Growth Marketing

• Develop an audience growth strategy across Instagram, TikTok, and other social platforms.
• Advise on content pillars, themes, and positioning for a distinctive social brand.
• Recommend Reels and short-form video strategies, including content cadence and formats.
• Build and manage community engagement initiatives and creator/fan partnerships.
• Provide high-level paid media recommendations (Meta Ads, TikTok, YouTube) aligned with brand growth.
• Define target audiences and advise on segmentation and growth opportunities.
• Collaborate with the filmmaker and internal teams to align social strategy with broader brand objectives.

Social Growth Strategist

• Drive the future of CVS Pharmacy by identifying, shaping, and advancing new strategic opportunities
• Bring structure to ambiguous problems, generate clear insights quickly, and guide leaders toward decisions that unlock meaningful business impact
• Lead fast‑paced strategic sprints, translate complex information into executive‑ready recommendations, and partner across a large matrixed organization to move high‑potential ideas from concept to early testing
• Develop strategic plans that align with the company’s goals to drive sustainable growth within the Immunizations portfolio, analyzing market trends and identifying opportunities
• Develop short and long term roadmaps that enable the organization to deliver on its strategic priorities

Senior Manager, Growth Strategy

• Own the agency’s growth strategy across sales and marketing, with accountability for pipeline creation, lead quality, conversion performance, and revenue contribution.
• Lead and develop the growth team, including the Sales Manager, Sales Enablement Manager, Marketing Manager, and Sales Intern, creating clear priorities, strong collaboration, and a high-performance culture.
• Partner with senior leadership to define target markets, priority sectors, ideal client profiles, and the agency’s commercial approach to winning new business.
• Build integrated growth plans that connect brand visibility, outbound activity, inbound marketing, thought leadership, events, partnerships, and sales activation.
• Oversee demand generation programs that increase awareness, generate qualified leads, and improve marketing’s contribution to pipeline.
• Ensure the sales enablement function is equipping the commercial team with the right messaging, materials, training, tools, and processes to sell effectively and consistently.

Director, Growth – Sales & Marketing

• Own the growth marketing strategy, including goals, channel mix, budget allocation, and success metrics across demand generation efforts
• Build and maintain a full-funnel marketing plan aligned to pipeline and revenue goals in partnership with Sales and RevOps
• Foster a culture of testing, learning, and continuous improvement across campaigns
• Report marketing performance to leadership with clear connection to pipeline and revenue outcomes
• Lead, coach, and develop a team across paid media, email, events, and digital marketing
• Create a high-accountability, high-support environment with clear expectations and strong execution
• Oversee content strategy, website performance, SEO, and emerging AI search visibility
• Own the event marketing strategy for webinars, conferences, summits, and field events
• Drive attendee acquisition and post-event follow-up through coordinated multichannel campaigns
• Measure event impact across registrations, attendance, pipeline, and revenue
• Lead paid media strategy across search, social, and other digital channels
• Own reporting for key growth metrics, including leads, pipeline, acquisition costs, and channel performance
• Partner with RevOps to ensure accurate attribution and clear measurement of marketing's revenue impact

Director of Growth Marketing

• Lead, coach, and develop a team of full-cycle Account Executives
• Partner closely with the outbound sales leader
• Coach AEs on prioritizing leads and opportunities
• Drive best-in-class pipeline management practices
• Develop AEs ability to run strong discovery
• Coach and inspect deals on negotiation strategy
• Instill structured deal management habits
• Drive a metrics-led operating cadence
• Leverage data, AI, and sales tools to improve account research
• Maintain high standards of CRM hygiene

Sales Manager – SME & Growth

• Define and lead KAYAK's lifecycle marketing strategy across email, push notifications, in-app messaging, and other owned channels — ensuring communications are timely, relevant, and personalized.
• Own the app acquisition strategy, identifying and scaling channels that drive high-quality installs and long-term user engagement.
• Analyze campaign performance data to identify trends, optimize programs, and share clear recommendations with cross-functional partners including product, engineering, and brand teams.
• Build, test, and refine segmentation and personalization frameworks that improve user retention and re-engagement across the traveler journey.
• Manage and develop a team, providing coaching, feedback, and growth opportunities that help each person do their best work.
• Collaborate with creative, brand strategy, and performance marketing teams to ensure lifecycle and acquisition efforts align with broader marketing goals and KAYAK's brand voice.
• Partner with product and engineering teams to improve marketing technology capabilities and implement new tools or integrations as needed.
• Track and report on key metrics — including retention, conversion, lifetime value, and cost per acquisition — translating results into actionable insights for leadership.
• Stay current on industry trends in lifecycle marketing, mobile growth, and consumer engagement, bringing fresh ideas and proven approaches to the team.

Director, Email Growth – App Acquisition

• Develop partner and channel marketing programs that amplify co-marketing efforts, partner campaigns, webinars, marketplace placements, events, and joint demand generation initiatives.
• Identify partner-driven growth opportunities, campaign priorities, target audiences, activation strategies, and scalable marketing motions across the partner ecosystem.
• Create scalable partner marketing playbooks, campaign frameworks, execution processes, and repeatable GTM strategies that support long-term partner growth.
• Develop and execute multi-channel growth marketing campaigns across paid media, email nurture, webinars, SEO/AIO initiatives and retargeting channels.
• Support outbound marketing initiatives including audience segmentation, list strategy, campaign planning, sales cadences, and SDR/sales alignment.
• Optimize full-funnel user journeys including landing pages, forms, CTAs, nurture flows, and conversion experiences to improve lead quality and pipeline velocity.
• Manage campaign testing strategies across messaging, targeting, creative, and conversion paths to improve marketing efficiency and ROI.
• Analyze campaign, attribution, funnel, and engagement performance data to identify optimization opportunities and provide actionable insights.
• Support AI-first marketing initiatives including AI search visibility, content discoverability, AI-generated lead tracking, and evolving buyer journey strategies.
• Collaborate cross-functionally with Product Marketing, Sales, Revenue Operations, Brand & Creative, Customer Success, and Product teams to align GTM initiatives.
• Maintain strong project management discipline across campaign execution, timelines, reporting, and stakeholder communication.

Senior Growth Marketing Manager

• Grove is looking for a temporary Marketing leader to support our Acquisition function during a parental leave period for 3-4 months (starting ASAP, ending September).
• Partner directly with the VP of Marketing to increase new customer acquisition within efficiency guardrails, helping to further refine creative strategy and new channel expansion.
• Drive day to day operations with channel managers, internal and external creative resources, and reporting tools, while helping to refine our marketing strategy across channels and creative themes to enable near term growth.
• Manage and optimize Grove’s social‑first content engine and creator ecosystem.
• Refine and manage the distribution strategy across organic and paid channels to put that work in front of the right consumers.
• Scale the content strategy by optimizing strategies on Grove’s core paid channels (Meta, TikTok, and Google).
• Partner with Product and Ecommerce teams on landing page and funnel improvements, Merchandising on launches and assortment priorities for our third-party and owned brands, and Sustainability and human health experts to align messaging with Grove’s mission and values.
• Manage and develop a small, high‑performing team, including managing and selecting agencies to augment in house resources.

Senior Growth Marketing Manager, Temp – Parental Leave Coverage

• Develop a deep understanding of Evolv's mission, customers, and impact across key markets including education, healthcare, entertainment, and public venues.
• Build familiarity with the stakeholder landscape influencing safety technology adoption, including associations, research organizations, public-sector entities, and community leaders.
• Establish relationships with internal partners across Growth, Marketing, Sales, Product, Legal, and Customer Success.
• Begin evaluating opportunities to strengthen Evolv's presence and credibility within priority stakeholder communities.
• Develop a stakeholder engagement strategy focused on the organizations, associations, and influencers that shape safety conversations across priority sectors.
• Build relationships with key external stakeholders and identify opportunities for strategic partnerships, thought leadership, and industry engagement.
• Help develop evidence-based messaging and supporting materials that communicate Evolv's impact and value to diverse audiences.
• Partner with internal teams to identify emerging trends, stakeholder needs, and opportunities to support responsible adoption of modern safety technology.
• Establish Evolv as a trusted and engaged participant within key public safety, education, healthcare, and security communities.
• Develop and maintain meaningful relationships with priority associations, research institutions, public-sector organizations, and industry influencers.
• Help create opportunities for Evolv to contribute to important conversations through partnerships, conferences, research initiatives, and thought leadership efforts.
• Support the development of evidence-based proof points that strengthen customer confidence and accelerate adoption across key markets.
• Identify and advance strategic initiatives and partnerships that contribute to Evolv's long-term growth and market leadership.
• Build trusted relationships with associations, public-sector organizations, academic institutions, research partners, and other influential stakeholders that shape conversations around safety and security.
• Develop and execute stakeholder engagement strategies that strengthen Evolv's visibility, credibility, and influence across priority markets.
• Identify and cultivate strategic partnerships that support awareness, adoption, and validation of Evolv's solutions.
• Represent Evolv in external forums, industry events, conferences, working groups, and stakeholder discussions as appropriate.
• Help advance the responsible adoption of modern safety technology by identifying opportunities to engage key stakeholders, thought leaders, and organizations.
• Monitor emerging public policy, funding, industry, and stakeholder trends and translate insights into actionable recommendations.
• Support the development of public-facing initiatives, thought leadership efforts, and engagement strategies that reinforce Evolv's position as a trusted leader in public safety.
• Partner closely with Legal and Compliance to ensure external engagement activities align with company policies and regulatory requirements.
• Work cross-functionally with Growth, Marketing, Sales, Product, and Customer Success teams to gather customer insights and develop evidence-based proof points that demonstrate Evolv's impact.
• Support relationships with research organizations and third-party partners to advance independent validation, studies, and other initiatives that strengthen market confidence.
• Help identify and communicate customer outcomes related to safety, operational efficiency, visitor experience, and other key measures of success.
• Identify emerging opportunities across education, healthcare, public venues, and other markets that could accelerate adoption and support long-term growth.
• Partner with internal leaders to evaluate new initiatives, stakeholder relationships, and ecosystem opportunities that strengthen Evolv's market position.
• Contribute to strategic projects that help expand awareness, credibility, and adoption of Evolv's solutions.

Growth Strategy Associate

• developing and delivering integrated marketing strategies that drive engagement, consideration and lead generation in support of client acquisition, development and retention goals.
• overseeing all aspects of marketing, including thought leadership & content marketing, digital engagement, demand generation and events that position SPS as a leader in the market.
• lead a dedicated marketing team within our broader SPS marketing organization and collaborate closely with sales, relationship management, product and thought leadership partners on program strategy, design and execution.
• use data-driven insights to continuously improve performance of marketing-driven initiatives and identify marketing opportunities.
• work closely with peers to determine strategic focus areas & priorities, coach and support the professional development your direct reports, and model “one team” culture.
• Owning the B2B full funnel acquisition marketing strategies and outcomes
• Oversee the creation and execution of cross-channel marketing campaigns, including digital, social media, email, events, and content marketing.
• Analyze market trends, customer insights, and competitive landscape to inform marketing strategies and programs
• Multiply impact of Fidelity thought leadership through coordinated cross channel execution
• Oversee strategy through execution of a robust portfolio of owned events and sponsored industry conferences that serve as a channel to engage prospects and source & distribute thought leadership
• Support engagement of third-party industry partners to optimize as referral channel
• Monitor the effectiveness of marketing programs, using data-driven insights to optimize performance and ROI
• Manage a marketing budget for paid media and industry partnerships, ensuring efficient allocation of resources to maximize impact
• Lead and mentor a team of marketing professionals, fostering a culture of innovation, collaboration, and excellence.

Vice President, B2B Growth – Thought Leadership Marketing

• Lead the development and execution of enablement programs, tools, messaging, and readiness resources that support Sales, Customer Success, and related go-to-market functions
• Partner cross-functionally to support strategic growth initiatives, including case rate opportunities, large or marquee client engagement, and high-priority business development efforts
• Coordinate and execute mid-funnel programs and campaigns designed to strengthen progression, improve follow-up discipline, and increase opportunity momentum
• Create, refine, and maintain materials that support internal readiness and external engagement, ensuring quality, consistency, and alignment to business priorities
• Establish structure, accountability, and follow-through across cross-functional projects with multiple stakeholders and competing priorities
• Monitor initiative performance, identify opportunities for improvement, and recommend actions to increase effectiveness and efficiency
• Perform other duties as assigned in support of organizational priorities.

Senior Manager, Enablement and Growth Support

• Own SMB growth initiatives focused on acquisition, conversion, and pipeline growth
• Scale SMB trial starts and improve trial-to-paid conversion performance
• Build and optimize lifecycle marketing programs across onboarding, nurture, re-engagement, and conversion
• Create and scale high-performing campaigns across email, paid media, landing pages, lifecycle channels, and emerging content formats
• Lead experimentation and A/B testing across messaging, creative, digital channels, and conversion flows
• Build reporting frameworks and dashboards that create visibility into funnel performance, campaign effectiveness, and growth opportunities
• Use data and insights to drive optimization, prioritization, and investment decisions
• Leverage AI tools and automation to improve execution speed, streamline workflows, reduce manual work, and scale growth programs more efficiently
• Partner cross-functionally with Sales, RevOps, Product Marketing, and Content teams to improve customer journey performance and pipeline outcomes
• Help build a more agile, experimentation-driven growth culture

Head of SMB Growth Marketing

• Serve as the trusted technology advisor to senior leaders across Commercial, Marketing, Sales, and Customer Experience
• Translate go-to-market objectives and commercial priorities into multi-year technology roadmaps and investment plans
• Proactively identify opportunities where technology can drive customer acquisition, retention, market expansion, and commercial operational efficiency
• Own technology demand intake, prioritization, and business case development for Commercial & Growth initiatives
• Partner with architecture, engineering, and delivery teams to ensure solutions meet commercial and customer-facing requirements
• Frame options, implications, and trade-offs to support executive decision-making within Commercial & Growth

Senior Director, Enterprise Business Partner, Commercial & Growth

• Lead pricing, pack architecture, promotional strategy, and trade investment optimization
• Partner cross functionally with Sales, Marketing, Commercial Finance, Supply Chain, and FP&A
• Oversee a small RGM team and build capabilities across the commercial organization
• Design pricing strategies and promotion mechanics
• Analyze business performance and customer behavior
• Build dashboards, KPIs, and reporting tools
• Lead strategic pack architecture workstreams
• Drive alignment with Commercial Finance and Sales teams
• Ensure compliance with alcohol regulatory requirements and maintain documentation

Associate Director, Revenue Growth Management

• Architect our AI-powered GTM infrastructure: You'll design and build the systems — workflows, agents, data pipelines, enrichment layers, internal tools — that let Marketing, Sales, and Rev Ops operate at a scale that would otherwise require 2–3x the headcount.
• Own pipeline growth end-to-end: You'll take ownership of the growth funnel and define how we scale demand at our next stage, from top-of-funnel experimentation through pipeline acceleration.
• Boost offline growth: Big opportunities exist from offline engagements in the ecommerce world. Identify, build, and execute those opportunities, particularly with up-market and higher ACV opps from our ICP.
• Set the bar for creative experimentation: You'll lead ongoing testing across channels, messages, and motions, bringing scrappy startup energy and turning winning experiments into scalable, systematized growth engines.
• Use AI Systems to 10x our output: You'll be at the forefront of AI-driven marketing and GTM, deploying internal and external-facing tools that multiply the productivity of the entire GTM org — not just your own workstreams.
• Strengthen the connection between Marketing, Sales, and Rev Ops: You'll ensure marketing efforts translate into high-quality, measurable pipeline by partnering closely with Sales and Rev Ops and by building the connective tissue — attribution, handoffs, signal routing — that makes the org feel like one team.
• Lay the foundation for GTM operational excellence: You'll bring structure, clarity, and consistency to our growth motion, building systems that scale with us and setting playbooks others on the team can run.

Growth Marketer

• Develop and execute strategic growth plans across a portfolio of partners to drive revenue, engagement, and long-term partner success
• Identify and activate cross-sell, co-sell, and commercialization opportunities
• Serve as a strategic growth advisor to partners
• Lead partner go-to-market initiatives, campaigns, and promotional activities
• Analyze partner performance metrics and revenue trends
• Leverage AI tools and data sources for market research
• Support onboarding and commercialization efforts for new partners
• Collaborate cross-functionally to develop best practices

Senior Manager, Partnership Growth

• Own public sector marketing pipeline performance across new business acquisition and existing customer growth/expansion, from strategy through MQL delivery, influence on revenue, and reporting
• Develop integrated B2G go‑to‑market strategies aligned to new logo acquisition, upsell/cross sell opportunities, and multiyear expansion within existing customers
• Build segment specific strategies that support different motions: net new demand, customer adoption, expansion, and partner led opportunities
• Translate complex government technology and services into clear, compelling value propositions tailored to buyers, users, and partners across the customer lifecycle
• Plan and execute partner‑aligned growth initiatives across permitting and services partners, including platform partners (e.g., Esri, Microsoft), systems integrators, and professional services firms, from campaign strategy through measurement.
• Plan, execute, and continuously optimize multichannel, full funnel campaigns supporting: New business demand generation, Customer retention, adoption, and expansion, Partner sourced and partner influenced pipeline
• Design and manage targeted nurture programs for key public sector personas, customer segments, and lifecycle stages with paid advertising, email marketing, events, and more
• Support event, field, and customer marketing initiatives with tightly aligned pre and post event campaigns
• Make data informed decisions on campaign prioritization, investment, and optimization with a high degree of autonomy
• Partner closely with Sales and SDR teams to align messaging, enable outreach, and support opportunity acceleration
• Collaborate with Product, Customer, and Operations teams to ensure messaging reflects real customer outcomes and market needs
• Support partner marketing initiatives with government platform and services partners
• Own campaign performance measurement, reporting, and optimization using HubSpot and related analytics tools
• Present marketing strategy, performance, and recommendations to senior stakeholders with clarity and confidence
• Proactively identify gaps, opportunities, and risks within the public sector go‑to‑market motion and take ownership of solutions
• Drive best practices in marketing automation, segmentation, and ABM workflows
• Mentor and guide other marketing team members as the function continues to scale.

• Develop and implement comprehensive growth marketing strategy for EverHealth portfolio across acquisition, expansion, and advocacy.
• Lead and scale a high-velocity growth marketing team, fostering a culture of innovation, collaboration, and continuous improvement.
• Manage strategic agency partnerships to execute scalable growth marketing programs across inbound and outbound channels.
• Partner closely with key stakeholders across commercial and cross-functional teams, ensuring strategic marketing alignment with EverHealth business objectives.
• Design and implement comprehensive customer acquisition strategies to increase market share with ICP buying personas.
• Oversee creation and execution of integrated campaigns across inbound and outbound channels, including paid digital, organic (SEO+AEO), social media, email and events.
• Develop and execute partner marketing initiatives including co-branded campaigns, webinars, marketplace promotions, and partner-driven lead generation programs.
• Develop and implement customer expansion and retention strategies to increase customer lifetime value (CLV) and reduce churn.
• Track and report on key marketing metrics, including TOF/MOF conversion rates, marketing attributed revenue, cost per lead, customer engagement, and brand sentiment.

Head of Growth Marketing

• Conducting analysis and/or work streams within high-profile, high-impact strategy projects
• Participating in interviews and working sessions with leaders within Medicare and Medicaid and across the broader organization
• Conducting industry, market, competitor, and financial analysis and identifying insights for Humana
• Creating high quality analysis and deliverables that clearly frame objectives, issues, and challenges, and articulate insightful findings and recommendations
• Working collaboratively with fellow team members and leaders across the company

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