ROSE Bikes

Sales

• You advise our German and international customers and sell bicycles, bike parts, spare parts, apparel and cycling accessories
• You record customer orders and handle complaints/returns
• You plan and design the merchandise presentation in the shop
• You hand over new bikes to our customers
• You help shape our cycling community and inspire people to become part of it

Sales Advisor, Bikes and Accessories

• You advise our German and international customers and sell bicycles, bike parts, spare parts, clothing and cycling accessories
• You record customer orders and handle complaints
• You plan and set up merchandise presentation in the shop
• You hand over new bikes to our customers

Sales Advisor, Bikes and Accessories – Part-time

Marketing Analyst

• You continuously analyze sales for our bikes across all channels and monitor (online) marketing budgets and activities.
• Together with our Bike XP teams (Race, Adventure, etc.), you define action opportunities to increase our brand visibility and sustainably drive revenue growth.
• Your data-driven analysis of the customer journey shows colleagues where opportunities exist to reach and delight customers.
• Analyze KPIs related to e-commerce, stores, customer journey, traffic, (online) marketing channels, and conversion.
• Prepare revenue and budget plans for online and offline sales channels as well as ongoing forecasts and budget control.
• You are responsible for sales and marketing controlling and develop dashboards and reports for performance monitoring.
• Apply statistical methods and modeling for trend analysis, forecasting, and process optimization.
• Collaborate with data engineers and scientists to further develop the data infrastructure and tools.
• Customer journey analyses across all marketing touchpoints for process optimization and budget management.

Sales and Marketing Analyst

Ecommerce

• You plan and design the product assortment and support purchasing operations
• You will learn to evaluate, select and purposefully use appropriate online sales channels and online communication channels
• You support the IT, Marketing and Content Management teams in the continuous development and improvement of the online shop and the customer journey
• You analyze online user behavior and process flows, apply testing methods, select payment systems and evaluate them
• You prepare and execute online marketing measures
• You gain know-how in using KPI-based commercial management tools and conducting customer value analyses, for example by determining assortment metrics, evaluating statistics and performing KPI analyses for complaints
• During your training you will get to know various departments involved in the online sale of our products

Apprenticeship as E‑Commerce Merchant

Systems Engineer

• You will gain insight into system architecture, hardware and operating systems
• You will install and configure systems independently
• You will learn commercial control and monitoring processes
• You will learn programming techniques
• You will gain insight into analysis and design
• You will create programs and documentation
• You will develop test concepts and test plans
• You will analyze problems, define tasks, and develop and evaluate solution alternatives
• You will plan and organize your tasks
• You will perform current-state analyses and concept development
• You will participate in internal and external training courses

IT Specialist for System Integration

Designer

• Design, development and optimization of reports and dashboards using Microsoft Power BI.
• Design and continuous development of complex data models as the basis for reliable KPIs.
• Creation, maintenance and optimization of ETL processes to integrate and transform diverse data sources.
• Close collaboration with internal stakeholders — from requirements analysis to implementation of tailored BI solutions.
• Support and continuous improvement of our Power BI-based BI platform.
• Training users and actively contributing to building internal Power BI expertise.
• Contribute to the strategic development of our data and analytics landscape.

Senior BI Engineer – Data Modeling & Report Design

Software Engineer

• You will complete a study-trainee program in cooperation between our company and the Westfälische Hochschule in Bocholt
• Within the company you will rotate through all key departments such as customer service, accounting, purchasing, marketing and product management
• You will gain practical, hands-on insights into our company's sustainability topics
• During semester breaks you will work full-time at the company

Trainee, Sustainable Engineering and Management

Content Manager

• Conceptualize and produce product and experience worlds using text, imagery, and motion picture for the Drop Bar segment.
• Work closely with Brand Marketing, Brand Experience, and channel owners to develop appropriate content along the customer journey.
• Support and advise on the planning and execution of photo and video shoots, coordinating with internal and external stakeholders.
• Ensure the recognizability of the experience worlds while adhering to the Style Guide and Experience Based Design Handbook.
• Select, process, and deliver final image and video assets for cross-channel use.
• Create and adapt product copy for internal and external channels.
• Test new bikes and prototypes through test rides and everyday use to generate authentic content.

Category Content Manager

Product Manager

• You define the product and model strategy for the drop-bar segment in line with our brand architecture.
• You develop technical specifications for road and gravel bikes and ensure they remain up to date throughout the product lifecycle.
• You create and maintain bills of materials, review prototypes and test new models in real-world riding and everyday use.
• Based on market analyses, you develop pricing structures and ensure margins and availability.
• In close coordination with adjacent teams, you consolidate requirements and leverage synergies in OE (original equipment) procurement.

Product Manager – Drop-Bar Bikes & Parts

• You sell our high-quality road bikes, mountain bikes, trekking bikes and e-bikes
• You provide detailed advice to our German and international customers
• You prepare quotes and process orders

Sales Advisor, Bikes, Part-time

• Gain insight into system architecture, hardware, and operating systems
• Independently install and configure systems and components
• Learn commercial management and control processes
• Learn programming techniques
• Gain insight into analysis and design
• Develop programs and produce documentation
• Create test concepts and test plans
• Analyze problems, define tasks, and develop and evaluate alternative solutions
• Plan and organize your tasks
• Conduct as‑is analyses and develop concepts
• Participate in internal and external training

Apprenticeship: IT Specialist — System Integration

• Du planst und konzipierst das Warensortiment und unterstützt die Abwicklung des Einkaufs
• Du lernst, geeignete Online-Vertriebskanäle und Online-Kommunikationskanäle zu bewerten, auszuwählen und zielorientiert einzusetzen
• Du unterstützt die Teams von IT, Marketing und Content Management in der kontinuierlichen Weiterentwicklung und Verbesserung des Onlineshops und der Customer Journey
• Du analysierst das Online-Nutzerverhalten, Prozessabläufe, setzt Testmethoden ein, wählst Bezahlsysteme und wertest diese aus
• Du bereitest Maßnahmen des Online-Marketings vor und führst diese durch
• Du erwirbst Know-how für den Einsatz kennzahlenbasierter Instrumente der kaufmännischen Steuerung und zur Durchführung von Kundenwertanalysen, indem du z. B. Sortimentskennzahlen ermittelst, Statistiken auswertest und Kennzahlenanalysen bei Reklamationen durchführst
• Du lernst während deiner Ausbildung verschiedene Abteilungen kennen, die mit dem Online-Verkauf unserer Produkte betraut sind

Ausbildung zum Kaufmann im E-Commerce, 2026

Pre-sales Engineer

• Je adviseert onze Nederlandse en internationale klanten en verkoopt fietsen, fietsonderdelen, reserveonderdelen, kleding en fietsaccessoires
• Je registreert klantorders en behandelt klachten
• Je plant en ontwerpt de presentatie van de artikelen in de winkel
• Je voert eenvoudige reparatiewerkzaamheden uit
• Je overhandigt nieuwe fietsen aan onze klanten

Verkoopadviseur – 24-40h per week

Brand Manager

• Contribute to the further development of the brand strategy based on Rose’s company strategy
• Derive, segment and target relevant audiences across our experience categories
• Plan and manage the annual action and advertising plan for the Rose brand
• Develop storytelling for product launches and relaunches, including planning and execution of photo and video productions
• Brief and collaborate closely with Marketing, channel owners, and internal and external stakeholders
• Analyze market, competitor and performance metrics and derive concrete measures
• Actively participate in design-thinking processes to conceptualize new Rose products
• Continuously develop and maintain the Brand Guidelines (Brand Book & other guides)
• Ensure consistent, brand-appropriate communication across all channels
• Provide regular reporting to measure the success of brand activities, including optimization of marketing efficiency

Brand Marketing Manager

Frontend Engineer

• Develop and optimize web frontends based on Vue.js and Nuxt
• Actively shape the technical implementation of the e-commerce strategy — from conversion and performance to scalability
• Implement UI/UX concepts with attention to accessibility and usability
• Responsible for code quality, reviews and testing
• Take frontend security aspects into account and work according to current best practices
• Work on stable release processes, continuous deployment and the use of modern tools
• Actively pursue professional development through training, conferences and knowledge sharing within the team