Upway

Account Manager

• Lead the B2B sourcing team: Build, coach, and lead a high-performing B2B sourcing team.
• Define the B2B sourcing strategy: Develop a comprehensive B2B strategy for the France & Southern Europe markets in terms of bike shops portfolio management, partner tiering and allocation, field cadence…
• Own and optimize the team performance: Track and improve key KPIs such as bikes sourced, portfolio growth and activity rate.
• Deploy New Services: As we develop new opportunities to collaborate with our partners (pickup, dropoff, maintenance), lead the deployment on the ground and co-design partner communications (newsletters, point-of-sale materials, etc.).
• Improve sales operations: Design and implement scalable sales processes, CRM workflows, and operational frameworks.

Head of Growth – Partnerships

Sales

• Lead the B2B sourcing team: Build, coach, and lead a high-performing B2B sourcing team.
• Unlock and develop key retail partners and buying groups through effective negotiation and long-term partnership building, fostering strong commercial relationships that drive sustainable growth and mutual success.
• Define the B2B sourcing strategy: Develop a comprehensive B2B strategy for the Benelux market in terms of bike shops portfolio management, partner tiering and allocation, field cadence…
• Own and optimize the team performance: Track and improve key KPIs such as bikes sourced, portfolio growth and activity rate.
• Deploy New Services: As we develop new opportunities to collaborate with our partners (pickup, dropoff, maintenance), lead the deployment on the ground and co-design partner communications (newsletters, point-of-sale materials, etc.).
• Improve sales operations: Design and implement scalable sales processes, CRM workflows, and operational frameworks.

Sales Lead

Business Development Rep

• We are looking for a Regional Business Development Manager to join the B2B team and scale our retailer network across Munich and the wider Bavaria region.
• Based in the field 4 days of your working week; your mission is central to Upway’s growth: securing high quality e-bikes for the purpose of refurbishment, in addition to encouraging your clients to use our trade-in solution as a daily sales tool.
• Each day you will meet with independent bike shops owners and regional retail chain management, to win new retail partners.
• You will work closely with your growing client base, becoming their trusted partner. You will be responsible for onboarding new partners, turning signed partners into active partners and securing high-quality e-bikes at the best conditions through trade-ins, demo bikes, and excess stock.
• Regional Ownership: Take full responsibility for a major bicycle region in your area, managing all business relationships end-to-end.
• Hunt, Close and Onboard New Retail Partners: Identify, prospect and onboard independent bike shops and regional chains in your territory. Your goal is to turn cold prospects into active partners who use Upway’s trade-in tool daily.
• Stock Purchasing: Identify and purchase excess stock from partners to expand our product offering.
• Build Long-Term Trust: The bike industry is built on relationships. You will need to be an available and reliable stakeholder, and just as comfortable talking technical specs with a mechanic as you are negotiating contracts with a business owner.
• Negotiations: Secure the most favorable purchasing conditions for Upway through effective and strategic negotiations.
• Deploy Additional Services: Leverage your network of existing trusted partners to support the deployment of new services as we turn the trade-in platform into a fully-fledged B2B ecosystem (including pickup, drop-off, maintenance, B2B sales…)

Regional Business Development Manager – Field Based

Operations

• Build and maintain detailed views and analysis on the full customer funnel, to allow for daily/weekly/monthly tracking of demand drivers and quick understanding of their trajectory
• Monitor and analyze growth metrics, translating insights into actionable strategies to exceed customer acquisition targets.
• Own the entire user lifecycle management process, including acquisition, engagement, retention, and reactivation strategies, driving growth of our user base.
• Advise partner teams to unlock new business opportunities and growth across your market.
• Manage a 6-digit promo budget, optimizing spend for maximum ROI.
• Design and execute incentive strategies, maintaining a keen analytical approach to balance growth with profitability.
• Define a promo calendar, according to the business needs and targets.
• Define each campaign’s budget, structure, objectives, success criteria.
• Develop in-depth analysis on efficiency and effectiveness of campaigns and extract actionable conclusions including optimisation opportunities.
• Analyze customer behavior and feedback to optimize the purchasing journey and maximize conversion rates.
• Drive continuous improvement of our pricing model and decision making through market, inventory and competitive analysis.
• Conduct market research to understand trends, customer needs, and competition.
• Use consumer segmentation techniques and targeted offers to engage users at the right time with the right messages to boost revenue and drive demand.
• Analyze customer feedback and behavior to improve loyalty and referral strategy.

Strategy & Operations Manager

Manager

• Work closely with the Accounting and Strategy & Planning teams to forecast accurately the company Cash Position
• Take ownership of the banking relationships of the company (JPM, Citi, HSBC, BPCE, Belfius, Qonto & Brex)
• Define the strategy to finance the company growth at the best financial conditions possible and execute against it.
• Manage company cash reserves in three currencies (€, £ & $)
• Support founders on ad-hoc finance related projects

Group Treasury – Financing Manager

Product Manager

• You'll be obsessed with understanding the world around you. You'll spend time in our UpCenters watching mechanics refurbish bikes. You'll visit bike shops and talk to merchants. You'll interview customers who've never bought an e-bike before. You won't delegate this, because you *have* to understand the problem at a deep, intuitive level.
• You'll build bold, creative visions for your product area. Not incremental improvements, but transformative ideas that change the game. You'll think 3+ years out and work backward to define what we should build now. You'll use intuition, judgment, and data to build strong convictions, and you'll rally engineers, designers, and stakeholders behind your vision.
• You'll make hard calls with incomplete information. You won't wait for perfect data or consensus. You'll make the right bets, move fast, and iterate based on what you learn. You'll own outcomes, not outputs.
• You'll work with software engineers to build it. You'll collaborate closely with our engineering team to turn your vision into reality.

Chief Marketing Officer

• As **Head of Marketing BNL** , you will own and drive our full marketing strategy and execution across brand, owned channels and local activations. You will act as the go-to person for all marketing topics in our most strategic market.
• Your responsibilities will include:
• - **Full-Funnel Marketing Strategy:** Develop and implement a comprehensive marketing strategy tailored to the BNL region, addressing each stage from awareness to conversion.
• - **Channel Management & Scaling:** Plan, manage, and scale campaigns across SEA, SEO, Affiliate, Paid Social, Email, Influencer Marketing, PR, OOH, and other relevant channels.
• - **Brand Positioning:** Define and continuously refine Upway’s brand positioning in Benelux to establish it as the go-to destination for refurbished e-bikes.
• - **Performance Optimization:** Track, analyze, and optimize key growth metrics including CAC, CPS, and ROI to ensure sustainable business growth.
• - **Cross-Functional Collaboration**: Work closely with global performance and product teams, as well as local operations and logistics, to align marketing with overall business objectives.
• - **Team Leadership**: Build, mentor, and lead a high-performing local marketing team.
• - **Innovation & Experimentation:** Continuously test and evaluate new formats, partnerships, and creative concepts to drive growth and engagement.

Head of Marketing

• Take full ownership of our B2B partnerships and procurement targets in your region
• Build and manage a network of partners in your region: you will spend time on the road meeting bike shops, leasing companies, and manufacturers
• Launch our trade-in software and manage the trade-in process with bike shops in your region
• Procure the most relevant e-bikes at the best price from retailers, leasing companies, and manufacturers, using our pricing models and your negotiation skills
• You are one of the first Business Developers on the team: you will design and improve our processes together with the General Manager

B2B Business Development Associate, Graduate

Product Designer

• **Run discovery and learn from our users.** You'll lead user research across our diverse user base: shop owners, e-bike manufacturers, UpCenter mechanics, first-time buyers, experienced e-bike owners. You'll visit UpCenters, shadow operators, and sit with customers making purchasing decisions. You'll turn these insights into testable prototypes and clear product directions.
• **Deliver production-ready designs with craft excellence.** You're hands-on. You'll translate high-complexity workflows into simple, intuitive interfaces. You'll ship pixel-perfect, production-ready files for engineers. You'll leverage AI to rapidly prototype interactions and, when it makes sense, ship front-end changes directly. Your work sets a high bar: clean design systems, intuitive interactions, and copy that guides users effortlessly.
• **Shape our design systems and standards.** You'll create and evolve Design Systems for our B2B, B2C, and internal platform products. You'll establish the foundations that let us ship faster without sacrificing quality.
• **Solve complex problems alongside Product and Engineering.** You'll work at the intersection of vision and execution. When we tackle ambiguous, large problems, like “*How do we make Upway the default choice for any retailer selling bikes?”.* You'll bring creative solutions that PMs and Engineers wouldn't imagine alone. You'll co-shape the best solution, prototype rapidly, and get to market quickly.
• **Contribute to our long-term vision.** You'll help shape where we're going: making Upway the world's leading destination for e-bike buyers and sellers. You'll articulate what's possible years from now and work backward to define what we should build today.

Senior Product Designer – Founding Role

Marketing

• **Own the Regional Strategy:** You will define and execute the full-funnel marketing plan for France and Southern Europe. You are responsible for the budget, the channel mix, and the ultimate ROI of your region.
• **Drive Performance & Growth:** Work closely with the central performance team to optimise acquisition channels (SEA, Social, SEO). You will continuously test new local levers (partnerships, influencers, offline activations) to lower CAC and increase volume.
• **Build the Brand Locally:** You will adapt Upway’s global voice to the local nuances of the French, Italian, and Spanish markets. You will manage PR, content, and brand activations to build trust and authority in the refurbished sector.
• **360° Execution:** You are strategic but operational. One day you might be planning the Q3 budget, and the next you are setting up a local partnership or reviewing ad creatives.
• **Lead & Collaborate:** You will manage local Marketing Managers and eventual freelancers while collaborating daily with the central Strategy & Performance Growth teams to ensure alignment.

Marketing Lead, Southern Europe

Customer Support

• Handle customer inquiries efficiently
• Ensure all customer inquiries and issues are resolved quickly and satisfactorily
• Exceed customer expectations in every interaction
• Respond promptly to customer inquiries via email, chat and occasionally by phone
• Maintain a high level of responsiveness to ensure timely support for customers
• Help customers choose the e‑bike that best fits their needs
• Provide accurate, detailed information about available e‑bike models, features and specifications
• Provide customers with regular updates on the delivery status of their e‑bike
• Process warranty claims efficiently and coordinate with relevant departments to resolve issues quickly
• Support customers with any post-purchase questions or concerns
• Proactively identify areas for improvement in customer care and operational processes
• Share feedback and suggestions to optimize workflows

Customer Care – Bike Expert, Freelance

• Handle customer inquiries efficiently: Ensure all customer questions and issues are resolved quickly and satisfactorily. Exceed customer expectations in every interaction.
• Prompt response across multiple channels: Respond promptly to customer inquiries via email, chat and occasionally by phone. Maintain a high level of responsiveness to provide timely support to customers.
• Assist in selecting the perfect e-bike: Help customers choose the e-bike that best fits their needs, preferences and budget. Provide accurate, detailed information about available e-bike models, features and specifications.
• After-sales service: Provide customers with regular updates on the status of their e-bike delivery. Process warranty claims efficiently and coordinate with relevant departments to resolve issues quickly. Support customers with any post-purchase questions or concerns and ensure a smooth after-sales experience. Address any issues or discrepancies after delivery, such as missing parts or damage, and coordinate appropriate solutions.
• Improve support and operations processes: Proactively identify areas for improving customer support and operational processes. Collaborate with the team to develop and implement innovative solutions to enhance the customer experience. Share feedback and suggestions to optimize workflows, improve communication channels and refine customer service procedures. Your opinion matters 🙂. Contribute to the development of training materials and resources to enhance the skills and knowledge of the customer service team.

Customer Care – Bike Expert

Full-stack Engineer

• Understand complex business challenges, break them into solvable parts, and deliver pragmatic technical solutions.
• Break down intricate business challenges into manageable technical problems and craft innovative solutions.
• Take full ownership of projects—from idea to production.
• Design and develop robust, scalable systems that power operations across various aspects.
• Work closely with engineers, product managers, and business stakeholders to shape Upway’s tech and processes.

Senior Software Engineer

• Hunt, Close and Onboard New Retail Partners: Identify, prospect and onboard independent bike shops and regional chains in your territory. Your goal is to turn cold prospects into active partners who use Upway’s trade-in tool daily.
• Unlock "Fleet" Opportunities: Map out the B2B, Rental and Leasing ecosystem. Negotiate the best ad-hoc bulk B2B deals to secure high-quality stock for our UpCenter.
• Build Long-Term Trust: The bike industry is built on relationships. You will need to be an available and reliable stakeholder, and just as comfortable talking technical specs with a mechanic as you are negotiating contracts with a business owner.
• Deploy Additional Services: Leverage your network of existing trusted partners to support the deployment of new services as we turn the trade-in platform into a fully-fledged B2B ecosystem (including pickup, dropoff, maintenance, B2B sales…)

B2B Manager

• Own the full partner lifecycle: from cold outreach to onboarding, relationship management, and performance tracking
• Drive outbound sales: perform high-volume prospecting via email, phone, and in-person visits—especially in the first 1–2 months
• Build and grow partner network in your region, including independent bike shops, large retailers, and OEMs
• Source and negotiate the best possible inventory of second-hand electric bikes
• Travel extensively to meet with partners, understand their needs, and build long-term relationships
• Act as the face of Upway in the market—representing our brand with professionalism, integrity, and passion
• Collaborate cross-functionally with operations, marketing, and product teams to ensure a seamless customer and partner experience
• Deliver against ambitious targets while maintaining a high standard of execution and attention to detail