Brand Manager

• Lead brand strategy engagements, including positioning, messaging, and brand identity development.
• Facilitate client workshops, discovery sessions, and project kickoffs that uncover meaningful insights.
• Turn audience, competitor, market, and performance data into actionable recommendations.
• Become an expert on each client's business, customers, and category.
• Partner with Creative, Account, and New Business teams to shape campaigns from concept through execution.
• Build strategy presentations and confidently lead client conversations.
• Support Organic Growth by identifying opportunities and presenting strategic recommendations.
• Help tell the story behind the work by crafting compelling rationale for creative presentations.
• Partner with our research team to continuously explore trends, emerging platforms, and cultural shifts to keep our clients ahead of what's next, and to dig deeper into key insights to identify white space opportunities and create compelling brand narratives
• Prepare research briefs for the research team, identifying key strategic questions and hypotheses for each project.
• Be a trusted strategic partner who builds lasting client relationships.
• Create alignment between clients and creative teams through clear communication and thoughtful leadership.
• Partner with Account Managers to shape creative direction and long-term brand strategy.
• Champion ideas that solve business problems while elevating creative excellence.

Contract Brand Strategist – Lead

• Build the brand: Define and steward UpGuard’s positioning, narrative, tone, and visual identity across every touchpoint, ensuring a unified brand story from thought leadership and case studies through to event promotion and web.
• Build and maintain the editorial calendar: Own a year-round editorial and campaign calendar that plans brand, thought leadership, case study, and event activity ahead of time — giving the stream and shared services a single, forward-looking view of what ships when, and keeping the brand's output consistent and coordinated across the year.
• Bring the platform narrative to life: Develop campaign themes that position UpGuard as a comprehensive platform solution, shifting the customer conversation from “solving a single problem” to “adopting a complete cyber risk ecosystem.”
• Lead brand & platform thought leadership: Partner with the Research, PR, Content and Social team to package and distribute proprietary insights and data-driven narratives that position UpGuard as the definitive authority on cyber risk.
• Own the social proof program: Run UpGuard’s customer story pipeline end-to-end — selection, production, and distribution — working with customers. Directing writers and creative to a consistent, premium standard that reinforces the platform narrative.
• Drive brand event lifecycle promotion: Develop comprehensive promotional playbooks for in-person and virtual events (Summit), focusing on high-impact pre-event promotion to drive registrations and strategic post-event content to maximize the reach and longevity of every session.
• Integrate Shared Services: Act as the stream’s liaison with all shared services (Social Media, Analytics, Marketing Tech, Paid Search, Email, and SEO) to ensure stream-produced assets are deployed effectively and tracked accurately across all channels.
• Measure what matters: Own brand and campaign performance reporting — defining KPIs across both brand health (awareness, authority, share of voice) and pipeline, interpreting results, and providing regular, actionable updates to the stream and leadership.

Brand Marketing Manager

• Own the product strategy and roadmap for an area of our Brand Visibility solution
• Drive how the product ingests AI-answer-engine signals and connects into the CMS, analytics, and CDN platforms customers already run - AEM Sites and Adobe Analytics included
• Talk to top-brand marketing leaders daily - then sketch the flow, prototype it yourself with AI tools, and validate before engineering picks it up
• Define and own the important metrics that prove your area is moving the needle

Principal Product Manager, AI Brand Visibility

• Build and operate OpenAI’s global brand protection program.
• Monitor and respond to misuse of OpenAI brands across websites, social media, marketplaces, app stores, advertising platforms, and emerging online ecosystems.
• Develop and manage programs to protect OpenAI products, services, and associated brands.
• Coordinate investigations and enforcement efforts across online and offline channels.
• Partner with product, marketing, security, trust & safety, and legal teams to address brand abuse and emerging threats.
• Develop enforcement playbooks, prioritization frameworks, and escalation processes.
• Manage relationships with brand protection vendors, monitoring providers, and enforcement partners.
• Build scalable operation infrastructure capable of supporting OpenAI’s rapidly growing brand portfolio.

Brand Protection Manager

• Collider Lab is a tight-knit group of brand strategists, data strategists and marketers that work entirely on the creation of high profile, business-changing strategies in dozens of countries around the world.
• We leverage the power of culture to position brands, and modern marketing science to make them grow faster.
• We also focus purposefully and intently on growing everyone’s strategic and team management skills.
• Each team is led by a Senior Strategist and is supported by at least one Strategist and one Director of Strategy.
• Every project is nourished with the ideas of the Collider braintrust and no one is ever left on their own.

Senior Brand Strategist

• Help lead Acorns and Acorns Early in shaping, shipping, and scaling the brand at a pivotal moment in our growth.
• Lead high-impact brand marketing campaigns, execute content creator strategy, and bring integrated activations to life with speed, creativity, and founder-level energy.
• Jump in headfirst to help us grow our brand platform, scale upper-funnel reach, bring new products to market, and deepen our connection with young investors and parents.
• Build Integrated Campaigns: Design and execute impactful, content-first brand campaigns across social, digital, in-app, PR, partnerships, experiential, and influencer channels.
• Write Creative Briefs & Positioning: Craft exceptional brand positioning, creative briefs, and marketing plans that connect cultural moments directly to the Acorns brand mission.
• Execute End-to-End: Own the campaign lifecycle from original ideation through execution and post-launch optimization, ensuring total precision in delivery.
• Leverage Emerging AI Tools: Proactively integrate AI tools and workflows into the creative development process to scale content production, increase campaign agility, and explore innovative storytelling mediums.
• Manage Agencies & Partners: Confidently represent the Brand Marketing team with external agencies, creators, and internal leadership, successfully navigating legal and compliance requirements.
• Drive Creator Marketing: Support full-funnel creator and influencer marketing strategies from high-level brand awareness down to conversion-driven demand.

• Build and grow Jerry's organic presence across key channels like Reddit, Quora, YouTube, and TikTok — the places our customers actually congregate
• Develop Jerry's playbook for how to show up in each community: when to post, when to reply, when to stay silent
• Grow Jerry’s subreddits into active, trusted communities
• Build a content and engagement strategy that scales without losing authenticity, leveraging AI where it helps
• Work with Growth and Content teams to ensure consistency across channels
• Measure what matters: sentiment, share of voice, referral traffic, and LLM citation

Brand Reputation, Community Engagement, Social Listening Specialist

• Drive overall strategy for the brand, pricing, promotion, new product launches, and how to best advertise a brand and/or product, for small to medium accounts
• Develop and maintain strong relationships with key clients
• Gain a deep understanding of a brand, the competitive landscape, and its key business objectives to deliver growth strategy through qualitative analysis and quantitative data
• Manage the content required to support the product assortment for Amazon; work with internal and external partners to develop approved product imagery and descriptive copy
• Manage brand budgets and profitability
• Stay close to Amazon marketing BETAs and programs that can be leveraged on behalf of our clients
• Help develop media plans, ensure alignment to brand budgets and profitability
• Developing data driven recommendations using relevant sales, market and consumer data
• Collaborate with cross-functional teams to support the strategic growth of Amazon
• Flexibility to contribute at all levels of the business from high-level strategy to the day-to-day hands-on operations
• Utilize insights from multiple sources, endemic and third party, to discover opportunities and strategies and well as assist with strategic reporting needs

Brand Manager II

• Craft high-quality, compelling material to tell the Carnegie Foundation brand story with current and potential partners and the public (20% - long form content and publications)
• Develop brand visibility for public and partner-facing editorial content to include events and speaking engagements (20% - event tracking, event proposals, event ROS)
• Support the development and implementation of aligned brand communications across internal portfolio and project communications plans, and other reference materials (20% - talking points, connection to digital storytelling)
• Draft fundraising materials for specific programmatic initiatives in collaboration with program staff and the executive team. (15%)
• Provide strategic vision and tactical support for executing Foundation newsletters for external audiences (15%)
• Proactively research and understand best practices in the fields of communication and brand strategy including market/competitor research as needed and to stay aware of industry trends (5%)
• Support the integration of the initiatives listed above in the Communications and Engagement team operations (5%)

• Drive development of Match’s brand strategy, positioning, and annual narrative across campaigns, launches, and key member touchpoints.
• Define the consumer truth for Match, with particular focus on the needs, motivations, and emotional drivers of adults 45+.
• Write clear, insight-driven briefs that align teams around the audience, problem to solve, and story to tell.
• Serve as a strong day-to-day brand steward, ensuring Match shows up with clarity, relevance, and consistency across channels and experiences.
• Close partnership with Research & Insights on understanding core user segments and translating those insights into actionable brand & product strategies.
• Lead integrated marketing programs across brand campaigns, product launches & PR moments
• Partner with creative, social, PR, and external agencies to brief the work, steward execution, and ensure output ladders back to the brand strategy.
• Work closely with the product team to help shape the product roadmap and storytelling, ensuring features are inherently connected to the brand strategy and are launched as meaningful brand moments.
• Translate brand strategy into product and feature messaging that is clear, motivating, and rooted in member value.
• Manage the brand with a general-manager mindset - tracking business performance, KPIs, and brand health alongside campaign execution.
• Partner with media and growth teams to connect brand and performance efforts to the same core brief and business objective.
• Define success metrics, measure performance across brand activity, and use results and learnings to improve future strategy.
• Bring analytical rigor to decision-making, using qualitative and quantitative inputs to refine investment, improve acquisition efficiency, and drive long-term growth.

Senior Manager, Brand Marketing, E&E

• Own overall strategy for the brand, pricing, promotion, new product launches, and how to best advertise a brand and/or product for key accounts.
• Develop and maintain strong relationships with key clients.
• Expert in providing ongoing support to other brand managers, developing best-in-class practices.
• Manage a team of 1-3 individuals.
• Gain a deep understanding of a brand, the competitive landscape, and its key business objectives to deliver growth strategy through qualitative analysis and quantitative data.
• Manage the content required to support the product assortment for Amazon; work with internal and external partners to develop approved product imagery and descriptive copy.
• Manage brand budgets and profitability.
• Stay close to Amazon marketing BETAs and programs that can be leveraged on behalf of our clients.
• Build close relationships with Amazon, owning negotiations on behalf of clients.
• Drive media plans, ensuring alignment to brand budgets and profitability.
• Lead developing data driven recommendations using relevant sales, market and consumer data.
• Collaborate with cross-functional teams to support the strategic growth of Amazon.
• Understand the surrounding disciplines and how each piece impacts the overall strategic plan.
• Flexibility to contribute at all levels of the business from high-level strategy to the day-to-day hands-on operations.
• Utilize insights from multiple sources, endemic and third party, to discover opportunities and strategies and well as assist with strategic reporting needs.

Senior Brand Manager

• Own Cove's in-house fulfillment operation end to end — receiving, putaway, inventory, pick/pack/ship, and returns — with direct accountability for getting every order out accurately and on time.
• Lead our facility move this fall and design the layout, slotting, and workflows for the next stage of scale.
• Select and implement a WMS and the systems discipline that take us off manual workflows — directly attacking picking as our primary bottleneck.
• Negotiate pricing, lead times, capacity, and terms with parcel carriers, packaging/materials suppliers, and equipment vendors.
• Build and own the KPI and scorecard framework — on-time ship, order accuracy, inventory accuracy, units-per-hour, cost per order, labor productivity, and safety.
• Manage inventory and operational risk and peak/Q4 readiness in partnership with Merchandising and Finance.
• Identify and eliminate operational bottlenecks, single-point-of-failure risks, and margin leakage.
• Build and maintain operating dashboards for fulfillment, cost, labor, and vendor performance.
• Drive continuous improvement across pick/pack, packaging, labor models, and right-sized automation.
• Build and lead Cove's warehouse team — shift managers, inventory control, and zone leads beneath you, so the operation scales on systems and people, not on you alone.

Director of Fulfillment Operations

• A seat at the table before anything is drafted — in briefings, kickoffs, and planning conversations
• Content strategy and copy across the full editorial mix
• Hands-on writing across every organic social format
• Ownership of HubSpot's organic social voice

Senior Content Strategist, Brand Social

• Develop and oversee the creation of global campaigns and assets, toolkits, including concept development and adaptation for multi‑regional use.
• Lead global brand positioning and messaging frameworks, ensuring consistency while enabling effective local market adaptation.
• Support strategic planning around Go-To-Market, working closely with the product and partner team, competitive intelligence, business development, medical, clinical and the regions.
• Design data and evidence generation plans to support GTM strategies, collaborating across clinical, market access, legal, regulatory, and other functions.
• Generate compelling and competitive claims including testing and approval.
• Ensure brand guardrails and integrity are maintained, serving as the gatekeeper while partnering with regional teams to enable strong local execution.
• Work with the global and regional market research functions to design and implement studies supporting a better understanding of purchase and retention drivers.
• Coordinate cross-functional efforts to better understand competitive landscape, market dynamics, opportunities and risks for the product line, across continents.
• Manage project timelines, budgets, and deliverables for assigned initiatives, ensuring executional excellence and on-time delivery.

Global Brand Marketing Manager

• Monitor platform trends, creator ecosystems, internet culture, and audience behaviors.
• Identify cultural opportunities that can evolve into campaigns, social content, and editorial programming.
• Translate audience insight into actionable strategic recommendations.
• Develop strategic inputs and creative briefs rooted in audience behavior and business opportunity.
• Partner with Creative Leadership to evolve strategic insights into campaign platforms.
• Collaborate with Editorial and Social teams on content calendars, recurring franchises, and creator programming.
• Connect Learn, The Feed, social, lifecycle, and creator content into a cohesive content ecosystem.
• Analyze audience engagement and content performance.
• Identify repeatable content frameworks and scalable creative systems.
• Share audience learnings across Creative, Editorial, Lifecycle, Product Marketing, and Growth teams.

Social & Brand Strategist

• Develop an audience growth strategy across Instagram, TikTok, and other social platforms.
• Advise on content pillars, themes, and positioning for a distinctive social brand.
• Recommend Reels and short-form video strategies, including content cadence and formats.
• Build and manage community engagement initiatives and creator/fan partnerships.
• Provide high-level paid media recommendations (Meta Ads, TikTok, YouTube) aligned with brand growth.
• Define target audiences and advise on segmentation and growth opportunities.
• Collaborate with the filmmaker and internal teams to align social strategy with broader brand objectives.

Brand Strategist

• Lead brand campaigns end to end: Conceive, build, and execute integrated brand campaigns (awareness, cultural moments, product narrative arcs) from brief to launch to measurement
• Creative Campaign Strategy & Execution: Own the strategy & execution of 360 creative campaigns, ensuring strong briefs, clear processes and exceptional execution.
• Strategy & Planning: Lead the strategy, planning, including aligning on business objectives and priorities, defining the product and audience specific growth narrative for the year, developing a strategy to meet brand/business goals.
• Shape the brand narrative: Translate complex AI and product capabilities into clear, emotionally resonant stories that resonate with both technical and non-technical consumer audiences
• Partner with Creative: Work closely with creative, design, production, and copy to ensure all brand outputs are high-craft and on-strategy; you should have a strong enough creative eye to push the work
• Cultural marketing: Identify the right cultural moments, communities, and collabs that can expand Replit's reach and relevance without feeling forced
• Agency & Creative Management: Work directly with multiple agencies, internal creative, production, business affairs, and PR agencies to build break-through, consumer-centric work that is focused on driving short and medium term audience growth, product trial and overall user engagement.

Senior Brand Marketing Manager

• Lead the identity development and storytelling behind our brands, with a primary focus on our flagship brand, moonbowls.
• Ensure the consistency of our brand messaging and value proposition across all customer touchpoints.
• Work closely with the CEO and R&D team to guide our culinary roadmap from a brand and market opportunity perspective.
• Own the post-purchase customer journey to maximize order frequency and customer lifetime value.
• Spearhead retention strategies, digital loyalty initiatives, and occasion-based campaigns that drive repeat ordering behavior and brand stickiness.
• Develop and manage a holistic strategy for introducing our brands into new markets, including social media and community outreach.
• Develop high ROI opportunities to collaborate with digital influencers and build community engagement.
• Direct the editorial strategy across all brand channels, creating a cohesive narrative that boosts community interaction and achieves sales targets.
• Oversee the external brand communications strategy, shaping public perception with general and targeted media outlets.
• Partner directly with the CEO on high-level strategic planning and thought leadership initiatives.

Head of Brand Marketing

• You'll own the execution and orchestration of our brand partnerships and activations, running campaigns that elevate ElevenLabs' presence across all audiences.
• Think: Sports partnerships, popup shops, unique OOH, creator partnerships, online interactive experiences, and more.
• This is hands-on, execution-focused work.
• You'll develop partnership strategies and creative campaigns, build the assets field teams need to activate partnerships, manage multi-million dollar partnership budgets and timelines, and measure the impact.
• You'll partner closely with product marketing, comms, and design - orchestrating across teams to ensure activations hit hard and stay on-brand.

Brand Manager jobs in California

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Contract Brand Strategist – Lead

Brand Marketing Manager

Principal Product Manager, AI Brand Visibility

Brand Protection Manager

Senior Brand Strategist

Brand Marketing Manager

Brand Reputation, Community Engagement, Social Listening Specialist

Brand Manager II

Senior Brand Strategist

Senior Manager, Brand Marketing, E&E

Senior Brand Manager

Director of Fulfillment Operations

Senior Content Strategist, Brand Social

Global Brand Marketing Manager

Social & Brand Strategist

Social & Brand Strategist

Brand Strategist

Senior Brand Marketing Manager

Head of Brand Marketing

Brand Marketing