ROSE Bikes

Category Content Manager

ROSE Bikes

full-time

Posted on:

Location Type: Hybrid

Location: Bocholt • Germany

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Job Level

Junior

About the role

  • Conceptualize and produce product and experience worlds using text, imagery, and motion picture for the Drop Bar segment.
  • Work closely with Brand Marketing, Brand Experience, and channel owners to develop appropriate content along the customer journey.
  • Support and advise on the planning and execution of photo and video shoots, coordinating with internal and external stakeholders.
  • Ensure the recognizability of the experience worlds while adhering to the Style Guide and Experience Based Design Handbook.
  • Select, process, and deliver final image and video assets for cross-channel use.
  • Create and adapt product copy for internal and external channels.
  • Test new bikes and prototypes through test rides and everyday use to generate authentic content.

Requirements

  • Completed vocational training or degree, e.g., in communications, marketing, or media.
  • Professional experience in marketing, brand management, or content, ideally within the bicycle industry.
  • Strong knowledge of the drop-bar sector and a good understanding of the target customer groups’ needs.
  • Confident writing and visual skills, with a good sense for brand presentation.
  • Structured and organized working style with attention to detail and deadlines.
  • Excellent communication skills and enjoyment of collaboration across different stakeholders.
  • Proactive interest in trends in the road and gravel segments.
  • Enthusiasm and passion for bicycles.
Benefits
  • Work on a strong brand with high emotional engagement
  • Significant creative freedom for content concepts
  • Open team culture with short decision-making paths
  • Hybrid working and flexible hours
  • Benefits such as Hansefit, company bike leasing, and employee discounts
  • Company events – from rideouts to company parties
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
content creationphoto and video productioncopywritingimage processingvideo asset deliveryexperience designbrand managementmarketing strategycustomer journey mappingtest riding
Soft Skills
communicationcollaborationattention to detailorganizational skillsstructured working styleproactive mindsetcreativityvisual skillsbrand presentationtrend awareness
Certifications
vocational trainingdegree in communicationsdegree in marketingdegree in media