Strategy & Insights Manager – Influencer Marketing

Top Shelf® Academy

Strategy Manager shaping influencer marketing strategies at a fast-growing agency. Crafting narrative-based strategies through cultural insights, data analysis, and creator sourcing.

Posted 7/18/2026full-timeRemote • 🇺🇸 United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in data analysis and storytelling to craft compelling narratives for campaigns, leveraging social listening tools and innovative AI-driven processes. Strong collaboration skills with the ability to align creator ecosystems with strategic goals and present insights effectively to clients.

Highest-signal resume keywords

Data AnalysisInfluencer MarketingSocial Listening ToolsGoogle SlidesCreative Concept Development

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Data AnalysisCampaign StrategyTrend ForecastingVisual Design SkillsStorytelling

Soft Skills

CuriosityProactivityConsultative PartnershipCreative Thinking

Tools & Technologies

InfegyYouGovSparkToroTikTok Creative CenterRedditChatGPT

Industry Keywords

Consumer ResearchCreator DiscoveryMarketing-TechStartup ExperienceCreative Agency

About the role

Key responsibilities & impact

Support research platforms, brands, and verticals
Analyze data pulled from social listening tools to craft compelling, data-driven campaign narratives
Identify algorithm-centric cultural trends shaping content and influencer strategy
Build data-rich decks for pitches and campaigns
Translate data into compelling narratives
Source high-quality, relevant creators within the social landscape
Craft compelling campaign concepts that offer creative excellence and demonstrate innovative thinking
Align creator ecosystems and platform behaviors with campaign goals
Present strategies to clients, articulating insights and recommendations clearly
Act as a consultative partner to clients, brainstorming live and shaping strategic approaches in real time
Explore and apply innovative AI-driven processes to elevate proposals and client deliverables
Collaborate with creative, new business, marketing, product, and agency-wide teams to deliver strategic impact

Requirements

What you’ll need

6–8 years experience in strategy, insights, consumer research, influencer marketing, or similar
A strong writer and storyteller who brings clarity to complexity
Curious, proactive, and scrappy—you love turning noise into signal
Familiar with tools like Infegy, YouGov, SparkToro, TikTok Creative Center, Reddit, ChatGPT
Strong with Google Slides or PowerPoint
Bonus: Trend forecasting, creator discovery, or early-stage AI experience
Bonus: Experience at a startup, creative agency, or marketing-tech company
Major Bonus: Strong visual design skills

Benefits

Comp & perks

100% covered healthcare
Flexible PTO
Company holidays that actually get honored
In-person off-sites in Atlanta to foster real connection