Paired

Customer Support

• Provide exceptional customer support via phone, email, and live chat, addressing inquiries related to products, orders, and company policies.
• Engage with customers proactively to enhance their overall experience, ensuring they feel valued and supported.
• Utilize customer feedback to identify trends and areas for improvement, collaborating with the product and marketing teams when necessary.
• Assist in developing retention strategies and campaigns to build long-lasting relationships with customers.
• Handle order issues and troubleshoot product-related concerns, ensuring timely resolutions.
• Maintain accurate customer records and track interactions in our CRM system.
• Meet response time and quality metrics while managing multiple customer interactions efficiently.

Customer Support, Retention Specialist – Wellness, Supplements

Social Media Manager

• Design engaging social media ads that align with marketing strategies to boost brand visibility and audience engagement.
• Create visually appealing webpages that adhere to company branding guidelines and enhance user experience.
• Collaborate with marketing and content teams to understand campaign objectives and translate them into effective design solutions.
• Stay updated with design trends and best practices for digital marketing and website design.
• Make necessary revisions based on feedback while maintaining quality under tight deadlines.

Graphic Designer – Social Media Ads, Webpages

Ecommerce

• Edit and produce high-quality video content for social media marketing campaigns.
• Craft engaging and visually appealing videos that effectively showcase e-commerce products.
• Collaborate with marketing and product teams to develop creative concepts and video strategies.
• Optimize video content based on performance analytics and audience engagement metrics.
• Stay up-to-date with social media trends and video marketing best practices to ensure content relevance.

DTC Social Media Video Editor – E-commerce Products

• Build and optimize Shopify product pages and landing pages focused on conversion
• Execute funnel strategies and iterate based on feedback and performance
• Use AI tools to generate images, page assets, and creative elements
• Collaborate with developers to implement technical updates and enhancements
• Rapidly test, refine, and improve page layouts, copy, and structure
• Move fast while maintaining clean, conversion-focused design

CRO Shopify Expert, DTC Brand

Influencer Marketing

• Sourcing the Vanguard
• Defining and Protecting Taste
• Managing the Strategist and Executor Loop
• Building Culture over Transactions
• Driving Viral Results

Head of UGC Influencer and Affiliate Programs

Onboarding Specialist

• Lead the onboarding process for new clients, ensuring a seamless and welcoming introduction to our services
• Act as the main point of contact for existing clients, addressing questions, concerns, and feedback
• Monitor client progress and satisfaction, proactively identifying opportunities for improvement
• Facilitate regular check-ins to review client goals and outcomes, ensuring alignment with our services
• Develop and implement strategies to enhance customer success and retention
• Collaborate with sales and product teams to relay client insights and improve service offerings

Customer Success & Onboarding Manager

Frontend Engineer

• Design and develop responsive front-end interfaces
• Convert Figma designs into functional web pages
• Integrate front end with backend systems (APIs, data handling, authentication)
• Support basic website automations and product-related tasks (including email setup)

Front End Developer, UI/UX Designer

• - Build and optimize **Shopify product pages and landing pages** focused on conversion
• - Execute **funnel strategies** and iterate based on feedback and performance
• - Use **AI tools** to generate images, page assets, and creative elements
• - Collaborate with developers to implement technical updates and enhancements
• - Rapidly test, refine, and improve page layouts, copy, and structure
• - Move fast while maintaining clean, conversion-focused design

Shopify Expert, Shopify Funnel Builder

Project Manager

• **Key Responsibilities**
• - Organize, manage, and maintain social media content calendars and posting schedules
• - Coordinate and track marketing campaigns across platforms to ensure deadlines and deliverables are met
• - Hold the Video Editor and Social Media Specialist accountable for assigned tasks, timelines, and quality standards
• - Monitor progress, follow up on deliverables, and report status updates to the department lead
• - Work directly with clients to coordinate review/testimonial videos and photography, including scheduling, preparation, and follow-ups
• - Assist with planning and ordering company-branded materials and equipment (e.g., logo’d merchandise, forms, signage, supplies)
• - Coordinate branding needs for company events, including:
• o Meetings
• o Company anniversaries
• o Employee birthday celebrations
• - Ensure all marketing materials align with brand guidelines
• - Support day-to-day administrative and coordination tasks within the marketing department

Marketing Project Manager

• Own paid media strategy and execution across Meta, TikTok, AppLovin, and emerging platforms.
• Manage and optimize large monthly budgets ($150k–$250k+ per brand).
• Lead offer testing, funnel strategy, creative testing frameworks, and scaling systems.
• Forecast performance, build growth plans, and guide budget allocation.
• Work closely with the creative team to develop winning angles, hooks, and testing roadmaps.
• Analyze performance deeply (ROAS, MER, LTV, CAC, contribution margin).
• Prepare and present clear performance reports and strategic insights to clients.
• Act as the main point of contact for clients, leading calls and performance reviews.
• Build and improve internal systems for experimentation, scaling, and knowledge sharing.

Senior Growth Media Buyer, E-commerce

• Handle and resolve up to 140 tickets daily across all contact types (email, contact form, social DMs).
• Deliver a high standard of service, maintaining a minimum 90% CSAT (Customer Satisfaction) score.
• Follow internal support guidelines, macros, and escalation procedures to ensure consistency and quality across all customer interactions.
• Maintain accurate, detailed, and timely documentation of all customer interactions within our CRM system.
• Uphold and model all rules of conduct and team values, demonstrating professionalism and respect in all interactions.
• Participate in ongoing training sessions and provide feedback on ways to improve customer support workflows.

• Edit short-form video content for paid ads focused on e-commerce/DTC performance goals.
• Use AI video and creative tools to generate, enhance, or assemble video assets.
• Adapt creatives for different ad formats, platforms, and testing variations.
• Create static graphic ads when needed (preferred, not mandatory).
• Iterate quickly based on feedback and performance insights.
• Manage multiple creative requests while maintaining quality and speed.

AI Video Editor, Paid Ads, E-commerce

• Design compelling graphics and visual content for various social media channels including Instagram, Facebook, TikTok, and Pinterest.
• Collaborate with the marketing team to develop creative strategies that resonate with the target audience and align with brand objectives.
• Monitor performance metrics of social media campaigns and adjust designs based on analytics and feedback.
• Stay up-to-date with the latest trends in social media design and DTC marketing to keep the brand’s visuals fresh and relevant.
• Create engaging video content using tools such as Canva and Adobe Premiere Pro.

Social Media Manager, Creative Designer

Creative Strategist

• Conduct deep customer and market research to understand buying triggers, objections, and belief systems.
• Define core angles, hooks, and messaging frameworks based on audience sophistication.
• Write and guide high-converting ad scripts, hooks, and narratives.
• Use AI tools to accelerate research, concept generation, scripting, and iteration.
• Stay ahead of emerging tools and prompting techniques to scale creative output without sacrificing quality.
• Identify and brief creators who authentically match the brand’s energy and audience.
• Direct creators on storytelling, framing, and delivery for high-performing UGC-style ads.
• Track viral and emerging organic trends weekly.
• Translate cultural hooks and formats into scalable paid ad concepts.
• Ensure ads feel native, modern, and scroll-stopping.
• Act as the final creative gatekeeper.
• Review cuts for pacing, clarity, emotional impact, and retention.
• Ensure the first 1–3 seconds hook hard and the narrative holds attention through the full video.
• Analyze creative performance inside Meta Ads Manager.
• Go beyond surface metrics to understand why concepts win or lose.
• Turn insights into structured briefs and next-round iterations.

Creative Strategist – US DTC

• Create **2 ad scripts per day** (approximately **60 per month**)
• Develop **1 landing page concept per week**
• Produce **design creatives using provided templates**
• Think in terms of **hooks, angles, offers, and conversion**
• Work closely with the marketing team to improve ad performance and conversion rates