Senior Influencer Manager

Airbnb

Senior Influencer Manager at Airbnb enhancing cultural relevance through strategic influencer content. Collaborating across teams to manage influencer partnerships and execution across social media platforms.

Posted 7/16/2026full-timeRemote • California • 🇺🇸 United StatesSenior💰 $139,000 - $163,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in building and executing influencer strategies across platforms like Instagram, TikTok, and YouTube, while maintaining strong relationships with creators and influencers. Capable of analyzing campaign performance and translating insights into actionable strategies to enhance social media presence.

Highest-signal resume keywords

Influencer Strategy DevelopmentSocial Media ManagementCampaign ExecutionRelationship BuildingData Analysis

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Influencer WorkSocial Content FormatsContent Quality StandardsCampaign Logistics ManagementNegotiation Skills

Soft Skills

Excellent Communication SkillsAttention to DetailCultural Curiosity

Tools & Technologies

CreatorIQSprinklr

Certifications & Qualifications

Bachelor’s Degree

Industry Keywords

Influencer MarketingSocial Media TrendsBrand CollaborationsContent CaptureCross-Functional Collaboration

About the role

Key responsibilities & impact

Partner closely with the broader influencer team to bridge Airbnb's established influencer programs and our owned social strategy, upholding the same high standards for creator selection and content quality across all channels
Build and maintain relationships with creators and influencers who genuinely reflect Airbnb's brand values, negotiating partnership terms that support a steady flow of high-quality content for our social channels
Curate the right creators and content for our owned social channels, staying ahead of platform trends and shifts in the social media landscape
Bring genuine cultural curiosity to the role, drawing on the broader creative landscape — spanning design, art, fashion, music, and beyond — to keep Airbnb's social presence feeling fresh and culturally relevant
Collaborate cross-functionally with strategic, creative, production, and operational partners to align on campaign goals, brief creative work, and ensure smooth end-to-end execution of influencer content.
Plan and execute influencer activations, managing end-to-end logistics including itinerary development, on-site coordination, content capture, and post-trip reporting
Coordinate with external agencies on campaign execution, influencer contracting, and communications to foster authentic storytelling
Monitor, track, and analyze influencer campaigns using tools such as CreatorIQ and Sprinklr, translating data into actionable insights

Requirements

What you’ll need

7-9 years experience in influencer work
Bachelor’s Degree
Knowledge and expertise in building and executing influencer strategies across Instagram, TikTok and YouTube
Proven track record of working with organic social, and deep knowledge of social content formats, specs, and best practices.
Proven body of work and direct 1:1 experience working with influencers, including passion-based and/or tech/ product for large-scale and bespoke brand collaborations, events, and activations
Strong influencer relationships
Excellent writing and verbal communication skills
Experience working with and managing multiple stakeholders, particularly marketing, production, BA, legal, and customer support.
Excellent attention to detail
A passion for pop culture, social media, and trends
Working knowledge and familiarity with social listening and influencer management tools i.e. Sprinklr, CreatorIQ

Benefits

Comp & perks

Bonus
Equity
Employee Travel Credits