Tinuiti

SEO Marketing

• Lead a portfolio of clients, ensuring strategic alignment of account team recommendations with client objectives.
• Foster trust with senior client stakeholders, while partnering with internal leadership to address escalations.
• Oversee client onboarding, offboarding, and account transitions to ensure seamless experiences.
• Responsible for providing timely feedback, coaching, and evaluation of team members' goals and tasks.
• Collaborate closely with Pod Leader and Directors throughout the pod to achieve financial targets and objectives.
• Stay at the forefront of industry, consumer, platform, and relevant vertical trends.
• Equip clients with the knowledge to speak about strategic directions and decisions.

Director, SEO

• Design and oversee the execution of comprehensive SEO campaigns tailored to clients' business objectives.
• Manage all aspects of campaign development, including keyword research, on-page optimization, and technical SEO, ensuring strategies are innovative and results-driven.
• Utilize advanced analytics and SEO tools to monitor campaign performance, track key metrics, and identify optimization opportunities.
• Conduct thorough analysis of SEO performance data to generate insightful reports.
• Lead collaboration efforts with content teams, web developers, and other digital marketing professionals to integrate SEO best practices.

AI SEO Strategist

Financial Planning and Analysis

• Lead the agency’s S&P strategy across assigned clients.
• Interpret and challenge S&P feedback with well-reasoned, evidence-based arguments.
• Leverage historical learnings to proactively guide future submissions.
• Build and maintain a centralized knowledge base of network interpretations.
• Partner with client, account strategy and media investment teams.
• Monitor evolving network policies, regulatory developments, and industry codes.
• Provide training, documentation, and strategic counsel to internal teams.
• Represent the agency in conversations where creative, legal, and business interests intersect.

Senior Manager, Media Investment

Program Manager

• Oversee ways of working via task management software and productivity tools, driving accountability cross-channel for project delivery
• Partner on process development with the Client delivery teams and Clients, owning roadmaps and workback schedules for tech-stack onboarding as well as planning cycles or key initiatives, as needed
• Own administrative tasks, such as meeting scheduling, note-taking and meeting recaps, coordination with third-party vendors, team hub and process documentation, new member onboarding
• Guide building cross-functional decks, occasionally supporting on presentations

Client Partner Program Manager

Performance Marketing

• Own senior‑stakeholder relationships and the growth agenda; turn business goals into a full‑funnel Social plan and secure alignment on options and trade‑offs.
• Lead onboarding, transitions, and escalations with clarity and speed; bring renewal, expansion, and cross‑sell opportunities and support new business narratives.
• Orchestrate responsible use of platform automation and features across teams (e.g., Meta Advantage+/value optimization/CAPI, TikTok Smart Performance, Pinterest Performance+); pilot, measure, and scale.
• Embed Bliss Point insights (Forecasting, Always‑On Incrementality, Creative Insights, Brand Equity) in planning and budget allocation; close feedback loops with Product and Analytics.
• Install simple, strong measurement habits: growth‑first innovations with clear success thresholds and read cadence (lift/holdout where feasible; otherwise sound A/Bs).

Director, Paid Social

• Support the building and executing of Paid Search/Shopping campaigns aligned to client objectives, audience, inventory, and ecommerce or lead gen realities; surface trade‑offs and options.
• Communicate performance and recommendations clearly to internal partners and clients; contribute to QBRs with actionable next steps.
• Use platform capabilities (Google/Microsoft Ads, SA360/Skai), feed tools, and responsible automation (e.g., value‑based bidding, Performance Max) to improve efficiency and outcomes.
• Monitor performance daily/weekly; analyze trends; design basic A/B tests with success criteria; forecast expected impact where feasible.
• Take initiative to eliminate spend and process waste; prioritize work against Rocks; follow through to impact and share learnings.

Senior Paid Search Specialist

Operations

• Own and/or support relationships with key clients and decision-makers, including C-Level teams
• Manage and grow relationships with all relevant Amazon partners
• Develop and execute strategies to grow our client’s marketplaces business, including partnering with relevant internal teams such as, Marketplace Advertising, Paid Search, Streaming +, etc.
• Use expertise to solve highly complex problems and/or lead major departmental and/or cross-functional projects
• Develop, communicate, and oversee a comprehensive marketplace strategy with a clear understanding of all inputs that impact performance, including but not limited to: demand forecasting; catalog management; content analysis/optimization; operational efficiency; advertising; channel management; and business reporting / retail analytics.
• Effectively report on and communicate insights to all relevant stakeholders on the client team
• Partner with leadership of other Tinuiti Teams to develop a comprehensive commerce strategy for Tinuiti’s Marketplace clients
• Regularly communicate any and all updates relevant to the Marketplace Operations line of business, as well as their impact on client and/or agency strategy
• Inspire, recognize, coach, and lead teammates on a day-to-day basis and be a champion of Tinuiti’s culture
• Develop personal and business goals that tie back to division and company goals
• Contribute to your broader team by sharing learnings, pain points, and processes that can help develop your team or Tinuiti as a whole
• Be hands-on and resourceful when needed and support the Team in consistently meeting deliverables and deadlines
• Actively coach, mentor, and delegate tasks and responsibilities to junior members on joint accounts where you see serve as lead with successful execution

Senior Strategist, Commerce Operations

Account Manager

• Oversee the day-to-day management of client accounts, ensuring all projects are delivered on time, within scope, and to the highest quality standards.
• Devise and implement detailed account plans that leverage multiple media channels and Tinuiti’s diverse solutions to meet client objectives.
• Assist clients in establishing budgets and forecasts, as well as use data provided to ensure that budget is being used in the most efficient matter and are actualized at the end of the month.
• Identify and pursue opportunities for account growth and cross-selling, aligning with the client’s strategic goals and the company’s offerings.
• Analyze client data to identify trends, opportunities, and areas for improvement.
• Prepare reports and presentations that deliver insights to both clients and internal teams.
• Engage with Tinuiti’s client channel teams and additional internal teams to contribute positively towards client project outcomes and strategic initiatives.
• Act as a point of contact for client communications, ensuring that clients receive timely updates on project progress and outcomes.
• Support Client Partner team in addressing client concerns, resolving issues swiftly and efficiently to maintain client satisfaction.
• Maintain and apply an in-depth knowledge of market developments, emerging trends, and best practices of the client’s business, and the industry overall, to enhance client strategies and recommendations.

Senior Client Partner, Account Manager

• Oversee the day-to-day management of client accounts, ensuring all projects are delivered on time, within scope, and to the highest quality standards.
• Devise and implement detailed account plans that leverage multiple media channels and Tinuiti’s diverse solutions to meet client objectives.
• Assist clients in establishing budgets and forecasts, as well as use data provided to ensure that budget is being used in the most efficient manner and are actualized at the end of the month.
• Identify and pursue opportunities for account growth and cross-selling, aligning with the client’s strategic goals and the company’s offerings.
• Analyze client data to identify trends, opportunities, and areas for improvement.
• Prepare reports and presentations that deliver insights to both clients and internal teams.
• Engage with Tinuiti’s client channel teams and additional internal teams to contribute positively towards client project outcomes and strategic initiatives.
• Act as a point of contact for client communications, ensuring that clients receive timely updates on project progress and outcomes.
• Support Client Partner team in addressing client concerns, resolving issues swiftly and efficiently to maintain client satisfaction.
• Maintain and apply an in-depth knowledge of market developments, emerging trends, and best practices of the client’s business, and the industry overall, to enhance client strategies and recommendations.

Client Partner, Account Manager

Director

• Decide how we structure each client contract, analyzing inputs like statements of work and historical margin data.
• Create calculators and tools used to price work, design AI-powered pricing calculators.
• Dig into portfolio data to surface insights that drive stronger margins.
• Work closely with our Resource Management team to ensure we don’t promise work we lack the staff to handle.
• Make tough calls that protect client relationships and agency profitability.
• Lead the charge in testing new ways to get paid, has direct access to C-suite decision-makers.

Director, Pricing – Commercial Strategy

Business Operations

• Maintain close relationships with portfolio and group leads, serving as the accountable owner for all staffing, planning, and internal operational decisions.
• Lead organizational structure and spans-of-control planning to ensure portfolios are organized for both maximum growth and operational efficiency.
• Facilitate regular touchpoints with leadership to discuss pipeline activity and team capacity, bringing structure and clarity to complex organizational shifts.
• Identify risks and implement solutions that keep the portfolio running smoothly and transparently.
• Manage last-mile staffing for all roles within the group, serving as the final decision-maker to ensure quick and accurate coverage for new deals, transitions, and backfills.
• Own the end-to-end hiring process, including developing data-backed business cases and recommending new roles based on analysis of financial and capacity needs.
• Lead account rebalancing initiatives by assessing demand shifts and proactively adjusting allocations to meet workload needs or margin targets.
• Coordinate closely with Business Development to determine staffing availability and expertise for upcoming pitches and new business opportunities.
• Maintain a deep understanding of team capabilities to ensure every assignment supports both short-term client success and long-term portfolio health.
• Define staffing needs for all new opportunities and coordinate with Client Finance to ensure alignment with group profitability and margin targets.
• Own allocation management, CPS insights, and portfolio analysis to identify resourcing risks or inefficiencies.
• Partner with Client Finance, Business Development, and Client Success on renewal planning, scope changes, and the financial implications of contract shifts.