Build and maintain detailed views and analysis on the full customer funnel, to allow for daily/weekly/monthly tracking of demand drivers and quick understanding of their trajectory
Monitor and analyze growth metrics, translating insights into actionable strategies to exceed customer acquisition targets.
Own the entire user lifecycle management process, including acquisition, engagement, retention, and reactivation strategies, driving growth of our user base.
Advise partner teams to unlock new business opportunities and growth across your market.
Manage a 6-digit promo budget, optimizing spend for maximum ROI.
Design and execute incentive strategies, maintaining a keen analytical approach to balance growth with profitability.
Define a promo calendar, according to the business needs and targets.
Define each campaign’s budget, structure, objectives, success criteria.
Develop in-depth analysis on efficiency and effectiveness of campaigns and extract actionable conclusions including optimisation opportunities.
Analyze customer behavior and feedback to optimize the purchasing journey and maximize conversion rates.
Drive continuous improvement of our pricing model and decision making through market, inventory and competitive analysis.
Conduct market research to understand trends, customer needs, and competition.
Use consumer segmentation techniques and targeted offers to engage users at the right time with the right messages to boost revenue and drive demand.
Analyze customer feedback and behavior to improve loyalty and referral strategy.

Requirements

Master’s degree in Engineering, Business, Economics, Data Science
3+ years in consulting, pricing, revenue/category management, operations, data analytics or investment banking
Exceptional analytical skills, comfortable working with numbers and making data-driven decisions, with SQL proficiency (or ability to learn it fast)
Problem-solving and critical thinking mindset, with a focus on actionable insights
Strong communication skills to translate complex analyses into clear, impactful strategies
Proficient in English and, preferably, in Dutch / French too.

Benefits

At Upway, we believe that the best businesses are built by the best teams, and we are looking for great individuals, working together to achieve great outcomes.
Upway is committed to fair pay, embracing diverse backgrounds, and cultivating a culture of excellence.
We want to attract and reward talent competitively, and therefore offer a package that includes a competitive base salary and a generous stock option grant.
We believe this approach best aligns the interests of our employees with those of the company, making them shareholders and invested in Upway’s long term success.

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

SQLdata analyticscustomer lifecycle managementmarket researchconsumer segmentationcampaign analysispricing model optimizationgrowth metrics analysisbudget managementincentive strategy design

Soft Skills

analytical skillsproblem-solvingcritical thinkingcommunication skillsdata-driven decision makingactionable insightsstrategic thinkingcollaborationadaptabilitycustomer engagement

Certifications

Master’s degree in EngineeringMaster’s degree in BusinessMaster’s degree in EconomicsMaster’s degree in Data Science