Vista Higher Learning

Technical Product Manager

• Collaborate with members of the product team, UX design, and engineering to execute the product vision and strategy.
• Research market opportunities and trends to enhance the competitiveness and profitability of the products in your ownership.
• Develop a deep understanding of user behaviors and product usage to share insight and drive improvements.
• Define, track, implement, and monitor KPIs for digital products, including feature usage, customer satisfaction, and learning efficacy.
• Collaborate with product development teams (UX design, engineering, QA), ensuring effective communication and collaboration.
• Oversee the end-to-end product development lifecycle, ensuring products meet quality standards, are delivered on time, and align with budget constraints.
• Conduct market research, including user interviews and analysis of competitors that contribute to product enhancements and innovations.
• Develop clear requirements for new product features and tools, ensuring engineers understand direction and can effectively develop based on them.
• Execute product roadmaps aligned to the product vision and strategic organizational goals.
• Report on product roadmap milestones and goals.
• Apply frameworks to prioritize features based on sound estimations of business value and complexity.
• Run hypothesis-driven experiments to drive sound product decisions.
• Oversee product development across agile teams, including feature backlog, bug management, and task assignment.
• Analyze user data and make sound inferences to answer questions and support decision-making.
• Develop fluency in the underlying architecture, codebase, and technologies of the product platform.
• Partner with UX/UI design to implement intuitive and user-friendly designs, incorporating feedback from user research and usability testing.
• Coordinate and champion user research and visual user workflows to provide clarity of product goals.
• Support and embrace a diverse team of product managers; remain open to learning from everyone on the team.
• Develop impactful relationships across the organization to effectively bring others into the work happening in the product space.
• Support oversight of third-party vendors associated with the product portfolio.
• Work closely with cross-functional partners, including sales, marketing, and customer support, to ensure effective product launches and ongoing support.
• Collaborate with key stakeholders to gather feedback and insights, translating them into actionable product improvements.

System Administrator

• Serve as Vista Higher Learning’s primary internal NetSuite Systems Administrator and subject matter expert.
• Support the 9-12 month NetSuite implementation, including requirements validation, configuration, data migration, testing, integrations, reporting, go-live readiness, and stabilization.
• Partner with Finance, Technology, and external consultants to ensure a successful transition from Microsoft Great Plains to NetSuite.
• Help design, test, and maintain integrations between NetSuite and enterprise systems, including Salesforce CRM and Magento / Adobe Commerce.
• Configure and administer NetSuite capabilities.
• Develop and maintain SuiteAnalytics Workbook reports, saved searches, dashboards, and recurring Finance reporting.
• Provide post-go-live support, troubleshooting, user guidance, documentation, release testing, and continuous improvement recommendations.

NetSuite Systems Administrator

Product Marketing

• Lead product marketing strategy for K-12 portfolio
• Develop and execute data-driven go-to-market strategies
• Manage, mentor, and develop a high-performing product marketing team
• Use customer insights, voice-of-customer data, and the full marketing mix to sharpen positioning and optimize go-to-market execution
• Track KPIs, measure ROI, and use analytics to optimize strategy

K12 Product Marketing Manager

Editor

• Architect and lead a comprehensive editorial and content development that aligns with business goals, pedagogical imperatives, and the demands of a digitally connected educational landscape.
• Serve as the strategic voice of editorial at the executive level, ensuring alignment with enterprise-wide digital transformation goals and the company’s long-term vision for educational impact.
• Provide visionary leadership and mentorship by guiding managing editors, development teams, and cross-functional content staff, fostering a culture of excellence, innovation, and digital-first thinking.
• Drive innovation in instructional content through integrating multimodal learning experiences, inclusive design principles, and emerging trends in educational technology and digital pedagogy.
• Lead exploration and pilot initiatives around emerging educational technologies, new content delivery models, and cutting-edge pedagogical approaches to keep the company at the forefront of the education sector.
• Oversee the development and launch of large-scale educational products; manage the creation of multi-format educational products with a focus on standards alignment, learner engagement, and platform-specific optimization.
• Act as a spokesperson and thought leader for the company at industry conferences, educational forums, and media engagements, elevating the brand’s profile and influencing trends in educational publishing.
• Build and maintain strategic relationships with key stakeholders such as educational institutions, government bodies, content partners, and technology vendors to expand the company’s reach and collaborative opportunities.
• Ensure the highest levels of editorial integrity and quality across all platforms and delivery channels.
• Collaborate with senior leaders across functions to embed editorial initiatives into integrated, data-informed product strategies.
• Monitor and analyze market dynamics and competitive intelligence; shape strategic content initiatives and long-term planning based on market signals and shifts in digital education policy.
• Champion the continuous optimization of editorial workflows and tools through improved workflows and content management systems.
• Manage editorial operating models; oversee budget, resource allocation, vendor partnerships, and freelance ecosystems to support scalability and operational sustainability.

Executive Editor – K12 World Language

• Direct the editorial vision and execution of content across K12 World Language print and digital educational products
• Ensure content aligns with learning objectives, market needs, and pedagogical and editorial standards for clarity, accuracy, voice, style, inclusivity, and integrity
• Oversee and participate in content reviews, guiding revisions and final approvals for print and digital products prior to release
• Stay informed on trends in relevant education landscape, curriculum standards, and competitor offerings to inform content strategy and ensure competitive positioning
• Ensure content complies with accessibility guidelines (e.g., WCAG), copyright regulations, and educational standards
• Plan and manage multiple editorial projects concurrently, from concept through delivery, ensuring adherence to scope, budget, quality, and deadlines
• Develop and refine editorial workflows, tools, and documentation to enhance efficiency, consistency, and scalability across teams and projects
• Supervise, mentor, and support a team of editors and content developers, fostering a collaborative and high-performing environment
• Collaborate closely with product managers, UX designers, instructional designers, authors, and production teams to ensure seamless integration of content into product experiences
• Source, onboard, and oversee freelance editors, writers, and subject-matter experts; review and approve deliverables to ensure quality
• Provide clear, timely updates to internal stakeholders and leadership on editorial project status, risks, and milestones

Managing Editor – K12 World Language

Business Development Rep

• Own lead qualification for inbound and outbound prospects from first contact to sales-qualified opportunity.
• Use high-volume outreach and discovery calls to understand needs and assess fit based on priorities, budget, timeline, and technology.
• Identify stakeholders, clarify buying processes, and convert leads into clearly scoped sales-qualified opportunities.
• Provide well-qualified opportunities with clear next steps and coordinating smooth handoffs through intro meetings and discovery notes.
• Collaborate with Marketing and Customer Success to improve lead quality, campaign effectiveness, and identify expansion opportunities.
• Partner with Sales Operations to refine qualification criteria, scoring, and workflows that improve lead routing and conversion.
• Build product expertise and stay current on K–5 instruction, bilingual/ESL programs, and literacy adoption cycles.
• Capture market insights and use data and prospect feedback to improve messaging, scripts, and outreach strategies.

Business Development Associate

Business Operations

• Support Go-To-Market teams (Sales, Marketing, and Customer Success) by building, maintaining, and monitoring reporting dashboards that track sales, marketing, and customer performance.
• Conduct sales territory analysis, proactively flagging trends, risks and opportunities for improvement, tracking performance trends and advising on potential changes.
• Analyze sales data and deal approvals and provide insights to support decision‑making.
• Review marketing data, including segmentation, campaign performance tracking, and reporting on return on investment (ROI).
• Help ensure maintained data quality across systems, troubleshoot issues and support integrations with internal and third‑party data sources.
• Build and improve dashboards, update documentation and training materials, respond to ad hoc analysis requests to contribute to scalable reporting and tool usage.
• Assist with special projects as needed.