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Mid-level Marketing Analyst – Commercial Planning
GloboMarketing Analyst at Globo overseeing commercial projects and influencer strategies. Leading proposal creation and collaboration across teams for effective marketing solutions.
About the role
Key responsibilities & impact- Manage the composition of ViU commercial projects — whether integrated with Globo assets and ecosystem or standalone — including strategy, narrative, scope, and pricing, from initial request through proposal approval, in collaboration with creative and production teams;
- Actively participate in strategy and creative meetings alongside other commercial planning teams;
- Develop and present commercial proposals with storytelling that highlight the unique value of ViU social deliverables and the Globo ecosystem;
- Serve as the focal point for ViU internal teams, other product areas, and commercial teams, ensuring alignment between demand, strategy, and delivery;
- Design and deliver commercial trainings to enable executives on ViU projects and products;
- Monitor performance metrics of advertising projects to identify opportunities and recommend course corrections;
- Create and share internal communication materials and promotional content for ViU projects;
- Manage projects using Monday and Salesforce, including setup and updates.
Requirements
What you’ll need- Degree in Communications or Advertising;
- Proven experience in planning and managing commercial projects in influencer marketing and/or branded content;
- Experience creating and presenting commercial proposals with narrative and storytelling;
- Systemic/product-oriented view of the ViU/Globo ecosystem;
- Power user of social media, with strong knowledge of major formats and digital platforms;
- Proficient in Microsoft Office: advanced PowerPoint skills for creating commercial proposals and Excel for spreadsheets and analyses;
- Ability to quickly manage multiple simultaneous requests, from briefing to proposal delivery;
- Familiarity with project management and CRM tools such as Monday and Salesforce;
- Knowledge of the creators ecosystem and the influencer market in Brazil.
Benefits
Comp & perks- Hybrid work
- Inclusive and diverse culture
- Opportunities for professional development
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
Commercial Project ManagementProposal DevelopmentInfluencer MarketingStorytellingPerformance Metrics AnalysisAdvanced Microsoft ExcelDigital Platform KnowledgeContent Creation
Soft Skills
CollaborationCommunicationTime Management