Quiero Alpargatas

Marketing Analyst

• The Category Marketing Analyst supports the execution of regional category and commercial priorities across APAC and MEA, ensuring operational excellence across product management, go-to-market, and marketing processes.
• The role partners with cross-functional teams to coordinate product launches, commercial initiatives, marketing deliverables, and business planning, ensuring consistent execution and alignment across the region.
• Manage key marketing and business tools, trackers, and systems.
• Coordinate catalog, showroom, PMF, and support sample processes.
• Ensure data accuracy and information flow across product, marketing, and commercial initiatives.
• Support tracking of new launches, timelines, project milestones, and key deliverables.
• Track product availability and arrivals with the Operations team to support calendar planning and execution.
• Lead collaborations planning and execution cross-functionally between Global, IDM and market stakeholders.
• Prepare materials, presentations, and analyses for internal meetings and business reviews.
• Manage product and campaign asset libraries, including images, videos, product information, and commercial content, ensuring materials remain up to date and accessible. Cascade assets from Global to local partners.
• Support distributors by coordinating delivery of marketing materials, product information, campaign assets, and execution guidelines.
• Support the planning and execution of the regional marketing calendar, ensuring alignment between product launches, commercial priorities, and key activation moments.

Marketing Analyst – International Distributors Markets

Supervisor

• Support the development and tracking of category performance across sales, sell-through, margin, and inventory health.
• Use regular performance reports and analysis to support business reviews for local and global stakeholders.
• Support assortment and line plan planning by cluster and channel through structured data inputs and analysis.
• Track key KPIs (sales, sell-through, margin, inventory health) and ensure accuracy and consistency of reporting.
• Deliver insights and recommendations to support continuous improvement and business growth.
• Coordinate product GTM alignment across Brand, Trade, Sales, Planning, and Supply.
• Identify opportunities across pricing, assortment, and category expansion.
• Drive portfolio optimization and corrective action plans.
• Develop strategic initiatives, SMUs, and business cases.
• Support GTM planning through the preparation of product and sales performance inputs.
• Lead alignments across RGM, Trade Marketing, Planning, Operations, and Brand teams by providing relevant data, reporting, and day-to-day business support.
• Manage and maintain key selling tools, including but not limited to: Catalog, Showroom, Product Information, Product Copy, Sample Management, PMF (Product Master File), Connect (Image Portal).
• Prepare materials and analysis for internal meetings and business reviews.
• Act as a reliable analytical support partner to the Category & Product Manager and the broader team.

Category & Product Supervisor – International Distributors Markets

Marketing

• Elaboração do calendário de comunicação dos canais digitais (E-commerce, App e Marketplaces), garantindo integração com Lojas Físicas, CRM, Mídia Performance e Marca;
• Responsável pelo desenvolvimento de briefings para criação de KVs e desdobramento de peças digitais junto à agência de comunicação;
• Implementação das campanhas nos canais digitais (banners, landing pages e outros formatos), incluindo criação de PLPs (páginas com produtos da campanha), redação de textos legais e garantia de uma experiência fluida ao usuário;
• Atuação em CRO, com implementação de elementos de estímulo à conversão, como vitrines de recomendação, countdowns, faixas de progressão (frete grátis/desconto progressivo) e pop-ups;
• Alinhamento com o time de Conteúdo para produção de fotos e vídeos destinados aos canais digitais;
• Interface com áreas de Marketing (Comunicação, PR, Social e Mídia) e times parceiros, como UX, CRM, SEO e SAC.

Analista de Marketing de Canais Digitais – Pleno

Administrative Assistant

• Support the execution of administrative routines for Diversity & Inclusion and Career & Development processes.
• Maintain controls, updates and organization of databases, spreadsheets and area metrics.
• Provide logistical support and coordinate trainings, workshops, meetings and corporate events.
• Support calendar management, invitations, attendance lists and participant follow-up for development activities.
• Assist in preparing presentations, communications and support materials for the area’s programs.
• Perform registrations, updates and tracking of information in internal HR systems.
• Support vendor management, contracts, payments and administrative processes related to the area’s programs.
• Organize and maintain files, documents and records for processes under the team’s responsibility.
• Provide operational support to development cycles and diversity & inclusion initiatives.
• Monitor schedules and support tracking of project deliverables for the area.
• Assist employees, managers and internal partners, answering questions and directing requests related to the area’s processes.
• Contribute to continuous improvement of processes, ensuring organization, data quality and timely delivery.

Development Administrative Assistant – Affirmative Action for People with Disabilities

Procurement

• Responsável pelo suporte às iniciativas da área Excelência em Procurement
• Suporte a construção de Business Plan
• Extração, consolidação e organização de dados para análises
• Apoio na construção e atualização das matrizes de risco
• Apoio na construção e atualização de programas de relacionamento com fornecedores
• Consolidação de entradas e dados financeiros para análises
• Elaboração de planos de ação a partir das análises de risco
• Acompanhamento da execução e evolução dos planos
• Atualização de status e follow-up junto às áreas envolvidas
• Elaboração de relatórios periódicos de acompanhamento e status
• Consolidação de informações para apresentações e tomadas de decisão
• Apoio na revisão periódica de Matriz de Kraljic
• Apoio transversal em rotinas da área
• Interface com stakeholders internos para coleta e validação de informações
• Organização de dados, controles e indicadores da área

Assistente de Procurement

Analyst

• Manage end-to-end import shipments for a variety of products (raw materials / chemical products / finished goods) and different Incoterms.
• Perform follow-up with logistics partners (shipping lines / freight forwarders / terminals / customs brokers / customs-bonded warehouses and inland port facilities) to ensure the SLAs contracted with each link in the chain are met.
• Work to ensure shipments occur within required timeframes through KPIs and ongoing communication with internal interface areas, logistics partners, and the exporter.
• Verify and record in the system all operational expenses related to the import process, ensuring suppliers are paid on time and that all expenses have been allocated to the process.
• Review import documentation to ensure the process complies with the Customs Regulations.
• Control the submission of import documentation to customs brokers (Proforma Invoice, Commercial Invoice, Packing List, Certificate of Origin, cubic volume calculation, and space reservation/booking).
• Follow established routines with suppliers and internal stakeholders.

Junior Import Analyst

Manager

• Lead media strategy, ensuring a balanced approach between brand building, performance and conversion.
• Manage the media budget with a focus on efficiency, reach, frequency, brand impact and return on investment (ROI).
• Define budget allocation criteria by campaign, channel, market, objective and funnel stage.
• Lead strategic relationships with the media agency, creative agency and digital partners.
• Ensure governance of contracts, fees, SLAs, deliverables, performance and the quality of agency recommendations.
• Map and optimize the consumer journey across the brand’s primary touchpoints.
• Ensure a consistent experience across media, social, e-commerce, CRM, retail media, app, stores and campaigns.
• Work with e-commerce, CRM, trade, product and campaign teams to turn consumer insights into practical improvements.
• Ensure campaigns and activations are connected to a clear, seamless and measurable customer journey.
• Lead the performance media, growth and measurement agenda.
• Define KPIs by objective: consideration, traffic, conversion, sell-out, engagement, retention and efficiency.
• Build executive dashboards to monitor media, campaign and channel performance.
• Ensure post-campaign analyses with actionable learnings.
• Evolve attribution and measurement models and the interpretation of impact across media, e-commerce and commercial channels.
• Lead strategy for retail media, social commerce, live commerce and creator commerce.
• Ensure integration between paid media, digital channels, e-commerce and retail partners.
• Work with commercial and trade teams to maximize conversion in priority channels.
• Develop specific plans for key sales moments, launches, seasonality and regional campaigns.
• Implement processes, rituals and governance for media, agency, budget and performance management.
• Ensure operational discipline in timelines, approvals, briefings, reports and deliverables.
• Lead the continuous improvement agenda for the marketing operation.
• Serve as the focal point between Marketing, Product, Trade, Commercial, E-commerce, Finance, Legal, Procurement and agencies.

Senior Media & BI Manager

Recruitment

• Conduzir processos seletivos end-to-end para vagas operacionais, desde o alinhamento de perfil com o gestor até a etapa de pré-admissão do novo colaborador;
• Gerenciar todo o funil de recrutamento, buscando ativamente as melhores pessoas;
• Utilizar dados para mensurar a saúde dos funis de contratação e tomar decisões baseadas nessas métricas;
• Atuar de forma consultiva e influenciadora para guiar decisões assertivas na contratação dos melhores talentos;
• Construir relação de confiança com stakeholders para entender suas dores e necessidades.

Analista de Recrutamento e Seleção, Júnior

Growth Marketing

• Develop and implement pricing strategies that balance market competitiveness (across channels/customers/regions) with the financial health of the business.
• Manage pricing routes for Havaianas Brazil sales channels, supporting the BU team in analyses (prices, margins, taxes), price monitoring (sell-in and sell-out), execution of commercial policies, among other activities;
• Define and monitor commercial policies by channel/region, ensuring alignment with the company’s strategic objectives and adherence to business needs;
• Conduct pricing studies and price adjustments using internal and external data and advanced analytical models;
• Collaborate with the BU team to identify opportunities and perform ad hoc analyses involving negotiations, discounts, margins/mark-ups, and mix improvements (products and customers);
• Prepare periodic performance reports including insights on average price, mix/price effect, Gross-to-Net tracking, supporting decisions by the RGM Execution Manager Brazil;
• Develop strategies for discontinued and phase-out products, recommending discount policies and maximizing contribution margin;
• Improve RGM tools and processes, proactively driving enhancements and aligning with global best practices;
• Serve as the RGM Execution focal point for BU Brazil teams.

Revenue Growth Management (RGM) Specialist — Pricing

• Responsible for managing Procurement indicators and KPIs;
• Develop and maintain machine learning analytical models linking raw materials and reference commodities;
• Monitor market trends and economic indicators that impact input costs;
• Produce dashboards and analytical reports to support purchasing decisions;
• Collaborate with procurement, planning and supplier teams;
• Support cost optimization projects and Procurement digitalization initiatives;
• Develop and maintain Procurement and Supply Chain metrics.

Senior Data Intelligence Analyst, Procurement

Pricing Analyst

• Acompanhar a estratégia comercial, assegurando o cumprimento das metas de Sell-in, Sell-out, receita e rentabilidade.
• Executar as rotinas operacionais comerciais, garantindo a integridade da informação, o cumprimento dos procedimentos internos e o apoio às áreas parceiras
• Suportar o relacionamento com distribuidores, acompanhando performance, negociações comerciais, planos de crescimento e execução das estratégias da marca na região.
• Acompanhamento de receita e margem propondo ações para maximizar a rentabilidade.
• Gerenciar o forecast de vendas, alinhando projeções com áreas de planejamento.
• Administrar o orçamento de marketing destinado à região, assegurando a correta alocação dos investimentos e acompanhamento do retorno das ações comerciais.
• Atuar em parceria com as áreas de Comércio Exterior (COMEX), Customer Service, Marketing, Supply Chain e Finanças para garantir a fluidez das operações comerciais e logísticas.
• Preparar apresentações executivas, dashboards e materiais para reuniões de acompanhamento dos resultados comerciais fornecendo análises e recomendações para suportar tomadas de decisões

Analista Comercial PL

Revenue Operations

• Lead the global RGM strategy, defining portfolio architecture and pricing guidelines for innovations, integrating market data (Nielsen, Circana, among others), willingness-to-pay analyses, and P&L construction to guide positioning, value capture, and sustainable revenue and margin expansion;
• Drive pricing strategy and execution across markets, channels, and customers, including designing price ladders, defining and monitoring price vs. competition indices, modeling elasticities, and leading repricing cycles—ensuring balance between competitiveness, volume growth and profitability capture, and identifying structural opportunities such as tax optimization and channel-specific margin improvements;
• Manage and optimize commercial investments (gross-to-net), establishing governance for on-/off-invoice discounts, evaluating promotion efficiency and ROI, reviewing allocations across customers and channels, and ensuring consistency between the RGM strategy, commercial policies and point-of-sale execution;
• Develop and scale RGM capability by deploying the Global RGM Framework into a structured roadmap of initiatives, driving technical and commercial development of the team and stakeholders, accelerating the digitalization and analytics agenda, and evolving the function toward an increasingly data-driven, integrated, and value-oriented model;
• Lead high-impact strategic projects, including designing and implementing commercial policies, deploying analytical and global RGM governance tools, leading pricing workstreams related to Tax Reform, and ensuring consistent rollout of the global RGM framework across business units;
• Act as a strategic partner to executive leadership, supporting decision-making on critical revenue and profitability topics through robust analyses (such as performance vs. budget tracking and scenario simulations), connecting financial rigor with commercial perspective and influencing stakeholders in complex and ambiguous environments;

Executive Manager – Global Revenue Growth Management

Financial Planning and Analysis

• Develop and implement processes to monitor Marketing investments;
• Analyze and review budget and forecast, identifying opportunities to optimize expenses, allocate resources/investments, and improve return on investment;
• Calculate and report variances (actual versus budget) for the corresponding P&L lines on a consolidated basis;
• Analyze and build business cases for innovative products, challenging assumptions and evaluating benefits and financial returns;
• Establish and implement controls for royalty expenses of licensed product lines and performance tracking by product/license;

Mid-level Finance Analyst

• Manage short- and medium-term planning for indirect channels, cascading the strategy across customers and regions;
• Define the rationale for distributing sales targets by region and zone, taking product segmentation by channel into account;
• Coordinate collaborative planning (CPFR) and automatic replenishment with a focus on reducing stockouts and optimizing inventory levels;
• Monitor key performance indicators (orders, revenue, inventory and stockouts), identifying deviations and business opportunities;
• Develop dashboards and structure data to integrate Supply, Commercial and Trade areas, generating insights to support decision-making;
• Analyze variances between planned and actual results, proposing and implementing corrective actions.

Senior Commercial Planning Analyst

Designer

• Support the Product Design team in the development of footwear, components and accessories, from concept through refinement;
• Create 3D models and visualizations under the guidance of the team, ensuring visual quality, technical consistency and alignment with the product concept;
• Explore generative AI tools to support ideation, variation studies and the evolution of creative proposals;
• Contribute to the creation of physical prototypes, including 3D printing, for concept validation and internal presentations;
• Assist in preparing CAD files and basic technical documentation to support product development;
• Support production feasibility analyses, identifying potential technical adjustments with team guidance;
• Collaborate with partner areas such as technical modeling, engineering and tooling, developing an integrated view of the product development process;
• Communicate design concepts, design intent, technical limitations and opportunities for improvement clearly to both technical and non-technical audiences;
• Participate in internal projects and initiatives, progressively expanding technical repertoire and autonomy;
• Keep up to date with trends, materials, technologies and innovations applied to footwear design and development.