Power Digital Marketing

Social Media Manager

• The Social Strategist is responsible for crafting and executing comprehensive social media strategies for clients across diverse industries.
• This role involves developing unique brand voices, managing influencer relationships, and overseeing A-Z content creation and execution.
• As a highly autonomous and creative team member, the Social Strategist navigates a fast-paced workload, actively participates in team collaboration, and remains at the forefront of industry trends to consistently drive innovative and impactful social media campaigns for clients.
• Create and execute comprehensive social media campaign strategies tailored to each client's goals and target audience, including influencer relationships.
• Proficient in strategically driving influencer programming through identifying, vetting and slating influencer talent and creators for campaigns.
• Efficiently manage a dynamic workload, working independently to prioritize tasks and meet deadlines for multiple client accounts.
• Craft compelling and on-brand copy and creative for social media posts and influencer campaign plans and briefs.
• Create and implement monthly content calendars that align with the overall social media strategy, ensuring consistent posting schedules and content themes for client accounts.
• Stay up-to-date with the latest social media trends, emerging platforms, and algorithm changes, actively bringing fresh ideas and strategies to the team.
• Maintain clear and effective communication with clients, providing regular updates on campaign progress, results, and recommendations for improvement.

Influencer Social Media Strategist

Software Engineer

• Serve as a hands-on individual contributor (IC) while providing senior leadership and strategic management to the Americas pod
• Own sprint planning, backlog grooming, and delivery cadence for all Americas-based engineers
• Ensure 90%+ of planned engineering work is delivered each cycle with predictable, documented releases
• Drive continuous reduction of average cycle time — from development start to production deployment
• Manage and grow the regional team for our company's Americas engineering hub
• Recruit, hire, and onboard engineering talent across the Americas region to support strategic growth
• Design and operationalize a follow-the-sun engineering model in collaboration with the Director of Engineering, EMEA
• Champion AI-assisted development tools — including Claude Code, Cursor, and Figma Code Connect
• Maintain deep working knowledge of the nova platform — APIs, data models, frontend architecture (React/TypeScript), and data infrastructure (Snowflake)

Director of Engineering

Creative Strategist

• Leads the paid social creative strategy for 8-10 clients
• Using data insights along with consumer and brand research to design high performing creative assets
• Collaborating closely with team members across internal departments and roles
• Maintaining client communications and sentiment
• Driven to iterate and ideate towards stated performance goals
• Develops rapport with client to build a foundation of open discussion, including understanding client product and goals, as well as explaining Power Digital processes
• Researches client brand, competitors, and industry trends, and effectively implements performance creative best practices by platform
• Continually audits account to identify winning ads, present data to client, and dictate hypotheses and test strategy via monthly roadmaps
• Writes strategic consumer-centric, direct response copy and messaging strategy
• Manages requests and output with production team using Asana
• Reviews video/image assets and provides clear and actionable feedback to editors
• Leads productive internal creative team syncs and brainstorms
• Works alongside client management team as client POC for all things creative strategy
• Understands scope of requested edits, reshoots, and other deliverables
• Pushes back on client on matters of timeline, scope, feedback, and direction to drive performance based on creative best practices
• Employ AI technologies to enhance and optimize business processes
• Utilize and leverage Power Digital's Nova ecosystem as it relates to your department

• Leads the paid social creative strategy for 8-10 clients
• Using data insights along with consumer and brand research to design high performing creative assets
• Collaborating closely with team members across internal departments and roles
• Maintaining client communications and sentiment
• Driven to iterate and ideate towards stated performance goals
• Develops rapport with client to build a foundation of open discussion, including understanding client product and goals, as well as explaining Power Digital processes
• Researches client brand, competitors, and industry trends, and effectively implements performance creative best practices by platform
• Continually audits account to identify winning ads, present data to client, and dictate hypotheses and test strategy via monthly roadmaps
• Writes strategic consumer-centric, direct response copy and messaging strategy
• Manages requests and output with production team using Asana
• Reviews video/image assets and provides clear and actionable feedback to editors
• Leads productive internal creative team syncs and brainstorms
• Works alongside client management team as client POC for all things creative strategy
• Understands scope of requested edits, reshoots, and other deliverables
• Pushes back on client on matters of timeline, scope, feedback, and direction to drive performance based on creative best practices
• Employs AI technologies to enhance and optimize business processes
• Utilizes and leverages Power Digital's Nova ecosystem as it relates to your department

• Leads the paid social creative strategy for 8-10 clients
• Using data insights along with consumer and brand research to design high performing creative assets
• Collaborating closely with team members across internal departments and roles
• Maintaining client communications and sentiment
• Driven to iterate and ideate towards stated performance goals
• Develops rapport with client to build a foundation of open discussion, including understanding client product and goals, as well as explaining Power Digital processes
• Researches client brand, competitors, and industry trends, and effectively implements performance creative best practices by platform
• Continually audits account to identify winning ads, present data to client, and dictate hypotheses and test strategy via monthly roadmaps
• Writes strategic consumer-centric, direct response copy and messaging strategy
• Manages requests and output with production team using Asana
• Reviews video/image assets and provides clear and actionable feedback to editors
• Leads productive internal creative team syncs and brainstorms
• Works alongside client management team as client POC for all things creative strategy
• Understands scope of requested edits, reshoots, and other deliverables
• Pushes back on client on matters of timeline, scope, feedback, and direction to drive performance based on creative best practices
• Employs AI technologies to enhance and optimize business processes
• Utilize and leverage Power Digital's Nova ecosystem as it relates to your department

SEO Marketing

• Support execution of SEO initiatives including on-page optimization, content recommendations, and technical improvements
• Conduct ongoing keyword research and mapping to identify target topics and inform content strategies
• Experience with technical SEO fundamentals, local listings management, SEO tools, content strategy support, and link building best practices
• Comfortable working in WordPress to implement SEO updates, on-page optimizations, and basic troubleshooting
• Participate in client meetings and contribute to discussions on strategy and performance
• Employ AI technologies to enhance and optimize business processes
• Utilize and leverage Power Digital's Nova ecosystem as it relates to your department

Senior SEO Specialist, Healthcare

• Support execution of SEO initiatives including on-page optimization, content recommendations, and technical improvements
• Conduct ongoing keyword research and mapping to identify target topics and inform content strategies
• Experience with technical SEO fundamentals, local listings management, SEO tools, content strategy support, and link building best practices
• Comfortable working in WordPress to implement SEO updates, on-page optimizations, and basic troubleshooting
• Participate in client meetings and contribute to discussions on strategy and performance
• Employ AI technologies to enhance and optimize business processes
• Utilize and leverage Power Digital's Nova ecosystem as it relates to your department.

Account Executive

• Employ AI technologies to enhance and optimize business processes
• Utilize and leverage Power Digital's Nova ecosystem as it relates to your department
• Run quarterly Power Circuit reviews — diagnose growth constraints across Business, Audience, Product, Messaging, Channels, and Measurement, with particular focus on lead quality, funnel conversion, and market-level dynamics
• Work directly with client sales or operations teams to understand what makes a good lead — and build that definition back into targeting and creative strategy
• Own the senior client relationship; QBRs should talk about cost per acquisition, not cost per click
• Coordinate paid search, paid social, SEO, local, and creative teams around a single account strategy
• Consult on geographic expansion and local market prioritization — many consumer services clients want to scale markets and need a framework for it
• Manage retention and expansion; lead renewals; grow MRR
• Build multi-threaded relationships with multiple layers of client contacts so no single point of contact departure puts an account at risk
• Work in Iris and nova daily; surface problems before clients raise them
• Coach analysts and specialists; give direct, specific feedback
• Keep Pulse cadence at 100%

Influencer Social Media Strategist

Director of Engineering

Creative Strategist

Creative Strategist

Creative Strategist

Creative Strategist

Creative Strategist

Creative Strategist

Senior SEO Specialist, Healthcare

Senior SEO Specialist, Healthcare

Senior SEO Specialist, Healthcare

Senior SEO Specialist, Healthcare

Senior SEO Specialist, Healthcare

Consumer Services Account Director