Growth Marketing

• Own the growth strategy for Begin's digital app product lines, HOMER and codeSpark.
• Lead initiatives spanning user acquisition, activation, engagement, retention, and monetization.
• Identify growth opportunities and build scalable experimentation programs.
• Optimize performance across paid and owned channels and use data to inform strategic decisions.
• Drive creative strategy for user acquisition and oversee CRM strategy for product engagement and retention.
• Own acquisition reporting, projections, and budget pacing for goals.
• Collaborate with Product and Engineering teams to improve performance across initiatives.

Senior Manager, Growth Marketing, Mobile

• Research, collect, analyze & synthesize information / data to support growth initiatives, projects, strategies & leadership decision making.
• Identify opportunities & collaborate with operations, Medical Group & other key stakeholders to address barriers to access & growth.
• Understand market dynamics (e.g., demographics, payer strategies & referral patterns) related to Trinity Health entities & market competitors.
• Interpret & use data to identify growth opportunities & barriers at the system, RHM, service line & programmatic levels.
• Deploy consultative engagement strategies & build trust-based, solutions-oriented relationships with employed & independent physicians, relevant providers & office staff.
• Understand the drivers of physician behavior (e.g., referral management & site of care selection) & how to influence & position Trinity Health / associated facilities to enhance alignment & facilitate growth through removing barriers & developing strategies to optimize opportunities.
• Navigate complex relationships & care delivery systems.
• Act as an advocate & voice of the physician as customer.

Regional Strategic Growth Associate

• Own the strategic direction of our paid acquisition portfolio across channels such as Google, Bing, Meta, and native/prospecting platforms (Taboola, Dianomi, LiveIntent, and similar).
• Manage and develop a team of Growth Operators, providing coaching, direction, and support to maximize individual growth and team performance.
• Determine how acquisition investments are allocated across channels to maximize member growth, lifetime value, and long-term business impact.
• Develop growth strategies grounded in member behavior, subscription economics, and long-term business impact.
• Identify opportunities across channels, offers, messaging, pricing, funnel experiences, and conversion flows.
• Diagnose performance shifts and uncover the underlying drivers behind success or decline.
• Evaluate emerging channels, platforms, and acquisition opportunities and determine where we should invest next.
• Establish testing priorities and ensure resources are focused on the highest-leverage opportunities.
• Partner with engineering, data, and technical teams to shape the future of our acquisition engine.
• Identify opportunities to automate, augment, and improve marketing workflows using AI.
• Spec, evaluate, and improve AI-enabled systems that are built in partnership with engineering. These systems support channel management, creative generation, performance analysis, and campaign optimization, defining what good looks like and driving the iterations to get there.
• Stay at the forefront of AI developments in marketing and bring new ideas, tools, and approaches back to the team.
• Design and evolve the operating model that enables Growth Operators, AI agents, and automated workflows to work together effectively.
• Act as the strategic orchestrator of our growth ecosystem, ensuring human and AI resources are deployed against the highest-impact opportunities.
• Determine where human judgment creates the greatest value, where AI can operate autonomously, and how work should flow between the two.
• Own the performance and effectiveness of AI-enabled growth systems, establishing monitoring frameworks, feedback loops, and continuous improvements that drive better business outcomes.
• Establish measurement frameworks that connect channel performance to business outcomes.
• Drive rigorous experimentation across channels, creative, offers, and funnel experiences.
• Translate data into clear recommendations and actionable growth initiatives.
• Partner with our BI and data teams to improve visibility into performance and attribution.

Growth Strategy Lead

• Lead the strategy and execution of the customer referrals program to drive new account growth and adoption
• Own end-to-end program performance, including offer design, economics, budget, and ROI optimization
• Drive omni-channel marketing and continuous test-and-learn initiatives to scale and improve effectiveness
• Partner cross-functionally and lead a team to deliver insights, ensure compliance, and shape long-term strategy
• Establishes the overall direction in connection with the vision
• Leads the delivery of strategy in order to acquire, grow, and retain customers in support of the product life cycle and line of business goals and objectives
• Leads team in creation of integrated marketing strategies and aligns KPIs and measurement plans to drive business results
• Serves as SME and thought leader to deliver recommendations and uses influence to build consensus and drive prioritization with senior and executive partners
• Ensures team proactively adapts to and optimizes for a changing business environment
• Leads team to create strategies that deliver outcomes across multiple customer segments and/or business lines that align to the established vision
• Directs and leads multi-functional teams and removes barriers, while establishing a relationship as a trusted advisor to business leaders to deliver desired outcomes
• Manages teams' delivery of business, risk, financial, and process commitments
• Establishes the budget and has the capability to apply policies and practices for planning and administering a budget
• Develops and ensures accountability framework is maintained and prioritizes high performing strategic relationships with both internal and external business partners to achieve results
• Responsible for performance management, continuous coaching and development of employees to ensure that they can achieve business results and adapt to evolving business strategies and financial industry changes

Group Marketing Manager, Referrals Growth Marketing

• Represent, support, and develop relationships with credit unions at an enterprise level.
• Manage client portfolios, providing consulting and strategic planning.
• Develop and maintain sales strategies to increase sales volume and market share.
• Prepare annual Card Program Analysis and deliver proposals to clients.
• Deliver consultative support to address business issues related to Velera's products/services.
• Collaborate with internal teams for client satisfaction and needs assessment.
• Act as primary management point of contact for strategic initiatives and escalated issues.

Client Growth Executive

• Supports the development and leads the execution of integrated, multi-channel strategic marketing plans for one or more products/initiatives/channels.
• Formulates plans that acquire, grow, and retain customers in support of the product life cycle and line of business goals and objectives.
• Supports the development and prioritization of business and marketing objectives, development of value propositions and target segments leveraging competitive intelligence and insights to drive growth strategies.
• Contributes to thought leadership and builds consensus among partners.
• Adapts to and optimizes for a changing business environment.
• Translates desired business outcomes into marketing strategy and executes marketing programs/initiatives that may include advertising, sales content and internal communications.
• Coordinates and influences complex, multi-functional program teams.
• Ensures data collected is synthesized and leveraged effectively to provide appropriate business intelligence.
• Influences the budget while ensuring all operating activities are optimized and delivered within the established budget framework.
• Implements and oversees activities including coordination with legal, compliance, finance, risk and other key partners.
• Leads partnership with agencies, third parties and internal business partners to coordinate development and execution of programs/initiatives.
• Acts as a point of contact with product and digital teams to coordinate strategy and development.
• Makes decisions to ensure the business programs/initiatives and customer expectations are being met.

Marketing Lead – Home Lending Retail Growth

• Own the growth marketing strategy, including goals, channel mix, budget allocation, and success metrics across demand generation efforts
• Build and maintain a full-funnel marketing plan aligned to pipeline and revenue goals in partnership with Sales and RevOps
• Foster a culture of testing, learning, and continuous improvement across campaigns
• Report marketing performance to leadership with clear connection to pipeline and revenue outcomes
• Lead, coach, and develop a team across paid media, email, events, and digital marketing
• Create a high-accountability, high-support environment with clear expectations and strong execution
• Oversee content strategy, website performance, SEO, and emerging AI search visibility
• Own the event marketing strategy for webinars, conferences, summits, and field events
• Drive attendee acquisition and post-event follow-up through coordinated multichannel campaigns
• Measure event impact across registrations, attendance, pipeline, and revenue
• Lead paid media strategy across search, social, and other digital channels
• Own reporting for key growth metrics, including leads, pipeline, acquisition costs, and channel performance
• Partner with RevOps to ensure accurate attribution and clear measurement of marketing's revenue impact

Director of Growth Marketing

• Lead and supervise a high-performing client growth team, fostering collaboration across assigned practice areas and with other Senior Client Growth Managers to develop, implement, and share business development and marketing best practices.
• Serve as the primary business development and client growth resource for the Litigation Department Chair, practice group leaders, and other department leadership. Partner closely with the Department Operating Officer and other firm stakeholders to identify, prioritize, and execute strategic initiatives requiring department and firmwide support.
• Develop and execute business development strategies that strengthen existing client relationships, generate new business opportunities, expand client engagements, and drive cross-selling initiatives across assigned practices and industry sectors.
• Participate in the development of department and practice-specific business development plans and lead the execution of identified goals, objectives, and key results.
• Maintain a deep understanding of the firm's practices, services, industries, geographic markets, and business operations to effectively position the firm's capabilities, identify growth opportunities, facilitate cross-practice collaboration, and connect clients and prospects with the appropriate legal resources.
• Provide strategic business development counsel, coaching, and guidance to attorneys and practice leaders, including support for individual opportunities, client relationship expansion, and broader market positioning efforts.
• Guide attorneys in developing and executing visibility strategies that enhance market presence and support business development objectives, including conference participation, speaking engagements, thought leadership programs, client events, and other profile-raising opportunities.
• Support lateral integration and growth initiatives by assisting with the recruitment, interviewing, onboarding, and business development planning of lateral attorneys to accelerate successful integration and revenue generation.
• Lead the collection, maintenance, organization, and dissemination of practice experience and credential information, ensuring data is current, accessible, and effectively leveraged in business development, marketing, and proposal efforts.
• Oversee the development of pitches, proposals, RFP responses, presentations, and related business development materials in collaboration with Proposal, Legal Operations, Communications, and Client Growth colleagues, ensuring deliverables effectively communicate the firm's experience, differentiators, pricing strategies, and value proposition.
• Collaborate with cross-functional teams, including communications, media relations, events, business intelligence, proposals, and creative services, to develop compelling market-facing content and campaigns that elevate practice visibility and support client growth objectives.
• Manage and advise on marketing and business development investments, sponsorships, and related expenditures, evaluating return on investment and recommending strategies to maximize impact and efficient use of firm resources.
• Coordinate industry, professional, and strategic relationship-building initiatives, including thought leadership programs, sponsorships, conferences, client events, CLEs, webinars, networking opportunities, and other business development activities.
• Oversee the preparation and submission of lawyer rankings, awards, and related recognition opportunities that support the strategic positioning of the department and its attorneys.
• Utilize business intelligence, market research, and business development technologies to identify opportunities, analyze trends, evaluate prospects, and provide actionable insights to attorneys and practice leaders.
• Perform other duties and special projects as assigned.

Senior Client Growth Manager

• Act as a critical member of the regional leadership team in growing and retaining the business.
• Identify and develop a go-to-market strategy to leverage core competencies.
• Lead team to plan, develop and execute sales strategies.
• Serve as subject matter expert on competitive services within their territory.
• Innovate tools and protocols for proposals and presentations.
• Drive opportunities within existing accounts to cross-sell facilities and other services.
• Drive a winning sales and growth culture through coaching and performance management strategies.

Regional Vice President – Growth

• Own and drive lifecycle contribution to returning student bookings and retention growth.
• Develop and execute lifecycle strategies across various customer interactions.
• Partner with Product to understand customer behavior and improve experiences.
• Collaborate with Product and Marketing for effective bundles and offers.
• Identify creative ways to increase repeat purchases across offerings.
• Build and scale lifecycle programs using automation and AI.
• Analyze performance, test new strategies, and optimize for growth.

Director, Lifecycle Growth & Retention

• Lead Enterprise Growth Strategy & Outcomes
• Own marketing’s contribution to Client growth, pipeline, and market share across all Lines of Business.
• Translate enterprise and line of business priorities into clear, outcome driven strategies with measurable targets.
• Build and Lead the Growth Organization
• Lead a team of marketing leaders across Line of Business Marketing and Digital Marketing.
• Set direction, align priorities, and ensure teams operate as a coordinated, high-performing growth engine.
• Set Direction for Go to Market Execution
• Define go to market strategy, including targeting and channel mix.
• Partner with Data & Analytics to Drive Performance
• Ensure reporting is consistent, credible, and clearly tied to business outcomes.
• Drive Focus and Decision Discipline
• Lead, coach, and develop a team of marketing leaders.

• Own growth end-to-end across: Influencer marketing, Performance marketing, Organic content
• Take over and scale existing initiatives currently run by founder and contractors
• Design and launch new growth experiments and channels
• Drive measurable customer acquisition and revenue growth
• Operate across both: B2C (individual creators, professionals) and B2B (Teams / enterprise product)
• Develop growth narrative as the platform expands from images → video → audio
• Track and optimize performance across channels with clear attribution

Growth Lead

• Grove is looking for a temporary Marketing leader to support our Acquisition function during a parental leave period for 3-4 months (starting ASAP, ending September).
• Partner directly with the VP of Marketing to increase new customer acquisition within efficiency guardrails, helping to further refine creative strategy and new channel expansion.
• Drive day to day operations with channel managers, internal and external creative resources, and reporting tools, while helping to refine our marketing strategy across channels and creative themes to enable near term growth.
• Manage and optimize Grove’s social‑first content engine and creator ecosystem.
• Refine and manage the distribution strategy across organic and paid channels to put that work in front of the right consumers.
• Scale the content strategy by optimizing strategies on Grove’s core paid channels (Meta, TikTok, and Google).
• Partner with Product and Ecommerce teams on landing page and funnel improvements, Merchandising on launches and assortment priorities for our third-party and owned brands, and Sustainability and human health experts to align messaging with Grove’s mission and values.
• Manage and develop a small, high‑performing team, including managing and selecting agencies to augment in house resources.

Senior Growth Marketing Manager, Temp – Parental Leave Coverage

• Design and run growth experiments across channels — paid, organic, email, and referral
• Analyze user acquisition funnels and identify drop-off points
• Optimize landing pages, CTAs, and user flows for conversion
• Manage referral programs and virality loops
• Collaborate with content, social, and paid teams to coordinate growth pushes
• Build and maintain dashboards tracking key growth metrics — CAC, LTV, retention, and activation
• Report on experiment results and scale what works

Growth Marketing Specialist

• Lead the development and execution of enablement programs, tools, messaging, and readiness resources that support Sales, Customer Success, and related go-to-market functions
• Partner cross-functionally to support strategic growth initiatives, including case rate opportunities, large or marquee client engagement, and high-priority business development efforts
• Coordinate and execute mid-funnel programs and campaigns designed to strengthen progression, improve follow-up discipline, and increase opportunity momentum
• Create, refine, and maintain materials that support internal readiness and external engagement, ensuring quality, consistency, and alignment to business priorities
• Establish structure, accountability, and follow-through across cross-functional projects with multiple stakeholders and competing priorities
• Monitor initiative performance, identify opportunities for improvement, and recommend actions to increase effectiveness and efficiency
• Perform other duties as assigned in support of organizational priorities.

Growth Marketing jobs in Pennsylvania

See all jobs on JobTailor

Senior Manager, Growth Marketing, Mobile

Regional Strategic Growth Associate

Growth Strategy Lead

Group Marketing Manager, Referrals Growth Marketing

Client Growth Executive

Marketing Lead – Home Lending Retail Growth

Director of Growth Marketing

Senior Client Growth Manager

Regional Vice President – Growth

Director, Lifecycle Growth & Retention

Director of Growth Marketing

Growth Lead

Senior Growth Marketing Manager, Temp – Parental Leave Coverage

Growth Marketing Specialist

Senior Manager, Enablement and Growth Support