Director of Growth Marketing

Tithe.ly

Director of Growth Marketing leading strategies to enhance churches' engagement with Tithe.ly tools. Overseeing multi-channel marketing efforts and team leadership.

Posted 6/8/2026full-timeRemote • Alabama, Arizona, California, Colorado, Florida, Idaho, Illinois, Iowa, Kansas, Kentucky, Massachusetts, Minnesota, Missouri, Montana, Nevada, New Jersey, New York, North Carolina, Ohio, Oregon, Pennsylvania, South Carolina, Tennessee, Texas, Utah, Virginia, Washington, West Virginia • 🇺🇸 United StatesLead💰 $170,000 - $200,000 per yearWebsite

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

growth marketing strategydemand generationpipeline metricsSEOevent marketingpaid media strategyemail marketingdigital marketingattributionperformance reporting

Soft Skills

leadershipcoachingteam developmentanalytical skillscross-functional communicationstakeholder managementtesting and learningcontinuous improvementhigh-accountability environmentexecution

Tools & Technologies

Google AdsLinkedIn AdsMeta AdsCRM systemsmarketing automation toolsweb analytics toolscontent management systemsevent management platformsAI search toolsbudget management software

Industry Keywords

B2B marketingcustomer acquisition cost (CAC)lifetime value (LTV)integrated campaignsmultichannel campaignswebinarsconferencessummitsfield eventspipeline impact

About the role

Key responsibilities & impact

Own the growth marketing strategy, including goals, channel mix, budget allocation, and success metrics across demand generation efforts
Build and maintain a full-funnel marketing plan aligned to pipeline and revenue goals in partnership with Sales and RevOps
Foster a culture of testing, learning, and continuous improvement across campaigns
Report marketing performance to leadership with clear connection to pipeline and revenue outcomes
Lead, coach, and develop a team across paid media, email, events, and digital marketing
Create a high-accountability, high-support environment with clear expectations and strong execution
Oversee content strategy, website performance, SEO, and emerging AI search visibility
Own the event marketing strategy for webinars, conferences, summits, and field events
Drive attendee acquisition and post-event follow-up through coordinated multichannel campaigns
Measure event impact across registrations, attendance, pipeline, and revenue
Lead paid media strategy across search, social, and other digital channels
Own reporting for key growth metrics, including leads, pipeline, acquisition costs, and channel performance
Partner with RevOps to ensure accurate attribution and clear measurement of marketing's revenue impact

Requirements

What you’ll need

7–10 years of progressive B2B marketing experience with direct ownership of demand generation programs and measurable pipeline results
3–5 years leading marketing teams, including hiring, coaching, and setting priorities
Proven success executing integrated campaigns across email, events, paid media, and digital channels
Strong analytical skills, including funnel metrics, attribution, customer acquisition cost (CAC), lifetime value (LTV), and performance reporting
Experience managing paid media strategy and budgets across platforms such as Google, LinkedIn, and Meta
Demonstrated ability to execute virtual and in-person event marketing programs with measurable pipeline impact
Strong cross-functional communication and stakeholder management skills

Benefits

Comp & perks

Health insurance, dental, vision for your family
401K
Paid time off
Sick leave
Parental leave
Additional variable compensation