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Director of Growth Marketing
WSFS BankDirector of Growth Marketing leading marketing-driven pipeline and demand generation at WSFS Bank. Overseeing growth strategies across Wealth, Commercial, Consumer, and Cash Connect sectors.
Posted 6/4/2026full-timePhiladelphia • Pennsylvania • 🇺🇸 United StatesLead💰 $133,728 - $219,696 per yearWebsite
Tech Stack
Tools & technologiesGo
About the role
Key responsibilities & impact- Lead Enterprise Growth Strategy & Outcomes
- Own marketing’s contribution to Client growth, pipeline, and market share across all Lines of Business.
- Translate enterprise and line of business priorities into clear, outcome driven strategies with measurable targets.
- Build and Lead the Growth Organization
- Lead a team of marketing leaders across Line of Business Marketing and Digital Marketing.
- Set direction, align priorities, and ensure teams operate as a coordinated, high-performing growth engine.
- Set Direction for Go to Market Execution
- Define go to market strategy, including targeting and channel mix.
- Partner with Data & Analytics to Drive Performance
- Ensure reporting is consistent, credible, and clearly tied to business outcomes.
- Drive Focus and Decision Discipline
- Lead, coach, and develop a team of marketing leaders.
Requirements
What you’ll need- Bachelor’s degree required; advanced degree preferred.
- 12+ years of experience in growth marketing, demand generation, or integrated marketing in a complex or regulated environment.
- Proven ability to lead teams that deliver measurable business outcomes across multiple segments.
- Strong executive presence with the ability to influence senior leaders and drive alignment.
- Demonstrated ability to use data and insights to guide decisions and improve performance.
- Experience building, leading, and scaling high-performing organizations.
- Deep understanding of data-driven marketing and performance measurement.
- Demonstrated success building and leading high-performing teams.
Benefits
Comp & perks- medical, dental, and vision coverage
- 401(k) plan
- life, accident, and disability insurance
- flexible spending accounts (FSAs) and health savings accounts (HSAs)
- wellness programs
- paid parental leave
- military leave
- vacation and other paid time off
- sick leave in accordance with applicable state laws
- paid holidays
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
growth marketingdemand generationintegrated marketingdata-driven marketingperformance measurement
Soft Skills
leadershipinfluencealignmentcoachingteam developmentexecutive presence
Certifications
Bachelor’s degreeadvanced degree