Globo

Content Marketing Manager

• Support the development of all stages of project planning (development, approval and monitoring);
• Produce and propose analyses to support decision-making by the Producer, Artistic Director and Creators;
• Track and control project performance from a planning and financial KPI perspective;
• Prepare project budgets in coordination with multiple teams;
• Perform financial routines for monthly closings and prepare projections;
• Report content performance, flagging and anticipating risks.

Mid-level Content Planning Analyst

Events

• Negociar e viabilizar locacoes e autorizacoes aplicaveis para a realizacao de gravacoes externas e eventos em todo o territorio nacional;
• Atuar como ponte entre producao, proprietarios e orgaos publicos garantindo que cada cena, acao, programa ou espetaculo ganhe vida com respaldo necessario.

Analista de Gestão Imobiliária e Ambiental Júnior, Locações e Licenciamento de Externas e Eventos

Marketing

• Plan, execute and monitor online and offline marketing activities;
• Plan the editorial calendar for products;
• Develop content strategies to generate public conversations;
• Analyze performance metrics (reach, engagement, growth, conversion) and prepare reports;
• Monitor trends and audience behavior;
• Define formats, themes and editorial lines for each platform;
• Work in partnership with press, media and partner teams;
• Oversee and ensure execution of approved plans;
• Propose continuous improvements based on data and insights;
• Support campaign activities, launches and digital activations.

Senior Marketing Analyst

• Structure and lead the integration of the Marketing planning function at TV Globo, coordinating the directorate's verticals and consolidating a data hub, targets and a 360° view of the area’s value delivery to the business, enhancing information quality, analytical capabilities and decision-support for leadership;
• Lead the digital P&L growth strategy (specifically social media), organizing and documenting processes and the operational and creative delivery journey of Marketing for requesting areas and clients, enabling a more predictive approach by anticipating products and solutions and creating new revenue and partnership opportunities;
• Lead high-impact institutional projects and initiatives, organizing requests, coordinating the involved areas and ensuring excellent execution of the defined plan;
• Produce insights and commercial direction for the area’s products and solutions, increasing value delivery to partners and consistently aligning Globo’s creative product context with clients’ objectives;
• Manage internal resources and agencies responsible for executing planning-related activities;
• Manage and monitor the area’s overall budget and targets.

Marketing Manager

Business Analyst

• Participate in building models for new businesses or transforming existing businesses;
• Ensure operational readiness of new businesses by designing end-to-end processes;
• Develop Disaster Recovery plans together with specialist teams, focusing on business continuity;
• Drive the introduction of innovations; scout market trends and bring in external benchmarks;
• Conduct benchmarking using market cases to generate recommendations for the evolution of the architecture;
• Perform architecture assessments (AS-IS process diagnostics and TO-BE scenario designs);
• Assess gaps and maturity progression in business capabilities.

Mid-level Business Analyst – Architecture and New Business Support

• Create content for social media;
• Research references, trends and content formats;
• Propose ideas for posts and other content;
• Prepare briefs for designers and video editors;
• Research material from Globo's archives.

Mid-level Content Planning Analyst

Analista de Gestão Imobiliária e Ambiental Júnior, Locações e Licenciamento de Externas e Eventos

Senior Marketing Analyst

Marketing Manager

Mid-level Business Analyst – Architecture and New Business Support

Content Assistant – Social Media