Power Digital Marketing

Manager

• Partner closely with your Media Supervisor to shape strategy and planning.
• Lead client conversations, reinforcing strategic direction, and identifying testing or growth opportunities.
• Support the Associate Media Director across key areas of media planning and own the daily management of campaigns.
• Understand performance drivers, optimize with intent, and turn data into clear, actionable recommendations.
• Collaborate with the creative team to develop new assets, messaging, and design concepts that elevate performance.
• Bring multi-channel expertise to the table and apply best practices across every channel you touch.

Senior Media Manager, Healthcare

SEO Marketing

• SEO Manager will be responsible for day-to-day support & management of client strategies who run SEO efforts
• Own the SEO and AIO strategy for a subset of clients in Healthcare
• Lead in creation of strategic client roadmaps that align with SEO best practices and client business goals
• As a key member of an SEO pod – support in managing implementation of SEO optimizations on client WordPress sites
• Support in the development and jointly present monthly performance reports to Account Managers and client points of contact
• Serve as true subject matter experts for clients and Account Managers as it relates to content and technical SEO strategies
• Lead core management of SEO: SEO strategy, UX, onsite content and link building
• Conduct ongoing keyword research and mapping to identify target topics and develop relevant content and on-page optimization strategies

SEO Manager, Healthcare

Community Manager

• Help set up, track, and optimize TikTok Shop and UGC campaigns, ensuring smooth execution and alignment with brand goals.
• Assist in managing TikTok Shop Affiliate accounts, tracking affiliate performance, and executing social commerce campaigns to drive sales and engagement.
• Assist in identifying new TikTok affiliates, content creators, and brand partners to expand our social commerce and UGC initiatives.
• Monitor and engage with creator communities, responding to inquiries, fostering relationships, and encouraging authentic brand advocacy through content.
• Regularly monitor UGC and social commerce performance metrics, extracting insights to optimize future campaigns and improve engagement.
• Stay on top of social commerce trends, TikTok algorithm updates, and emerging creator strategies to inform campaign recommendations.
• Participate in brainstorming sessions, creator strategy discussions, and project coordination to help shape successful campaigns.
• Take ownership of assigned tasks, managing projects efficiently while meeting deadlines and exceeding expectations.

Social Commerce & Community Internship, Summer 2026

Performance Marketing

• Successful management of designated paid media accounts
• Meet pacing and KPI requirements for held accounts
• Work with Account Managers and the Media Supervisor to identify client goals, priorities and efficiency requirements.
• Actively works to increase billing for existing accounts and propose opportunities to expand media coverage for new accounts
• Continually work to learn new strategies, test new platforms, and expand Cardinal’s Paid Media offerings.
• Function as primary point of contact internally.
• Responsible for pacing and performance of accounts.
• Responsible for generating reporting, and contributing to performance insights with Supervisor for designated accounts.
• Responsible for the ongoing maintenance of held accounts including but not limited to optimizations, structural updates, bidding methodologies, conversion types and copy revisions
• Contribute strategic ideation on all accounts, designing and adjusting campaign strategies to meet each client’s business goals (and internal objectives)
• Responsible for designing and deploying tests in accounts on a monthly and quarterly cadence (structural, targeting, creative & messaging, conversion, etc.)
• Responsible for continual testing, verification, and improvement of full-funnel structures
• Maintain flawless execution across all paid advertising platforms (Meta, Google, TikTok, etc.), ensuring accurate setup, tracking, naming conventions, and rigorous QA with zero revenue-impacting errors.
• Operate with high ownership and autonomy, independently managing timelines, budgets, pacing, and day-to-day performance without the need for reminders or constant oversight.
• Execute and optimize paid advertising programs end-to-end, including ad builds, optimizations, reporting, pacing, and ongoing performance monitoring.
• Demonstrate strong strategic thinking, proactively identifying growth opportunities, forming test hypotheses, and recommending data-backed optimizations aligned to client goals.
• Maintain a client-first mindset, consistently incorporating client objectives, constraints, and brand nuances into executional and strategic decision-making.
• Show calm, solutions-oriented problem solving, especially during performance volatility, technical issues, or major campaign pivots.
• Ensure accurate budget pacing and adherence to planned spend, proactively flagging risks or opportunities before issues arise.
• Own the upkeep and execution of client testing roadmaps, including project management of next steps and prioritization of experiments.
• Deliver on-time launches and updates for all campaigns and key deliverables.
• Autonomously prepare and present performance reports and recaps, using clear data storytelling to communicate insights and next steps.
• Leverage Power Digital’s Nova ecosystem, including Power Circuit and nova Creative Affinity, to inform strategy, execution, and reporting.
• Add value beyond execution by introducing new ideas, efficiencies, frameworks, or process improvements that enhance team operations or client outcomes.
• Utilize AI technologies to improve efficiency, performance analysis, and operational workflows where applicable.

Paid Social Advertising Specialist

• Own strategy on 3-5 accounts OR $20k MRR minimum
• Lead and manage paid advertising strategy and initiatives to achieve success
• Spearhead strategic conversations with client and own the paid social client relationship
• Tactfully direct and hold your account teams accountable while maintaining a positive environment
• Lead and facilitate strategic decision making and pivots
• Contribute to development of junior talent by way of collaboration, example setting, and executing on key mentorship moments
• Contribute to execution of campaigns A-Z, including building, optimizing, and reporting when needed
• Own performance and strategy with the collaboration of specialists and or other strategists on allocated accounts
• Push department offering forward through strategic iteration and development, exploration of new techniques and thought leadership to maintain the cutting edge
• Contribute to the development and growth of the paid advertising department where applicable
• Contribute to new business development through service expansion identification, strategic audits and development of paid social pipeline
• Ability to speak to and strategize broader business impact of Paid Social efforts, using additional attribution platforms such as Google Analytics or Shopify
• Display general comprehension of the broader marketing funnel, not just paid social, in order to advocate for paid social when compared to against other channels
• Employ AI technologies to enhance and optimize business processes
• Utilize and leverage Power Digital's Nova ecosystem as it relates to your department

Senior Paid Social Strategist

Digital Marketing

• The Digital Marketing Project Manager will play an integral part in the overall success of our account team’s delivery and service to our clients, serving as the communications and coordinating hub between team members and the client.
• This role will report directly to the Group Director, and will be supported by Power’s Project Management Office (PMO).
• This role will be an exceptional client-facing project manager, skilled at managing and delivering digital marketing deliverables and solutions from inception to completion.
• They will become part of a high-performing team that gets projects completed on time, on budget and with the highest standards of quality while working in a dynamic, fast-paced and forward thinking agency environment.
• Working closely with clients and account teams, this role will manage multiple concurrent accounts, projects and multi-disciplinary teams to meet our client’s strategic and tactical marketing objectives.
• As a key member of the account team, this role will be proactive, have excellent communication and problem-solving skills, and be confident in your ability to meticulously organize and keep your projects moving forward on-time without compromising quality.
• They will keep all stakeholders up to date with progress and overcoming all of the inevitable challenges along the way.

Project Manager, Digital Marketing

• Manage multiple concurrent projects and cross-functional team members via web-based project management software (Asana)
• Create and execute project plans and revise as appropriate to meet continuously changing needs and requirements
• Oversee all aspects of projects and deliverables: scope, risk, schedule, budget, quality, and communication to stakeholders’ fullest satisfaction
• Lead internal and external status meetings effectively; capture, store and distribute meeting notes
• Evaluate new work requests, identify resources needed, assign individual responsibilities, and schedule action items
• Provide regular updates and progress reports to internal teams and/or client stakeholders
• Conduct risk management and escalate internally within the account team to proactively mitigate issues
• Identify areas for improvement with internal and external processes along with possible solutions

Account Manager

• Build targeted media lists both manually and using Cision/Muck Rack
• Monitor for media coverage and send alerts to teams
• Identify key opinion leaders, including influencers and celebrities, for product seeding
• Demonstrate understanding of a journalism masthead and identify targets for media outreach
• Learn the media relations process and support pitching efforts to national, regional, and trade media
• Monitor for industry trends
• Learn how to report on PR campaigns and coverage to clients
• Participate in training sessions designed to teach you the fundamentals of PR
• Contribute ideas in creative brainstorming sessions with the PR team
• Assist in crafting compelling pitches and press releases
• Develop your project management skills through hands-on experience with our project management system, Asana
• Collaborate with the entire Power Digital team to assist in cross-channel strategy sessions, lunch and learns, and a team project at the end of the semester
• Brainstorm potential brand and celebrity partnership ideas
• Monitor social media and paparazzi sites for gifting efforts
• Build brand and celebrity seeding lists and assist with outreach

Public Relations & Partnerships Intern

• Successful management of designated paid media accounts
• Meet pacing and KPI requirements for held accounts
• Work with Account Managers and the Media Supervisor to identify client goals, priorities and efficiency requirements.
• Actively works to increase billing for existing accounts and propose opportunities to expand media coverage for new accounts
• Continually work to learn new strategies, test new platforms, and expand Cardinal’s Paid Media offerings.
• Function as primary point of contact internally.
• Responsible for pacing and performance of accounts.
• Responsible for generating reporting, and contributing to performance insights with Supervisor for designated accounts.
• Responsible for the ongoing maintenance of held accounts including optimizations, structural updates, bidding methodologies, conversion types and copy revisions
• Contribute strategic ideation on all accounts, designing and adjusting campaign strategies to meet each client’s business goals (and internal objectives)
• Responsible for designing and deploying tests in accounts on a monthly and quarterly cadence (structural, targeting, creative & messaging, conversion, etc.)
• Responsible for continual testing, verification, and improvement of full-funnel structures
• Maintain flawless execution across all paid advertising platforms (Meta, Google, TikTok, etc.), ensuring accurate setup, tracking, naming conventions, and rigorous QA with zero revenue-impacting errors.
• Operate with high ownership and autonomy, independently managing timelines, budgets, pacing, and day-to-day performance without the need for reminders or constant oversight.
• Execute and optimize paid advertising programs end-to-end, including ad builds, optimizations, reporting, pacing, and ongoing performance monitoring.
• Demonstrate strong strategic thinking, proactively identifying growth opportunities, forming test hypotheses, and recommending data-backed optimizations aligned to client goals.
• Maintain a client-first mindset, consistently incorporating client objectives, constraints, and brand nuances into executional and strategic decision-making.
• Show calm, solutions-oriented problem solving, especially during performance volatility, technical issues, or major campaign pivots.
• Ensure accurate budget pacing and adherence to planned spend, proactively flagging risks or opportunities before issues arise.
• Own the upkeep and execution of client testing roadmaps, including project management of next steps and prioritization of experiments.
• Deliver on-time launches and updates for all campaigns and key deliverables.
• Autonomously prepare and present performance reports and recaps, using clear data storytelling to communicate insights and next steps.
• Leverage Power Digital’s Nova ecosystem, including Power Circuit and nova Creative Affinity, to inform strategy, execution, and reporting.
• Add value beyond execution by introducing new ideas, efficiencies, frameworks, or process improvements that enhance team operations or client outcomes.
• Utilize AI technologies to improve efficiency, performance analysis, and operational workflows where applicable.

• Successful end-to-end management of designated paid media accounts
• Meet pacing and KPI requirements for held accounts
• Work with Account Managers and the Media Supervisor to identify client goals, priorities and efficiency requirements.
• Actively works to increase billing for existing accounts and propose opportunities to expand media coverage for new accounts
• Continually work to learn new strategies, test new platforms, and expand Cardinal’s Paid Media offerings
• Function as primary point of contact internally and externally for all ‘owned’ accounts.
• Responsible for pacing and performance of accounts
• Responsible for generating reporting, writing insights, and communicating performance insights with the client for designated accounts
• Responsible for the ongoing maintenance of held accounts including but not limited to optimizations, structural updates, bidding methodologies, conversion types and copy revisions
• Contribute strategic ideation on all accounts, designing and adjusting campaign strategies to meet each client’s business goals (and internal objectives)
• Responsible for designing and deploying tests in accounts on a monthly and quarterly cadence (structural, targeting, creative & messaging, conversion, etc.)
• Responsible for continual testing, verification, and improvement of full-funnel structures

Senior Media Manager, Healthcare

SEO Manager, Healthcare

Social Commerce & Community Internship, Summer 2026

Paid Social Advertising Specialist

Paid Social Advertising Specialist

Senior Paid Social Strategist

Project Manager, Digital Marketing

Project Manager, Digital Marketing

Project Manager, Digital Marketing

Project Manager, Digital Marketing

Public Relations & Partnerships Intern

Paid Social Advertising Specialist

Paid Social Advertising Specialist

Paid Social Advertising Specialist

Senior Paid Social Media Manager, Healthcare