ROSE Bikes

Sales and Marketing Analyst

ROSE Bikes

full-time

Posted on:

Location Type: Hybrid

Location: Essen • Germany

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About the role

  • You continuously analyze sales for our bikes across all channels and monitor (online) marketing budgets and activities.
  • Together with our Bike XP teams (Race, Adventure, etc.), you define action opportunities to increase our brand visibility and sustainably drive revenue growth.
  • Your data-driven analysis of the customer journey shows colleagues where opportunities exist to reach and delight customers.
  • Analyze KPIs related to e-commerce, stores, customer journey, traffic, (online) marketing channels, and conversion.
  • Prepare revenue and budget plans for online and offline sales channels as well as ongoing forecasts and budget control.
  • You are responsible for sales and marketing controlling and develop dashboards and reports for performance monitoring.
  • Apply statistical methods and modeling for trend analysis, forecasting, and process optimization.
  • Collaborate with data engineers and scientists to further develop the data infrastructure and tools.
  • Customer journey analyses across all marketing touchpoints for process optimization and budget management.

Requirements

  • At least three years of professional experience in controlling/BI within an e-commerce or multichannel company or in a comparable role
  • Enthusiasm for cycling
  • Controlling experience with common tools such as BI tools or Google Analytics
  • Independent, structured, and goal-oriented working style
  • Proactive communication skills and ability to work in a team
  • Strong conceptual skills, solution orientation, and sense of responsibility
  • Quick grasp and willingness to quickly familiarize yourself with new subject areas
  • Excellent German and English skills
Benefits
  • Work in an open-minded team that loves what it does
  • A role in a steadily growing and future-oriented industry
  • Flat hierarchies in a fast-growing family business
  • Flexible working hours
  • Annual employee events such as Christmas party, summer party and participation in sports events
  • Attractive staff discounts
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
data analysisKPI analysisstatistical methodsforecastingprocess optimizationbudget controlperformance monitoringtrend analysiscustomer journey analysis
Soft Skills
proactive communicationteamworkindependent workingstructured workinggoal-orientedconceptual skillssolution orientationsense of responsibilityquick learning