Liquid Web

Marketing

• Permanent, full-time, remote position at CloudOne Digital (Liquid Web / Servers.com)
• Lead full-cycle B2B lifecycle marketing across acquisition, expansion, and retention for Enterprise ICPs
• Convert prospects into customers, increase ARPU through targeted upsell and cross-sell plays, and reduce churn
• Develop ICP-specific lifecycle strategies for email, SMS, and proactive live chat; map customer journeys
• Develop and manage audience segments; ensure data hygiene and integration between marketing automation and CRM
• Build, launch, and manage automated and ad hoc campaigns; code responsive HTML emails and configure lifecycle journeys
• Deploy proactive AI live chat triggers tied to ICP behaviors and lifecycle stages
• Monitor and optimize lifecycle KPIs (Net-New MRR, expansion MRR, attach rate, churn rate, NRR); run A/B tests
• Collaborate with Paid Media, SEO, Content, Creative, CRO, Product Marketing, and BI for alignment and reporting

Enterprise Lifecycle Marketing Manager

• Lead full-cycle B2B marketing efforts across acquisition, expansion, and retention for Enterprise ICPs.
• Develop Enterprise ICP-specific lifecycle strategies for email, SMS, and proactive live chat.
• Define segment-specific customer journeys and map acquisition, upsell, cross-sell, and retention touchpoints.
• Build, launch, and manage automated and ad hoc campaigns across email, SMS, and proactive live chat.
• Code responsive HTML emails and collaborate with creative for assets while ensuring brand consistency.
• Deploy proactive AI live chat triggers tied to ICP behaviors and lifecycle stages.
• Monitor and improve lifecycle KPIs including Net-New MRR, expansion MRR, attach rate of add-ons, churn rate, and NRR.
• Conduct A/B tests on messaging, offers, and timing to maximize conversion and retention rates.
• Collaborate cross-functionally with Paid Media, SEO, Content, Creative, CRO, and BI teams to align acquisition with lifecycle strategies.

• Strategy & Planning: Develop ICP-specific lifecycle strategies for email, SMS, and proactive live chat that align with the broader volumetric growth plan
• Segmentation & Audience Targeting: Develop and manage audience segments for each ICP, tailoring content, offers, and CTAs accordingly; ensure data hygiene and CRM integration
• Campaign Development & Execution: Build, launch, and manage automated and ad hoc campaigns across email, SMS, and proactive live chat; code responsive HTML emails; configure journeys; deploy AI live chat triggers
• Optimization & Performance: Monitor and improve lifecycle KPIs including Net-New MRR, expansion MRR, churn rate, and NRR; conduct A/B tests
• Cross-Functional Collaboration: Work with Paid Media, SEO, Content, Creative, CRO, and BI teams to align messaging and optimize landing pages

Volumetric Lifecycle Marketing Manager

Product Designer

• At CloudOne Digital, we believe great design starts with empathy. We’re looking for a UX Specialist to help shape intuitive, accessible, and engaging user experiences across our digital products and services.
• This is an entry-level opportunity for a detail-oriented, user-centered thinker who wants to grow their career in UX by working alongside product managers, designers, and engineers to make complex experiences simple and seamless.
• This is a permanent, full-time, remote position with a pay range of $75K - $95K annually.
• Responsibilities: Support the creation and maintenance of user journey maps, site maps, and content hierarchies to visualize and improve end-to-end experiences.
• Assist in developing and refining information architecture to ensure products are intuitive, consistent, and scalable.
• Conduct basic usability testing and feedback sessions to validate navigation, labeling, and content structure.
• Partner with product managers and designers to identify opportunities for clearer user flows and reduced friction points.
• Document findings in reports, diagrams, and presentations that clearly communicate opportunities for improvement.
• Collaborate cross-functionally to ensure research and mapping outputs are actionable and aligned with business objectives.
• Help maintain UX standards, templates, and best practices for journey mapping and IA.
• Stay current on UX tools, trends, and methods, with a focus on accessibility and inclusive design.

UX Specialist

Revenue Operations

• Lead and mentor a team of CRO specialists, providing guidance, coaching, and professional development.
• Own the end-to-end CRO strategy, including hypothesis development, test planning, execution, analysis, and roadmap management.
• Design and execute A/B, multivariate, and usability tests to optimize websites, landing pages, and campaign funnels.
• Partner with UX Researchers to analyze user behavior (e.g., heatmaps, scroll maps, funnel drop-offs) and identify conversion barriers.
• Collaborate with designers and developers to implement and scale experiments while ensuring seamless user experiences.
• Segment audiences and tailor optimization strategies for specific user groups (e.g., mobile vs. desktop, new vs. returning visitors).
• Align CRO initiatives with broader business, product, and content strategies to support company-wide growth objectives.
• Define and track KPIs for optimization efforts, delivering clear and actionable performance reports to stakeholders

Senior CRO Manager

Financial Planning and Analysis

• Own the FP&A close process for revenue, MRR, and bookings for a critical business unit
• Be key business partner for business unit leadership
• Manage the monthly forecast model, process, and results for revenue & related KPIs
• Build out all corporate reporting to evaluate revenue and related KPIs, complete with variance explanations.
• Contribute to the business leader’s slides in the board deck
• Own budget reporting to and meetings with the business, providing variance explanations and changes to the forecast from those meetings.
• Own all ad hoc requests from the business leader.

Finance Manager, FP&A

• Own the FP&A close process for revenue, MRR (Monthly Recurring Revenue), and bookings.
• Own the monthly forecast process and results for revenue and related KPIs.
• Build out all corporate reporting for evaluating revenue and related KPIs, complete with variance explanations.
• Contribute to the business leader’s slides for the board deck.
• Lead P&L meetings with General Managers, including variance analysis.
• Manage a team of financial analysts and senior financial analysts to support forecasting processes, provide insights, and deliver reporting to the business.
• Evaluate investment opportunities, conduct ROI analysis, and assess business cases.
• Manage Bi-weekly performance reporting, giving valuable insights to Executives to help drive thoughtful decisions to improve the business

Director, FP&A – Business Partner

• Own the FP&A close process for revenue, MRR (Monthly Recurring Revenue), and bookings.
• Own the monthly forecast process and results for revenue and related KPIs.
• Develop and build out all corporate reporting for evaluating the close, including providing detailed variance explanations.
• Guide the preparation of finance-related slides for the board deck.
• Manage budget reporting to and meetings with the business, providing variance explanations and valuable insights to empower budget leaders to make data-driven decisions.
• Manage a team of financial analysts and senior financial analysts to support forecasting processes, provide insights, and deliver reporting to the business.
• Own the cash forecast and balance sheet forecast.
• Conduct comprehensive financial analysis to support strategic initiatives and operational decision-making.
• Identify opportunities to streamline processes and enhance efficiency within the FP&A function.
• Project management responsibilities and the ability to provide management, coaching and direction to direct report and matrix personnel.
• Continuously assess and improve financial processes and workflows for greater efficiency and accuracy

Director of FP&A – Corporate

Lead the strategy and execution of conversion rate optimization across digital properties.
Shape the testing roadmap, mentor a growing team, and work cross-functionally to deliver data-driven user experiences that increase engagement, reduce friction, and drive revenue growth.
Design and execute A/B, multivariate, and usability tests.
Partner with UX Researchers to analyze user behavior and identify conversion barriers.
Collaborate with designers and developers to implement and scale experiments.
Segment audiences and tailor optimization strategies.
Align CRO initiatives with business, product, and content strategies.
Define and track KPIs and deliver performance reports to stakeholders.

• Lead revenue forecasting, analysis, and business partnering.
• Build scalable processes, deliver accurate insights, and drive strategic decision-making.
• Own forecasting and reporting for revenue and MRR, partner with executives and business leaders to improve performance.
• Guide a team of analysts in providing clear, actionable financial insights.
• Own the FP&A close process for revenue, MRR, and bookings; own the monthly forecast process and results for revenue and related KPIs.
• Build out corporate reporting for evaluating revenue and related KPIs, complete with variance explanations.
• Contribute to business leader’s slides for the board deck; lead P&L meetings with General Managers, including variance analysis.
• Manage a team of financial analysts to support forecasting processes, provide insights, and deliver reporting to the business.
• Evaluate investment opportunities, conduct ROI analysis, and assess business cases.
• Manage Bi-weekly performance reporting, giving insights to Executives to help drive decisions to improve the business.

Director of FP&A – Business Partner

• Support the creation and maintenance of user journey maps, site maps, and content hierarchies to visualize and improve end-to-end experiences.
• Assist in developing and refining information architecture to ensure products are intuitive, consistent, and scalable.
• Conduct basic usability testing and feedback sessions to validate navigation, labeling, and content structure.
• Partner with product managers and designers to identify opportunities for clearer user flows and reduced friction points.
• Document findings in reports, diagrams, and presentations that clearly communicate opportunities for improvement.
• Collaborate cross-functionally to ensure research and mapping outputs are actionable and aligned with business objectives.
• Help maintain UX standards, templates, and best practices for journey mapping and IA.
• Stay current on UX tools, trends, and methods, with a focus on accessibility and inclusive design.

Director of FP&A

• Own the FP&A close process for revenue, MRR, and bookings for a critical business unit
• Be key business partner for business unit leadership
• Manage the monthly forecast model, process, and results for revenue & related KPIs
• Build out all corporate reporting to evaluate revenue and related KPIs, complete with variance explanations.
• Contribute to the business leader’s slides in the board deck
• Own budget reporting to and meetings with the business, providing variance explanations and changes to the forecast from those meetings.
• Own all ad hoc requests from the business leader

• Own strategy, execution, and optimization of multi-channel campaigns to drive growth and retention.
• Define ICP-specific customer journeys for acquisition, upsell, cross-sell, and retention.
• Build, launch, and manage automated and ad hoc campaigns across email, SMS, and proactive live chat.
• Code responsive HTML emails and collaborate with creative for assets.
• Configure lifecycle journeys, triggers, and segmentation in marketing automation platforms.
• Deploy proactive AI live chat triggers tied to ICP behaviors and lifecycle stages.
• Monitor and improve lifecycle KPIs including Net-New MRR, expansion MRR, attach rate of add-ons, churn rate, and NRR.
• Conduct A/B tests and coordinate cross-functionally with Paid Media, SEO, Creative, CRO, and BI.