Mid-level Marketing Analyst – Commercial Planning

Globo

Marketing Analyst at Globo overseeing commercial projects and influencer strategies. Leading proposal creation and collaboration across teams for effective marketing solutions.

Posted 6/30/2026full-timeRio de Janeiro • 🇧🇷 BrazilJuniorMid-LevelWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in managing commercial projects within the influencer marketing and branded content sectors, with a strong focus on storytelling and proposal development. Proficient in utilizing project management tools and CRM systems to ensure alignment and effective communication across teams.

Highest-signal resume keywords

Commercial Project ManagementInfluencer Marketing ExperienceProposal Development and StorytellingAdvanced Microsoft PowerPoint SkillsFamiliarity with Monday and Salesforce

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Commercial Project ManagementProposal DevelopmentInfluencer MarketingStorytellingPerformance Metrics AnalysisAdvanced Microsoft ExcelDigital Platform KnowledgeContent Creation

Soft Skills

CollaborationCommunicationTime Management

Tools & Technologies

MondaySalesforceMicrosoft Office

Industry Keywords

ViU EcosystemBranded ContentCreators EcosystemBrazilian Influencer Market

About the role

Key responsibilities & impact

Manage the composition of ViU commercial projects — whether integrated with Globo assets and ecosystem or standalone — including strategy, narrative, scope, and pricing, from initial request through proposal approval, in collaboration with creative and production teams;
Actively participate in strategy and creative meetings alongside other commercial planning teams;
Develop and present commercial proposals with storytelling that highlight the unique value of ViU social deliverables and the Globo ecosystem;
Serve as the focal point for ViU internal teams, other product areas, and commercial teams, ensuring alignment between demand, strategy, and delivery;
Design and deliver commercial trainings to enable executives on ViU projects and products;
Monitor performance metrics of advertising projects to identify opportunities and recommend course corrections;
Create and share internal communication materials and promotional content for ViU projects;
Manage projects using Monday and Salesforce, including setup and updates.

Requirements

What you’ll need

Degree in Communications or Advertising;
Proven experience in planning and managing commercial projects in influencer marketing and/or branded content;
Experience creating and presenting commercial proposals with narrative and storytelling;
Systemic/product-oriented view of the ViU/Globo ecosystem;
Power user of social media, with strong knowledge of major formats and digital platforms;
Proficient in Microsoft Office: advanced PowerPoint skills for creating commercial proposals and Excel for spreadsheets and analyses;
Ability to quickly manage multiple simultaneous requests, from briefing to proposal delivery;
Familiarity with project management and CRM tools such as Monday and Salesforce;
Knowledge of the creators ecosystem and the influencer market in Brazil.

Benefits

Comp & perks

Hybrid work
Inclusive and diverse culture
Opportunities for professional development