Email & SMS Marketing Intern

Power Digital Marketing

Email & SMS Marketing Intern at Power Digital focusing on lifecycle marketing within a remote setting. Gain hands-on experience while receiving college credit and contributing to real campaigns.

Posted 7/8/2026internshipRemote • 🇺🇸 United StatesEntry LevelWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in lifecycle marketing strategies, including email and SMS campaign execution, audience segmentation, and performance analysis. Strong ability to create compelling copy and optimize user experiences based on data-driven insights.

Highest-signal resume keywords

Lifecycle Marketing Best PracticesEmail Campaign ExecutionSMS Campaign ExecutionAudience SegmentationPerformance Analysis

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Email Campaign ManagementSMS Campaign ManagementA/B TestingData AnalysisCopywriting

Soft Skills

Excellent Communication SkillsDetail OrientedCreative StorytellingEditing SkillsTask Prioritization

Industry Keywords

Customer JourneyLifecycle PlatformsCampaign CalendarCustomer BehaviorDemographic Data

About the role

Key responsibilities & impact

Understand lifecycle marketing best practices, strategies, and processes
Learn how to execute email & SMS campaigns within multiple different lifecycle platforms
Create email & SMS campaign calendars for a variety of clients
Write custom email & SMS copy to speak to different groups of contacts
Segment campaign audiences based on past customer behavior and demographic data
Build out targeted customer journeys based on previous site activity and purchase data
Analyze email & SMS performance and report on findings while providing strategic recommendations for the future
Optimize the lifecycle user experience based on learnings from performance data and A/B testing results
Assist the lifecycle team with ad hoc projects including reporting, execution, copywriting, etc.
Participate in end of semester project to demonstrate learnings in a client deliverable format

Requirements

What you’ll need

Strong interest in a career that blends creativity and analytics
Excellent oral and written communication skills
Outstanding editing and proofreading skills
Ability to prioritize and balance multiple tasks
Must be detail oriented
Must have a passion for storytelling
Must be enrolled in a course at a college or university and receiving credit for their participation in this internship program

Benefits

Comp & perks

Monthly & quarterly team bonding activities
Fun, savvy, and hard-working team(s)
Full-remote flexibility