Reed

Marketing

• Develop and activate marketing strategies supporting Employability and Environment services
• Work across implementation projects to launch new services
• Manage fulfilment of marketing and promotional assets through the company’s Marketing Hub
• Agree objectives and targets with internal stakeholders and report on performance
• Respond to emerging needs and develop new creative ideas
• Develop and manage a portfolio of service brands and propositions
• Quality control brand application across printed materials, video, social content, adverts, website content, newsletters and promotional items
• Manage the service’s marketing and communication channels, including web, email, social and press, with analysis and optimisation
• Manage the marketing budget for each service and collect and analyse return on investment data
• Manage and oversee the professional development of team members and coordinate/quality control team work
• Manage and influence relationships with senior internal stakeholders and chair planning meetings

Marketing Manager – Employability and Environment