XBOW

Marketing

• Own pipeline generation for the DACH region, aligned to EMEA revenue goals
• Plan and execute regional events across DACH, including:
• XBOW-hosted events (dinners, roundtables, executive briefings)
• Sponsored conferences and third-party events
• Build and run account-based marketing (ABM) programs in close partnership with Sales, focused on priority DACH accounts
• Develop and execute channel and partner marketing initiatives with regional partners and resellers to drive pipeline growth
• Partner closely with Sales on regional planning, account targeting and program follow through
• Localize messaging and campaigns to resonate with the DACH market, in collaboration with Global Campaigns, Brand and Product Marketing
• Manage regional campaigns end-to-end, from strategy through execution and measurement
• Track performance and report on pipeline created, pipeline influenced, and ROI
• Continuously test, iterate, and optimize regional programs based on regional performance and feedback

Regional Marketing Lead – DACH

• Own and execute XBOW’s regional marketing strategy across EMEA, with primary focus on UKI, Nordics, Benelux, and France
• Build and scale integrated regional programs, including field events, executive briefings, webinars, campaigns, and community initiatives
• Partner closely with Sales to support pipeline generation, account-based initiatives, and strategic regional opportunities
• Localize global messaging, positioning, and campaigns to ensure strong cultural, language, and market relevance across EMEA
• Collaborate with Product Marketing to translate XBOW’s technical capabilities into compelling regional narratives, vertical use cases, and proof points
• Work with Partners and Alliances to design and execute joint marketing programs in-region
• Own regional event strategy, including industry conferences, owned events, executive roundtables, and partner-led activations
• Coordinate with Content and Communications teams to support regional content needs, PR moments, and thought leadership opportunities
• Manage regional marketing budgets, timelines, agencies, and vendor relationships
• Define and track success metrics for EMEA marketing, including pipeline impact, engagement, and regional brand awareness
• Act as the voice of EMEA internally, sharing market insights, customer feedback, and competitive intelligence

Regional Marketing Manager

• Own pipeline generation for the AMER region
• Plan and execute regional events
• Build and run account-based marketing (ABM) programs
• Develop and execute channel and partner marketing initiatives
• Manage regional campaigns end-to-end
• Track performance and report on pipeline created and influenced
• Continuously test, iterate, and optimize programs

Regional Marketing Lead

Product Marketing

• Own technical product positioning and messaging for XBOW’s autonomous offensive security platform and key capabilities
• Develop and maintain technical narratives that clearly differentiate XBOW from legacy pentesting, scanners, and emerging AI security tools
• Continuously assess competitive landscape and develop associated counter-positioning to support sales enablement and associated artifacts (i.e, sales battle cards, competitive campaigns, etc.)
• Partner closely with Product and Security Research to deeply understand roadmap, vulnerability coverage, exploitation techniques, and AI learning systems
• Translate technical innovation into customer-facing artifacts: launch messaging, solution briefs, whitepapers, blogs, demos, and sales enablement
• Lead product launches from beta to GA, including messaging, packaging, pricing input, and cross-functional readiness
• Build technical enablement for Sales, Solutions Engineering, and Customer Success
• Develop and consistently evaluate pricing and packaging of XBOW offerings to market
• Work directly with customers to capture proof points, use cases, and real-world impact stories to develop ROI calculations and value measurements
• Support analyst relations and technical briefings with clear, defensible narratives
• Define success metrics for product marketing impact: customer adoption, pipeline influence, win/loss insights, and message resonance

Senior Technical Product Marketing Manager

DevOps Engineer

• Keeping XBOW’s production systems stable, observable, and resilient as the product scales.
• Building and maintaining automated reliability tooling, covering monitoring, alerting, and self healing.
• Defining and tracking service level goals for both production and development environments.
• Close collaboration with infrastructure and feature teams to manage cloud systems through IaC.
• Conducting root-cause investigations and incident analysis across the organization.
• Helping maintain internal and customer-facing status dashboards that clearly communicate system health and uptime.

SRE – Incident Response

Technical Writer

• Collaborate with product managers to define content strategy for new releases as they move from private preview to full release.
• Suggest changes to UI text that improve the user experience and reduce the need to "document the UI".
• Provide feedback on new features by testing them hands-on and helping engineering teams find edge cases and bugs before they ship to customers.
• Plan content based on user needs by working with customer success and go-to-market teams to identify what information different personas need to complete their job and how best to provide it.
• Create technical documentation including API docs, integration guides, tutorials, troubleshooting guides, and reference materials.
• Build content systems that scale through templates, style guides, and docs-as-code workflows.
• Test and validate what you document by running code examples, calling APIs, and reproducing scenarios yourself.
• Gather and act on feedback from usage analytics, support tickets, and conversations with customers.

Account Manager

• Support and manage relationships across a diverse set of partners, adapting to different partnership models and needs.
• Act as a connective layer between partners and internal teams, ensuring momentum across technical, commercial, and GTM workstreams.
• Help advance multiple partner opportunities in parallel by coordinating next steps, aligning stakeholders, and removing blockers.
• Collaborate closely with product and engineering to support integrations, technical enablement, and partner readiness.
• Work with marketing, sales, and customer success to support launches, enablement, positioning, and joint GTM activities.
• Assist with partner program management, including documentation, incentives, operational workflows, and execution support.
• Partner with RevOps on partner-related operations, reporting, process development, and tooling.
• Track partner progress, adoption signals, and pipeline influence, maintaining clear internal visibility.
• Get up to speed quickly on new partners, programs, and internal priorities as needs evolve.
• Contribute to shaping XBOW’s partnerships motion by identifying gaps, improving processes, and sharing insights from the field.

Partnerships Manager

Account Executive

• Own the full sales cycle, from prospecting to close
• Work closely with your team, founders and product to refine positioning and surface customer insights
• Help define and build repeatable outbound and inbound motion
• Engage technical stakeholders (engineering, platform, security, compliance) with empathy and credibility
• Manage pipeline with a focus on velocity, value, and clarity — no bloated forecasting
• Partner cross-functionally to shape pricing, GTM strategy, and the future of our customer experience

Enterprise Account Executive – EMEA

• Own the full sales cycle, from prospecting to close
• Work closely with founders and product to refine positioning and surface customer insights
• Help define and build repeatable outbound and inbound motion
• Engage technical stakeholders (engineering, platform, security, compliance) with empathy and credibility
• Manage pipeline with a focus on velocity, value, and clarity — no bloated forecasting
• Partner cross-functionally to shape pricing, GTM strategy, and the future of our customer experience

Strategic Account Executive

Support Engineer

• Serve as the primary point of contact for customer-initiated technical support across the XBOW platform
• Triage inbound issues, reproduce problems, isolate root cause where possible, and drive resolution with urgency and clarity
• Resolve Tier 1 support requests across common areas such as authentication flows, access/permissions, target configuration, test execution behavior, and results visibility
• Gather high-quality diagnostic details from customers (steps to reproduce, environment context, logs, timestamps, and screenshots) and maintain strong case hygiene
• Escalate issues to Engineering and Product with clear severity, impact, and technically complete reproduction context
• Help define and continuously improve support workflows, including intake, triage, escalation paths, incident communications, and closure standards
• Contribute to support SLAs by tracking response and resolution performance, identifying bottlenecks, and improving operational execution
• Build foundational enablement content: internal runbooks, troubleshooting guides, and customer-facing documentation to improve self-service and reduce repeat issues
• Partner cross-functionally to identify systemic product friction, recurring failure modes, and opportunities to prevent issues through product improvements and automation
• Provide crisp, proactive customer communication, including status updates, workarounds, and resolution summaries that build trust

Technical Support Engineer

IT Support

• Design, deploy, and maintain:
• - End-user environments (laptops, device management including our MDM)
• - Identity and access management (SSO, MFA, RBAC)
• - Networking (Wi-Fi, VPN, firewalls, DNS)
• - Own SaaS tooling stack (Okta, Google Workspace, Slack, GitHub, 1Password, etc.)
• - Select tools with an eye toward cost, security, and scale
• Enable us to scale by automating IT tasks:
• - Write scripts (e.g. Python / Bash) to eliminate manual work
• - Provisioning and deprovisioning
• - Device configuration
• - Access requests
• - Integrate systems via APIs where possible
• Implement and enforce:
• - Endpoint security (EDR, patching, disk encryption)
• - Identity security (MFA, least privilege)
• - Secure onboarding/offboarding processes
• - Asset inventory
• - Vulnerability awareness
• Support compliance efforts (SOC 2, ISO 27001, etc.) if/when needed
• Collaborate with engineering on IAM, AWS environment security, and internal tooling
• Monitor and respond to internal IT / Security events and incidents
• Document processes, playbooks, and policies to support a growing company
• Support developers with secure, reliable access to infrastructure and tools

Senior IT Engineer

Full-stack Engineer

• Architect the "Product-to-Sales" data pipeline, ensuring high-volume product signals are cleaned, routed, and surfaced to GTM teams in real-time.
• Manage a multi-layered data strategy with ZoomInfo, HG Insights, and MadKudu.
• Design multi-step automations using Zapier and implement enterprise-grade middleware like Clay, Tray.io, or Make.
• Perform advanced Salesforce engineering and maintain a "Source of Truth" within Notion for all technical schemas and GTM logic.
• Act as the technical bridge between GTM Ops (Sales, Marketing, CS) and Product Leadership.

Senior GTM Engineer

Marketing Operations

• Manage the systems that attract, identify, and convert valuable accounts
• Own the administration of Customer.io and secondary MAPs
• Lead the implementation and management of ABM platforms
• Manage web-to-meeting tooling and website agents
• Oversee the administration of SEO tooling
• Partner with web teams for consistent tracking and SEO metadata
• Maintain Lead and Account Scoring models
• Manage complex Lead Routing in Salesforce

Marketing Operations Lead

Analyst

• Partner directly with Account Executives to assist in building quotes and structuring deals
• Manage the order submission process, ensuring all deal data is accurate and audit-ready
• Support renewal operations for existing customer contracts
• Execute contract management tasks within Ironclad
• Maintain the integrity of internal repositories by archiving executed contracts
• Support the maintenance of the master price book and product catalog

Deal Desk Analyst

• Design, deploy, and maintain: End-user environments (laptops, device management including our MDM)
• Identity and access management (SSO, MFA, RBAC)
• Networking (Wi-Fi, VPN, firewalls, DNS)
• Own SaaS tooling stack (Okta, Google Workspace, Slack, GitHub, 1Password, etc.)
• Select tools with an eye toward cost, security, and scale
• Enable us to scale by automating IT tasks: Write scripts (e.g. Python / Bash) to eliminate manual work
• Provisioning and deprovisioning
• Device configuration
• Access requests
• Integrate systems via APIs where possible
• Implement and enforce: Endpoint security (EDR, patching, disk encryption)
• Identity security (MFA, least privilege)
• Secure onboarding/offboarding processes
• Asset inventory
• Vulnerability awareness
• Support compliance efforts (SOC 2, ISO 27001, etc.) if/when needed
• Collaborate with engineering on IAM, AWS environment security, and internal tooling
• Monitor and respond to internal IT / Security events and incidents
• Document processes, playbooks, and policies to support a growing company
• Support developers with secure, reliable access to infrastructure and tools