Influencer Strategist – Contract

SoFi

Influencer Strategist at SoFi executing influencer marketing campaigns for brand initiatives. Collaborating with creative, legal, and media teams to drive member growth and engagement.

Posted 7/24/2026contractSan Francisco • California, New York • 🇺🇸 United StatesMid-LevelSenior💰 $43,000 - $56,000 per hourWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in influencer marketing and social media strategy, with a strong ability to manage influencer talent and develop compelling content. Proficient in analyzing campaign performance and applying insights to enhance future initiatives.

Highest-signal resume keywords

Influencer MarketingSocial Media StrategyCampaign Performance AnalysisContract ManagementStrong Writing Skills

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Influencer Talent EvaluationContent DevelopmentAffiliate MarketingAI Utilization in MarketingCampaign Reporting

Soft Skills

Strong Communication SkillsStrategic ThinkingEmotional IntelligenceAdaptability in Fast-Paced EnvironmentsNuanced Conversation Assessment

Tools & Technologies

Impact Affiliate Platform

Certifications & Qualifications

Undergraduate Degree

Industry Keywords

Influencer CampaignsBrand GuidelinesRegulatory ComplianceSocial ChannelsCreator Marketplace

Tech Stack

Tools & technologies

React

About the role

Key responsibilities & impact

Execute influencer campaign plans in partnership with brand and product teams, contributing to the campaign approach
Source, evaluate, and pitch influencer talent, ensuring influencers meet brand guidelines and deliver on campaign objectives
Develop influencer briefing materials that lead to compelling, ownable content
Support contracts and content approval in partnership with SoFi Legal and Compliance, ensuring content adheres to regulatory guidelines
Track influencer campaign performance, build campaign reporting, apply learnings to future campaigns
Partner with media and performance teams to develop influencer assets for paid social channels
Support influencer and talent hosting at key SoFi events, ensuring partners have a seamless experience
Coordinate travel logistics and booking for influencers/talent as needed

Requirements

What you’ll need

Undergrad degree
3+ years of experience in marketing, preferably in social media and influencer marketing
Understanding of social channels (existing and emerging), influencer/creator marketplace
Experience managing and contracting influencer talent
Uses AI to move faster across ideation, content, audience insights, and testing.
Experience with affiliate marketing and Impact affiliate platform is a plus
Strategic thinker who thrives in a fast-paced environment
Strong writing and communication skills
Strong analytical skills
Strong EQ and ability to assess nuance in conversations and react accordingly

Benefits

Comp & perks

Comprehensive and competitive benefits