Vericast

Product Manager

• Provides day-to-day product management for an assigned portfolio
• Works alongside the Product Director, Product Owner, and cross-functional teams to keep execution moving between roadmap-level strategy and sprint-level delivery
• Serve as the day-to-day execution lead on assigned product initiatives, coordinating with engineering, operations, data, and vendor partners
• Facilitate recurring backlog refinement with the Product Owner
• Contribute to financial analyses and pricing model input for assigned products
• Monitor and report on product-level revenue, margin, and pipeline performance
• Partner with the Product Director to translate portfolio strategy into executable plans
• Support the go-to-market process, including operational documentation, sales enablement content, and positioning input
• Evaluate incoming product ideas and requests against established criteria
• Contribute to quarterly roadmap planning by documenting proposed features and projects

Senior Product Manager

Strategy

• Lead execution of omni-channel performance marketing programs across Programmatic, Paid Search, Paid Social, and related digital channels;
• Ensure campaign strategies are implemented accurately and consistently against client objectives and success metrics;
• Establish best practices for campaign setup, activation, optimization, pacing, and quality assurance;
• Drive continuous improvement of performance through audience, creative, bidding, budget allocation, and channel optimization strategies;
• Monitor campaign delivery and performance to proactively identify risks and opportunities.
• Lead, coach, and develop a team of media specialists responsible for day-to-day campaign execution;
• Establish clear goals, performance expectations, and development plans for team members;
• Foster a culture of accountability, collaboration, innovation, and operational excellence;
• Build scalable processes and workflows that support growth and efficiency across the media organization.
• Partner with Client Services leaders to ensure media strategies align with client business objectives and performance expectations;
• Collaborate with Product leaders to provide market feedback, campaign insights, and recommendations for channel enhancements;
• Communicate performance trends, optimization opportunities, and strategic recommendations to internal stakeholders and clients when appropriate;
• Act as the escalation point for complex campaign, platform, or delivery issues.
• Translate campaign results into actionable business insights and recommendations;
• Identify patterns, trends, and learning opportunities across client portfolios;
• Partner with Analytics teams to develop measurement frameworks and reporting enhancements;
• Influence future media strategies by sharing channel performance learnings, market trends, and optimization opportunities.

Director, Performance Media Strategy

• Responsible for translating business needs into clearly defined product requirements
• Partner closely with stakeholders across Sales, Marketing, Analytics, and Engineering
• Own the product backlog, ensuring it is well-defined, prioritized, and actionable

Senior Product Owner – Key Initiatives

Digital Marketing

• Lead analysis of large-scale datasets from digital platforms, CRM systems, and marketing automation tools to uncover actionable trends and opportunities
• Design measurement frameworks and learning agendas that align with business strategies and marketing objectives
• Conduct attribution modeling and customer journey analysis to understand marketing touchpoint impact across channels
• Perform ad-hoc strategic analyses to support executive decision-making and answer critical business questions (30%)
• Analyze website and digital performance including traffic, engagement, conversion funnels, and session quality to identify optimization opportunities
• Monitor key metrics including Cost Per Account, Lifetime Value, ROAS, and conversion rates across marketing channels
• Execute A/B testing strategies and multivariate experiments to optimize campaigns and user experiences
• Leverage tag management systems to ensure accurate data capture and tracking implementation (30%)
• Build and maintain advanced dashboards and interactive visualizations using Tableau, Power BI, or Looker
• Translate complex analytical findings into clear narratives for C-suite executives, marketing leaders, and technical teams
• Present strategic recommendations that drive action and influence stakeholder decisions
• Create automated reporting solutions providing real-time visibility into marketing performance and KPIs (20%)
• Partner with cross-functional teams including Product, Engineering and Strategy to deliver integrated insights
• Manage multiple concurrent analytical projects ensuring timely, high-quality delivery
• Collaborate with teams to improve digital customer journeys and campaign effectiveness based on data insights (20%)

Senior Data Analyst – Marketing Analytics, Digital Insights

Director

• Manages the entire life cycle of product development for an assigned portfolio
• Owns portfolio P&L and partners with cross-functional teams, vendors, and other Product Directors
• Lead cross-functional development projects as Project Lead on complex product projects
• Conduct financial analyses to assess product viability and collaborate with finance teams
• Develop product strategies aligned with financial goals in collaboration with Product VP
• Lead support functions through the go-to-market process for product releases
• Evaluate product ideas within established processes ensuring compliance with regulations
• Support the quarterly product roadmap planning process

Product Director

• responsible for translating business needs into clearly defined product requirements
• partners closely with stakeholders across Sales, Marketing, Analytics, and Engineering
• gathers, documents, and refines product requirements
• leads discovery efforts by interviewing stakeholders
• synthesizes feedback, and translates insights into structured epics, features, and user stories
• owns the product backlog, ensuring it is well-defined, prioritized, and actionable
• includes light project coordination responsibilities to support delivery execution
• validates delivery against requirements and acceptance criteria

Senior Product Owner – Digital Channels

• Manages the entire life cycle of the Digital Channels product
• Owns a growing portfolio of digital channel products
• Conduct financial analyses to assess product viability
• Collaborate with finance teams to track digital channel P&L
• Develop and execute project plans with clearly defined performance indicators
• Lead cross-functional capability development projects
• Cultivate strong relationships with cross-functional leadership

Product Director – Digital Channels

Account Executive

• Own and exceed enterprise-level revenue targets through a balanced focus on account growth, retention, and net-new business
• Manage and expand a portfolio of banks and credit unions, identifying opportunities for upsell, cross-sell, and long-term value creation
• Lead executive-level engagements with C-suite stakeholders, delivering strategic recommendations tied to business performance and growth goals
• Drive consultative sales cycles from discovery through solution design, proposal development, negotiation, and close
• Partner cross-functionally with strategy, analytics, product, and delivery teams to develop and execute client solutions

Account Executive IV

Cloud Engineer

• Support and operate Microsoft Azure and Microsoft 365 platforms
• Design, implement, and support Azure-based infrastructure and services
• Administer and support Microsoft Entra ID
• Support and manage Microsoft 365 services, including Exchange Online
• Monitor platform health, performance, and security posture

Customer Support

• Provide friendly, efficient, and professional customer service
• Resolve issues quickly and effectively
• Recommend solutions that enhance the customer experience
• Handle inbound and outbound calls based on your assignment
• Successfully complete training and stay updated with ongoing learning
• Enter and manage orders, handle cancellations/changes, and request reprints or credits
• Ensure security and privacy for every interaction
• Accurately enter data and ensure smooth follow-up processes
• Monitor individual performance and contribute to team success
• Participate in outbound calls as needed to meet client objectives
• Support team and company goals while maintaining a professional and secure work environment

Customer Care Specialist I – Bilingual

• Handle inbound and outbound calls based on your assignment.
• Successfully complete training and stay updated with ongoing learning.
• Enter and manage orders, handle cancellations/changes, and request reprints or credits.
• Ensure security and privacy for every interaction.
• Accurately enter data and ensure smooth follow-up processes.
• Monitor individual performance and contribute to team success.
• Participate in outbound calls as needed to meet client objectives.
• Support team and company goals while maintaining a professional and secure work environment.

Customer Care Specialist I – Bilingual Contract

Marketing Analyst

• Lead analysis of large-scale datasets from digital platforms, CRM systems, and marketing automation tools to uncover actionable trends and opportunities
• Design measurement frameworks and learning agendas that align with business strategies and marketing objectives
• Conduct attribution modeling and customer journey analysis to understand marketing touchpoint impact across channels
• Perform ad-hoc strategic analyses to support executive decision-making and answer critical business questions
• Analyze website and digital performance including traffic, engagement, conversion funnels, and session quality to identify optimization opportunities
• Monitor key metrics including Cost Per Account, Lifetime Value, ROAS, and conversion rates across marketing channels
• Execute A/B testing strategies and multivariate experiments to optimize campaigns and user experiences
• Leverage tag management systems to ensure accurate data capture and tracking implementation
• Build and maintain advanced dashboards and interactive visualizations using Tableau, Power BI, or Looker
• Translate complex analytical findings into clear narratives for C-suite executives, marketing leaders, and technical teams
• Present strategic recommendations that drive action and influence stakeholder decisions
• Create automated reporting solutions providing real-time visibility into marketing performance and KPIs
• Partner with cross-functional teams including Product, Engineering and Strategy to deliver integrated insights
• Manage multiple concurrent analytical projects ensuring timely, high-quality delivery
• Collaborate with teams to improve digital customer journeys and campaign effectiveness based on data insights
• Mentor junior analysts and contribute to team knowledge sharing

Senior Performance Marketing Analyst

• Manage a territory of approximately 10 - 15 financial institution clients, meeting with each in person on a quarterly basis for business reviews, discovery, solution selling, and relationship building.
• Responsible for achieving assigned sales targets through the following account retention and growth activities.
• Grow existing relationships by identifying upsell, cross-sell, and renewal opportunities across the Vericast solution portfolio.
• Lead consultative client conversations to uncover business needs, develop solution strategy, build business cases, and recommend the right mix of Vericast offerings to support client goals.
• Collaborate with strategy, product, analytics, and delivery teams to develop proposals, presentations, and integrated recommendations that align to client priorities and can be delivered successfully.
• Negotiate pricing, scope, and contract terms while managing renewals and resolving sales-related issues.
• Build trusted relationships with clients through in-person and virtual meetings, presentations, and ongoing account engagement.

Account Executive III

• Manage a territory of approximately 10 - 15 financial institution clients.
• Responsible for achieving assigned sales targets.
• Grow existing relationships by identifying upsell, cross-sell, and renewal opportunities.
• Lead consultative client conversations to uncover business needs.
• Collaborate with strategy, product, analytics, and delivery teams.

• Manage a territory of approximately 10 - 15 financial institution clients, meeting with each in person on a quarterly basis for business reviews, discovery, solution selling, and relationship building.
• Responsible for achieving assigned sales targets through account retention and growth activities.
• Grow existing relationships by identifying upsell, cross-sell, and renewal opportunities across the Vericast solution portfolio.
• Lead consultative client conversations to uncover business needs, develop solution strategy, build business cases, and recommend the right mix of Vericast offerings to support client goals.
• Collaborate with strategy, product, analytics, and delivery teams to develop proposals, presentations, and integrated recommendations that align to client priorities and can be delivered successfully.
• Negotiate pricing, scope, and contract terms while managing renewals and resolving sales-related issues.
• Build trusted relationships with clients through in-person and virtual meetings, presentations, and ongoing account engagement.
• Develop and maintain a qualified pipeline through discovery and opportunity management, with a focus on helping financial institutions improve acquisition, retention, engagement, efficiency, and customer experience.
• Maintain accurate CRM records, pipeline visibility, and forecast discipline while using data, analytics, and market insights to shape recommendations and demonstrate value.