Influencer Marketing

• Execute influencer campaign plans in partnership with brand and product teams, contributing to the campaign approach
• Source, evaluate, and pitch influencer talent, ensuring influencers meet brand guidelines and deliver on campaign objectives
• Develop influencer briefing materials that lead to compelling, ownable content
• Support contracts and content approval in partnership with SoFi Legal and Compliance, ensuring content adheres to regulatory guidelines
• Track influencer campaign performance, build campaign reporting, apply learnings to future campaigns
• Partner with media and performance teams to develop influencer assets for paid social channels
• Support influencer and talent hosting at key SoFi events, ensuring partners have a seamless experience
• Coordinate travel logistics and booking for influencers/talent as needed

Influencer Strategist – Contract

• Monitor and engage with audiences across social media platforms, including Instagram, TikTok, YouTube, Facebook, X/Threads, and emerging channels.
• Respond to comments, direct messages, and community interactions in alignment with brand voice and engagement guidelines.
• Escalate sensitive questions, misinformation, safety concerns, or crisis situations according to established protocols.
• Support moderation efforts to help maintain safe, inclusive, and welcoming digital spaces.
• Identify opportunities for meaningful audience engagement and conversation across trending sounds, formats, and topics.
• Monitor conversations, trends, cultural moments, and audience sentiment relevant to sexual and reproductive health.
• Draft replies to comments and questions and identify key staff members for review and approval.
• Track recurring questions, concerns, feedback, and content opportunities from community interactions.
• Assist in gathering audience insights that inform content, campaigns, and organizational strategy.
• Maintain social listening reports, community engagement summaries, and audience trend tracking.
• Translate audience feedback into actionable recommendations for content and engagement opportunities.
• Partner with social, content, and creative teams to identify audience questions, trends, and content opportunities.
• Source user-generated content, community stories, testimonials, and audience perspectives that can inform content development.
• Identify creators, influencers, and community voices who may be potential collaborators, contributors, or ambassadors.
• Support creator outreach, relationship management, and content coordination as needed.
• Participate in content ideation and help ensure content reflects audience needs, interests, and lived experiences.
• Serve as an internal advocate for audience perspectives by sharing community feedback and insights across teams.
• Serve as an occasional on-camera representative for Bedsider, AbortionFinder, and Power to Decide content.
• Support content creation by filming simple videos, capturing social content, and participating in audience-centered storytelling initiatives.
• Participate in brainstorms, campaign development, and content planning discussions.
• Collaborate with colleagues across departments to ensure audience feedback informs organizational priorities.
• Support audience-centered and culturally responsive storytelling initiatives.

Influencer, Community Engagement Fellow

• Identify, develop, and manage partnerships with TikTok creators, talent agencies, and MCNs
• Execute growth strategies to expand TikTok channel performance and monetization
• Source and negotiate collaboration deals (content partnerships, campaigns, affiliate programs, etc.)
• Analyze performance metrics (engagement, conversion, ROI) and optimize BD strategies accordingly
• Stay on top of TikTok trends, algorithm changes, and content best practices
• Collaborate cross-functionally with marketing, content, and product teams to align on campaigns
• Build and maintain a strong pipeline of potential partners and opportunities

TikTok Influencer Specialist

• Supporting one of our Talent Managers with the day-to-day operations of managing TikTok, Instagram and YouTube creators
• Assisting with daily communication between talent and brand partners
• Coordinating and tracking campaign deliverables and timelines
• Researching new trends, sourcing new creators to sign, and securing brand opportunities
• Supporting with calendar management, meeting scheduling, and internal coordination
• Monitoring social media activity for talent and competitors
• Participating in team calls and brainstorming sessions

Influencer Talent Intern

• Lead the Influencer and Ambassador motions of Seed’s rapidly growing and profitable business, maximizing sustainable results over time.
• Scale and innovate whitelisted influencer across Meta, YouTube, and TikTok
• Collaborate with Brand/Creative and Marcomms to build full funnel messaging, campaigns, and product launches.
• Nurture existing influencer and KOL relationships and unlock new ones
• Develop and execute tests that drive impact and learnings across the business.
• Manage, build, and develop an exceptional Ambassador/Partnerships team

Head of Influencer

• Define and execute a data-driven influencer channel strategy
• Run program performance end-to-end: build reporting rhythms, design and run structured tests
• Manage the agency relationship from scope through delivery
• Collaborate across Paid Media, Brand, Creative, Social, and Analytics

Senior Influencer Marketing Specialist

• Support research platforms, brands, and verticals
• Analyze data pulled from social listening tools to craft compelling, data-driven campaign narratives
• Identify algorithm-centric cultural trends shaping content and influencer strategy
• Build data-rich decks for pitches and campaigns
• Translate data into compelling narratives
• Source high-quality, relevant creators within the social landscape
• Craft compelling campaign concepts that offer creative excellence and demonstrate innovative thinking
• Align creator ecosystems and platform behaviors with campaign goals
• Present strategies to clients, articulating insights and recommendations clearly
• Act as a consultative partner to clients, brainstorming live and shaping strategic approaches in real time
• Explore and apply innovative AI-driven processes to elevate proposals and client deliverables
• Collaborate with creative, new business, marketing, product, and agency-wide teams to deliver strategic impact

Strategy & Insights Manager – Influencer Marketing

• Sourcing and negotiating contracts with C-Level influencers to grow client engagement among mid tier executives.
• Lead internal and client-facing meetings, including setting agendas and preparing summaries.
• Develop and lead integrated strategies aligning influencer marketing with PR and corporate narratives.
• Pitch and book executive thought leaders for industry podcasts and specialized conferences.
• Manage research, recruitment, and presentation of influencer talent for campaigns.

Senior Producer, B2B Influencer Marketing

• Partner closely with the broader influencer team to bridge Airbnb's established influencer programs and our owned social strategy, upholding the same high standards for creator selection and content quality across all channels
• Build and maintain relationships with creators and influencers who genuinely reflect Airbnb's brand values, negotiating partnership terms that support a steady flow of high-quality content for our social channels
• Curate the right creators and content for our owned social channels, staying ahead of platform trends and shifts in the social media landscape
• Bring genuine cultural curiosity to the role, drawing on the broader creative landscape — spanning design, art, fashion, music, and beyond — to keep Airbnb's social presence feeling fresh and culturally relevant
• Collaborate cross-functionally with strategic, creative, production, and operational partners to align on campaign goals, brief creative work, and ensure smooth end-to-end execution of influencer content.
• Plan and execute influencer activations, managing end-to-end logistics including itinerary development, on-site coordination, content capture, and post-trip reporting
• Coordinate with external agencies on campaign execution, influencer contracting, and communications to foster authentic storytelling
• Monitor, track, and analyze influencer campaigns using tools such as CreatorIQ and Sprinklr, translating data into actionable insights

Senior Influencer Manager

• Work with creators looking to grow their audience and build a sustainable career
• Guidance on content creation, social media strategy, and audience engagement
• Helping clients navigate influencer marketing, brand partnerships, and freelancing

Influencer, Creator Coach

• Support the development and implementation of Koala’s creator and gifting strategy for Koala, growing Koala’s reach across social platforms to target audiences
• Work closely with internal and external (re: agency) stakeholder to ensure creator alignment across key brand moments such as product launches, collab campaigns and sales
• Identify culturally and brand-relevant creators and tastemakers and ambassador opportunities that strengthen Koala’s relevance and reach
• Negotiate creator rates with managers and talent to ensure strong ROI and commercial outcome
• Partner with Creative and Paid teams to maximise content performance across organic and paid channels
• Assist in creative briefing of creators to drive quality and authentic content that hits reach targets
• Manage day-to-day communications with creators and partners, including product orders, contracts and content feedback
• Track and report on campaign performance, reporting regularly on reach, engagement and content KPIs to the wider marketing team
• Maintain organisation across the Marketing Calendar, Influencer Tracker and GDrive (contracts, content, usage rights)
• Concept, create and edit engaging short-form content for TikTok, Instagram, Facebook and emerging social platforms using tools such as Canva, CapCut and Adobe Creative Suite.
• Capture both planned and reactive content, including filming on-location, in the showroom, at events and with creators when required.
• Be comfortable appearing on camera to create authentic, personality-led content for Koala's social channels.
• Plan, maintain and execute the social content calendar in partnership with the Social Lead, ensuring content aligns with key campaigns, launches and cultural moments.
• Schedule and publish content through Sprout Social while maintaining best practices for each platform.
• Monitor community conversations across social channels, responding to comments and DMs in Koala's brand voice while identifying opportunities to engage with creators and customers.
• Analyze organic social performance and translate insights into actionable recommendations through weekly, monthly, quarterly and annual reporting.
• Stay on top of platform trends, new features and emerging content formats, proactively bringing fresh ideas that help Koala remain culturally relevant.
• Work cross-functionally with Creative, Brand, Influencer and Paid teams to ensure social content supports broader marketing initiatives.

Social Content, Influencer Specialist

• Own day-to-day influencer strategy and campaign execution for our Body and Skin product categories.
• Identify, evaluate, and recruit creators who align with our brand, target audiences, and growth objectives.
• Manage the full creator partnership lifecycle, including outreach, product seeding, negotiations, contracts, briefs, approvals, posting schedules, and payment coordination.
• Build strong, long-term relationships with creators, agents, agencies, and other external partners.
• Develop campaign briefs that translate product positioning and business goals into compelling, platform-native content.
• Partner with Performance Creative and Paid Media to identify high-performing creator content for paid amplification, testing, and iteration.
• Secure and track appropriate content usage rights, paid media permissions, and creator whitelisting access.
• Monitor campaign performance across content output, engagement, traffic, customer acquisition, revenue, and other key growth metrics.
• Use performance insights to improve creator selection, campaign concepts, investment decisions, and future testing.
• Maintain organized campaign trackers, budgets, timelines, contracts, content libraries, and reporting.
• Stay current on creator trends, emerging platforms, cultural conversations, and new partnership opportunities across beauty, wellness, and lifestyle.

Influencer Marketing Manager

• Podcast production support
• Own the run-of-show document for each podcast episode
• Coordinate guest logistics: scheduling, pre-interview prep materials
• Prepare host prep cards for the show's hosts
• Manage the episode publication workflow
• Collaborate with the social team to draft and schedule LinkedIn promotion
• Track episode performance metrics and compile them into a monthly reporting dashboard
• Serve as the day-to-day point of contact for influencer partners
• Maintain the influencer deliverables tracker
• Execute organic social promotion across LinkedIn for podcast episodes and influencer content
• Maintain the editorial calendar across podcast and influencer activations
• Build and maintain influencer briefing documents and profile decks
• Maintain and organize shared project workspaces
• Build and update recurring reports for the Influencer & Podcast lead

Coordinator, Content – Influencer Marketing

• Lead and execute organic social strategy across Instagram, TikTok, Facebook, Pinterest, and YouTube.
• Lead social content production by partnering with internal creative teams, agency partners, and in-house resources to bring social campaigns to life.
• Develop social-first content and creative concepts, including hands-on filming and editing while coaching the team to create engaging, platform-native content.
• Own the social content calendar, ensuring alignment with brand priorities.
• Identify emerging social trends and platform innovations to continually evolve Avon's social presence.
• Monitor channel performance and optimize content based on engagement, reach and business impact.
• Own the end-to-end influencer marketing strategy across paid partnerships, product gifting/PR and creator activations.
• Identify, recruit and cultivate relationships with creators who authentically represent the Avon brand.
• Manage end-to-end influencer campaigns, including negotiations, contracts, deliverables, performance reporting, and optimization.
• Support TikTok Shop affiliate programs in partnership with agency teams.
• Lead seasonal influencer seeding programs.
• Lead, develop, and coach a team of two, setting priorities and managing workloads across multiple initiatives.
• Own social and influencer campaign planning and creative briefing, partnering with Brand Marketing, Creative, PR, and eCommerce to deliver integrated campaigns.
• Manage the Organic Social & Influencer budget, agency relationships, new vendor onboarding, invoicing, and monthly budget reporting in partnership with key internal teams.
• Own KPI development and performance measurement, using insights to optimize strategy and business impact.
• Prepare recurring weekly and executive reporting highlighting performance, learnings and optimization opportunities.

Organic Social, Influencer Marketing Manager

• Develop and execute scalable influencer marketing strategies aligned with company goals around customer acquisition, engagement, and brand trust
• Identify, segment, vet, and onboard influencer partners who resonate with the active trader audience across YouTube, TikTok, Instagram, LinkedIn, X, and emerging channels
• Partner with Compliance and Legal to ensure influencer content, disclosures, disclaimers, and financial promotions meet regulatory standards (e.g., NFA, CFTC, FTC)
• Negotiate campaign terms and compensation that create mutually beneficial relationships
• Maintain long-term partnerships with brand-aligned influencers and financial content creators
• Oversee end-to-end campaign management from concept through execution to performance review
• Collaborate with Product and Growth Marketing to integrate influencer content into broader campaigns
• Own content scripting and creative direction, providing creators with briefs, talking points, and hands-on support to produce on-brand, compliant content
• Define, track, and analyze campaign KPIs (acquisition, engagement, conversions, and cost per acquisition), conduct A/B testing, and deliver data-driven recommendations
• Support international growth by adapting creator strategy to regional audiences, platforms, and compliance requirements

Creator, Influencer Manager

• Create, film, edit, and publish content for TikTok, Instagram Reels, YouTube Shorts, and Discord.
• Capture content at RazerStore events, product launches, creator visits, and community activations.
• Develop content concepts that showcase products, gaming culture, and the RazerStore experience.
• Source, vet, and shortlist creators, streamers, esports talent, and gaming communities.
• Conduct influencer outreach and relationship management.
• Coordinate creator visits, product seeding, campaign deliverables, and event participation.
• Maintain influencer databases and track campaign performance.
• Support GameFests, launch parties, watch parties, and creator meet-and-greets.
• Build relationships with colleges, esports clubs, and gaming communities.
• Help drive attendance and awareness for in-store activations.

Contract Content & Influencer Marketing Specialist

• Responsible for the successful running of all influencer activity on client accounts
• Developing influencer and creator strategies that align with client business goals, brand vision, audience behavior and campaign KPIs
• Oversee outreach to influencer partners including sourcing, negotiations, contracts, deliverables, usage, and overall program management
• Reviewing and approving influencer content to ensure it is on-brief, legally compliant and creatively compelling
• Tracking campaign performance, analyzing data to optimize influencer program strategies and to shape future recommendations
• Recommending paid amplification, boosting and distribution opportunities where influencer content can work harder across channels.
• Building strong, trusted relationships with clients, acting as the day-to-day influencer lead across active accounts
• Develop influencer specific ways of working documents and processes for the agency to maintain across all clients
• Oversight of influencer budgets, working with the Client Services Director to maintain profitability across all campaigns
• Building Coolr US’ creator network and partnership portfolio, helping establish the agency’s presence and reputation in the US influencer space
• Supporting new business by shaping influencer recommendations, contributing to pitch materials and attending pitch meetings where relevant.

• Act as strategic lead for top-tier brand accounts: set roadmap, manage campaign architecture, and interpret results.
• Build & manage creator partnerships: identify top performers, cultivate long-term and exclusive deals, and spot emerging talent early
• Own the media planning process: craft data-driven deliverables that exceed our clients performance targets
• Lead client communication: running meetings, aligning stakeholders, and owning account knowledge front to back
• Stay plugged in to creator culture and viral trends: you’re the go-to for knowing what’s working *before* it goes mainstream

• Develop and execute global influencer marketing strategies aligned with Lovevery's overall marketing objectives and brand values.
• Lead influencer programs across multiple regions, ensuring consistency while adapting approaches to local market needs.
• Identify opportunities to grow brand awareness, engagement, customer acquisition, and revenue through creator partnerships.
• Establish goals, KPIs, and reporting frameworks to measure influencer program effectiveness.
• Continuously evaluate industry trends, platform developments, and creator marketing best practices.
• Build and maintain a strong pipeline of creator partnerships that support both brand-building and business growth objectives.
• Manage and develop a team of Influencer Marketing Specialists across multiple regions.
• Provide regular feedback, coaching, performance guidance, and professional development opportunities.
• Foster collaboration, knowledge sharing, and operational excellence across regional influencer teams.
• Establish scalable processes and best practices for influencer recruitment, relationship management, campaign execution, and performance measurement.
• Create clear priorities and development plans that enable strong execution while supporting long-term team growth.
• Work closely with Social Media, Paid Marketing, Creative, PR, Brand, and Lifecycle Marketing teams to ensure alignment across campaigns.
• Partner with Creative teams to identify content trends and creator opportunities that resonate with target audiences.
• Collaborate with Analytics and Growth teams to measure the business impact of influencer initiatives.
• Manage influencer marketing budgets across regions, ensuring efficient allocation of resources.
• Track and report on influencer performance, including engagement, reach, traffic, conversions, revenue, affiliate performance, and overall program impact.
• Present recommendations and performance insights to marketing leadership on a regular basis.
• Support paid creator partnership initiatives in collaboration with the Sr. Director, Social and Influencer Marketing and the Paid Marketing team.
• Help identify creator partnership opportunities that support broader brand awareness, engagement, and customer acquisition goals.
• Manage creator licensing, content usage rights, and whitelisting agreements across Meta, TikTok, YouTube, and emerging platforms.
• Coordinate the execution of creator amplification programs, including Meta Partnership Ads, TikTok Spark Ads, and other paid creator initiatives.
• Monitor creator content performance and provide recommendations to support optimization, testing, and future investment decisions.
• Stay informed on platform capabilities, creator monetization trends, and paid creator best practices to help evolve Lovevery's creator marketing efforts.

Manager, Global Influencer Marketing

• Talent Sourcing & Vetting: Discover, evaluate, and recruit emerging creators and influencers who align with the brand's aesthetic and target audience.
• Outreach & Negotiation: Manage end-to-end communication, negotiate rates or product exchanges, and finalize collaboration contracts.
• Campaign Execution: Coordinate product mailings (seeding), track content deadlines, and ensure creators receive brand briefs and guidelines.
• Performance Tracking: Monitor campaign metrics (ROI, reach, engagement rates, and conversions) using social platforms and influencer software.
• Relationship Building: Nurture long-term partnerships with creators and maintain a healthy, active talent database.
• Trendspotting: Stay ahead of social media algorithm changes, viral content trends, and emerging creator niches.

Influencer Marketing jobs in United States

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Influencer Strategist – Contract

Influencer, Community Engagement Fellow

TikTok Influencer Specialist

Influencer Talent Intern

Head of Influencer

Senior Influencer Marketing Specialist

Strategy & Insights Manager – Influencer Marketing

Senior Producer, B2B Influencer Marketing

Senior Influencer Manager

Influencer, Creator Coach

Social Content, Influencer Specialist

Influencer Marketing Manager

Coordinator, Content – Influencer Marketing

Organic Social, Influencer Marketing Manager

Creator, Influencer Manager

Contract Content & Influencer Marketing Specialist

Senior Influencer Manager

Influencer Marketing Manager

Manager, Global Influencer Marketing

Influencer Marketing Associate