is a meaningful plus, not a requirement

Benefits

Comp & perks

Above-market salary
Pay equity and transparency
Remote-first (with perks)
Flexible YouTime
Employee stock options
Medical, vision, dental
401k and contribution matching

ATS Keywords

✓ Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

Data ModelingSegmentation LogicAutomation DesignKPI ReportingMarketing Outcomes

Soft Skills

Excellent Written CommunicationTrust Building